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Jurnal Manajemen Maranatha
Published by Universitas Kristen Maranatha
ISSN : 14119293     EISSN : 25794094     DOI : http://doi.org/10.28932/jmm
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Focus and scope of Jurnal Manajemen Maranatha areas include marketing management, financial management, human resource management, operation management, and entrepreneurship. JMM accepts articles in the form of quantitative and qualitative research results, conceptual studies, and various other similar scientific papers.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 344 Documents
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MANAJEMEN KONFLIK PADA PERUSAHAAN KELUARGA (STUDI KASUS PADA PERKEBUNAN X) Yolla Margaretha
Jurnal Manajemen Maranatha Vol 18 No 2 (2019)
Publisher : Universitas Kristen Maranatha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/jmm.v18i2.1618

Abstract

The economy of a country is supported by the role and contribution of entrepreneurs. They are the driving force for economic growth and one of them is contribution by family business. Even in some developed countries, family companies are the main source of their economy. However, internal management often creates conflicts, which can have a positive and negative impact. This will certainly affect the growth of the family company business. Therefore, good conflict management is needed to resolve conflicts. The role of family business stakeholders must be able to act and play a professional role. In this company, the root of the conflict is the inconsistency of communication between stakeholders in the company, thus triggering mismanagement and hampering the development of the company. Keywords: Conflict; Family Business
PEMAKNAAN RASISME DALAM FILM (ANALISIS RESEPSI FILM GET OUT) Adlina Ghassani; Catur Nugroho
Jurnal Manajemen Maranatha Vol 18 No 2 (2019)
Publisher : Universitas Kristen Maranatha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/jmm.v18i2.1619

Abstract

Movie is one form of mass communication media which often enjoyed by people. The movie Get Out that is directed by Jordan Peele shows about how is the act of white people discrimination towards black people. This research uses the qualitative method with descriptive type and uses Stuart Hall’s reception analysis approach. Reception analysis views the active audiences which are the viewers and readers to produce and reproduce the meaning in an impression of a media. The purpose of this research is to describe audiences’ interpretation and to know the position of the audiences according to Stuart Hall’s three readership position towards the movie Get Out that shows racism. This research uses paradigm of constructivism. The result of this research shows that audiences meaning of the movie Get Out towards the four informants generates different meaning and out of seven scene analysis units studied, the audiences’ position in their acceptance of the racism in the movie Get Out is dominated by oppositional position. There are also some informant that are in dominant hegemonic position. Where in each scene contains different racism material. Keywords: Communication; Reception Analysis; Film
PENGARUH MUTASI DAN BUDAYA ORGANISASI TERHADAP KEPUASAN KERJA DI LINGKUNGAN PT PEGADAIAN (PERSERO) Sedarmayanti Sedarmayanti; Gun Gun Gunawan
Jurnal Manajemen Maranatha Vol 18 No 2 (2019)
Publisher : Universitas Kristen Maranatha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/jmm.v18i2.1620

Abstract

This study using data analysis methods namely multiple regression models that are used to see the effect of independent variables, namely Mutations (X1) and Organizational Culture (X2) on the dependent variable, namely Job Satisfaction (Y), so that in research this aims to be able to produce data processing that has been done at PT Pegadaian (Persero) Kanwil X Bandung, then tested using the T test and F test, showing that mutation variables and organizational culture simultaneously on job satisfaction shows results as complete as 53.8% or has a Sig. value of 0.000 where this value is smaller than the significance level used is 0.05, which means that H0 is rejected while for partial mutation variables for the variable job satisfaction of 27.04% or having a Sig. value of 0.011 is smaller than 0.05, meaning H0 is rejected so that it only has 1.1% and variables organizational culture on job satisfaction is 51.27% or has a Sig. value of 0.000 smaller than 0.05, which means that H0 is rejected so that it only has an effect of 0% where all of these variables produce a continuum in the good category based on responses from employees as respondents fromfilling the questionnaire. Keywords: Job Satisfaction; Mutations; Organizational Culture
ANALISIS KUALITAS KESADARAN MEREK, ASOSIASI MEREK, DAN LOYALITAS KONSUMEN MI INSTAN Yohanes Billy Somantri; Leonita Martha Atmadjaja
Jurnal Manajemen Maranatha Vol 18 No 2 (2019)
Publisher : Universitas Kristen Maranatha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/jmm.v18i2.1621

Abstract

In this study the respondents involved are consumers who make a purchase at one of Supermarket in Bandung. The goal of the study was to show brand awareness, quality perceptions, brand associations and brand loyalty that ultimately affect the purchase decision of instant noodles at the supermarket. The results of the study showed that brand awareness, perceived quality, brand association and brand loyalty has affect simultaneously in making the decision of purchasing. The conclusion of the study showed that instant noodles that are not top brand such as sarimi, has brand equity like instant noodle of the top brand. Keywords: Brand Awareness; Brand Equity Brand Loyalty, Perceived Quality; Purchasing Decision
Pengaruh electronic word of mouth dan food quality terhadap keputusan pembelian Sri Wiludjeng Sunu Purwaningdyah
Jurnal Manajemen Maranatha Vol 19 No 1 (2019): Cover
Publisher : Universitas Kristen Maranatha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/jmm.v19i1.1849

Abstract

The development of information technology nowadays impact on rapid economic growth. It makes entrepreneurs have to upgrade their businesses thus they can compete both nationally and internationally. This condition also encourages entrepreneurs both in the manufacturing sector and especially culinary services to be able to capture a wider market share. One marketing strategy that can be used to reach consumers more broadly is through electronic word of mouth (e-WOM), to convey or inform, offer, and remind about its products. No less important is the attention of culinary entrepreneurs to pay attention to the quality of their products (food quality). The aim of this study is to find out how e-WOM and food quality capabilities influence consumer purchasing decisions at Mie Merapi in Bandung. The research method used is descriptive and quantitative methods. While the sampling method with accidental random sampling technique. The analytical tool used is multiple regression. The results showed thate-WOM was able to positively influence consumer purchasing decisions but was not significant, because e-WOM conducted by Mie Merapi was less attractive, because culinary noodles were an ordinary culinary.Food quality able to provide a positive significant influence on consumer purchasing decisions at Mie Merapi in Bandung, because consumers are more convinced about the product needed is quality. This research suggests Mie Merapi to inform and offer products through consumers testimonials that have made direct purchases, because user reference is a valuable experience and as a consideration in purchasing products. In order for this user reference to be disseminated more widely, it can be used to invite meals directly to the place by giving gifts. For example, free noodle for first five customers.
Pengukuran modal intelektual dengan metode kapitalisasi pasar Rosemarie Sutjiati Njotoprajitno; Friska Tambunan
Jurnal Manajemen Maranatha Vol 19 No 1 (2019): Cover
Publisher : Universitas Kristen Maranatha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/jmm.v19i1.2000

Abstract

In order to generate company’s income, assets are needed either as input of production process or for other usage. One type of assets is intelectual capital. Many experts in business state the increasing importance of intelectual capital in nowadays business. This research tries to examine intelectual capital value using market capitalization method. This research also tries to examine the effect of intelectual capital to generate profit in a company. This research uses quantitative method by using simple linear regression method to test the effect of intelectual capital to profit. Intelectual capital value is calculated using market capitalization method or market value to book value (MVBV) while company’s profit is calculated by return on equity (ROE). The examined companies are from consumer goods companies listed in Indonesia Stock Exchange from 2014 to 2017 that have completed data and generated positive MVBV and ROE. The result shows that Intelectual capital has positive and signficant effect to ROE.
Membangun orientasi pelanggan untuk meningkatkan salesperson consulting performance Udayana, Ida Bagus Nyoman; Herniwati, Titisari; Purnama, Ida Ayu
Jurnal Manajemen Maranatha Vol 19 No 2 (2020): Jurnal Manajemen Maranatha
Publisher : Universitas Kristen Maranatha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/jmm.v19i2.2003

Abstract

Analisis budaya dan hambatan organisasi pada Bank “X” di Bandung Meidila Anggita
Jurnal Manajemen Maranatha Vol 19 No 1 (2019): Cover
Publisher : Universitas Kristen Maranatha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/jmm.v19i1.2022

Abstract

Culture and blockage is one of the important elements in company life, because it can make a significant contribution to the success or failure of an organization. The model used to assess the organizational culture is the Organizational Culture Assessment Instrument (OCAI) by Cameron & Quinn. This model has four cultural types (clan, adhocracy, market, and hierarchy) and of the four cultural has 6 dimensions (dominant characteristic, organizational leadership, management of employee, organizational glue, strategic emphases, and criteria for success. Organizational blockage style is using Unblocking Organizational Questionnaire (UOQ) by Francis & Woodcock. This model has 14 blockages in organization (unclear aims, unclear values, inappropriate management philosophy, lack of management development, confused organizational structure, inadequate control, inadequate recruitment and selection, unfair rewards, poor training, lack of personal development, inadequate communication, poor teamwork, low motivation, and low creativity). In collecting the data, the sample used is 28 people by distributing questionnaires. The results of this study it was found that Bank “X” adopted adhocracy cultural. However, for the next five years they are expected to have a combination of different cultures namely market and clan culture. Market cultural dimensions will be the main focus in the next five years to improve target achievement. This cultural profile picture can be use as input for corporate to policy making to create organizational culture that compatible with the corporate’s vision dan mission. And for the result of blockage organization in the utilization of Human Resources in Bank "X" are poor trainning, unfair rewards and low creativity.
Pengaruh disiplin kerja dan kepuasan kerja terhadap kinerja karyawan Silalahi, Novalita; Bangun, Wilson
Jurnal Manajemen Maranatha Vol 19 No 2 (2020): Jurnal Manajemen Maranatha
Publisher : Universitas Kristen Maranatha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/jmm.v19i2.2264

Abstract

One of the key factors for an organization's success lies in its human resources or employees. Optimal employee performance supports the organization achieving its goals. In this study, problems were found in employee performance, which was the result of a student satisfaction survey on employee services at Maranatha Christian University that had not reached 100%. The purpose of this study was to determine the effect of work discipline and job satisfaction on employee performance. The University staffs consisting of 131 Permanent Administration Workers and 58 Permanent Household Workers are the objects of this study. The research method used was descriptive and explanatory. The results showed that there was a significant influence of work discipline on employee performance. Job satisfaction variable was also found that there was a significant effect on employee performance. Work discipline and job satisfaction are important factors in improving employee performance.
Board characteristics and cost of debt: Evidence from Indonesia Stefany, Stefany; Joni, Joni
Jurnal Manajemen Maranatha Vol 19 No 2 (2020): Jurnal Manajemen Maranatha
Publisher : Universitas Kristen Maranatha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/jmm.v19i2.2295

Abstract

Corporate governance has been an important issue for investors, practitioners, and regulators. This is because board characteristic as central feature of corporate governance has a significant impact on the economy and the firm’s operation. This study investigates the effect of board characteristics on cost of debt for the Indonesian listed companies for the period 2016-2017. The final sample of this study is 777 firm-year observations. We use multiple regressions for the main analysis and Generalized Method of Moments (GMM) to test for endogeneity. The results show that board size is negatively significantly associated with the cost of debt, yet female board and independent boards are not related to cost of debt. The results are still consistent after testing for endogeneity issue.

Page 24 of 35 | Total Record : 344

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