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Hajar Dewantara
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INDONESIA
Indonesian Journal of Business and Entrepreneurship Research
Published by Universitas Negeri Makassar
ISSN : 29854636     EISSN : 29854644     DOI : https://doi.org/10.62794/ijober
Core Subject : Economy, Social,
Economics, Econometrics & Finance Social Sciences
Focus and Scope Entrepreneurship education Government policy on entrepreneurship Entrepreneurship in ethnic enclaves Self-employment among immigrants Entrepreneurship among minority groups Indigenous entrepreneurship Gender and entrepreneurship Entrepreneurship in developing and transitional countries Entrepreneurship and ethics Intrapreneurship Entrepreneurial marketing, leadership, and management Knowledge entrepreneurship and entrepreneurial learning organisations Social entrepreneurship Family business and entrepreneurship Sustainable entrepreneurship and parallel entrepreneurship e-Entrepreneurship Part-time entrepreneurship Home-based entrepreneurship
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Pemasaran
Articles 45 Documents
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The Impact of Digital Economy Development and Its Effect on the Income of Micro, Small and Medium Enterprises Actors Eliana Eliana; Hapsari Widayani; Andika Isma
Indonesian Journal of Business and Entrepreneurship Research Vol. 1 No. 3 (2023): Vol. 1, No. 3, September 2023: Indonesian Journal of Business and Entrepreneurs
Publisher : Department of Business and Entrepreneurship, Faculty of Economics and Business, Universitas Negeri Makassar

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Abstract

This research was conducted with the aim of knowing how the impact of the development of the Digital Economy and its influence on the income of MSME Business Actors in Makassar City. The research method used is descriptive qualitative research, the way data is collected is through observation, interviews, questionnaires and documentation. The informants in this study were MSME business actors in Makassar City, totaling 96 entrepreneurs as research objects. The results of this study indicate a positive and significant effect of the digital economy on the income of MSME business actors in Makassar City. While the factors that support and hinder the MSME sector in the perspective of the digital economy are the ability to know the use of technological media which is a supporting indicator of the success of the digtal economy. The development of the digital economy is an important factor in the success of a business, therefore it is necessary to increase knowledge about the digital economy for business actors so that in running their business there is an increase in terms of allocating good income for future businesses and also by better mastering emerging digital technology in order to attract customers from various regions and be more efficient in promoting their products.
From Kitchen to Digital World: E-Business Implementation Strategies in the Culinary Sector Household Industry Muhammad Muhammad; Andika Isma; Andi Naila Quin Azisah Alisyahbana
Indonesian Journal of Business and Entrepreneurship Research Vol. 1 No. 3 (2023): Vol. 1, No. 3, September 2023: Indonesian Journal of Business and Entrepreneurs
Publisher : Department of Business and Entrepreneurship, Faculty of Economics and Business, Universitas Negeri Makassar

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Abstract

The purpose of this research is to find out the application of the culinary sector household industry and the positive impact in the application of e-business in Makassar City. The subject of this research is the community of Makassar City, which has a home industry that is still classified as a middle to lower class business. This type of research is descriptive qualitative using observation, interview, and documentation data collection. The results showed that the home industry is able to expand employment and provide broad economic opportunities to the community. Maintaining the existence of the home industry is that it must be able to compete, create new creativity and innovation, and increase capital to further develop its business in the present and in the future. home industry players pay more attention to marketed products and try to learn and add knowledge about doing business online and the Makassar City government must pay more attention to the home industry by providing training, both for production and marketing of the products produced.
Do the Lifestyle and Socio-Economic Status of Students' Parents Affect Students' Consumption Behavior? An empirical study on Satya Wiyata Mandala University Students Dian Anugrah Sanusi; Letarius Tunjanan; Detty Sajow
Indonesian Journal of Business and Entrepreneurship Research Vol. 1 No. 3 (2023): Vol. 1, No. 3, September 2023: Indonesian Journal of Business and Entrepreneurs
Publisher : Department of Business and Entrepreneurship, Faculty of Economics and Business, Universitas Negeri Makassar

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Abstract

The purpose of this study is to examine how Satya Wiyata Mandala University students' consumption patterns are influenced by their lifestyle choices and their parents' socioeconomic standing. This study employs a survey research design and a quantitative methodology. The sample in this study consisted of 197 students, whereas the population consisted of all Satya Wiyata Mandala University students. The method used to collect data is the distribution of questionnaires. With the aid of the SPSS 21 program, statistical analysis is used in the data analysis approach. The study's findings indicate that parents' socioeconomic level and lifestyle choices have an impact on pupils' consumption habits. This study's conclusion is that while examining students' consumption patterns, lifestyle variables and parents' socioeconomic level should be taken into consideration.
Strategic Capabilities and Muslim Entrepreneurial Behavior: The Mediating Role of Competitive Advantage on MSME Performance Nurfadilah Sindika Sari; Muhammad Akbar; Rizkiani Iskandar; Ayu Putri Utami; Efriza Pahlevi Wulandari
Indonesian Journal of Business and Entrepreneurship Research Vol. 4 No. 1 (2026): Vol. 4, No. 1, February 2026: Indonesian Journal of Business and Entrepreneursh
Publisher : Department of Business and Entrepreneurship, Faculty of Economics and Business, Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62794/ijober.v4i1.192

Abstract

This study examines the effects of product innovation, digital marketing, and Muslim entrepreneurial behavior on the performance of Sharia-based MSMEs, with competitive advantage serving as a mediating variable within the Resource-Based View (RBV) framework. A quantitative explanatory approach was employed using a census of 153 fashion-sector MSMEs. Data was collected through Likert-scale questionnaires and analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM). The results indicate that product innovation and Muslim entrepreneurial behavior have a positive and significant effect on MSME performance, while digital marketing does not show a significant direct effect. Competitive advantage positively influences performance but only mediates the relationship between Muslim entrepreneurial behavior and performance; it does not mediate the effects of product innovation and digital marketing. These findings suggest that Muslim entrepreneurial behavior functions as an intangible strategic resource that builds Sharia-based reputational capital and enhances firm performance. This study extends the RBV framework within the Islamic economics context by highlighting the strategic role of Islamic values in shaping MSME capabilities and performance.
Bridging Informal Learning and Sustainable Development: The Mediating Role of Entrepreneurial Mindset in Shaping SDG-Oriented Entrepreneurial Intention Nurhayani Nurhayani; Hasisa Haruna; Andi Anggi Kemalasari; Muhammad Akbar
Indonesian Journal of Business and Entrepreneurship Research Vol. 4 No. 1 (2026): Vol. 4, No. 1, February 2026: Indonesian Journal of Business and Entrepreneursh
Publisher : Department of Business and Entrepreneurship, Faculty of Economics and Business, Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62794/ijober.v4i1.193

Abstract

This study examines the role of informal entrepreneurship education in shaping SDG-oriented entrepreneurial intention, with entrepreneurial mindset as a mediating variable among students of the Department of Economics and Development Studies, Faculty of Economics, Universitas Tadulako. Using a quantitative approach, data were collected from 90 respondents and analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM). The results indicate that informal entrepreneurship education does not have a significant direct effect on SDG-oriented entrepreneurial intention. However, it has a positive and significant effect on entrepreneurial mindset, which in turn significantly influences SDG-oriented entrepreneurial intention. Furthermore, the findings reveal that entrepreneurial mindset fully mediates the relationship between informal entrepreneurship education and SDG-oriented entrepreneurial intention. These results highlight that informal learning alone is insufficient to foster sustainable entrepreneurial intention unless it is transformed into a strong entrepreneurial mindset. This study contributes to the literature by emphasizing the critical role of entrepreneurial mindset as a key mechanism linking informal learning and sustainability-oriented entrepreneurial intention. The findings also provide practical implications for educators and policymakers in designing entrepreneurship programs that support the achievement of the Sustainable Development Goals (SDGs).

Page 5 of 5 | Total Record : 45

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