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INDONESIA
Jurnal Social Economic of Agriculture
Published by Universitas Tanjungpura
ISSN : 22523820     EISSN : 25793268     DOI : -
Core Subject : Economy, Agriculture, Social,
Agriculture, Biological Sciences & Forestry Economics, Econometrics & Finance Environmental Science Social Sciences
Jurnal Social Economic of Agriculture (SEA) is a peer-reviewed journal in social and economic agriculture fields that are published by Agribusiness Department, Agriculture Faculty, Tanjungpura University. SEA is first published in April 2012. The scope of the article in the SEA journal focuses on the study of agriculture economics, natural resources and environmental economics, agribusiness, agricultural development economics, and rural development. SEA is published twice every year in June and December
Arjuna Subject : Ilmu Pertanian dan Biologi (Semua) - Holtikultura
Articles 204 Documents
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Hubungan Karakteristik Sosiodemografi Terhadap Pendapatan Usahatani Lada Di Kabupaten Bengkayang Alberto, Japo; Suyatno, Adi; Kusrini, Novira
Jurnal Social Economic of Agriculture Vol 14, No 1 (2025): June
Publisher : Agribusiness Department, Agriculture Faculty, Tanjungpura University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26418/jsea.v14i1.90280

Abstract

The income of pepper farming is significantly influenced by various aspects, including sociodemographic factors. This study aims to analyze the relationship between sociodemographic characteristics and pepper farming income in Bengkayang Regency. The collected data were processed and analyzed using the Spearman Rank correlation test. The results of the study indicate that sociodemographic characteristics such as education level, experience, and land area have a significant relationship with pepper farming income in Bengkayang Regency, with land area being the most dominant factor. On the other hand, age and gender did not show a significant influence.
Hubungan Karakteristik Petani dengan Pengeluaran Konsumsi Pangan Rumah Tangga Petani di Sekitar Perkebunan Kelapa Sawit Wahyuni, Linda
Jurnal Social Economic of Agriculture Vol 14, No 1 (2025): June
Publisher : Agribusiness Department, Agriculture Faculty, Tanjungpura University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26418/jsea.v14i1.90199

Abstract

Pengeluaran konsumsi pangan rumah tangga merupakan aspek penting yang mencerminkan kesejahteraan rumah tangga petani. Penelitian ini bertujuan untuk menganalisis hubungan antara karakteristik petani, seperti usia, tingkat pendidikan, ukuran keluarga, dan luas lahan, dengan pengeluaran konsumsi pangan rumah tangga di sekitar perkebunan kelapa sawit. Metode analisis data yang digunakan adalah Spearman Rank Correlation dan teknik penskalaan data deskriptif. Karakteristik petani seperti tingkat pendidikan dan ukuran keluarga memiliki hubungan positif yang signifikan dengan pengeluaran konsumsi pangan, sedangkan luas lahan menunjukkan hubungan negatif yang signifikan, karena petani dengan luas lahan yang lebih luas cenderung memenuhi kebutuhan pangan secara mandiri. Usia tidak memiliki pengaruh yang signifikan terhadap pengeluaran konsumsi makanan rumah tangga.
Analysis of the Influence of Brand Image and Online Promotion on the Purchase Decision of Kopi Kenangan Products by Generation Z at Kopi Kenangan Sulawesi Surabaya Ramadhan, Akmal Nugraha; Setyadi, Taufik; Rizkiyah, Noor
Jurnal Social Economic of Agriculture Vol 14, No 1 (2025): June
Publisher : Agribusiness Department, Agriculture Faculty, Tanjungpura University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26418/jsea.v14i1.94674

Abstract

This study investigates the impact of brand image and online promotion on the purchasing decisions of Generation Z consumers at the Kopi Kenangan branch located in Sulawesi, Surabaya. Utilizing a quantitative research approach, data were collected from 100 respondents aged 20–27 years through purposive sampling. The data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) with the assistance of WarpPLS 7.0 software. The findings reveal that both brand image and online promotion exert a significant and positive influence on consumer purchase decisions. Online promotion demonstrates a greater effect, underscoring its relevance in engaging digitally active consumers. These results imply the necessity for firms to enhance digital marketing strategies and cultivate a strong brand image to effectively influence Generation Z's purchasing behavior.
The Impact of Skills Training and Access to Financial Services on the Development of Young Farmers' Entrepreneurial Capacity in Pucanglaban District Putri, Apria Yuvitar Devani; Winarno, Sri Tjondro; Setiawan, Risqi Firdaus
Jurnal Social Economic of Agriculture Vol 14, No 1 (2025): June
Publisher : Agribusiness Department, Agriculture Faculty, Tanjungpura University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26418/jsea.v14i1.94968

Abstract

A sharp decline of 7.45% in the number of farmers occurred over the decade from 2013 to 2023, accompanied by slowing regeneration among young farmers. In response to this challenge, the Ministry of Agriculture collaborated with the International Fund for Agricultural Development (IFAD) to initiate the Youth Entrepreneurship and Employment Support Services (YESS) Program, aimed at fostering agricultural regeneration by enhancing youth entrepreneurship capacity in the agricultural sector. This study analyzes the influence of skills training and financial service access on the entrepreneurial capacity of young farmers in the YESS Program. The research sample was determined using cluster random sampling, involving 79 young farmers in Pucanglaban District, with data collected through questionnaires during January-February 2025. Employing a descriptive quantitative method, the study applied Structural Equation Modeling (SEM) using WarpPLS 8.0. The results indicate that skills training and financial service access have a positive and significant impact on young farmers' entrepreneurial capacity. This study reinforces the importance of providing skills training and financial access to young farmers as a strategy to promote youth agripreneurship .

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