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PEMBUATAN ABON IKAN GUNA MEMBANTU EKONOMI KELUARGA DI MASA COVID DI DESA JATISELA KECAMATAN GUNUNGSARI KABUPATEN LOBAR Lalu Hendra Maniza; Sudarta Sudarta; Nur' Aini
SELAPARANG Jurnal Pengabdian Masyarakat Berkemajuan Vol 4, No 2 (2021): April
Publisher : Universitas Muhammadiyah Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (301.369 KB) | DOI: 10.31764/jpmb.v4i2.4231

Abstract

ABSTRAK        Tujuan pengabdian kepada masyarakat  ini adalah untuk membantu anggota UKM yang ada di desa jatisela kecamatan gunungsari dalam memasarkan produk nya secara online dan offline, memiliki kemampuan berinovasi dengan bahan baku yang ada di lingkungan sendiri, Bisa menjadi sumber mata pencaharian sehingga dapat membantu kebutuhan rumah tangga di masa sulit saat ini seperti pandemi.pengabdian ini dilakukan dengan metode penyuluhan,pelatihan dan evaluasi hasil yang telah dicapai,dimana mitra yang kami undang adalah yang ingin menambah pengahasilan dan yg memiliki usaha namun tak berkembang, edukasi yang diberikan dengan sosialisasi peragaan pembuatan langsung dengan 13 orang mitra dengan di ketuai oleh salah seorang anggota UKM.tiga metode yang telah tim pengabdian lakukan diantaranya mengevaluasi hasil dari mitra sejauh mana perkembangan usaha pelatihan yang diberikan pihak pengabdian dalam memasarkan usaha abon dan kemampuan dalam pembuatan abon dengan protocol kesehatan di masa covid seperti sekarang ini. Kata kunci: pembuatan abon; membantu ekonomi keluarga; dimasa pandemi ABSTRACTThe purpose of this community service is to help UKM members in the village of Jatisela, Gunungsari sub-district in marketing their products online and offline, have the ability to innovate with raw materials in their own environment, can be a source of livelihood so they can help household needs in Today's difficult times are like a pandemic. This service is carried out by means of counseling, training and evaluation of the results that have been achieved, where the partners we invite are those who want to increase their income and who have businesses but are not developing, education is provided with the socialization of direct manufacturing demonstrations with 13 a partner chaired by a member of the UKM. The three methods that the service team have done include evaluating the results of partners, the extent to which the development of the training efforts provided by the service party in marketing shredded businesses and the ability to make shredded shredded with health protocols during the Covid period such as rti now. Keywords: shredded making; help the family economy; during the pandemic
PENDAMPINGAN PENGELOLAHAAN ABON IKAN DAN DIGITAL MARKETING SEBAGAI UPAYA PENINGKATAN EKONOMI UKM Nur Aini; Mardiah Mardiah; Selva Selva
JCES (Journal of Character Education Society) Vol 5, No 3 (2022): Juli
Publisher : Universitas Muhammadiyah Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31764/jces.v5i3.9210

Abstract

Abstrak: Faktor pendampingan dalam pengelolaan abon ikan dan digital marketing tidak berjalan dengan baik pada UKM yang ada di daerah Desa Jatisela Kecamatan Gunungsari kabupaten Lombok Barat dikarenakan masih rendahnya sumber daya manusia dalam hal komunikasi dan informatika di dalam memajukkan sebuah usaha. Untuk itu tujuan program pengabdian kepada masyarakat ini adalah Untuk mengetahui dimensi pemasaran dengan sistem online dengan sistem digital marketing dalam pengelolahaan abon ikan serta ingin mengetahui cara mengemas suatu produk olahan UKM yang ada di UD, Semangat. Dengan tahapan metode kegiatan meliputi pelatihan, pelaksanaan kegiatan dan evaluasi hasil dari pendampingan tersebut. Hasil Pengabdian bahwa pelaksanaan pendampingan dalam mengelola abon ikan dan digital marketing guna peningkatan ekonomi UKM  di Desa jatisela kecamatan gunungsari kabupaten Lobar cukup baik dalam hal kemasan produk,dan pemasaran secara online dengan media digital sehingga pangsa pasar sudah mulai meningkat dan dapat berkomunikasi dengan lebih terarah di dalam memasarkan produk abon ikan para UKM. Abstract: Mentoring factors in the management of shredded fish and digital marketing do not work well for SMEs in the Jatisela Village, Gunungsari District, West Lombok Regency, due to the low level of human resources in terms of communication and informatics in promoting a business. For this reason, the purpose of this community service program is to find out the dimensions of marketing with an online system with a digital marketing system in the management of shredded fish and want to know how to package a processed product of SMEs in UD, Spirit. The stages of the activity method include socialization, implementation of activities and evaluation of the results of the mentoring. The results of the service show that the implementation of assistance in managing shredded fish and digital marketing to improve the economy of SMEs in Jatisela Village, Gunungsari District, Lobar Regency is quite good in terms of product packaging, and online marketing with digital media so that market share has begun to increase and can communicate more directed at in marketing shredded fish products for SMEs.
Pembuatan Pembalut Kain Dari Bahan Bekas Sebagai Peluang UKM Desa Jatisela Lombok Barat Nur’aini Nur’aini; Baiq Reinelda Tri Yunarni; Nurul Hidayati Indra Ningsih; Salmin Salmin
TRANSFORMASI : JURNAL PENGABDIAN PADA MASYARAKAT Vol 2, No 3 (2022): Desember
Publisher : UNIVERSITAS MUHAMMADIYAH MATARAM

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (380.15 KB) | DOI: 10.31764/transformasi.v2i3.12203

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Pada awal abad ke-4 di Yunani Kuno, pembalut pra-modern telah digunakan. Saat itu, perempuan menggunakan kain untuk menjaga penyerapannya. seiring berkembangnya zaman, bentuk dan bahan dasar pembalut mengalami banyak perubahan, dan yang banyak terdapat di pasaran terbuat dari kapas dengan gel di bagian tengahnya supaya memiliki daya serap yang tinggi dan praktis.  pembalut sekali pakai disebut-sebut sebagai salah satu penyebab kerusakan alam dan lingkungan di muka bumi ini.tujuan pengabdian ini Memberikan edukasi dengan cara sosialisasi serta Pelatihan kepada masyarakat setempat yang ingin menambah ilmu dan wawasan dalam kesehatan diri dan lingkungan. Metode yang digunakan dalam kegiatan ini melalui sosialisasi, dan pelatihan setelah itu mengevaluasi hasil yang telah di laksanakan,hasil yang di capai  Meningkatkan pengetahuan atau mengedukasi ibu ibu produktif, remaja yang sudah mendapatkan tamu bulanan (haid) dan dapat membantu yang tidak memiliki penghasilan sehingga bisa membantu ekonomi keluarga. Dan sebagai ajang silaturohmi di Desa Jatisela Kecamatan Gunungsari dan setiap warga yang ikut dalam pelatihan pembuatan pembalut dari kain ini bisa menjadi nilai tambah dengan berwirausaha memiliki ilmu di bidang kesehatan dan perawatan diri agar lebih percaya diri.
Strategi Pemasaran UD. Semangat Dalam Memasarkan Kuliner Jajanan Khas Lombok Di Desa Jatisela Lombok Barat Aini, Nur
JISIP: Jurnal Ilmu Sosial dan Pendidikan Vol 6, No 2 (2022): JISIP (Jurnal Ilmu Sosial dan Pendidikan)
Publisher : Lembaga Penelitian dan Pendidikan (LPP) Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58258/jisip.v6i2.3205

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The marketing factor didn't go well at UD. Excited because the support is still low. The objectives of this study are 1) To find out the marketing dimensions of traditional snacks in Jatisela Village 2) To find out what facilities and infrastructure are still hampering marketing development. 3) Marketing strategies that have not used a digital marketing system.        The research is located in Jatisela Village, Gunungsari District, West Lombok Regency. Regarding producing culinary snacks typical of the Lombok region, the method used in this study is a qualitative data approach with qualitative descriptive analysis techniques, data collection through literature studies, direct observation or documentation. Data analysis uses interactive qualitative, namely data reduction, data display and conclusion drawing and data triangulation. This research will bring changes to the improvement of marketing strategy at UD.Semangat
STRATEGI PRENCANAAN PENGEMBANGAN PENDISTRIBUSIAN UMKM PRODUK AIR MINERAL KEMASAN DI WILAYAH RANTING DAN CABANG MUHAMMADIYAH LOMBOK Aini, Nur; Anggriani, Reni; Salmin
EKSYDA: Jurnal Studi Ekonomi Syariah Vol. 4 No. 1 (2023): EKSYDA
Publisher : LPPM STAI DARUSSALAM LAMPUNG

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51226/eksyda.v4i1.621

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This research was motivated by the emergence of problems developing the distribution of glass bottled water products by UPT. Muhammadiyah University of Mataram's business is not yet running fully effectively. This problem is reflected in several phenomena, including; the identification of existence is not yet optimal, there is still weak synergy between the Bureaucracy and Human Resources and there is not yet optimal support from internal and external factors in carrying out superior product development programs for Muhammadiyah business charities. This research aims to analyze the product distribution development strategy implemented by UPT. UMMAT Business and Water Distributor Business in their implementation, understand the obstacles and obstacles faced in product development planning and analyze the efforts made to overcome these obstacles and obstacles. This research uses a descriptive method with a qualitative approach. Meanwhile, the data collection techniques used are observation, interviews and documentation. The results of the research show that the planning for the glass and bottled mineral water product development program at Muhammadiyah has not been fully effective, so it requires the right strategy to optimize development in accordance with the plans that have been determined. The strategies that can be implemented include; strategies for strengthening regulatory synergy, strategies for identifying internal and external resources, strategies for winning market competition, strategies for strengthening business permits, and strategies for developing partnerships found in Muhammadiyah business charities.
THE ROLE OF ENTREPRENEURSHIP IN INCREASING THE INTEREST OF ISLAMIC ECONOMICS STUDENTS IN LOCAL FOOD PROCESSING PRODUCTS INDEPENDENT INNOVATION Nur Aini; Ahmad Hulaimi; Suci Canda Ati; Veni Edrian; Gina Elfida
JURNAL ILMIAH EDUNOMIKA Vol. 9 No. 2 (2025): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v9i2.17048

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The research entitled the role of entrepreneurship in increasing the interest of Islamic economics students in local food products based on independent innovation, aims to analyze the role of entrepreneurship in increasing the interest of Islamic Economics students in local food products based on independent innovation. The location of the research in terms of theoretical learning was carried out in the area of ​​the University of Muhammadiyah Mataram Campus and its surroundings, including the Taman Udayana area as the center of student entrepreneurial activities. The method used is a descriptive qualitative approach with data collection techniques through observation, in-depth interviews, and documentation of students who are active in Student Activities in terms of entrepreneurship with students who collaborate with mothers who already have local food product brands. The results of the study show that the application of entrepreneurial values ​​such as innovation, creativity, and courage to take risks, significantly contribute to growing student interest in business. Bazaar activities, business training, and involvement in business incubator programs on campus also encourage the emergence of local food-based business ideas such as processed corn, cassava, and palm water or sweet palm wine. In addition, understanding the principles of Islamic economics provides an ethical foundation in their business practices. This study concludes that entrepreneurship plays an important role in shaping students' independent mindset and encouraging the development of sustainable and competitive local food products. Keywords: Entrepreneurship, Interest, Students, Products, Food
A LITERATURE REVIEW ON ISLAMIC CONTRACTS IN SHARIA FINANCING Mabrur, Imam; Andani, Merry; Jaiti, Nur; Nur'aini, Nur'aini
Islamijah: Journal of Islamic Social Sciences Vol 6, No 2 (2025)
Publisher : UIN Sumatera Utara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30821/islamijah.v6i2.25431

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This study aims to identify, classify, and analyze various Islamic financing contracts, including traditional types and contemporary multi-contract structures, in response to evolving economic and financial technologies. Employing a Systematic Literature Review (SLR) and qualitative-descriptive method, the study examines literature from 2015 to 2025 sourced from major academic databases. Findings indicate that murabahah, ijarah, musyarakah, and mudharabah remain core instruments, while hybrid models such as IMBT and murabahah-wakalah are increasingly adopted to address complex financing needs. Supporting contracts, such as wakalah, kafalah, rahn, hiwalah, qardh, and wadiah, play a strategic role in ensuring legal compliance, operational efficiency, and financial inclusion. The study highlights the urgency of contract systematization to enhance the effectiveness, Sharia compliance, and innovation of Indonesia’s Islamic finance system.Keywords: Islamic contracts; Islamic financing; contract classification; Shariah-compliant finance; Islamic financial instruments
PELATIHAN STRATEGI PEMASARAN DIGITAL, BRANDING DAN PACKAGING MODERN PADA UMKM JAMU TRADISIONAL Dewi, Novi Yanti Sandra; Abdillah, Muhammad Zaki; Hulaimi, Ahmad; Agustina, Ahadiah; Aini, Nur
Journal of Community Empowerment Vol 4, No 2 (2025): September
Publisher : Universitas Muhammadiyah Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31764/jce.v4i2.33987

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ABSTRAK                                                                                               Industri rumahan jamu tradisional Bude Nur menghadapi tantangan terkait pemasaran dan pengemasan produk. Program ini bertujuan untuk meningkatkan daya saing usaha melalui pelatihan yang mencakup tiga aspek utama: pemasaran digital, branding, dan desain kemasan modern. Pelatihan ini dilaksanakan dengan melibatkan tim pengabdian masyarakat dari Universitas Muhammadiyah Mataram, berkolaborasi dengan mitra untuk mengembangkan strategi pemasaran yang lebih efektif dan profesional. Metodologi yang digunakan dalam kegiatan ini adalah pendekatan partisipatif dan praktis, yang melibatkan mitra secara aktif dalam setiap tahapan program, mulai dari perencanaan hingga evaluasi. Selama pelatihan, mitra diajarkan cara memanfaatkan media sosial facebook dan platform e-commerce, untuk memperluas jangkauan pasar. Selain itu, pelatihan branding dan desain kemasan juga diberikan untuk membantu meningkatkan daya tarik produk jamu tradisional Bude Nur. Hasil kegiatan ini menunjukkan peningkatan daya saing produk Bude Nur yang signifikan. Mitra berhasil memanfaatkan strategi pemasaran digital yang lebih luas, mengembangkan merek yang lebih kuat, dan merancang kemasan produk yang lebih informatif dan menarik. Program ini berhasil memberikan dampak positif bagi Bude Nur dalam mengembangkan kemampuan pemasaran dan pengemasan, serta memperluas jangkauan pasarnya. Kata kunci: pemasaran digital; branding; packaging; UMKM; jamu ABSTRACTBude Nur's traditional herbal medicine home industry faces challenges related to product marketing and packaging. This program aims to improve business competitiveness through training covering three main aspects: digital marketing, branding, and modern packaging design. The training was conducted by involving a community service team from the University of Muhammadiyah Mataram, collaborating with partners to develop more effective and professional marketing strategies. The methodology used in this activity is a participatory and practical approach, which actively involves partners in every stage of the program, from planning to evaluation. During the training, partners are taught how to utilize social media platforms like Facebook and e-commerce platforms to expand market reach. In addition, branding and packaging design training is also provided to help increase the appeal of Bude Nur's traditional herbal medicine products. The results of this activity show a significant increase in the competitiveness of Bude Nur's products. Partners successfully utilized a broader digital marketing strategy, developed a stronger brand, and designed more informative and attractive product packaging. This program has successfully had a positive impact on Bude Nur in developing marketing and packaging capabilities, as well as expanding its market reach. Keywords: digital marketing; branding; packaging; SMEs; herbal medicine
Utilization of Mangosteen Skin Into A Halal Drink and Thayyib As A Business Opportunity In The Form Of Health Coffee Powder nuraini, nuraini; vinuzia, mala
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 2 No. 1 (2023)
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (624.713 KB) | DOI: 10.31004/riggs.v2i1.17

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This study aims to educate the public so that they can use mangosteen peel waste that has been consumed, so that it is not turned into useless waste, but can be used as a selling point that is beneficial for health and to help the creative economy for residents and SMEs in the hamlet. Ireng Daye, Jatisela Village, Gunungsari District, West Lombok Regency. The method used in this study was direct observation, with a validation test of the efficacy of mangosteen peel coffee, the type of qualitative research, while the data sources used were primary and secondary data, namely finding and collecting various information and records, books, journals that related to the object of research. The problem faced is the local community's lack of awareness of the benefits of mangosteen peel so that the mangosteen peel waste is not responded to properly, due to the lack of human resources and knowledge of the benefits of mangosteen peel. The results showed that instant KBM powder contained alpha-mangostin levels of 0.59 mg/g, anthocyanins 1.13 mg/g, and phenolic levels of 8.49 mg/g per unit weight of dry sample. the conclusion of this study. In order to be used as a herbal medicinal product is mangosteen rind. The most popular benefit is to overcome heart disease, cancer and other degenerative diseases. In order to be useful as a business opportunity by various ways of packaging as original coffee powder drinks.
Sharia Business Ethics in Capital Market Investment on the Indonesian Stock Exchange Study of the Application of Sharia Principles Bei Muawari, Lalu Jedi; Ningtias, Karmelia Sasmita; Adinda, Prameswari Cuzenti; Sudianti, Riska; Irsyad, Ziqrurrahman; Nuraini, Nuraini
JISIP: Jurnal Ilmu Sosial dan Pendidikan Vol 9, No 1 (2025): JISIP (Jurnal Ilmu Sosial dan Pendidikan) (Januari)
Publisher : Lembaga Penelitian dan Pendidikan (LPP) Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58258/jisip.v9i1.8005

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Sharia-based investment in the Indonesian capital market has experienced rapid development along with increasing public awareness of the importance of sharia principles in economic activities. This study aims to examine the application of sharia business ethics in investment on the Indonesia Stock Exchange (IDX), especially in stocks listed on the Jakarta Islamic Index (JII) and the Indonesian Sharia Stock Index (ISSI). Using a literature study method, this study explores the application of sharia principles such as fairness, transparency, and the prohibition of usury in capital market investment. The results of the study indicate that the application of sharia business ethics not only strengthens investor confidence but also increases the growth of sharia financial instruments in Indonesia. However, several challenges such as the lack of sharia financial literacy and regulatory barriers still require more attention. This study is expected to contribute to developing a fairer and more inclusive sharia capital market.