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Implementasi Kerja Sama Universitas Al-Azhar dan UniMAP dalam Pengabdian Masyarakat melalui Diskusi Perluasan Hutan Mangrove Nurdiana, Nurdiana; Siregar, Zufri Hasrudy; Nugraha, Yoga Tri; Suherman, Suherman; Nasution, Adinda Juwita; Rida, Rizkha; Irwanto, Muhammad; Bin Jusoh, Muzammil
IRA Jurnal Pengabdian Kepada Masyarakat (IRAJPKM) Vol 3 No 3 (2025): Desember
Publisher : CV. IRA PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56862/irajpkm.v3i3.257

Abstract

Partnerships between universities and partner institutions are strategic for study program accreditation and for implementing the Tri Dharma of Higher Education. In 2025, Al-Azhar University established an international collaboration with Universiti Malaysia Perlis (UniMAP) and the Village Forest Management Institution (LPHD) of Pasar Rawa, Langkat Regency, in the field of community service. The activities included a networking session, strategic discussions on converting palm oil plantations back into mangrove forests, and a joint mangrove planting action. This initiative aims to restore coastal ecosystems as habitats for marine life, such as fish, crabs, and shrimp. Through this synergy, it is expected that the motivation of the Pasar Rawa Village community, particularly the LPHD, will increase in managing and preserving the mangrove area sustainably for the welfare of the coastal ecosystem.
Business Development Strategy With Swot and QSPM Methods (Case Study: Kampung Kopi Banaran) Rida, Rizkha; Sanco Simanullang; Donni Syahrial; Zufri Hasrudy Siregar
International Journal of Economics (IJEC) Vol. 5 No. 1 (2026): January-June
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v5i1.1723

Abstract

Kampoeng Kopi Banaran is one of the trademarks that has been established since 2003 in Bawen, Central Java, Indonesia. Kampoeng Kopi Banaran itself houses several business lines under it such as Banaran Sky View Restaurat and Banaran Coffee Shop. Banaran Coffee Shop is one of the business units of Kampoeng Kopi Banaran which has been established since 2003 until now. To achieve this desire, of course, the Kampoeng Kopi Banaran must understand the right strategy so that the business carried out can be well accepted in the market. This research uses three interrelated data processing methods, namely the IFE and EFE matrices, IE matrices, SWOT matrices and QSPM matrices. The IFE and EFE matrices are used to analyze internal and external factors, the SWOT and IE matrices are used to determine alternative development strategies for Kampoeng Kopi Banaran and the QSPM method is used to determine the priority of the Kampoeng Kopi Banaran strategy. The Strengths-Opportunities strategy, which involves using strengths to seize opportunities through different approaches, is the best company development plan for Kampoeng Kopi Banaran. a. Support from Influencers b. Make use of social media and produce engaging and pertinent material for customers. The Integration of methods create an objective and measurable strategies successfully.
Co-Authors Abdul Latif S Acim Maulana Adi Widarma Adinda Juwita Nasution Ainul Izzah Alhadi, Rafli Andre Effendi Anita Christine Sembiring Apollo Apollo Ari Beni Santoso Asmara Sari Nasution Aziz Ahmadi Syam Bin Jusoh, Muzammil Dedi Sarwedi Dermawan Hutagaol, Dermawan Diana Suita Harahap Donni Syahrial Effendi, Andre Eva Vivi Aniceta Situmorang Fathur Rahman Bandio Fazri, Muhammad Feri Wahyudi Hapzi Ali Harahap, Uun Novalia Husni Thamrin Ikhwan, Rosendra Ilmi Ilmi, Ilmi Indra Gunawan Purba Indriyani Indriyani Indriyani Indriyani Irwanto, Muhammad Jaka Tri Hadiyatna Jarnawi Hadi Saputra Tanjung Jayawarsa, A.A. Ketut Jeki Armando Simanjorang Jufrizal Jufrizal Mahadi Sihombing, Panagian Margie Subahagia Ningsih Marqie Subahaqia Ningsih Masdania Zurairah Mawardi Mawardi Mawardi Mawardi Moraida Hasanah Muhammad Andika, Muhammad Muhammad Dendy Agusdiandy Muhammad Irwansyah, Muhammad Muhammad Yasir Nasution, Arif Fadillah Ningsih, Margie Subahagia Ningsih, Marqie Subahaqia Nurdiana Nurdiana Nurdiana Pedro Da Silva Prinsi Rigitta Prinsi Rigitta Prinsi Rigitta Putra, Bintang Kelana Raden Mohamad Herdian Bhakti Raja Imran Rasidi Sitorus Ramadhan, Andri Rambe, Fajar Noer Refiza Refiza Refiza, Refiza Riana Puspita Riana Puspita, Riana Rida, Rizkha Rigitta , Prinsi Rigitta, Prinsi Rini Halila Nasution Rini Halila Nasution Roswani Siregar Roswani Siregar Sagala, Muammar Alfin Saidan Sany Lubis Saktisahdan, T. Jukdin Saktisahdan, Tengku Jukdin San Lilandana Siregar Sanco Simanullang Saragih, Edy Syahputra Silaban, Donni Simamora, Junjungan Simanullang, Irwan Prasetya Simon Petrus Simorangkir Simorangkir, Simon Petrus Siregar, Masdania Zurairah Siregar, Roswani Siregar, San Lilandana Situmorang, Eva Vivi Aniceta Soaloon, Humala Raja Suherman, Suherman Suita, Diana Sukarsih Syafputra, Nanda Syahputra, Muhammad Novrin Rizky T. Jukdin Saktisahdan Tengku Jukdin Saktisahdan Tri Hadiyatna, Jaka Trisilo, Muji Uun Novalia Harahap Uun Novalia Harahap Uun Novalia Harahap Yetti Meuthia Hasibuan Yoga Tri Nugraha Yudi Daeng Polewangi Zurairah, Masdania