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Journal : IIJSE

The Effect of Compensation, Transformational Leadership on Employee Commitment through Job Satisfaction as a Mediating Variable Astuti, Dewi; Siregar, Zulkifli Musanip; Syahputra, Rizki
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 6 No 1 (2023): Sharia Economics
Publisher : Sharia Economics Department Universitas KH. Abdul Chalim, Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/iijse.v6i1.2198

Abstract

The study aims to determine the effect of Compensation, Transformational Leadership on Commitment through Employee Job Satisfaction. This research was conducted at the Office of the Head of Bandar Tinggi Village, Bilah Hulu District, Labuhanbatu Regency. Data processing uses IBM SPSS Statistics 26. The data analysis technique used is the path analysis technique. The number of samples used in this study was 30 people. Sampling based on saturated sampling technique. Data collection was carried out by distributing questionnaires and interviews. Based on the research that has been done, it can be concluded that compensation and transformational leadership has a significant effect on commitment through job satisfaction. From the results of the compensation test, it has a significant effect with a value of 0.03 (<0.05). Transformational leadership has a significant effect with a significant value of 0.000 (<0.05). Indirect compensation has a significant effect with a value of 0.208 while the direct effect is -0.204. Transformational leadership also has a significant influence indirectly giving a value of 0.570 and a direct influence of -0.224.
Marketing Mix Analysis of Interest in Buying Products Wardah Cosmetics at Wardah Outlet Suzuya Mall Rantauprapat Rambe, Ayu Nurzannah Rambe Nurzannah; Simanjorang, Elida Florentina Sinaga; Syahputra, Rizki
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 6 No 3 (2023): Sharia Economics
Publisher : Sharia Economics Department Universitas KH. Abdul Chalim, Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/iijse.v6i3.3897

Abstract

Cosmetics are very important to enhance their appearance, whether for a work look or engaging in daily activities. The purpose of this study is to determine the effect of product, price, location, and promotion on buying interest in Wardah cosmetics. This research was conducted at the Outlet Wardah Suzuya Mall Rantauprapat. This research is quantitative with a population of 100 people, sampling using a saturated sampling technique where the entire population in the study is used as a sample. The results showed that there was an effect of product, price, promotion, and location on the intention to buy Wardah cosmetics with a large influence of 81.8%, and the remaining 18.2% was explained by other factors outside the variables used in this study. Other factors referred to include taste, customer loyalty, customer satisfaction, facilities, word of mouth, service quality, and so on.
The Influence of Marketing Mix, Atmosphere, and Purchase Interest on Purchasing Decisions at Warkop Gelas Batu 5 Ahmad Yani Rantauprapat Multi, Sri Indah; Syahputra, Rizki; Rambe, Bhakti Helvi
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 5 No 2 (2022): Sharia Economics
Publisher : Sharia Economics Department Universitas KH. Abdul Chalim, Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/iijse.v5i2.4174

Abstract

This research aims to determine the influence of marketing mix, atmosphere, and buying interest on purchasing decisions at Warkop Kaca Batu 5 Ahmad Yani Rantauprapat as well as the relationship between the contribution of each factor that influences purchasing decisions at Warkop Kaca Batu 5 Ahmad Yani Rantauprapat. The method in this research is quantitative. In this research, the population is the customers or consumers at Warkop Gelas Batu 5 Ahmad Yani Rantauprapat. The data analysis method used is multiple linear regression analysis, and hypothesis testing (partial test, simultaneous test, and coefficient of determination). Based on the research results, it is known that the Marketing Mix variable influences purchasing decisions at Warkop Gelas Batu 5 Ahmad Yani Rantauprapat partially (by itself) based on the Sig value for the Marketing Mix variable being smaller than 0.05 and tcount being greater than ttable (1.985) while the Atmosphere and Buying Interest variables does not have a partial (alone) effect on purchasing decisions at Warkop Gelas Batu 5 Ahmad Yani Rantauprapat. Based on the F Test, it is known that Marketing Mix, Susana Cafee, and Purchase Interest simultaneously influence Purchase Decisions at Warkop Gelas Batu 5 Ahmad Yani Rantauprapat in terms of the Sig value. 0.000 < 0.05 and the calculated F value is 28.840 > from F table 2.31. Based on the Adjusted R-Square of 0.458, the contribution value of the Influence of Marketing Mix, Atmosphere, and Buying Interest on Purchasing Decisions at Warkop Gelas Batu 5 Ahmad Yani Rantauprapat is 45.8% and the remaining 54.2% is influenced by other factors outside of this research.
Co-Authors Abdul Rahman Ade Parlaungan Nasution, Ade Parlaungan Agung Hari Saputra Andhika, M. Rezki Andrean, Keke Anita Sri Rejeki Hutagaol, Anita Sri Rejeki Arianti, Gusva Asnora, Fazhil Hanafi Darmawati Simanjuntak - Deliana , Deliana Deliana, Deliana Dewi Astuti Dina Arfianti Siregar - Eka Nurmala Sari Elvina Elvina Elvira Elvira Ernidawati, Ernidawati Fakhruddin Fakhruddin Giananti, Attiya Shakila Hanggadireksa, Bimo Hasanah, Diah Hasanuddin Hasanuddin Hasibuan, Irwansyah Hutagalung, Geby Tarina Idris Idris Indra, Aulia Jamaludin, Mohd Faizal Bin Januriansyah, Yudis Listia, Engla Lubis, Abdul Leman Lubis, Junita Lukcyhasnita, Andam Lumbantoruan, Peronika M. Rezki Andhika Manurung, Mindo Marpaung, Rian Rinaldi Mayanti, Riska Melia, Yona Mgh, Tagun Multi, Sri Indah Mulya, Dara Eka Permata Munawaroh Munawaroh Napitupulu, Ilham H. Napitupulu, Ilham Hidayah Neni Hermita Nova Jayanti Harahap Nur Lena Nurfadila, Anya Panggabean, Tara Sri Melati br Pasaribu, Alfredo Flarianus Pasaribu, Laili Habibah Pasaribu, Sari Adinda Pebriani, Nur Syifa Pitriyani Pitriyani Prayoga, Yudi Purba, Sadaukur Aeroki Putri, Indah Widya Rambe, Ayu Nurzannah Rambe Nurzannah Rambe, Bhakti Helvi Rambe, Ismayani Rizal, Adilla Alya Rohman, Muhammad Faisal Sabda, Rozianti Salsabila, Febry Defma Samosir, Syahnita Saragih, Siti Zahara Satria, Defni Septiani, Viona Shella, Melda Okta Simanjorang, Elida Florentina Sinaga Simanjuntak, Daslan Sinambela, Tasya Siregar, Zulkifli Musanip Sitopu, Chintya Lauren Situngkir, Anggiat Surianti, Meily Suroto Suroto Ulfa, Zulia Yusuf, Fadel Yusuf, Fahri Zufrie, Zufrie Zulkarnain Zulkarnain