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All Journal Jurnal Manajemen dan Organisasi JRMA (Jurnal Riset Manajemen dan Akuntansi) JSEH (Jurnal Sosial Ekonomi dan Humaniora) Jurnal Riset Manajemen Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha Program Magister Manajemen Jurnal Vokasi Prima Ekonomika : Jurnal Ekonomi dan Bisnis Jurnal Manajemen Perhotelan dan Pariwisata Journal of Management - Small and Medium Enterprises (SME's) Jurnal Ilmu Sosial, Manajemen, Akuntansi dan Bisnis Jurnal Ekonomi dan Manajemen Inspirasi Ekonomi : Jurnal Ekonomi Manajemen Rainstek : Jurnal Terapan Sains dan Teknologi juremi: jurnal riset ekonomi Jurnal Sains Manajemen Jurnal Manajemen DIVERSIFIKASI Global Research on Tourism Development and Advancement (GARUDA) Warta Pariwisata Prosiding University Research Colloquium Jurnal Budaya, Pariwisata, dan Ekonomi Kreatif Journal of Rural Tourism (JoRT)
Sulistyo, Agung
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Journal : Jurnal Budaya, Pariwisata, dan Ekonomi Kreatif

 1 
Pengembangan Dark Tourism Sebagai Salah Satu Daya Tarik Wisata Tana Toraja Maharani, Andi Nabila Aura; Sulistyo, Agung; Kristianto, Dwi Agus; Suharyono, Edy; Ari Sudanang, Ertanta
PANUNTUN (Jurnal Budaya, Pariwisata, dan Ekonomi Kreatif) Vol. 1 No. 1 (2024): PANUNTUN (Jurnal Budaya, Pariwisata, dan Ekonomi Kreatif)
Publisher : CV. Kurnia Grup

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61476/9zf0qn73

Abstract

Indonesia has the potential for beauty and rich resources that are recognised worldwide. This diversity can be developed through the tourism sector. Tourism development can be done with the right strategies. As a development effort, attractiveness instruments are important to pay attention to. This research was conducted to develop the potential of the Lo'Ko Mata tourist attraction so that it is sustainable and provides broad benefits. This step can be done through an analysis of the internal and external environment. A mixed-methods design was used in this research, along with SWOT-8K analysis, to reveal various aspects of development. The Informant for this research is the manager of the public relations division. Based on data analysis, the Lo'Ko Mata tourist attraction is in Quadrant 1-A. These results can be used as a basis for managers to implement aggressive growth strategies. As an effort to create sustainable tourism, managers can maximise the various strengths they have, such as: 1) uniqueness of tourist attractions; 2) tourism promotion; 3) maintenance of tourist attractions; 4) role of the community; 5) potential of tourist attractions; 6) economic conditions of the community; 7) technological development; 8) tourism development; 9) cleanliness of tourist attractions; and 10). operational permit. Apart from maximising existing potential, managers can also take advantage of various opportunities that arise, including: 1) collaboration with external parties; 2) HR skills; and 3) HR welfare. Furthermore, through instruments of weakness and threat, managers need to design strategies to minimise and eliminate negative impacts. Formulating the right strategy will have an impact on management sustainability. 
Peningkatan Daya Saing UMKM Dalam Menembus Pasar Ekspor Ristanti, Ristanti; Arisanti, Yuli; Sulistyo, Agung
PANUNTUN (Jurnal Budaya, Pariwisata, dan Ekonomi Kreatif) Vol. 1 No. 2 (2024): PANUNTUN (Jurnal Budaya, Pariwisata, dan Ekonomi Kreatif)
Publisher : CV. Kurnia Grup

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61476/rh2qm994

Abstract

MSMEs play a crucial role in supporting the tourism industry. This condition is a great opportunity for MSMEs. The target market for MSMEs is not only local tourists but also foreign tourists. In reality, there is competitive competition on the ground. This condition affects not only local MSMEs but also foreign business actors. Numerous studies confirm that the Ansoff Model can facilitate the development of development plans. However, there has been little research in the MSME export area. This research contributes to increasing product competitiveness in export markets. This study uses a mixed research design (mix method). This research employed both interview activities and the distribution of questionnaires. The first stage involved distributing questionnaires to nine MSMEs that had carried out export activities. We carried out instrument mapping through internal factor evaluation (IFE), external factor evaluation (EFE), and SWOT analysis. The Internal Factor Evaluation (IFE) analysis reveals a positive difference value of 1.25. The strengths are greater than the weaknesses. The External Factor Evaluation (EFE) analysis reveals a positive difference score of 0.95. The opportunities that an organization has are greater than the threats. The Ansoff Model reveals market penetration as a viable strategy. MSME players need to pay attention to their target market. Global markets are more complicated because they involve different rules. Furthermore, MSME players need to consider the market opportunities they have. We must introduce the product's quality and characteristics on a large scale. The accuracy with which MSME actors analyze situations enables them to compete in any market.
Co-Authors Adianto Agus Sugianto Amiluhur Soeroso Annisa, Rosalina Nur Apit Buchori Ari Sudanang, Ertanta Arisanti, Yuli Christiatmani, M.M Christiatmani, MMA Djamil, Farah Diana Dwi Agus Kristianto Edy Suharyono Ertanta Ari Sudanang Febriansyach, Bagas Fitriana Fitriana Hayatri, Maria Ana Sila Insanaputra, Yanuar Satrhio Irawan, Novta Dany’el Irma Wijaya, Jennie Izzi, Mochammad Alif Fatikhul Kusumawati, Fitri Dwi Mahanani, Sumiyar Maharani, Andi Nabila Aura Musadad Musadad Okiandri, Diki Pramukti, Regina Tyas Ristanti, Ristanti Salindri, Yerika Ayu Setya, Azizah Dwi Shafiq Nurdin Sholihah, Anis Suhartapa Tioputri, Fenny Cintya Yudiandri, Tri Eko