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Increasing the Business Potential of MSMEs through the Utilization of Digital Bookkeeping and Digital Marketing in Sebatik Island Eka Indriyani MS; Abdullah, Wahidah; Eka Suhartini; Parmitasari, Rika Dwi Ayu; Alim Syariati; Miftha Farild; Rusnawati
International Journal Of Community Service Vol. 4 No. 2 (2024): May 2024
Publisher : CV. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51601/ijcs.v4i2.273

Abstract

The characteristics of the Indonesian economy are supported by the micro, small, and medium enterprise sectors, which account for 98.33% of the enterprise population in Indonesia. This is evidenced by the increasing number of business units, labor contribution, and contribution of MSMEs to GDP. The post-COVID-19 pandemic has brought major changes to the lifestyle of businesses and consumers along with the use of digitalization. The existence of digitalization provides opportunities for businesses to increase online sales and fast and efficient bookkeeping. The obstacles faced at this time are that Sebatik Island MSME actors still have obstacles in utilizing digital applications. Therefore, this research began by conducting community service on 13 September 2023 to provide training on digitalization to business actors. The samples in this study were 27 MSME actors dominated by culinary businesses. The methods used include mapping, interviews with UMKM participants, formulation of problems and solutions, determination of problem-solving strategies, and implementation of MSMEs seminars.
Kajian Perencanaan dan Pengelolaan SDM Strategis Serta Human Capital Perspektif Ekonomi Islam Sofyan, Idha Fadhilah; Sari, Wiwik Permata; Silondae, Prades Ariato; Parmitasari, Rika Dwi Ayu
At-Tasyri': Jurnal Hukum dan Ekonomi Syariah Vol. 5 No. 02 (2024)
Publisher : Fakultas Syari'ah Institut Agama Islam Riyadlatul Mujahidin Ngabar (IAIRM) Ponorogo.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55380/tasyri.v5i02.737

Abstract

Perencanaan dan manajemen sumber daya manusia merupakan pemanfaatan dari sumber daya manusia yang dalam suatu organisasi dengan melakukan aktivitas dengan menjalankan fungsi dari perencanaan dan manajemen seumber daya manusia. Mengenali tenaga kerja sebagai sumber daya manusia yang sangat penting dalam menunjang tujuan perusahaan dan memanfaatkan beberapa fungsi. Penelitian ini bertujuan untuk menguraikan manajemen strategi dan perencanaan sumber daya manusiadan melihat urgensi serta pengembangan berkelanjutannya. Penelitian ini termasuk pada penelitian kualitatif yakni studi literatur. Hasil penelitian menunjukkan bahwa Peran agama sangat diperluakan dalam aktifitas manajemen sumber daya manusia, serta perlu untuk melihat urgensi dan tantangan yang ada demi mewujudkan keunggulan kompetitif dalam suatu perusahaan.
The Influence of Islamic Branding and Life Style on Decisions to Purchase Muslimah Fashion Products in Makassar City With Celebrity Endorsement as a Moderating Variable Hadisa, Nur; Haddade, Abd. Wahid; Parmitasari, Rika Dwi Ayu
Jurnal Ar-Ribh Vol 7, No 1 (2024): April 2024
Publisher : Universitas Muhammadiyah Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26618/jei.v7i1.12827

Abstract

This research aims to examine the factors that influence consumers in making product purchasing decisionsfashion  Muslim women in Makassar City through influenceislamic branding to the Purchase Decision,life that muchon Purchase Decisions, moderation effectCelebrity endorsement betweenislamic branding on purchasing decisions and moderating effectsCelebrity endorsement betweenlife style to the purchase decision. The type of research used is quantitative. The approach used in this research is causal associative. The method in this research is through collecting primary data by distributing questionnaires and secondary data through reference journals related to the research topic. The sampling technique uses the Heir formula with a sample size of 225. The data analysis technique used in this research isSPSS 26. The results of this research show thatIslamic branding dan life  style has a positive and significant effect on product purchasing decisionsfashion Muslim women in Makassar City and for moderation,celebrity endorsement does not moderate the relationship betweenIslamic branding  on purchasing decisions is different fromLife style in this case,celebrity endorsement strengthen the relationship betweenlife style to the purchase decision. The implications of this research show that consumers should filter all information and interactions, both on the internet and in the surrounding environment, and continue to base Islamic teachings in their daily lives because a person's lifestyle is formed from the results of interactions with their environment. Consumers also have to choose which celebrities can direct us to goodness and adhere to Islamic values. For the perpetratorsindustry fashion Muslim women in particular can show that the materials and manufacturing processfashion Muslim women are in accordance with Islamic values so that consumers are increasingly confident in purchasing products. Then, future researchers can examine other variables that are not yet in this research related to purchasing decisions.
Determinants of Zakat Payment Behavior through Digital Platforms in Makassar City K, M Yusuf; Parmitasari, Rika Dwi Ayu; Haddade, Abdul Wahid
Jurnal Ar-Ribh Vol 6, No 2 (2023): Oktober 2023
Publisher : Universitas Muhammadiyah Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26618/jei.v6i2.12815

Abstract

This study aims to examine the factors that determine muzakki behavior in paying zakat through digital platform services in the city of Makassar. The type of research used is applied research with field studies. The approach used in this research is quantitative with causal associative. The method in this study is through primary data collection by distributing questionnaires and secondary data through data collection at BAZNAS and LAZ in Makassar City as well as through reference journals related to the study title. The sample technique used is the Ferdinand formula with a sample size of 332. The data analysis technique used in this study is the Structural Equation Model (SEM). The results of this study show that the perception of usefulness has a significant effect on the intention of muzakki, the perception of ease of use has a significant effect on the intention of muzakki, digital knowledge has a significant effect on the intention of muzakki, the perception of usefulness does not affect the behavior of muzakki, simple perception. usage has a significant effect on muzakki behavior, digital knowledge has a significant effect on muzakki behavior, intention has a significant effect on muzakki behavior, perception of usefulness has a significant effect on behavior through muzakki intention, perception of ease of use has a significant effect significant on behavior through muzakki intention and digital knowledge has a significant effect on behavior through muzakki intention
Management of Workforce Recruitment in an Islamic Perspective : Practices and Principles Wahyuddin, Wahyuddin; Nur Alim Mu’min, Muh Dian; Parmitasari, Rika Dwi Ayu; Syariati, Alim
Economos : Jurnal Ekonomi dan Bisnis Vol. 7 No. 2 (2024): ECONOMOS : Jurnal Ekonomi dan Bisnis
Publisher : Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Parepare

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31850/economos.v7i2.3286

Abstract

In the era of globalisation and intense competition, workforce recruitment is one of the key factors in improving the quality of employees and improving organisational performance. In practice, workforce recruitment is one of the important aspects of human resource management in an organisation. In the context of an Islamic perspective, the recruitment and selection process must be carried out in accordance with Islamic principles and values. This research aims to explore recruitment and selection practices in the labour market in an Islamic perspective. This research is a research using the library research method. The results of this study show that in Islamic organisations, alignment of workforce needs with job descriptions and specifications is essential to ensure compliance with Islamic values. Integration orientation plays an important role in developing employees who are not only technically competent, but also have a strong understanding of Islamic values and commitment to the organisation. Regular and open evaluation and feedback can help organisations improve the recruitment and selection process on an ongoing basis, so as to attract and select the best candidates that match the needs of the organisation, as well as provide a positive experience for applicants and the recruitment team. By applying the principles of fairness, equality and legal compliance, organisations can build recruitment and selection processes that are fair, transparent and non-discriminatory.
Legal Framework of Equal Employment and Diversity lisa, Aziza pipi; Arviana, Pipi; Alisa, Nur; Parmitasari, Rika Dwi Ayu
YUME : Journal of Management Vol 7, No 2 (2024)
Publisher : Pascasarjana STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/yum.v7i2.6716

Abstract

Equal employment dan diversity merupakan isu penting yang perlu diatur dan dikelola dengan baik dalam organisasi bisnis. paper ini membahas perspektif Islam mengenai kesetaraan dan keberagaman, kerangka hukum yang melindunginya, serta cara pengelolaan yang sesuai. Kajian ini menggunakan metode penelitian kepustakaan dengan mengumpulkan referensi dari buku, jurnal, dan sumber lainnya. Hasilnya menunjukkan bahwa Islam sejak dulu telah menegaskan prinsip keadilan. Negara melindungi hak kerja yang setara melalui undang-undang. Hasil penelitian menujukkan bahwa menunjukkan bahwa Islam sejak dulu telah menegaskan prinsip keadilan. Negara melindungi hak kerja yang setara melalui undang-undang. Pengelolaan meliputi kebijakan rekrutmen, pengembangan karir, imbalan, dan budaya kerja yang inklusif kasus XYZ Corp menekankan pentingnya peninjauan proses seleksi, pembangunan budaya, serta komitmen kepemimpinan. Sedangkan kasus Bilal bin Rabah mencontohkan penerapan yang sesuai kompetensi tanpa melihat latar belakang. Disimpulkan bahwa pengelolaan optimal sangat penting bagi organisasi bisnis. Komitmen kuat dari kepemimpinan dan evaluasi berkala diperlukan dalam mengelola isu diversitas sesuai perspektif Islam dan perundang-undangan. Kata Kunci: Equal employment, Diversity, Perspektif Islam
WASTE MANAGEMENT IN MAKASSAR CITY: CHALLENGES, POLICIES AND SOLUTIONS Sirajuddin, Sirajuddin; Parmitasari, Rika Dwi Ayu; Bulutoding, Lince; Masse, Rahman Ambo; Putra, Trisno Wardy; Yunus, Ayu Ruqayyah; Anwar, Nurfiah
Jurnal Pengabdian Masyarakat Ekonomi dan Bisnis Digital Vol. 1 No. 4 (2024): Desember
Publisher : Yayasan Nuraini Ibrahim Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70248/jpmebd.v1i4.1879

Abstract

Waste management in Makassar City is an increasingly pressing issue along with rapid population growth and urbanization. In this context, the main challenges faced are low public awareness, limited waste management infrastructure, and weak enforcement of regulations related to waste processing. This study aims to provide a better understanding to the public about the importance of sustainable waste management and to study waste management policies and practices in Indonesia and Malaysia. Through community service activities including field observations, interviews with stakeholders, counseling, and preparation of recommendations, it is hoped that applicable solutions can be found to overcome waste management problems. One of the proposed solutions is the development of a Waste Bank which functions as a means to manage and recycle waste more effectively. The results of the study indicate that active community participation, government support, and collaboration between various parties are essential to create a sustainable waste management system. The recommendations produced include increasing public awareness, utilizing technology in waste management, and strengthening policies that support community initiatives.
DEVELOPING THE CONCEPT OF STATE CIVIL APPARATUS PROFESSIONALISM IN THE RECRUITMENT PROCESS FROM A SHARIA PERSPECTIVE Fathurrahman, Rezki Amalia; Abdullah, Muhammad Wahyuddin; Parmitasari, Rika Dwi Ayu; Fathurrahman, Fathurrahman
Jurnal Ilmu Akuntansi dan Bisnis Syariah (AKSY) Vol 7, No 1 (2025): Jurnal Ilmu Akuntansi dan Bisnis Syariah
Publisher : UIN Sunan Gunung Djati Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15575/aksy.v7i1.43332

Abstract

The research aims to discover how to build the concept of professionalism of State Civil Apparatus from a Sharia perspective when conducting the recruitment process. The research method used is a qualitative approach to interview techniques for how to build the concept of State Civil Apparatus professionalism during the recruitment process according to Sharia based on the experiences of people who have applied for work, for example, the experience of participating in applying for work and following the recruitment process of Civil Servant Candidates whose informants are three people from postgraduate students of UIN Alauddin Makassar. The results of the study found that the professionalism of State Civil Apparatus is associated with a Sharia perspective, so the two important things that a professional State Civil Apparatus must possess are competence and integrity, then connected with three principles that are fulfilled, namely justice, honesty, and trustworthiness in order to fulfill accountability and according to criteria and benefits for organizations and society in providing the best service because it uses a Computer Assisted System (CAT) system so that participants and the general public can see the value directly so that the intention to commit fraudulent practices will not be carried out because the general public sees the value of participants can increase public trust.
MODEL PENGENDALIAN STRATEGI, INOVASI DAN KEWIRAUSAHAAN DALAM ORGANISASI PERSPEKTIF EKONOMI ISLAM Kurniadi, Kurniadi; Mu’min, Muh. Dian Nur Alim; Silondae, Prades Ariato; Sudirman, Sudirman; Parmitasari, Rika Dwi Ayu
Journal of Management and Innovation Entrepreneurship (JMIE) Vol. 1 No. 2 (2024): Januari
Publisher : Yayasan Nuraini Ibrahim Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59407/jmie.v1i2.389

Abstract

Organisasi atau kewirausahaan menempati posisi penting dalam sebuah negara, sebab dapat mendorong perekonomian. Organisai selalu dihadapkan pada kondisi lingkungan yang dapat mempengaruhi pendapatannya. Perubahan lingkungan membuat perusahaan harus menerapkan strategi terhadap target yang ingin dicapai. Di antara langkah yang dapat diambil adalah inovasi, tujuannya agar dapat menyesuaikan dengan perubahan zaman. Selain itu, perusahaan harus melakukan pengendalian terhadap strategi yang telah ditargetkan. Penelitian ini bertujuan untuk mengetahui bagaimana pengendalian dalam sebuah organisasi terutama dalam pandangan ekonomi Islam, bagaimana inovasi dalam sebuah perusahaan serta bagaimana model kewirausahaan dalam pandangan Islam. Penelitian ini adalah jenis penelitian kualitatif deskriptif dengan metode library research. Penelitian ini menunjukkan bahwa segala bentuk usaha dalam organisasi Islam harus dilaksanakan berdasarkan nilai-nilai Islam. Dalam pengendalian organisasi harus dilakukan selaras dengan visi dan misi perusahaan, harus efektif dan efisien, harus disusun dengan baik dan merefleksikan tujuan dari organisasi. Pengendalian dapat dilakkan dengan beberapa tahap, di antaranya menetapkan standar yang ingin dicapai, mengukur apa yang telah dicapai, membandingkan serta mengevaluasi hasil kinerja. Adapun kegagalan perusahaan dalam menerapakan strategi bisa dipengaruhi seperti politik dan teknologi, serta kemampuan pimpinan yang tidak mampu memahami apa yang terbaik dan dibutuhkan perusahaan. Adapun dalam melakukan inovasi, perusahaan harus memperhatikan dengan baik alasan dan tujuan melakukan inovasi. Inovasi dilakukan diantaranya dengan cara mengidentifikasi lingkungan eksternal (peluang dan ancaman) dan internal perusahaan (kekuatan dan kelemahan). Dalam organisasi Islam, segala bentuk kegiatan dilandasai dengan nilai-nilai agama seperti tauhid, siddiq, tabligh, amanah dan fatanah. Setiap Muslim dalam berwirausaha dituntut supaya memiliki sikap inovatif dan cerdas melihat peluang dalam menjalankan bisnis tanpa melanggar prinsip agama Islam.
Integrasi Nilai Syariah dalam Perencanaan dan Pengelolaan Sumber Daya Manusia: Studi Literatur Syamsiah, Sitti; Parmitasari, Rika Dwi Ayu; Syariati, Alim
Assyarikah: Journal of Islamic Economic Business Vol 6, No 1 (2025): Assyarikah: Journal Of Islamic Economic Business
Publisher : Al-Amien Prenduan for Islamic Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28944/assyarikah.v6i1.2152

Abstract

This study discusses the importance of human resource management and planning in organizations based on Islamic values. The research uses a literature review method by analyzing scientific journal articles obtained through academic databases. The results of the review show that human resources are a strategic factor in achieving organizational goals, both operationally and strategically. Islamic-based not only emphasizes administrative efficiency but also the importance of human values, justice, professionalism, and spirituality. Values such as justice, transparency, consultation, excellence, and consistency play a role in shaping an Islamic work culture that supports employee motivation, commitment, and integrity. Thematic analysis leads to the development of a holistic Islamic HR management framework that can be applied in recruitment, training, and evaluation processes. These findings provide practical contributions for Islamic educational and financial institutions to align HR policies with Sharia principles while strengthening organizational competitiveness through employee ethics and well-being.