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All Journal INFORMASI Global Medical and Health Communication Jurnal Kajian Komunikasi Jurnal The Messenger Jurnal Studi Komunikasi Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Jurnal ASPIKOM International Journal of Supply Chain Management Jurnal Komunikasi Profesional Jurnal Abdi Masyarakat (JAM) ASEAN Journal of Community Engagement Widya Komunika: Jurnal Komunikasi Pendidikan ABDI MOESTOPO: Jurnal Pengabdian pada Masyarakat Jurnal Pengabdian dan Kewirausahaan International Journal of Social Science International Journal of Community Service Jurnal PkM (Pengabdian kepada Masyarakat) Prosiding Konferensi Nasional PKM-CSR Jurnal Visi Komunikasi ASPIRATION Journal El Madani: Jurnal Dakwah dan Komunikasi Islam
Mansur, Suraya
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Religion Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Dentistry Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Immunology & microbiology Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Medicine & Pharmacology Nursing Public Health Social Sciences Transportation Other

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Strengthening Edukreatif Branding in Dadap Village Community, South Tangerang Through Digital Communication Iman, Fauzi Nur; Mansur, Suraya; Saragih, Nurhayani; Wahyudi, Sophan; Octory, Gadis
Jurnal Abdi Masyarakat (JAM) Vol 10, No 2 (2025): JAM (Jurnal Abdi Masyarakat) - Maret 2025
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jam.v10i2.30108

Abstract

The South Tangerang City Government, Banten, welcomed the selection of West Dadap Village as an Independent, Food Secure, Clean, and Superior Village (Mantul) because it supports the Village Development program criteria. Therefore, Dadap Village was formed into an independent village and an educational tourism destination for the community in 2022. This community service activity fulfils the University's Additional Performance indicators, namely strengthening the competence of Partners in the fields of craft production, Packaging Management, Branding, and digital marketing to strengthen the Edukreatif Branding of Dadap Village. The solution offered is to transfer knowledge through training in making souvenirs unique to Dadap Village in the form of Chunky Bags, Product Packaging, Branding, Product Photography as marketing content and digital marketing. The target output is to produce competency strengthening in the fields of creativity in crafting souvenirs, packaging, branding, product photos and digital marketing. Second, produce outputs in the form of Chunky bag souvenirs, posters, activity videos, publications on online news portals, scientific journal articles accredited by Sinta and HAKI copyrights.
Communication Strategy in Promoting City Branding Yogyakarta as Hanacaraka City Mansur, Suraya; Muhammad, Ameliya
Jurnal Komunikasi Profesional Vol. 8 No. 2 (2024)
Publisher : Fakultas Ilmu Komunikasi Universitas dr. Soetomo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25139/jkp.v8i2.7301

Abstract

Marking the momentum for the revival of the Javanese script, the Governor of the Special Region of Sri Sultan Hamengku Buwono X, proclaimed Yogyakarta as the City of Hanacaraka on International Script Day, September 8, 2021. This research aims to determine the city branding strategy carried out by the Provincial Government of the Special Region of Yogyakarta Culture Department in branding the City of Hanacaraka. The theory used is the city branding hexagon theory by Simon Anholt. This study used a qualitative descriptive approach using the case study method. In this study, the primary data to be used is observation in the form of in-depth interviews directly with informants. The study results show the communication strategy to convey a message about the concept of the City of Hanacaraka was carried out in various ways, the literate village program and a literacy clinic. For the script village, Yogyakarta Culture Department is working with 76 cultural villages. Through the script village, the Javanese script was taught again to the people of Yogyakarta, in order to re-customize the Javanese script. For the script clinic Yogyakarta Culture Department provides a Javanese script converter for transliteration of Javanese script to Latin and vice versa.
Press Release by Medco E&P Malaka on Serambi Indonesia Online News Coverage Mansur, Suraya; Harsono, Sari Anggaraini
Jurnal The Messenger Vol. 12 No. 1 (2020): January-June
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/themessenger.v12i1.1412

Abstract

The study aims to analyze the public relations work suitability of PT Medco E&P Malaka related to community empowerment and social responsibility on Education and Training of 40 Acehnese Children in PPSDM-Cepu. International Standard Ambulance given for Pidie Jaya and the support from Medco E&P Malaka in the event Sail Sabang 2018 conducted by the company and press-released by Serambi Indonesia online in 2018. A qualitative approach with a case study method was employed in this study. The results showed that the point of view of journalists/media is dissimilar from the point of view of a company in writing a text. When media tend to publish articles based on a press release distributed by a company, then the company s image and reputation will be affected and become positive.
Self protection and stop bullying campaign for kids at RPTRA Sungai Bambu, Tanjung Priok, Jakarta Utara Mansur, Suraya
ASEAN Journal of Community Engagement Vol. 4, No. 1
Publisher : UI Scholars Hub

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This paper presents a socialization and counseling program anchored on the themes “self-protection” and “stop bullying.” The program aims to explain the importance of knowing what parts of our body can and cannot be touched by other people, the need to be vigilant when invited to quiet places either by known or unknown people, and how to act in such situations. Bullying is sometimes undetected because it is considered normal or funny. Therefore, children must be told that calling names in the form of ridicule or hitting others is an unjustified action. The methods used in this program are socialization and counseling. The program, which was attended by 50 children, was implemented in the Sungai Bambu Child-friendly Integrated Public Space (RPTRA) Tanjung Priok, North Jakarta on Saturday, December 01, 2018. The children sang “Sentuhan Boleh Sentuhan Tidak Boleh.” (What You Can Touch and What You Can’t Touch) together with their peers. Results show that children who participate in community service activities exhibit an increased level of knowledge and awareness of self-protection by following the instructions in the song.
The Impacts of “A Plastic Ocean” Film on The Environmental Care Attitudes of Senior High School Students in Tangerang Suraya Mansur; Nurhayani Saragih; Rohana Binti Mijan
Jurnal ASPIKOM - Jurnal Ilmu Komunikasi Vol 8, No 1 (2023): Jurnal ASPIKOM
Publisher : Asosiasi Pendidikan Tinggi Ilmu Komunikasi (ASPIKOM)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24329/aspikom.v8i1.1212

Abstract

This research examines the impacts of “A Plastic Ocean” film on the environmental care attitudes of Senior High School students at SMAN 2 Tangerang. This research proves that the social learning theory is effective to promote a campaign with film, which results in behavioral changes in society. The theory used in this research is Albert Bandura's social learning theory. This research utilized the positivistic paradigm. This research employed a survey explanatory method and quantitative approach. The population was Senior High school Students at SMAN 2 Tangerang. The sampling utilize a purposive sampling technique to 100 respondents, with a sampling error of 5%. The technique of data analysis utilized a simple regression analysis. The hypothesis how that there is no influence between the content of the “A Plastic Ocean” film on environmental care attitudes on students. High school students are interested in the film, while the attitude of caring for the environment is not influenced by the film.
Ruwatan dreadlocks ritual: branding Dieng as a cultural tourism destination in Wonosobo Mahmudi, Marwan; Mansur, Suraya; Amrullah, Haekal Fajri
Jurnal Studi Komunikasi Vol. 9 No. 3 (2025)
Publisher : Faculty of Communications Science, Dr. Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25139/jsk.v9i3.9731

Abstract

Identity is entirely a social construction and cannot exist outside cultural representation and acculturation because identity is within the social and cultural environment. In the context of tradition, identity is related to the position and social position of the community. Dreadlocked children are believed to have more daring personalities than humans who are destined to have normal hair. This phenomenon is not limited to dreadlocks who live in Dieng. Several cases were also found in individuals who had direct descendants of the Dieng population, even though they were domiciled outside the Dieng area. This research used Cultural Identity Theory and city branding. What is their social identity? How does the ritual transformation of dreadlocks contribute to the activation of Dieng's brand as a tourist destination? This study employed the constructivism paradigm and analysed systematically meaningful acts socially, especially on the dreadlocks in Dieng, Central Java. The methodological approach is qualitative. The informants are six parents, public figures, and officials. The result shown: For the people of Dieng Plateau, the number of dreadlocked children correlates with people's welfare. The greater the number of dreadlocked children, the better their welfare. The misunderstanding is that the dreadlocks are special, smart, hyperactive because the dreadlocks are guarded by supernatural beings. Related to tourist destinations, the local government uses it as part of a cultural tourism destination that is economical in purpose.
Building Awareness of the Dangers of Stunting Generation Through Health Communication for Indonesian Worker at Pulau Penang Malaysia Suraya Mansur; Novi Erlita; Gammara Lenggo Geni
International Journal Of Community Service Vol. 4 No. 2 (2024): May 2024 (Indonesia - Ethiopia )
Publisher : CV. Inara in Colaboration with www.stie-sampit.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51601/ijcs.v4i2.270

Abstract

The implementation of Community Service is the result of collaboration between the Communication Studies Program at Mercu Buana University and Pertubuhan Masyarakat Indonesia (PERMAI) Pulau Pinang, Malaysia. The Theme of Community Service Activities is Building Awareness of the Dangers of Stunting Generation Through Health Communication. To achieve this goal, the lecture method is used, playing youtube videos of short duration, then questions and answers about Building Awareness of the Dangers of Stunting Generation Through Health Communication For TKW women worker in Pulau Pinang, Malaysia. This campaign activity is planned to be held in January, 28. 2024 in Pulau Pinang, Malaysia. This activity is expected to be attended by women worker who live in Malaysia. Target outputs of this community services activity is increased knowledge and skill, Mass Media Publication, journal article, HAKI and video Activity. Lastly, the satisfaction of the participants in the devotion activities can be said to be very good. This can be seen from the response which says that the material delivered is in accordance with what is needed by the participants, besides that he also follows the activity from beginning to end. In addition, in terms of participants, it was seen from their cooperative attitude and feedback that was relevant to what was delivered by the speaker.
Journalist Credibility Based On Digital Media Used Suraya Suraya
Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Vol. 4 No. 1 (2019): June 2019 - Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia
Publisher : Ikatan Sarjana Komunikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25008/jkiski.v4i1.261

Abstract

This research studies the digital media consumption pattern of journalists. This consumption pattern is done by journalists to support their job. The work pattern of journalists in finding news fundamentally depends on the credibility of the sources. The process of choosing sources and finding ideas and information is usually done conventionally, thus presently done through social media. This study was conducted by surveying 60 journalists in Jakarta. The method used for data analysis was descriptive statistics. Results showed that the majority of respondents had a high social media usage pattern; thus, it can be said that social media carries a great influence toward the work pattern of journalists. This can be seen from the majority of respondents who admitted that they had written about growing issues in social media as news in conventional media; they even admitted to interviewing some sources because they monitored their opinions and comments on social media. The type of journalists who became respondents in Jabodetabek were creators, conversationalists and Joiners; the rest participated by consuming social medias and collecting informations. Journalists in this position acted only as consumers.
Campaign for Clean and Healthy Living Behaviors on Anxiety Levels and Compliance with Clean and Healthy Living During the Covid-19 Pandemic Suraya Mansur; Nurhayani Saragih; Isiaka Zubair Aliagan
Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Vol. 6 No. 2 (2021): December 2021 - Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia
Publisher : Ikatan Sarjana Komunikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25008/jkiski.v6i2.562

Abstract

This research concerns the health communication campaign for Clean and Healthy Lifestyle (PHBS) during the Covid-19 pandemic among students of the graduate school of the University of Mercu Buana. This research found that the social learning theory proves effective in the campaign which leads to a change in society’s behaviour. The theory used in this research is Albert Bandura's social learning theory. This research used positivistic paradigm. The method used in this research is a survey explanatory method and quantitative approach. The population is students of the graduate school at the University of Mercu Buana Jakarta. The sampling is conducted using purposive sampling techniques to 100 respondents, with a sampling error of 5%. The technique of data analysis used in this research is simple regression analysis. The result shows that PHBS Campaign has no significant effect on Anxiety Level.  PHBS Campaign has a significant effect on Compliance Level.  Anxiety Level has no significant effect on Compliance Level.  PHBS Campaign has no significant effect on Compliance Level through Anxiety Level.
Co-Authors Ahmad Mulyana Ahmad Sihabudin Alma Yulana Anita Rosana Annik Setiawati Aprilia Aprilia Arjun Aidil Akbar Aulia Lydia Citra Dadan Iskandar Dewi Hartaningrum Diah Wardhani Farid Hamid Fauzi Nur Iman Gadis Octory Gammara Lenggo Geni Haekal Fajri Amrullah Harsono, Sari Anggaraini Humiras Hardi Purba Irfan Fauzi Isiaka Zubair Aliagan Lenny Lenny Marwan Mahmudi Muhammad, Ameliya Novi Erlita Novita Damayanti Nurhayani Saragih Nurhayani Saragih Nurhayani Saragih Nurhayani Saragih Nurhayani Saragih Ponco Budi Sulistyo Pujitriasih Prabandari Rajab Ritonga Rajab Ritonga Restu Adji Trianto Ridho Azlam Ambo Asse Rifki Faturahman Rohana Binti Mijan Ronda, Mirza S. Bekti Istiyanto Santa Margaretha Niken Restaty Sophan Wahyudi Sri Hesti Sudarmanti, Rini Susilawati Susilawati Titi Legiati PS Tri Wahyuti Tulus Hendra Utas Mahligai Wiwik Novianti Zubair, Agustina