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The ideal Muslim: Interpreting construction of new self standards in @ukhtiakhiantiselfie Instagram account Syarifah Nur Aini; Awanis Akalili; Benni Setiawan
Journal of Social Studies (JSS) Vol 19, No 2 (2023): Journal of Social Studies (JSS)
Publisher : Universitas Negeri Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21831/jss.v19i2.65601

Abstract

Media as a medium of construing discourse, for example a dominant figure religion. In Islam the ideal muslim shown by the media that has a role as a medium for forming new ideologies in religious aspects. This research aims to explore the ideal Muslim discourse on the Instagram social media account @ukhtiakhiantiselfie. This research uses a qualitative method with content analysis in the form of Norman Fairclough's critical discourse analysis and focuses on the level of text presented in the content on the Instagram social media account @ukhtiakhiantiselfie. To find out the extent of the truth of the research, the author uses data validity techniques in the form of triangulation of data sources. Meanwhile, data analysis techniques consist of data selection, interpretation and interpretation of the text, data presentation and discussion, to draw conclusions. The results of this study indicate that the ideology constructed in the Instagram account @ukhtiakhiantiselfie is in the form of a ban on uploading photos to social media for men (muslimin) and women (muslimah). In addition, there is an ideal Muslim standard for Muslims, namely individuals who do not upload photos of themselves, achievements, possessions, and others to the public via social media. Meanwhile, the discourse that is presented refers to the ideal Muslim character according to Hamka in the form of istiqomah, namely showing firm actions towards the establishment and carrying out the commands of Allah SWT and avoiding His prohibitions. The results of this research show that the ideology constructed in the Instagram account @ukhtiakhiantiselfie is a prohibition on uploading photos to social media for men (Muslims) and women (Muslimah). Apart from that, there is an ideal Muslim standard for Muslims, namely individuals who do not upload photos of themselves, their achievements, possessions and so on to the public via social media. Meanwhile, the discourse presented refers to the ideal Muslim characteristic according to Hamka in the form of istiqomah, namely showing firm actions towards standing and carrying out the commands of Allah SWT and staying away from His prohibitions. The results of this research show that the ideology constructed in the Instagram account @ukhtiakhiantiselfie is a prohibition on uploading photos to social media for men (Muslims) and women (Muslimah). Apart from that, there is an ideal Muslim standard for Muslims, namely individuals who do not upload photos of themselves, their achievements, possessions and so on to the public via social media. Meanwhile, the discourse presented refers to the ideal Muslim characteristic according to Hamka in the form of istiqomah, namely showing firm actions towards standing and carrying out the commands of Allah SWT and staying away from His prohibitions.
Aktivitas bromance penggemar K-Pop di akun anonim Twitter Yovita Pramesti Cahyarani; Awanis Akalili
Lektur: Jurnal Ilmu Komunikasi Vol 6, No 2 (2023): Lektur: Jurnal Ilmu Komunikasi
Publisher : Universitas Negeri Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21831/lektur.v6i2.20944

Abstract

Abstrak            Tujuan penelitian ini adalah untuk mengetahui interpretasi aktivitas bromance penggemar Kpop di akun anonim Twitter. Pendekatan yang digunakan dalam penelitian ini adalah deskriptif kualitatif dengan metode netnografi. Subjek dari penelitian ini adalah penggemar boy grup ATEEZ yakni ATINY Indonesia yang kerap melakukan aktivitas bromance di akun anonim Twitter yag dipilih dengan teknik purposive sampling. Teknik pengumpulan data pada penelitian ini adalah wawancara mendalam (in-depth interview) dan observasi-partisipan. Uji validitas data menggunakan teknik triangulasi sumber data. Hasil penelitian menunjukkan bahwa para informa n penelitian aktif berpartisipasi dalam menikmati, membagikan, dan memproduksi produk budaya yang dihasilkan dari aktivitas bromance, dengan produk yang paling digemari adalah Alternate Universe (AU). Kedelapan informan juga memenuhi dua kepuasan yakni Hedonic Gratifications dan Social Gratifications.Kata Kunci : aktivitas bromance, akun anonim Twitter, fandom K-Pop online. Abstract            The purpose of this study was to find out the interpretation of K-pop fans' bromance activities on anonymous Twitter accounts. The approach used in this research is descriptive qualitative with netnographic method. The subjects of this study were fans of the ATEEZ boy group, namely ATINY Indonesia, who often carry out bromance activities on anonymous Twitter accounts selected by purposive sampling technique. Data collection techniques in this study were in-depth interviews and participant- observation. Test the validity of the data using data source triangulation techniques. The results showed that research informants actively participated in enjoying, sharing, and producing cultural products resulting from bromance activities, with the most popular product being Alternate Universe (AU). The eight informants also fulfilled two satisfactions, namely Hedonic Gratifications and Social Gratifications.Keywords : bromance activity, anonymous Twitter accounts, online K-Pop fandom.
Toxic relationship behaviour sebagai perilaku komunikasi interpersonal pemain roleplayer K-Pop di Twitter Putri Jumiati Chairunnisa; Awanis Akalili
Lektur: Jurnal Ilmu Komunikasi Vol 6, No 3 (2023): Lektur: Jurnal Ilmu Komunikasi
Publisher : Universitas Negeri Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21831/lektur.v6i3.20959

Abstract

AbstarkPenelitian ini menggunakan pendekatan kualitatif dengan metode fenomenologi. Penelitian ini bertujuan untuk mengetahui: (1) Komunikasi interpersonal yang dilakukan oleh pemain roleplayer Kpop di Twitter; (2) Komunikasi interpersonal melalui media (CMC); (3) Bentuk toxic relationship behaviour yang terjadi selama melakukan komunikasi interpersonal; (4) Respon pemain roleplayer Kpop di Twitter ketika mendapatkan toxic relationship behaviour selama berkomunikasi. Hasil dari penelitian ini ialah toxic relationship behaviour sebagai perilaku pemain roleplayer Kpop di Twitter: (1) Komunikasi interpersonal yang dilakukan oleh pemain roleplayer Kpop memenuhi beberapa ketentuan komunikasi interpersonal yang efektif yaitu keterbukaan, empati, dan dukungan.; (2) Komunikasi interpersonal yang dilakukan melalui media (CMC) memenuhi komponen CMC yang efektif yaitu penggunaan bahasa, pesan delay, dan segi estetika; (3) Bentuk toxic relationship yang terjadi adalah dominasi, serangan verbal, pemerasan emosional, pemusnahan karakter, gaslighting, cemburu dan posesif berlebihan, manipulative dan playing victim; (4) Respon yang diberikan oleh pemain roleplayer Kpop di Twitter ketika mengalami toxic relationship ketika berkomunikasi berkaitan dengan pola hubungan toxic yaitu pola ambeven dan pola cemas menghindarKata kunci : toxic relationship, roleplayer, komunikasi interpersonal AbstractThis research uses a qualitative approach with phenomenological methods. This study aims to find out: (1) Interpersonal communication carried out by Kpop roleplayers on Twitter; (2) Interpersonal communication through the media (CMC); (3) Forms of toxic relationship behavior that occur during interpersonal communication; (4) The response of Kpop roleplayers on Twitter when getting toxic relationship behavior during communication. The result of this study is toxic relationship behavior as the behavior of Kpop roleplayer players on Twitter: (1) Interpersonal communication carried out by Kpop roleplayer players has been several provisions for effective interpersonal communication, namely openness, empathy, and support.; (2) Interpersonal communication carried out through media (CMC) meets the effective components of CMC, namely the use of language, delay messages, and aesthetic aspects; (3) The forms of toxic relationships that occur are domination, verbal attacks, emotional blackmail, character annihilation, gaslighting, excessive jealousy and possessiveness, manipulative and playing victim; (4) The response given by Kpop roleplayers on Twitter when experiencing toxic relationships when communicating is related to toxic relationship patterns, namely ambeven patterns and anxious patterns of avoidanceKeywords : toxic relationship, roleplayer, interpersonal communication
MEMBEDAH DIGITAL CULTURE: STUDI PADA PRODUKTIVITAS DAN PARTISIPASI SHIPPER FANS K-POP Akalili, Awanis; Kulau, Febriansyah; Aini, Syarifah Nur
Jurnal Ilmu Komunikasi UHO : Jurnal Penelitian Kajian Ilmu Komunikasi dan Informasi Vol. 9 No. 2 (2024): Edisi April
Publisher : Laboratorium Ilmu Komunikasi Fisip UHO

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52423/jikuho.v9i2.204

Abstract

Tulisan ini berimplikasi pada studi penggemar digital sekaligus bagaimana membongkar keterlibatan mereka di media dengan Melihat sisi lain dari fandom K-Pop Selain mengonsumsi teks media, fans K-Pop juga terlibat aktif dalam jejaring komunitas virtual. Penelitian ini menyajikan analisis teoritis bentuk productivity dan participation yang dipopulerkan oleh John Fiske pada shipper fans EXO. Dengan menggunakan metode wawancara mendalam terhadap tiga informan dengan nama virtual Sweetwind, Hunnie dan Windeer, peneliti menganalisa shipper fans EXO menerapkan teori productivity dan participation John Fiske dalam sudut pandang yang berbeda-beda. Wawancara tersebut didukung dengan observasi pada sumber data sekunder pada produk-produk dari fans. Pada bentuk semiotic productivity misalnya, shipper fans EXO memaknai setiap pasangan yang mereka idolakan di dalam EXO sebagai kebahagiaan virtual. Kedekatan intim laki-laki dan laki-laki yang ditampilkan pada pasangan-pasangan EXO seperti ChanBaek (CHANYEOL x BAEKHYUN), HunHan (SEHUN x LUHAN) dan KaiSoo (KAI x KYUNGSOO) dimaknai sebagai bentuk alternatif baru dalam sebuah hubungan. Kemudian pada konsep enunciative productivity, ditemukan istilah-istilah yang hanya dipahami oleh sesama penggemar EXO terutama bagi tipikal shipper fans seperti diksi yadong, ff 18+, fujo, seme, uke. Selanjutnya, peneliti juga melihat bentuk textual productivity yang dilakukan shipper fans EXO seperti aktif menulis fan fiction, mengedit foto, membentuk dan mengelola fandom shipper
Becoming a Woman: Transwomen's Digital Activism Against the Hegemony of Heteronormative Narratives Through Self-Representation Kulau, Febriansyah; Aini, Syarifah Nur; Akalili, Awanis
Journal Communication Spectrum: Capturing New Perspectives in Communication Vol 13, No 2 (2023): August 2023 - January 2024 (Special Edition)
Publisher : Department of Communication Science, Bakrie University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36782/jcs.v13i2.2491

Abstract

Behavior carried out by the public who adheres to heteronormative ideas towards gender minorities, such as transwomen, often results in acts of persecution and hegemony in the real world. This action is the result of self-expression carried out by transwomen. With the existence of social media, self-representation can be done by transwomen without thinking about the persecution they will get. But on the other hand, the hegemony obtained by transwomen on social media still occurs. Based on this, the recent study looks at the self-representation carried out by transwomen on social media, especially their personal Instagram, as a form of digital activism. This article focuses on the narratives conveyed by three transwomen, namely, Alegra Wolter, Ian Hugen, and Anggun Pradesha. These three subjects were chosen because they have unique backgrounds and used them to produce narratives about transwomen. Using qualitative content analysis techniques, this research analyzes their self-representation on Instagram as a form of digital activism, specifically as a 'counter-discourse'-a form of resistance that challenges the dominant discourse. This article reveals that both Alegra Wolter, Ian Hugen, and Anggun Pradesha have similarities and differences in Instagram representation. This difference in representation is likely due to the different backgrounds of each research subject. To cite this article (7th APA style): Kulau, K., Aini, S. N., & Akalili, A. (2023). Becoming a woman: Transwomen's digital activism against the hegemony of heteronormative narratives through self-representation. Journal Communication Spectrum: Capturing New Perspectives in Communication, 13(2), 105-126. https://doi.org/10.36782/jcs.v13i2.2491 
KONTESTASI WACANA FIGUR KEMANDIRIAN PEREMPUAN DALAM BELENGGU MASYARAKAT PATRIARKAL PADA FILM YUNI Aini, Syarifah Nur; Akalili, Awanis
Jurnal Media dan Komunikasi Indonesia Vol 5, No 2 (2024): SEPTEMBER
Publisher : Universitas Gadjah Mada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22146/jmki.88085

Abstract

The patriarchal culture that constructed by society brought women being in spaces full of restraints. There is an act of deconstruction of patriarchal culture which is carried out through film as a mass communication medium. One of the films that shows the empowerment of women in fighting the patriarchal environment is Yuni film. Yuni film shows the condition of the people who are very close to patriarchal culture. Until these conditions place women in marginalized and disadvantageous positions. Some of the narrations and visualizations in Yuni film show that there is women who are able to develop and have principles in the midst of conditions full of patriarchy. The purpose of this study is to explore the representation of empowered women presented through Yuni film. The research method used is content analysis with Teun A. van Dijk's critical discourse analysis model. Meanwhile, data collection was carried out by observing the scenes and narration in Yuni film. The discourse that is built about empowered women is shown by characters, characterizations, dialogues, properties and so on which is the focus of this research process. The things that are presented related to identity as an empowered woman become a potential that is focused on in Yuni film.
Dinamika respons audiens digital di media sosial x terhadap kampanye diversitas & inklusivitas sebagai brand activism skin game Lintang Kinanthi, Agnes Jatayu; Akalili, Awanis
Lektur: Jurnal Ilmu Komunikasi Vol 7, No 2 (2024): Lektur: Jurnal Ilmu Komunikasi
Publisher : Universitas Negeri Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21831/lektur.v7i2.21769

Abstract

AbstrakPenelitian ini berupaya untuk menyingkap pemahaman mengenai respons audiens pengguna media sosial X terhadap diversity and inclusive brand activism yang dilakukan oleh Skin Game sebagai merek dagang bagi salah satu skincare di Indonesia. Berupa studi kasus yang dilakukan pada enam belas respons audiens, penelitian dikaji menggunakan metode kualitatif deskriptif. Data dikumpulkan melalui observasi dan dokumentasi, dan analisis didasarkan pada Brand Activism Theory yang di dalamnya terkandung Framework of Optimal Incongruence, didukung dengan konsep-konsep mengenai Karakteristik Aktivitas Audiens Digital. Hasil yang diperoleh menunjukkan bahwa: (1) Terdapat ragam respons audiens, mulai dari yang termasuk dalam zona satisfaction, delight, hingga outrage; (2) Audiens berinteraksi menggunakan fitur like, retweet, dan reply terhadap respons yang cenderung menerima dan memercayai nilai kampanye; (3) Skin Game memberikan tanggapan melalui fitur reply terhadap beragam jenis respons; (4) Beberapa aktivitas audiens digital yang terjadi antara lain keikutsertaan audiens non-komunitas skincare dan aktivisme sosial, pemanfaatan anonimitas, serta penghapusan pesan. Kata Kunci : Brand Activism, Brand Skin Game, Diversity Inclusive Marketing, Respons Audiens AbstractThis research seeks to reveal an understanding of the response of the audience of X social media users to the diversity and inclusive brand activism carried out by Skin Game, an Indonesian brand for skincare products. Conducted on sixteen audience responses, this research was studied using descriptive qualitative methods. Datas are collected through observation and documentation, analysed based on Brand Activism Theory which contains the Framework of Optimal Incongruence, supported by concepts regarding the Characteristics of Digital Audience Activities. The results show that: (1) There are various audience responses, ranging from those in the zone of satisfaction, delight, to outrage; (2) Audiences interact using the like, retweet and reply features for responses that tend to accept and believe the value of the campaign; (3) Game Skin provides responses via the reply feature to various types of responses; (4) Several digital audience activities that occurred included the participation of non-community skincare audiences and social activism, the abuse of anonymity, and the deletion of uploaded messages.Keywords : Audience Response, Brand Activism, Brand Skin Game, Diversity Inclusive Marketing
Narasi Counter-Stereotype Etnis Batak dalam Film Ngeri-Ngeri Sedap (2022) Trianingsih, Defi; Akalili, Awanis
Lektur: Jurnal Ilmu Komunikasi Vol 7, No 2 (2024): Lektur: Jurnal Ilmu Komunikasi
Publisher : Universitas Negeri Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21831/lektur.v7i2.21774

Abstract

AbstrakPenelitian ini bertujuan untuk mengetahui bagaimana narasi counter-stereotype direpresentasikan dalam film Ngeri-Ngeri Sedap. Penelitian ini menggunakan metode kualitatif dengan analisis isi berupa analisis wacana kritis Norman Fairclough. Penelitian ini berfokus analisis pada level teks yang dihadirkan dalam film. Analisis pada level praktik wacana dan praktik sosial budaya dilakukan untuk menganalisis secara kritis alasan narasi counter- stereotype dihadirkan. Hasil penelitian menunjukan bahwa terdapat sebelas scene yang menunjukan adanya counter-stereotype etnis Batak dalam film Ngeri-Ngeri Sedap yang terbagi dalam beberapa kategori, yakni counter-stereotype pekerjaan etnis Batak dalam bidang hukum, counter-stereotype pernikahan etnis Batak, counter-stereotype sifat keras kepala etnis Batak, counter-stereotype sifat keras kepala etnis Batak, counter-stereotype perempuan etnis Batak, dan counter-stereotype anak laki-laki terakhir etnis Batak. Selain itu, pemilihan narasi yang dihadirkan dalam film dilatar belakangi oleh kehidupan pribadi pembuat film serta keresahan khalayak.Kata kunci : Counter-stereotype, Representasi, Etnis Batak, Wacana Kritis AbstractThis study aims to find out how counter-stereotype narratives of Batak ethnic are represented in Ngeri-Ngeri Sedap movie. This study uses a qualitative method with content analysis of Norman Fairclough's critical discourse analysis. This research focuses on analysis at level of text presented in film. Analysis at level of discourse practice and socio-cultural practice are carried out to critically analyse the reasons why counter-stereotype narratives are presented. The results of the study show that there are eleven scenes which show counter- stereotypes of Batak ethnic in Ngeri-Ngeri Sedap movie which are divided into several categories, namely counter-stereotypes of Batak ethnic work in the legal field, counter- stereotypes of Batak ethnic marriages, counter-stereotype of the Batak ethnic stubbornness, counter-stereotype of the Batak ethnic stubbornness, counter-stereotype of women from Batak ethnicity, and counter-stereotype of the last son from Batak ethnicity. In addition, the narrative selection presented in film is motivated by filmmaker’s personal life and the audience’s concerns.Keywords: Counter-stereotype, Representation, Batak ethnic, Critical Discourse
Digital Activism Communications and Gender Equality Efforts: The #WeRaceAsOne Movement in Media Social by F1 Fans Mumtaz, Faisa Amanta Binar; Pradita, Bramaningtyas Putri Dian; A'yun, Bintan Auliya Qurrota; Akalili, Awanis
Jurnal Komunikasi dan Bisnis Vol. 12 No. 2 (2024): November
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat Institut Bisnis dan Informatika Kwik Kian Gie

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46806/jkb.v12i2.1230

Abstract

The Formula 1 or F1 community is characterized by cases of gender discrimination and sexual harassment, such as the assumption that women do not deserve to like F1 and the Christian Horner harassment case that was not followed up. The purpose of this study is to analyze the form of digital activism used by F1 fans in addressing issues within the F1 community. The research method used is with a qualitative approach and focuses on content analysis. Content analysis of social media posts shows two main purposes for using the hashtag: (1) supporting victims of sexual harassment and (2) rejecting double standards against women in the F1 community. This research concludes that the #WeRaceAsOne hashtag initiated by F1, can be used by fans as a digital activism movement to solve the problems experienced by women in F1.With digital activism movements such as the use of the #WeRaceAsOne hashtag, it is expected to raise awareness, audience solidarity, support victims, ask F1 to be more assertive, and defend female fans who experience discrimination.
Gender equality discourse in islamic online media in social and contemporary history, 2000-2021 Yuliantri, Rhoma Dwi Aria; Aman, Aman; Akalili, Awanis
Informasi Vol. 53 No. 2 (2023): Informasi
Publisher : Universitas Negeri Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21831/informasi.v53i2.61630

Abstract

The article examine gender discourse channelled through Suara Aisyiyah magazine, part of Aisiyah, woman organization, with a gender perspective discoursed through online media. However, representations of gender discourse vary in different spaces and times, as well as different agents and contexts. Likewise with ways to channel ideas about gender that are part of the organization's vision. To capture the transformation of gender discourse with online media, this study uses a historical approach with discourse analysis. Discourse analysis method to describe text and context will be used in data analysis. The periodization which is the starting point of this research is 2000-2021 (contemporary period). The digital platform is used to more broadly discuss the progressive Islamic identity that is carried by Suara "˜Aisyiyah, in that period. As we understand, online media has carried many identities, thus allowing "crossing" and "collision". The various discourses raised by the Suara "˜Aisyiyah print newspaper clearly show the vision of the "˜Aisyiyah and Muhammadiyah organizations, such as the position of women in politics and women's access to health and nutrition. Through preaching on social media, the spirit of equality was built by "˜Aisyiyah in all walks of life, such as by promoting the Elimination of Domestic Violence.