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All Journal E-Journal Home Economic and Tourism Journal of Artificial Intelligence and Digital Business Amkop Management Accounting Review (AMAR) Indo-Fintech Intellectuals: Journal of Economics and Business Jurnal Riset dan Pengabdian Interdisipliner
Syafriani, Oza
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Humanities Computer Science & IT Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Social Sciences Other

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Penanganan Keluhan Tamu oleh Karyawan Front Office di Grand Rocky Hotel Bukittinggi Syafriani, Oza; Yuliana, Yuliana; Suyuthie, Hijriyantomi
Journal of Home Economics and Tourism Vol 13, No 3 (2016): Priode September 2016
Publisher : Faculty of Tourism and Hospitality - Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (467.378 KB)

Abstract

This research was motivated by complaints that are made by the guest to the front office employee regarding low responsive and low empathie by the guests, the absence of confirmation and clarification of issues that the guest had given to the employee. The research uses consisted of four indicators witch are hear them out, emphatize, apologize, and taking action and follow up. The research use descriptive study with qualitative data, and collected using Method interviews, observation, and documentation, for the sample use snowball sampling. These results indicate that the handling of guest complaints by front office employees at Grand Rocky Hotel Bukittinggi using the HEAT are as follows: 1)the front office employees had conducted hear them out by listening carefully, respect and respond actively and understand guests,2)the front office employee had conducted emphatize to guests 3)the front office employee had conducted apologize and humble to guest 4)the front office employee had conducted taking action by clarified, give a solutions, approval and take action and follow-up. Key Word : Hear them out, emphatize, apologize, taking action and follow up.
Pembelajaran Kewirausahaan dalam Peningkatan Minat Berwirausaha di Kalangan Mahasiswa Universitas Adzkia Adevia, Juli; Relifra; Syafriani, Oza; Damayanti, Nora
Indo-Fintech Intellectuals: Journal of Economics and Business Vol. 4 No. 3 (2024): Indo-Fintech Intellectuals: Journal of Economics and Business
Publisher : Lembaga Intelektual Muda (LIM) Maluku

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54373/ifijeb.v4i3.1487

Abstract

Entrepreneurship education can be an effective strategy and play a crucial role in introducing and fostering entrepreneurial interest among students, aiming to provide them with practical experience. The purpose of this study is to examine the impact of entrepreneurship education on the entrepreneurial interest of students at Universitas Adzkia. This research employs a quantitative method with simple linear regression. Primary data collection was carried out by distributing questionnaires to 93 respondents. The results indicate a significant and positive influence of entrepreneurship education on the entrepreneurial interest among students of Universitas Adzkia. Various aspects of entrepreneurship education, including a comprehensive curriculum, practical experience, and mentorship support from lecturers, and how each of these aspects contributes to increasing entrepreneurial interest, are explored
Determinan Keputusan Berkuliah di Perguruan Tinggi: Fokus Studi Kasus pada Universitas XYZ Relifra, Relifra; Syafriani, Oza; Desti, Yolanda; Savana, Angella
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 4 No. 2 (2025): Mei - Juli
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v4i2.1353

Abstract

Melanjutkan ke pendidikan tinggi adalah pilihan yang sangat penting dalam kehidupan seseorang. Pendidikan tinggi sangat penting dalam pembentukan dan menciptakan sumber daya manusia yang berkualitas tinggi. Di berbagai negara, keputusan mahasiswa untuk memilih perguruan tinggi tertentu sebagai tempat untuk mengejar pendidikan tinggi mereka menjadi sebuah tantangan kompleks. Penelitian ini bertujuan melihat faktor-faktor yang mempengaruhi keputusan berkuliah di Universitas XYZ. Penelitian ini adalah penelitian kuantitatif dengan menggunakan analisis regresi linier berganda. Adapun responden dalam penelitian ini berjumlah 100 orang dari mahasiswa Universitas XYZ. Hasil penelitian menunjukkan bahwa variabel reputasi universitas, akreditasi, fasilitas dan infrastruktur, program studi, program beasiswa, biaya pendidikan, layanan akademik kelompok referensi dan promosi univeritas mempengaruhi keputusan berkuliah di Universitas XYZ. Sedangkan, variabel karakter dan prestasi tidak mempengaruhi keputusan berkuliah di Universitas XYZ.
Improving Teacher Resilience: Tackling Burnout Through Cognitive Ergonomics Shofia, Alima; Sarianti, Kiki; Putri, Ranti Mustika; Desti, Yolanda; Rosalina, Desi; Fikrina, Aulia; Syafriani, Oza; Triha, Hadigufri; Gultom, Angga Wibowo; Amiszalina, Dea; Reki, Reki; Zazqia, Zilva Putri; Zahwa, Zahwa
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Publisher : Universitas Negeri Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37905/jrpi.v2i3.32667

Abstract

This community service initiative, conducted by the Universitas Adzkia team at SD Negeri 15 Banuaran, aimed to address the issue of teacher burnout through a cognitive ergonomics approach. Burnout, characterized by mental, emotional, and physical exhaustion due to prolonged work stress, is a significant challenge faced by elementary school teachers. This seminar provided teachers with practical strategies to manage their cognitive workload, improve stress management, and create a more balanced work environment. The event was structured into three stages: preparation, implementation, and evaluation. During the implementation stage, teachers were introduced to cognitive ergonomics principles, including time management techniques, structured breaks, and the use of digital tools to reduce administrative burdens. The seminar also emphasized the importance of mental well-being and its impact on teaching quality and student learning. Feedback from participants indicated a high level of engagement and appreciation for the practical solutions offered. The success of this initiative highlights the importance of addressing teacher burnout through cognitive ergonomics, ultimately contributing to a healthier and more productive educational environment. This program serves as a model for future efforts to support teacher well-being and improve the quality of education in elementary schools.
Destination Image as a Mediator between Digital Marketing, Leadership, Marketing Mix, and Tourist Satisfaction Syafriani, Oza; Relifra, Relifra; Maulana, Fajar; Wahyuni, Cica; Zulbaidah, Zulbaidah
Amkop Management Accounting Review (AMAR) Vol. 5 No. 2 (2025): July - December
Publisher : Sekolah Tinggi Ilmu Ekonomi Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/amar.v5i2.3300

Abstract

This study investigates the role of destination image as a mediator in the relationships among digital marketing, leadership, the marketing mix, and tourist satisfaction. A total of 420 respondents participated in the survey, which was distributed both online and offline to tourists who visited various destinations in West Sumatra, Indonesia. The sampling technique employed was purposive sampling to ensure that respondents were relevant to the research context. Data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM). The findings reveal that digital marketing, leadership, and marketing mix exert significant positive effects on destination image. Furthermore, destination image significantly influences tourist satisfaction, confirming its pivotal role in shaping tourists’ overall experiences. Mediation analysis indicates that destination image partially mediates the relationships between digital marketing, leadership, marketing mix, and tourist satisfaction. Interestingly, the direct effect of leadership on tourist satisfaction was not statistically significant, suggesting that leadership influences satisfaction primarily through enhancing destination image. This study contributes to the tourism marketing literature by providing empirical evidence of the mediating role of destination image in the digital era. The results highlight the importance of integrated marketing strategies and leadership in strengthening destination image to enhance tourist satisfaction. Practical implications suggest that tourism stakeholders should optimize digital marketing tools, adopt effective leadership practices, and improve the marketing mix to build a strong destination image that fosters sustainable tourist satisfaction.
Co-Authors Amiszalina, Dea Damayanti, Nora Desti, Yolanda Fikrina, Aulia Gultom, Angga Wibowo Hadigufri Triha, Hadigufri Hijriyantomi Suyuthie Juli Adevia Maulana, Fajar Putri, Ranti Mustika Reki, Reki Relifra Relifra, Relifra Rosalina, Desi Sarianti, Kiki Savana, Angella Shofia, Alima Wahyuni, Cica Yuliana Yuliana Zahwa, Zahwa Zazqia, Zilva Putri Zulbaidah Zulbaidah, Zulbaidah