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Journal : Journal Economic and Strategy (JES)

Pengaruh Minat Beli Dan Daya Saing Terhadap Peningkatan Penjualan Pada Jasa Titip Instagram @Jastipdiskon.Medan Sembiring, Bellen Viebiola; Waruwu, Khamo; Pakpahan, Evalina; Lubis, Hilman
JOURNAL ECONOMICS AND STRATEGY Vol 6 No 1 (2025): Januari - Juni 2025
Publisher : Fakultas Ekonomi Dan Bisnis Universitas Tjut Nyak Dhien

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36490/jes.v6i1.1657

Abstract

This study was conducted by looking at the phenomenon of online shopping services that are currently growing. So the researcher aims to analyze the influence of Purchase Interest and Competitiveness on Sales Increase in Instagram online shopping services @Jastipdiskon.Medan. The background of this study is based on problems related to consumer purchasing interest and lack of competitiveness that can result in decreased sales. This study uses a quantitative method with a customer population of @Jastipdiskon.Medan of 80 people. The sampling technique was carried out using the Simple Random Sampling (Slovin) method. Purchase interest and competitiveness factors have been shown to have a significant influence on increasing sales. These results are presented to provide input for the same type of business so that it can continue to grow and the possibility of other factors that can affect sales such as great competition due to the increasing number of online shopping services today
Green HRM Sebagai Fondasi Workplace Well-Being: Evaluasi Dimensi Organisasional, Teknologi Dan Regulasi Hutasuhut, Julianto; Mutholib, Mutholib; Rahmat, Muhammad; Waruwu, Khamo; Sihite, Frans Antoni; Dalimunthe, Ritha F.
JOURNAL ECONOMICS AND STRATEGY Vol 6 No 2 (2025): Edisi Juli 2025 - Desember 2025
Publisher : Fakultas Ekonomi Dan Bisnis Universitas Tjut Nyak Dhien

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36490/jes.v6i2.2027

Abstract

The advancement of Industry 4.0 has introduced complex challenges in occupational safety and health, calling for strategic approaches to ensure sustainable work environments. This study aims to analyze the implementation of Green Human Resource Management (Green HRM) in enhancing workplace well-being in Indonesia. Using a Systematic Literature Review (SLR) approach, this study synthesizes relevant scholarly literature published between 2015 and 2025, focusing on Green HRM, workplace well-being, and occupational health and safety (OHS) across key national industries. The findings indicate a positive correlation between Green HRM practices and improved employee well-being, encompassing physical, mental, social, and environmental aspects of the workplace. This relationship is influenced by organizational factors such as OHS systems, workload, and conflict management, and is supported by digital technology and regulatory frameworks. The study formulates an integrative Green HRM model consisting of six core dimensions: green recruitment and selection, green training and development, green performance management, green compensation and benefits, integrated OHS management systems, and enabling technologies. This model offers a holistic framework for creating transformative and sustainable workplace well-being, aligned with the AKHLAK core values and the national development vision of Golden Indonesia 2045.