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All Journal Jurnal Ilmu Sosial dan Humaniora Jurnal Pariwisata Pesona AGRISE Habitat JEPA (Jurnal Ekonomi Pertanian dan Agribisnis) Jurnal Kewirausahaan dan Bisnis PengabdianMu: Jurnal Ilmiah Pengabdian kepada Masyarakat Nusantara Science and Technology Proceedings International Journal of Agricultural Social Economics and Rural Development (Ijaserd) Jurnal Ilmiah Membangun Desa dan Pertanian
Deny Meitasari
Department Of Socio-Economics, Faculty Of Agriculture, University Of Brawijaya
Agriculture, Biological Sciences & Forestry Humanities Chemical Engineering, Chemistry & Bioengineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Engineering Environmental Science Law, Crime, Criminology & Criminal Justice Materials Science & Nanotechnology Medicine & Pharmacology Public Health Social Sciences Veterinary Other

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Journal : Habitat

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Improving the Competitive Advantage of BUMDes Based on The Optimal Utilization of Local Assets Communities Condro Puspo Nugroho; Vi'in Ayu Pertiwi; Deny Meitasari; Destyana Ellinggga Pratiwi
HABITAT Vol. 31 No. 3 (2020): December
Publisher : Department of Social Economy, Faculty of Agriculture , University of Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.habitat.2020.031.3.19

Abstract

BUMDes is one of the income sources for the village managing assets, services, and other businesses for the village community's welfare. BUMDes empowers rural communities as an autonomous region in increasing productive efforts to alleviate poverty and unemployment. Therefore, the measurement of BUMDes's performance needs to be done through the level of local resources used and the implications of the results achieved. It was required to formulate appropriate development policies so that BUMDes have high competitiveness and fulfill their role in increasing the community's economic independence. This study was conducted in East Java BUMDes because East Java province is the third province with the largest number of BUMDes in Indonesia, so it was quite representative to represent the presence of BUMDes in Indonesia. This research used a quantitative approach carried out using the structural equation modeling-partial least square (SEM-PLS) method with the Resource-based View (RBV) approach to measure the effect of BUMDes resources used on its competitiveness. The analysis showed that structural capital had a positive effect on human capital and relational capital. Human capital had also been proven to have a positive effect on relational capital. The indicator that influenced competitive advantage was human capital. Training is needed to increase the human resources capacity, online marketing training and organizational reform, infrastructure, and professional management systems need to be done.
Analysis of Factors Affecting Rice Farmers' Intentions in the Use of Smart Farming Technology in Kanigoro Village, Pagelaran Sub-District, Malang Regency Aulia, Syifa; Riana, Fitria Dina; Hartono, Rachman; Nugroho, Tri Wahyu; Meitasari, Deny; Rahman, Moh. Shadiqur
HABITAT Vol. 36 No. 3 (2025): December
Publisher : Department of Social Economy, Faculty of Agriculture , University of Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.habitat.2025.036.3.21

Abstract

The low adoption of smart farming technology among farmers, despite the availability of tools in Kanigoro Village, Pagelaran Subdistrict, is the main issue addressed in this study. Technologies such as the Smart Soil Sensor and Bird Control Sound System have not been optimally utilized, even though they can improve agricultural efficiency and productivity. This study aims to analyze the influence of attitude, subjective norm, and perceived behavioral control on farmers’ intention to adopt smart farming technology, using the Theory of Planned Behavior (TPB) framework. The research employed a quantitative approach involving 100 rice farmers, with data collected through structured questionnaires and direct interviews. Data were analyzed using Structural Equation Modeling - Partial Least Square (SEM-PLS) with the help of WarpPLS 7.0 software. The results show that all three independent variables-attitude, subjective norm, and perceived behavioral control-have a positive and significant effect on farmers’ intention. Among these, perceived behavioral control has the most dominant influence, followed by subjective norm and attitude. These findings suggest that beyond building positive attitudes, it is essential to strengthen social support and increase farmers' confidence in their ability and access to technology to enhance the adoption of smart farming practices.
Co-Authors Abi Pratiwa Siregar Ainina, Shafa Ajeng Uswatun Hasanah Angelika, Miranda Aurelia Aniesa Samira Bafadal Aniesa Samira Bafadhal Ash-Syufi, Abdillah Hanan Astuti, Retno Tri Aulia, Syifa Aura, Bintang Athala Condro Puspo Nugroho Daris Ida Nurlaila Destyana Elingga Pratiwi Destyana Elingga Pratiwi Destyana Ellingga Pratiwi Destyana Ellingga Pratiwi Destyana Ellinggga Pratiwi Dharma, Syahrizal Bima Satya Dwi Setijawati FAHRIYAH Fahriyah Fahriyah Febriansyah, Zulfikri Fitria Dina Riana Fitrotul Laili Happy Nursyam Hazahrah, Syarifah Zulfalinda Heptari Elita Dewi Huda, Fahmi Alamil Hussein, Naufal Amirudin Kuntowibisono, Eduardus Muhammad, Miqdad Murtisari, Rini Noor, Arif Yustian Maulana Nugroho, Tri Wahyu Panggabean, Hafizhoh Arevi Pertiwi, Vi'in Ayu Pratiwi, Destyana Elingga Putra, Azriel Zharif Adha Ekta Rachman Hartono Rahman, Moh. Shadiqur Raihannisa, Widi Rini Mutisari Riska Dian Oktari, Riska Dian Riska Melati Agustina Sembiring, Dariyus DC Septiansyah, Farhan Amar Setyowati, Putri Budi Shiddieqy, Firman Ash Syafrial - Syafrial Tatiek Koerniawati Tri Wahyu Nugroho Vi'in Ayu Pertiwi Vi'in Ayu Pertiwi Vi'in Ayu Pertiwi Vi’in Ayu Pertiwi Wike andre Septian Wiwit Widyawati Yufidasari, Hefti Salis