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All Journal Jurnal Komunikasi MetaKom : Jurnal Kajian Komunikasi Jurnal Studi Komunikasi PRofesi Humas Otoritas : Jurnal Ilmu Pemerintahan Nyimak: Journal of Communication Lontar : Jurnal Ilmu Komunikasi Persepsi : Communication Journal Dinamisia: Jurnal Pengabdian Kepada Masyarakat Satwika : Kajian Ilmu Budaya dan Perubahan Sosial Jurnal Profetik Jurnal Ilmiah LISKI (Lingkar Studi Komunikasi) Jurnal Dinamika UMT Communication Avant Garde Buletin Poltanesa Jurnal Riset Jurnalistik dan Media Digital Community Services and Social Work Bulletin Mamangan Social Science Journal MODERAT: Jurnal Ilmiah Ilmu Pemerintahan Prosiding Simposium Nasional Multidisiplin (SinaMu)
Basit, Abdul
Ilmu Komunikasi, Universitas Muhammadiyah Tangerang
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Automotive Engineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mechanical Engineering Nursing Physics Public Health Social Sciences Other

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Pengaruh Makna Pesan Motivasi dalam Lirik Lagu Kpop BTS Answer: Love Myself terhadap Sikap ARMY (Fans BTS) Mahfudiansyah; Abdul Basit
Jurnal Riset Jurnalistik dan Media Digital Volume 4, No. 1, Juli 2024 Jurnal Riset Jurnalistik dan Media Digital (JRJMD)
Publisher : UPT Publikasi Ilmiah Unisba

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/jrjmd.v4i1.3726

Abstract

Abstrak.Penelitian ini menyelidiki pengaruh pesan motivasi dalam lirik lagu kpop BTS “Answer: Love Myself” terhadap sikap ARMY (penggemar BTS). Musik merupakan fenomena unik yang dapat digunakan sebagai media komunikasi yang ampuh dan sumber ekspresi pribadi. Musik, khususnya lagu "Answer: Love Myself", memiliki pengaruh yang signifikan terhadap sikap para penggemar BTS. Lagu ini berfungsi sebagai kekuatan motivasi, mendorong para penggemar untuk menerima perasaan dan keinginan mereka sendiri. Lagu ini juga berfungsi sebagai sumber dukungan moral, mempromosikan cinta diri dan cinta diri. Lagu ini juga menjadi sumber dukungan bagi mereka yang berjuang dengan masalah kesehatan mental seperti perundungan, kekerasan, dan pelecehan seksual. Penelitian ini menggunakan metode kuantitatif untuk mengumpulkan data empiris dan menganalisisnya secara statistik. Hasil penelitian menunjukkan bahwa pesan motivasi dalam lirik lagu mempunyai pengaruh yang signifikan terhadap sikap penggemar BTS. Abstract. The study investigates the influence of motivational messages in the lyrics of the kpop song BTS Answer: Love Myself on the attitude of ARMY (BTS fans). Music is a unique phenomenon that can be used as a powerful communication medium and a source of personal expression. Music, particularly the song "Answer: Love Myself," has a significant impact on the attitudes of BTS fans. The song serves as a motivating force, urging fans to embrace their own feelings and desires. The song also serves as a source of moral support, promoting self-love and self-love. The song also serves as a source of support for those struggling with mental health issues such as bullying, kekerasan, and sexual harassment. The study uses a quantitative method to gather empirical data and analyze it statistically. The results show that the motivational message in the lyrics of the song has a significant impact on the attitudes of BTS fans.
Analysis of Communication System for Community Empowerment Based on Integrated Plant Management Implementation Movement Program (GPPTT) Oktarina, Selly; Kutty, Norhazlina Fairuz Musa; Purwanto, Eko; Shahreza, Mirza; Basit, Abdul
Jurnal Mamangan Vol 12, No 2 (2023): Jurnal Ilmu Sosial Mamangan Accredited 2 (SK Dirjen Ristek Dikti No. 0173/C3/DT
Publisher : LPPM Universitas PGRI Sumatera Barat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22202/mamangan.v12i2.6655

Abstract

Empowerment communication is important so the people become empowered through effective communication. The effectiveness of communication is inseparable from the role of the institutions involved in program implementation. This study aims to analyze the communication system in empowering the community the “jajar legowo” cropping system in the Integrated Plant Management Implementation Movement (GPPTT) program. The theory used in this study is the adoption of innovation. The research method is qualitative in nature, namely based on the results of field observations supported by literature studies of related journals. Data were analyzed descriptively by providing understanding and explanation so that it was easy to understand. The focus of the study was carried out in Ogan Ilir Regency, South Sumatra, as one of the implementers of the GPPTT and as a Food Barn. The communication system based on black box analysis shows that community empowerment based on the GPPTT Program is good, it is carried out based on five elements consisting of environmental input, controlled input, uncontrolled input, desired input and unwanted input. The pattern of analysis of the GPPTT program system is based on the existence of GPPPT policies, empowerment strategies and technical guidelines that affect the empowerment of farmers in adopting the jajar legowo cropping system so as to produce a paradigm shift in empowerment communication. A community empowerment communication system based on the GPPTT program based on black box analysis is a problem solving solution for farmers to adopt technology to be independent.
Communication media types for optimising yards in achieving family food security Selly Oktarina; Eko Purwanto; Abdul Basit; Mirza Shahreza
Jurnal Studi Komunikasi Vol. 7 No. 3 (2023)
Publisher : Faculty of Communications Science, Dr. Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25139/jsk.v7i3.6605

Abstract

Food security, particularly at the family level, is closely linked to women farmers' effective utilisation of yards. This study emphasises the significance of communication media as valuable sources of information for optimising yard spaces. Various forms of communication media, including forums, electronic, digital, and print media, play a crucial role in this context. The research employs a quantitative approach with qualitative data, adhering to a post-positivistic paradigm. Cluster sampling was used, involving 103 women farmers as the sample group. Quantitative data processing and analysis were performed using the scoring and descriptive methods. The findings reveal that direct communication methods, such as consulting neighbours, family members, fellow farmers within women's groups, and external contacts, are preferred by women farmers. Indirect communication via forums like WhatsApp (WA) meetings also serves as an essential platform for discussions, information exchange, and sharing experiences related to yard utilisation.
The meaning of Ancol's new logo: semiotic analysis of Charles Sanders Peirce Abdul Basit; Prisca Amandha Oktavia; Rahmi Winangsih; Fitria Santi; Ilham Ramdana
Jurnal Studi Komunikasi Vol. 8 No. 1 (2024)
Publisher : Faculty of Communications Science, Dr. Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25139/jsk.v8i1.7939

Abstract

Abstract In the first half of 2022, Ancol is rebranding by releasing a new logo. This study uses a qualitative descriptive method with Charles Sanders Peirce's Semiotic Analysis, specifically applying Peirce's Second Trichotomy Theory of Triangle Meaning. Data collection techniques through documentation, literature study, and face-to-face and online interviews via Zoom. The results of this study indicate that the meaning of the message that Ancol wants to convey through its new logo from the visualisation displayed is a depiction of the Ancol parent brand, which presents beach tourism as its main tour and various educational, entertainment and recreational tours with underwater themes as Ancol's sub-brand tourism. The use of ocean blue in the logo represents the tourism identity that Ancol's parent brand presents, namely navy blue for Ancol beach tourism. The “Ancol” typography on the new logo is made with the MVB grenadine font which represents Ancol's vision, especially the letters “C” and “O'' which became an integrated unit like Ancol's vision– to evolve into the most expansive and integrated property development company in Southeast Asia.
Social Media and Cyberbullying Behavior: (Case Study at SMA Negeri 6 Tangerang) Firmansyah, Kevin Chelsea; Basit, Abdul
Jurnal Komunikasi Vol 18, No 2 (2024): September
Publisher : Jurusan Ilmu Komunikasi UTM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21107/ilkom.v18i2.27113

Abstract

Social media was created to enable people to communicate with each other without the limitations of distance, place, or time. However, irresponsible use, especially among teenagers under the age of 17, can lead to negative effects such as online harassment. Using social cognitive theory, this research aims to investigate the relationship between the intensity of social media use and cyberbullying behavior among students of SMA Negeri 6 Tangerang. Quantitative methods were used; social media was used as the independent variable and cyberbullying behavior as the dependent variable. Data were collected using the simple random sampling technique through questionnaires distributed to 38 students. A significant relationship between the two variables was found through data analysis using the product moment correlation test (r = 0.754; p 0.05). The research results indicate that the frequency of social media use leads to more cyberbullying behavior due to the disinhibition effect, which gives people the freedom to express their aggression online. In the real world, this research emphasizes the importance of teaching students digital literacy; it is crucial for parents and educators to monitor their social media usage; and to create comprehensive policies to prevent cyberbullying.
Analisis Budaya Literasi dan Penyebaran Hoaks Covid-19 di Platform Media Sosial Dewi, Ratih Komala; Basit, Abdul
Jurnal Dinamika UMT Vol 8, No 2 (2023)
Publisher : Universitas Muhammadiyah Tangerang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31000/dinamika.v8i2.10247

Abstract

Kementerian Komunikasi dan Informatika (Kominfo) menyatakan bahwa kepercayaan masyarakat terhadap Covid-19 dipengaruhi oleh penyebaran hoaks, terutama di media sosial. Literasi digital dianggap krusial untuk menanggulangi informasi palsu. Penelitian kuantitatif dengan 154 responden menyoroti perlunya kesadaran dalam memilih sumber, meningkatkan pemahaman, verifikasi informasi, dan budaya koreksi berita. Fokus pada generasi milenial menunjukkan tingkat literasi digital rendah (34,4%), dengan kendala utama pada kemampuan berkolaborasi dan berpartisipasi dalam menyaring informasi pandemi. Kepercayaan terhadap informasi memengaruhi kemampuan berkolaborasi generasi milenial. Penelitian menekankan urgensi peningkatan literasi digital, terutama dalam berkolaborasi dan berpartisipasi secara kritis terhadap informasi Covid-19, mengingat peran penting generasi milenial sebagai pengubah perilaku di media sosial.Kata Kunci: Berita, Covid-19, Hoaks, Literasi digital, Media Sosial
Promotion Language And Destination Image Sustainability: Implications For Socio-Economic Development In Tangerang City Hayati, Asfitri; Basit, Abdul; Lolita, Lulu Ayu
Jurnal Mamangan Vol 14, No 2 (2025): Jurnal Ilmu Sosial Mamangan Accredited 2 (SK Dirjen Ristek Dikti No. 0173/C3/DT
Publisher : LPPM Universitas PGRI Sumatera Barat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22202/mamangan.v14i2.10411

Abstract

This study aims to analyze the influence of language in digital promotions on the image of tourist destinations by highlighting four key indicators: message clarity, narrative appeal, language style, and cultural appropriateness. Destination image is measured through two main dimensions: cognitive perception, which relates to tourists' knowledge and rational understanding of the destination, and affective perception, which reflects the emotional bond and aesthetic impression formed. This study used a quantitative survey approach, collecting data from 110 respondents, residents of Tangerang City, using a purposive sampling technique. The results indicate that message clarity, narrative appeal, language style, and cultural appropriateness contribute significantly to shaping tourists' cognitive and affective perceptions. Among these variables, message clarity and narrative appeal proved more dominant in strengthening audiences' rational understanding of the destination, while language style and cultural appropriateness played a more significant role in building emotional closeness and trust in local values. These findings confirm that an effective digital promotion strategy relies not only on delivering factual information but also on packaging the message in a way that aligns with the cultural characteristics and linguistic preferences of the target audience. Theoretically, this research expands the study of tourism marketing communications by emphasizing the importance of linguistic and cultural dimensions in influencing destination image formation. Practically, the research findings provide strategic implications for tourism stakeholders in designing more persuasive digital promotional content, oriented toward local values, and supporting the sustainability of culture-based tourism. Thus, this research makes a significant contribution in bridging communication theory, destination branding strategies, and digital marketing practices rooted in local cultural wisdom.
Parenting goes digital: Performing family, morality, and public identity on Instagram reels Utami, Setyani; Vera, Nawiroh; Basit, Abdul; Putri, Dhita Widya
PRofesi Humas Vol 10, No 2 (2026): February 2026
Publisher : Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/prh.v10i2.69171

Abstract

Background: Parenting practices that were once limited to the domestic sphere are now commonplace in public spaces, largely due to social media. These curated and displayed parenting practices have become part of an effort to construct meaning that requires audience legitimacy to become a representation of ideal meaning. Purpose: This study aims to examine how Yane Ardian shapes the meaning of parenting in her Instagram Reels, the ideal family values she promotes, and how she communicates her self-image as a mother. Methods: This study uses a qualitative method. Thematic and visual coding were employed to deliberately choose 16 Instagram Reels for study. Results: The findings demonstrate that the constructed meaning in parenting practices emphasizes maternal care, character-driven education, child safety, and moral accountability. Parenting is no longer just a part of family life; it may also help shape a person’s identity by teaching them social and cultural values. Reels can help get closer to the audience and achieve moral validity by delivering personal stories that use emotional symbols and supporting visual elements. On the other hand, people prefer content about family life and parenting to social topics. Conclusion: Instagram Reels can become part of a cultural text where ideal parenting practices are represented through compassion, responsibility, and risk. Implications: This research theoretically expands the scope of representation studies by making the phenomenon of “parenting goes digital” an arena for constructing meaning and identity for mothers. Practically, this research contributes to the study of digital communication and public relations by showing how parenting narratives can be used to build emotional closeness with audiences in the digital space.
Building Public Trust Through Social Media Political Communication and Government Image Rifki, Muhamad; Basit, Abdul
Communication Vol 17, No 1 (2026): Communication
Publisher : Fakultas Komunikasi & Desain Kreatif - Universitas Budi Luhur

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36080/Comm

Abstract

Research on government political communication on social media has predominantly focused on electoral contexts, with limited empirical attention to disaster management in developing countries, where crisis communication plays a critical role in sustaining public trust. This study examines the influence of government political communication exposure through social media on public trust during disaster management in Sumatra in 2025, with government image positioned as a mediating variable. Adopting a quantitative explanatory design, data were collected through an online survey of 250 active social media users who had been exposed to government disaster-related content. Data were analyzed using multiple regression and mediation analysis with a bootstrapping approach. The results demonstrate that exposure to government political communication on social media has a positive and significant effect on public trust and a significant effect on government image. Furthermore, mediation analysis confirms that government image partially mediates the relationship between political communication exposure and public trust. These findings indicate that the effectiveness of digital political communication in disaster contexts is not determined solely by message frequency, but by its capacity to construct a credible, competent, and responsive government image. This study contributes empirically to the literature on digital political communication and crisis communication by advancing a stimulus-image-trust model, highlighting the central role of government image in shaping public trust during large-scale disasters.
FEMINISM IN ‘AFTER 11’ AN ADVERTISIMENT OF BUKALAPAK Rully .; Abdul Basit; Muji Prabella
Profetik: Jurnal Komunikasi Vol. 13 No. 1 (2020)
Publisher : Faculty of Social Sciences and Humanities Universitas Islam Negeri Sunan Kalijaga Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14421/pjk.v13i1.1963

Abstract

Abstrak. Perkembangan era digital saat ini telah memperlihatkan transformasi nyata dari perubahan ruang periklanan. Iklan dalam bentuk film telah menjadi bagian dari media massa sebagai salah satu media representasi yang merupakan cerminan dari masyarakat. Bukalapak melalui YouTube, membalut makna feminisme dalam kemasan film AFTER 11 yang sekaligus merupakan iklan untuk membangun pandangan agar masyarakat lebih berdaya. Dengan memperlihatkan figur perempuan seorang ibu yang tidak hanya berkiprah di ranah domestik, namun dapat melakukan aktifitas ataupun pekerjaan yang bersifat maskulin. Karakter perempuan yang menyadari kebebasannya membuat menarik untuk menguak dan menelitinya dari sisi feminisme, dengan menggunakan analisis semiotika Roland Barthes yang memaparkan denotasi, konotasi dan mitos. Kesimpulan dari penelitian ini menunjukan bahwa ada ideologi feminisme yang ingin dibawa oleh Bukalapak melalui media iklan dalam film AFTER 11, bahwa perempuan saat ini dapat beraktifitas sebebas-bebasnya tanpa perlu khawatir dan mampu berperan ganda dalam memenuhi kebutuhan anaknya, selain itu juga Bukalapak ingin mendobrak stereotip menjadi pengusaha harus dengan modal yang besar dan biasanya hal ini hanya dapat dilakukan oleh kaum kapitalis, namun dengan Bukalapak, UKM atau individu, ataupun hanya seorang ibu rumah tangga, dapat berdaya dan tangguh.Abstract. The development of the digital era today has shown a real transformation of the changing advertising space. Advertising in the form of films has become part of the mass media as one of the media representations that are a reflection of society. Bukalapak through YouTube, wrapped the meaning of feminism in the AFTER 11 film packaging which is also an advertisement to broaden views so that people are more empowered. By showing a female figure as a mother who not only takes part in the domestic sphere, but also carry out activities or jobs that are masculine. The character of women who realize their freedom makes it interesting to uncover and examine it from the side of feminism, using Roland Barthes's semiotic analysis which presents denotations, connotations and myths. The conclusion of this study shows that there is an ideology of feminism that Bukalapak wants to bring through the advertising media in the film AFTER 11, that women today can work as freely as possible without worrying and being able to play a dual role in meeting their children's needs, besides that Bukalapak also wants to break stereotypes being an entrepreneur must be with big capital and usually this can only be done by the capitalists, but with Bukalapak, UKM or individual, or just a housewife, can be empowered and resilient.
Co-Authors Abdul Basit Achmad Kosasih Adie Dwiyanto Nurlukman Adinda Putri Wachyudi Agus Kristian Ana Kuswanti Anggi Dimas Koswara Anna Gustina Zainal Asfitri Hayati Darmawan, Aries Dewi Intan Pratiwi Dian Nurvita Sari Eko Purwanto Eko Purwanto Eko Purwanto Fani Amaliyah Firmansyah, Kevin Chelsea FITRIA SANTI Gusri Weni Saputri Haiqal Al Faroby Ilham Ramdana Intan Mardiana Kabir Al Fadly H Krismira Kutty, Norhazlina Fairuz Musa Lolita, Lulu Ayu Lusiana Setianti Mahfudiansyah Mirza Sahreza Mirza Shahreza Muji Prabella Munfarida, Siti Mushowwiroh, Siti Qoyyum Nawiroh Vera Norhazlina Fairuz Musa Kutty Nurhakim Nurhakim Nurzela Eka Juniarfa Prisca Amandha Oktavia Putra Pratama Putri, Dhita Widya Rahmi Winangsih Rangga Saptya Mohamad Permana Ratih Komala Dewi Ricko Aulia Hudaya Rifki, Muhamad Rizky Handayani Rose Emaria Tarigan Rully Rully . Ryan Hidayat Sasikirana, Aulia Nabila Selly Oktarina Selly Oktarina Selly Oktarina Sri Bintang Agustiana Sri Seti Indriani Toddy Aditya Utami, Setyani Vidal, Mateo Jose A. Yusuf Fadli