Article Per Year (5 Year)
p-Index From 2020 - 2025
3.218
P-Index
This Author published in this journals
All Journal MediaTor: Jurnal Komunikasi Communicatus: Jurnal Ilmu Komunikasi ENSAINS JOURNAL Jurnal Audience Tuturlogi: Journal of Southeast Asian Communication Komversal: Jurnal Komunikasi Universal JURPIKAT (Jurnal Pengabdian Kepada Masyarakat) JURNAL KOMUNIKASI DAN BISNIS Jurnal Abdimas Sang Buana Tedc KOMUNIKA BANGSA, JURNAL ILMU KOMUNIKASI
Taufik, Cevi Mochamad
Universitas Kebangsaan Republik Indonesia
Religion Arts Humanities Automotive Engineering Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Dentistry Education Electrical & Electronics Engineering Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Mechanical Engineering Physics Public Health Social Sciences Transportation Veterinary Other

Published : 19 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 19 Documents
Search

 1   2 
Taktik Media Mendulang Clickers melalui Teknik Clickbait Cevi Mochamad Taufik; Suhaeri Suhaeri; Ira Lusiawati
Jurnal Audience: Jurnal Ilmu Komunikasi Vol 6, No 2 (2023): AGUSTUS 2023
Publisher : COMMUNICATION MAJOR

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33633/ja.v6i2.8337

Abstract

Clickers berperan dalam sistem operasionalisasi media yang bergerak di jaringan internet. Kehadirannya sangat menentukan bagi tumbuh atau gagalnya media online. Dalam perkembangannya, dengan semakin banyak pengguna internet secara otomatis mengubah peran clickers, dari semula hanya sebagai pembaca selanjutnya menjadi pasar dan target potensial dalam penyebaran berita. Untuk menarik jumlah khalayak yang mengeklik satu item berita saja, media berstrategi dengan menggunakan teknik clickbait. Teknik ini digunakan untuk menumbuhkan perhatian dan keingintahuan khalayak terhadap konten yang ditebarkan media online sehingga terdorong mengeklik dan membaca secara keseluruhan. Namun clickers kerap kecewa karena clickbait yang digunakan media tidak sesuai dengan naskah yang diterangkan. Berdasarkan latar belakang tersebut, penelitian ini bertujuan untuk mengetahui teknik clickbait yang digunakan media online dalam suasana ketika khalayak sudah memahami teknik tersebut. Selanjutnya, metode yang digunakan dalam penelitian ini adalah metode kualitatif dengan tipe analisis konten media online. Hasil penelitian menunjukkan bahwa tekni clickbait digunakan media kredibel sebagai bagian dari strategi untuk meningkatkan minat pembaca. Teknik ini juga digunakan sebagai salah satu sarana survive bagi media agar dapat secara kontinu melayani kebutuhan informasi khalayak.Kata Kunci: Clickbait; Clickers; Khalayak; Media; Online
Literasi Media Televisi Kepada Ibu Rumah Tangga dalam Pendampingan Menonton Anak Lisahidah, Aulia; Fitriawati, Diny; Hasim, Hasim; Taufik, Cevi Mochamad
Tuturlogi: Journal of Southeast Asian Communication Vol 5, No 1 (2024): Tuturlogi: Journal of Southeast Asian Communication
Publisher : Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.tuturlogi.2024.005.01.1

Abstract

Abstract: The development of media is now increasingly rapid, information, entertainment and so on are increasingly accessible. However, in this digital era, television media still exists and is still quite popular with the public. The influence of television shows can be seen in children, one of them is early childhood where they can get new vocabulary from the shows they watch. with the right assistance, of course, this will have a positive impact on children. Assistance can also be done if parents, especially mothers, understand the importance of media literacy. The purpose of this research is to find out the knowledge of housewives in Cisumur Village about why mentoring children when watching television is very important, then how the mentoring process is carried out. The method used in this research is a descriptive qualitative approach. The descriptive qualitative approach is intended to reveal and describe how media literacy is helpful in selecting television programs for housewives. The results of this study indicate that the knowledge of housewives about why it is important to accompany children when watching television is quite good, and can practice or realize this knowledge so that there is a mentoring process carried out. However, mothers have not been able to make rules for viewing schedules, so that many of their children whose daily lives are only occupied with watching television.
Construction of Reality and Segregative Content of Islamic Media Taufik, Cevi Mochamad; Sila, Gita Eka
Communicatus: Jurnal Ilmu komunikasi Vol 7, No 1 (2023): Communicatus: Jurnal Ilmu Komunikasi
Publisher : Fakultas Dakwah dan Komunikasi UIN Sunan Gunung Djati Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15575/cjik.v7i1.19950

Abstract

Islamic media still faces obstacles in becoming the host for hundreds of millions of Indonesian Muslims. The barriers faced are fundamental because they relate to media management techniques and the values embodied in the news. In practice, noble Islamic values will have difficulties when constructed in various events presented as information content. This difficulty continues in the transformation of media platforms that transform into online forms. As a result, the power of the media is still controlled by the popular press with liberal tendencies. To look further at the obstacles faced, this study aims to find out, first, the form of construction of the reality of Islamic media and, secondly, the packaging of Islamic media content that is presented so that Islamic press is challenging to become the primary reference in fulfilling the information needs of the ummah. The method used in this study is descriptive qualitative with qualitative content analysis techniques by analyzing several Islamic media. As a result, the construction form of Islamic media prioritizes internalization rather than externalization and objectification in making news. In contrast, the content produced in presenting the report is segregative because it only displays content containing Islamic rules and laws so that the messages conveyed by Islamic media are still specific and given minimally. The essential information that the audience wants to know immediately.
FANATISME BUTA, HAMBATAN DALAM PROSES MEMBANGUN KOMUNIKASI POSITIF : (TELAAH KRITIS PADA PARA PENDUKUNG CAPRES 2024) Taufik, Cevi Mochamad; Sila, Gita Eka; Suhaeri
KOMUNIKA BANGSA Vol. 1 No. 2 (2024): Edisi 2
Publisher : UKRI

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

There was a loud sound of attack on the communication stage. Cynical statements with a tendency to bring down people poured out of the rifles fired by the presidential candidates. The direction is right to break down mental defenses as the last bastion of positive awareness. The attacks were incessant and could no longer be stopped, causing the country to feel like it was in a state of war. The happiness that should have accompanied the presidential election (Pilpres) collapsed into terror narratives communicated by the success team supporting the presidential candidate (capres). Disruptions to positive communication are expressed in content in the form of text, sound and visuals spread across social media networks. Without realizing it, all of this has an influence on hostility among fellow citizens. Based on these conditions, this research aims to determine blind fanaticism with verbal aggression in building positive communication that raises awareness of national identity. To provide a comprehensive explanation, the approach used is qualitative descriptive with critical analysis methods. The results show that the fanatical mentality formed in the presidential election contestation becomes an obstacle in the process of enforcing positive communication. A fanatical mentality triggers hostility because it is based on negative sentiments. Fanaticism can even maintain ongoing grudges because it leaves an impression on the psychological space of the supporters of the presidential and vice presidential candidates. Keywords: Fanaticism, presidential election, positive communication
KOMUNIKASI DAN NOMINASI BAKAL CALON KEPALA DAERAH POPULAR NIRELEKTABILITAS Taufik, Cevi Mochamad; Aditya, Krisna; Suhaeri, Suhaeri
KOMUNIKA BANGSA Vol. 2 No. 1 (2024): Edisi 3
Publisher : UKRI

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The popularity of celebrities is quantified as capital for political parties to win the competition in the regional election contestation simultaneously in November 2024. The method which later became a model for political parties to win the contest continues to be reproduced every time before the political event. Popularity is considered to be able to increase profitable opportunities amidst public ignorance of politicians or regional head candidates. The emergence of celebrities on the political scene is nominated to increase popularity without considering their ability to lead and solve social problems currently facing society. In consideration of political parties only victory. Other calculations regarding electability can be resolved through the massification of information via social media about prospective candidates. Based on this background, the aim of the research is to understand the popularity and victory of political parties in regional election contestations. The method used is media content analysis with a qualitative approach. This aims to understand the phenomena behind the visible symptoms. The research results show that popularity must be accompanied by electability as a provision for contestation. To develop these two staff, they must communicate intensively both through direct meetings and through communication media.
HOAKS, PENYAKIT KRONIS DALAM PERADABAN DIGITAL Taufik, Cevi Mochamad; Bintang, Gilang
KOMUNIKA BANGSA Vol 2 No 2 (2025): EDISI 4
Publisher : UKRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31848/kosa.v2i2.4003

Abstract

. The new civilization of the social media era has arrived. Pulled from its inception, the presence of social media has been relatively long and has become a means for the public to obtain information. Until now, social media has almost replaced the role of mainstream media in delivering and providing public information services. However, even though it has been running for a relatively long time, it still raises problems regarding the clash of public logic in digesting information spread by social media content. The public often experiences confusion. Research shows that hoax content is created by parties who do not have the competence and expertise in reconstructing events. However, it is possible that there is also content that is deliberately created with the aim of being a hoax with the intention of destroying public belief and trust. Examined further, this is a side effect of the freedom and ease of operating social media. Therefore, to understand this problem, this study was conducted using a qualitative approach through the media content analysis method. The goal is to understand content that leads to error through content that is spread and distributed by social media account owners. The results of the study show that there are two entities that contribute to the stain on digital civilization through hoaxes spread by parties who do not have the capacity and groups of experts who are very capable of forming public opinion.
Pelatihan Strategi Komunikasi dalam Pengamalan Nilai-Nilai Kebangsaan melalui Komunikasi Keluarga Dini Nur Fadhillah; Suhaeri; Fadli Tri Hartono; Diny Fitriawati; Cevi Mochamad Taufik; Didin Sabarudin; Ira Lusiawati; Gita Eka Sila; Rizqi Ghassani; Krisna Aditya
JURPIKAT (Jurnal Pengabdian Kepada Masyarakat) Vol. 6 No. 2 (2025)
Publisher : Politeknik Piksi Ganesha Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37339/jurpikat.v6i2.2458

Abstract

The ever-evolving digital media has had an impact on the dynamics of national awareness among the younger generation today, such as a weakening understanding and practice of Pancasila and low community resilience to the influence of globalisation. Therefore, a strategy is needed to practise national values. This community service activity aims to conduct family communication training as a strategy to practise national values. This activity employs a Community-Based Participatory Research (CBPR) approach. The results of this community service activity indicate that family communication in promoting national values can be developed through a combination of conformity orientation and conversation orientation. Thus, the family communication skills developed can be balanced with actions that foster mutual benefit among families and the community.
PENINGKATAN KETERAMPILAN BERBAHASA INGGRIS BAGI KARANGTARUNA DAN IBU-IBU PKK DESA SUNTEN JAYA Raditiyanto, Satria; Haryani, Heni; Dewi, Mutiara Indah Nirmala; Lingga, Thomson R; Handayani, Sri; Kandagasari, Nanan; Rustandi, Encep; Suharyanto, Suharyanto; Taufik, Cevi Mochamad
Jurnal Abdimas Sang Buana Vol 4 No 1 (2023): Jurnal Abdimas Sang Buana - Mei
Publisher : LPPM Universitas Sangga Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Bahasa Inggris masih dianggap sebagai bahasa ketiga setelah bahasa persatuan Indonesia dan bahasa Ibu. Dalam kondisi saat ini, ketika berbagai daerah di seluruh dunia sudah terkoneksi ke dalam jaringan global, Bahasa Inggris mutlak dikuasai. Bahasa Inggris merupakan bahasa utama yang dapat menghubungkan seluruh warga dunia. Sebagai bahasa pengantar yang memudahkan terjadinya pertukaran berbagai potensi yang dimiliki sebuah desa, membuka peluang menumbuhkan minat warga dunia berkunjung, atau membuka kemungkinan investasi, atau bertransaksi membeli sumber kekayaan daerah. Karena itu, melalui kegiatan pengabdian kepada masyarakat dosen Sastra Inggris Universitas Kebangsaan Republik Indonesia bertujuan untuk memberikan keterampilan berbahasa Inggris kepada pemuda yang tergabung dalam Karang Taruna dan Ibu-ibu anggota Pembinaan Kesejahteraan Keluarga (PKK) desa Sunten Jaya Lembang Kabupaten Bandung Barat. Kegiatan PkM dilakukan dengan menggunakan metode ceramah dan diskusi untuk memberikan pemahaman dan pengajaran yang tepat berkenaan dengan simbol-simbol Bahasa Inggris yang harus dipahami. Hasil yang diperoleh dari kegiatan ini adalah muncul kesadaran perlunya memiliki keterampilan berbahasa Inggris, agar dapat mempromosikan Sunten Jaya sebagai kawasan pertanian yang layak dijadikan sebagai destinasi wisata.DOI: https://doi.org/10.32897/abdimasusb.v4i1.2699
Menghidupkan kembali jiwa yang sudah mati melalui augmented reality (AR): SEMIOTIKA DALAM FILM KETIKA BERHENTI DI SINI Febriani, Silvy Regina; Taufik, Cevi Mochamad
KOMUNIKA BANGSA Vol 3 No 1 (2025): Edisi 5
Publisher : UKRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31848/kosa.v3i1.4278

Abstract

This study explores the use of Augmented Reality (AR) technology in the film Ketika Berhenti di Sini, which portrays the protagonist’s attempt to cope with grief over the loss of a loved one through virtual interaction with hologram. The aim of this research is to analyze the denotative, connotative, and mythical meanings of the idea of “reviving a departed soul” through AR technology. This study adopts a qualitative approach using Roland Barthes’ semiotic analysis. Data collection was carried out through visual observation of relevant scenes in the film, which were then analyzed using Barthes’ structure of signs (signifier, signified, denotation, connotation, and myth). The results indicate that the use of AR in the film creates visual and narrative signs that represent the meaning of loss and the attempt  transcend reality. At the denotative level, it depicts real-time interaction with the deceased through a hologram. The connotative meaning reveals the depth of emotional trauma and grief, while the mythical meaning reflects modern cultural hopes for life after death through technological means. The analysis also identifies Barthes' codes (hermeneutic, proairetic, symbolic, and narrative) that contribute to the film’s implicit meanings.
Co-Authors Aditya, Krisna Desta Rahayu Supriatna Dewi, Mutiara Indah Nirmala Didin Sabarudin Dini Nur Fadhillah Diny Fitriawati, Diny Encep Rustandi Erna Suminar Fadli Tri Hartono Febriani, Silvy Regina Gilang Bintang Gita Eka Sila Gita Eka Sila Handayani, Sri Hasim Hasim Hasim Hasim Heni Haryani Heni Haryani, Heni Jentot Tugiyono Kandagasari, Nanan Karto Wijaya Krisna Aditya Krisna Aditya Lingga, Thomson R Lisahidah, Aulia Lusiawati, Ira Marwoto Marwoto Mutiara Indah Nirmala Dewi Nana Suryana Nanan Kandagasari Purwadi Purwadi Raditiyanto, Satria Rizqi Ghassani Rizqi Ghassani Rochmanijar Setiady Sabarudin, Didin Sila, Gita Eka Suhaeri Suhaeri Suhaeri Suhaeri Suhaeri Suhaeri Suhaeri, Suhaeri Suharyanto Suharyanto Suharyanto Thomson Radesman Lingga