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OPTIMALISASI IDENTITAS PRODUK JAMUR TIRAM MELALUI VISUAL BRANDING OLEH TIM KKNT DI DESA PURWOSARI Amalia, Tasya; Komariah Hildayanti, Siti; Hartati, Lesi
Martabe : Jurnal Pengabdian Kepada Masyarakat Vol 8, No 12 (2025): MARTABE : JURNAL PENGABDIAN KEPADA MASYARAKAT
Publisher : Universitas Muhammadiyah Tapanuli Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31604/jpm.v8i12.%p

Abstract

Kegiatan Kuliah Kerja Nyata Tematik (KKNT) yang dilaksanakan di Desa Purwosari bertujuan untuk mengoptimalkan identitas produk jamur tiram melalui penerapan visual branding sebagai upaya peningkatan daya saing produk lokal. Permasalahan utama yang dihadapi mitra usaha jamur tiram adalah belum adanya identitas visual yang kuat, seperti logo, kemasan, dan media promosi yang menarik. Melalui tahapan observasi lapangan, wawancara, perencanaan, pelaksanaan, serta evaluasi kegiatan, tim KKNT berhasil merancang dan menerapkan konsep visual branding yang meliputi pembuatan logo usaha, desain kemasan ramah lingkungan, serta pelatihan promosi digital menggunakan media sosial. Hasil kegiatan menunjukkan adanya peningkatan kesadaran pelaku usaha terhadap pentingnya identitas visual dalam pemasaran produk, serta meningkatnya minat masyarakat terhadap produk jamur tiram lokal. Program ini tidak hanya memperkuat citra produk tetapi juga mendorong kemandirian dan kreativitas pelaku UMKM di Desa Purwosari dalam mengembangkan usaha secara berkelanjutan.
Decision Support System For Submitting and Evaluating Web-Based Scholarships Using The Topsis Method at SMP Kusuma Raya Afdhaluddin, Muhamad; Rahmi, Lailatur; Amalia, Tasya
JURNAL TEKNOLOGI DAN OPEN SOURCE Vol. 8 No. 1 (2025): Jurnal Teknologi dan Open Source, June 2025
Publisher : Universitas Islam Kuantan Singingi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36378/jtos.v8i1.4452

Abstract

This research aims to develop a web-based decision support system for the scholarship application and assessment process. The system is designed to improve efficiency, transparency, and objectivity of selection. The TOPSIS method is used to evaluate potential recipients based on a number of relevant criteria. The system was developed using PHP, MySQL, Visual Studio Code, and XAMPP as the development platform. System testing shows that this application is able to provide accurate scholarship recipient recommendations, so that it can help decision makers in determining recipients more fairly and systematically. With this approach, it is expected that the scholarship selection process will become more structured and reduce the potential for subjectivity in assessment. The results of this research contribute to the application of information technology in supporting a better selection system in the academic environment and scholarship granting institutions.
PELATIHAN PEMBUATAN PAKAN IKAN MANDIRI DAN PEMASARAN DIGITAL UNTUK PENINGKATAN DAYA SAING USAHA PERIKANAN AIR TAWAR DI PALANGKA RAYA, KALIMANTAN TENGAH Hakim, Muh. Supwatul; Putra, Riandy; Yuliantina, Devi; Safira, Ersa Aini; Amalia, Tasya; Sari, Rahmita
Devote: Jurnal Pengabdian Masyarakat Global Vol. 4 No. 4 (2025): Devote: Jurnal Pengabdian Masyarakat Global, 2025
Publisher : LPPM Institut Pendidikan Nusantara Global

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55681/devote.v4i4.4878

Abstract

The fishing industry in Palangka Raya City, Central Kalimantan Province, has great potential for development. However, farmers face problems related to feed availability and prices, as well as limitations in digital marketing. This community service program aims to provide skills to the “Berkat Bersama” Business Group through training in independent fish feed production using local materials with automatic machines and digital marketing training. The activities were carried out in a participatory manner, including preparation and coordination, procurement of materials, assembly of feed printing equipment, module development, dissemination of information on the importance of quality feed and the use of local materials, and training on marketing strategies using digital media. Monitoring and evaluation were conducted through pre-tests, post-tests, and participant testimonials. The pre-test results showed that the majority of participants were in the “Poor Understanding” (75%) and “No Understanding” (12.5%) categories. After the training, there were no more participants in these two categories, while 12.5% of participants reached the “Fair Understanding” category, 25% “Understanding,” and 25% “Very Understanding.” Participant testimonials reinforce that this program is useful as a means to increase independence in feed supply, expand the marketing network for fishery products, and strengthen the competitiveness and sustainability of freshwater fish farming businesses in Palangka Raya.
Treatment Seeking Behavior of University Students During COVID-19 Pandemic Taufik, Muhammad; Rahmah, Anis Adzkiya; Amalia, Tasya; Nisa, Hoirun
KESMAS UWIGAMA: Jurnal Kesehatan Masyarakat Vol 8 No 1 (2022): January-June
Publisher : Universitas Widya Gama Mahakam Samarinda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24903/kujkm.v8i1.1315

Abstract

Background: The COVID-19 pandemic in Indonesia has a negative impact on treatment seeking behavior, including the public's fear or anxiety to visit health services. Treatment seeking behavior is an individual action to get treatment in overcoming health problems. Treatment seeking behavior to health services can be influenced by various things, such as perceived seriousness, perceived benefits and perceived barriers. Objectives: Determine the relationship between perceived seriousness and perceived benefits with treatment seeking behavior to health services for Public Health students at UIN Jakarta during the pandemic. Research Methods: The study was conducted using cross-sectional approach, sample is calculated using a hypothesis test 2 proportion with the degree of significance of 5% and power of the test by 90% so that the obtained results of the total 124 students with a sampling technique using probability sampling in the form of simple random sampling. Results: This study shows that there is a relationship between perceived seriousness (p=0.003; OR=3,153; 95% CI=1,476 - 6,659) and perceived benefits (p=0.002; OR=3,217; 95% CI=1,502 - 6,892) with behavior seeking treatment for health services among Public Health students at UIN Jakarta. Conclusion: Treatment seeking behavior in individuals can be influenced by themselves or from outside the individual. Factors related to the behavior of seeking treatment are the level of seriousness and the level of individual benefits for the disease he is suffering.