p-Index From 2021 - 2026
5.907
P-Index
Claim Missing Document
Check
Articles

Komunikasi Krisis: Kunci Hubungan dan Ketahanan Organisasi Vincentia Stephani; Farikha Rachmawati
Reslaj: Religion Education Social Laa Roiba Journal Vol. 7 No. 5 (2025): RESLAJ: Religion Education Social Laa Roiba Journal
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/reslaj.v7i5.6066

Abstract

The media industry today faces significant challenges in managing internal communication, especially during crises. Effective communication is crucial to maintaining stability and ensuring the continuity of organizational operations. This study aims to examine the influence of organizational employee relationship and organizational resilience restoration on internal crisis communication in media companies in Surabaya. A total of 116 respondents were selected using a non-probability sampling technique, specifically purposive sampling. Data were collected through questionnaires and interviews, with the questionnaire results analyzed using Smart PLS 3.0. The findings indicate that both organizational employee relationship and organizational resilience restoration significantly influence internal crisis communication in media companies in Surabaya.
Manajemen krisis PT Pertamina dalam kasus bensin oplosan pada konten @pertamina di Instagram Juniastra, Aldino Fajar; Rachmawati, Farikha
Jurnal Komunikasi Universitas Garut: Hasil Pemikiran dan Penelitian Vol 12 No 1 (2026): April 2026 Jurnal Komunikasi Universitas Garut : Hasil Pemikiran dan Penelitian
Publisher : Universitas Garut

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52434/jk.v12i1.43553

Abstract

Abstract The alleged fuel adulteration case involving PT Pertamina (Persero) in 2025 developed into a reputational crisis that significantly affected public trust, particularly within social media spaces. The massive negative media coverage and the dominance of public sentiment on Instagram required the company to implement appropriate and responsive crisis management strategies. This study aims to analyze how PT Pertamina managed the fuel adulteration case through content published on its official Instagram account, @pertamina. The research employs a qualitative approach using qualitative content analysis to examine crisis communication messages disseminated during the crisis period from February 28 to May 28, 2025.”. The analytical framework is based on Situational Crisis Communication Theory (SCCT) to identify the crisis response. The findings indicate that PT Pertamina utilized Instagram as its primary crisis communication channel by emphasizing apology strategies, clarification efforts, and image and reputation recovery initiatives. The study concludes that Pertamina’s crisis management pattern began with apologia, followed by diminish strategies, and concluded with bolstering, with bolstering emerging as the dominant strategy throughout the crisis period. This research is expected to contribute academically to the study of crisis management in state-owned enterprises and serve as a practical evaluation for companies in formulating social media–based crisis communication strategies. Keyword: Pertamina; crisis; crisis management; fuel adulteration; Instagram. Abstrak Kasus dugaan pengoplosan bensin yang melibatkan PT Pertamina (Persero) pada tahun 2025 berkembang menjadi krisis reputasi yang berdampak signifikan terhadap kepercayaan publik, khususnya di ruang media sosial. Pemberitaan negatif yang masif serta munculnya sentimen publik yang dominan di Instagram menuntut perusahaan untuk menerapkan strategi manajemen krisis yang tepat dan responsif. Penelitian ini bertujuan untuk menganalisis bagaimana manajemen krisis PT Pertamina dalam menangani kasus bensin oplosan melalui unggahan konten pada akun Instagram resmi @pertamina. Penelitian ini menggunakan pendekatan kualitatif dengan metode analisis isi kualitatif terhadap konten komunikasi krisis yang dipublikasikan selama periode krisis 28 Februari – 28 Mei 2025. Kerangka analisis dalam penelitian ini mengacu pada Situational Crisis Communication Theory (SCCT) guna mengidentifikasi strategi respons krisis yang dilakukan perusahaan. Hasil penelitian menunjukkan bahwa PT Pertamina memanfaatkan Instagram sebagai kanal utama komunikasi krisis dengan menekankan strategi permintaan maaf, klarifikasi, serta upaya perbaikan citra dan reputasinya di masyarakat. Kesimpulan penelitian ini adalah pola yang dilakukan Pertamina adalah dengan menggunakan apology, diminish, dan diakhiri dengan bolstering, Pertamina menggunakan strategi dominasi bolstering yang banyak digunakan dalam masa periode krisis. Penelitian ini diharapkan dapat memberikan kontribusi akademis dalam kajian manajemen krisis korporasi BUMN serta menjadi bahan evaluasi praktis bagi perusahaan dalam menyusun strategi komunikasi krisis berbasis media sosial. Kata-kata kunci: Pertamina; krisis; manajemen krisis; bensin oplosan; instagram.
Strategi Komunikasi Interpersonal Pelatih dalam Meningkatkan Motivasi Member GYM untuk Mencapai Target Kebugaran: Studi Kualitatif di Fit Hub Manyar Kertoadjo Firman Agung Prasusanto; Farikha Rachmawati
Reslaj: Religion Education Social Laa Roiba Journal Vol. 7 No. 11 (2025): RESLAJ: Religion Education Social Laa Roiba Journal
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/reslaj.v7i11.9781

Abstract

This study focuses on the interpersonal communication strategies employed by trainers in motivating gym members to achieve their fitness goals at Fit Hub Manyar Kertoadjo, Surabaya. The background of this research highlights the importance of communication in the fitness industry, where the success of training programs is not only determined by technical aspects but also by the trainer’s ability to build effective interpersonal relationships with members. The objective of this study is to analyze the forms of interpersonal communication messages used by trainers and their influence on members’ motivation in pursuing fitness programs. This research adopts a descriptive qualitative approach, using in-depth interviews and documentation as data collection techniques, involving experienced trainers and active members of Fit Hub Manyar Kertoadjo. The findings indicate that trainers apply both verbal and nonverbal communication strategies tailored to the characteristics of each member, utilize digital media such as WhatsApp and Instagram to maintain communication continuity, and implement the principles of openness, empathy, supportiveness, positivity, and equality. These strategies have proven effective in enhancing motivation, building self-confidence, and strengthening the emotional bond between trainers and members. Therefore, it can be concluded that effective interpersonal communication from trainers plays a significant role in maintaining members’ training consistency, increasing motivation, and accelerating the achievement of fitness goals. This research is expected to serve as a reference for the development of trainers’ communication skills to support the success of fitness programs in Indonesia.