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The Influence of Motivation and Work Discipline on Employee Performance at Yamaha Arista Jatiwangi Ade Sobariah Hasanah; Eli Dahlia; Salman Faisal
Journal of Applied Digital Business Management Vol. 1 No. 2 (2024): Human Resource and Marketing Management
Publisher : Politeknik Mardira Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71266/sk8d8q14

Abstract

In a company there are many factors that affect employee performance, including seen from the motivation and discipline possessed by employees. This study aims to determine the effect of motivation and discipline on employee performance. This study uses descriptive and verification methods. Data collection techniques by distributing questionnaires. The population in this study were 35 employees, and used a saturated sampling technique of 35 people. This study uses a Likert measurement scale. Data analysis using normality tests, multiple regression analysis, multiple correlations, coefficients of determination and hypothesis testing using partial tests with t tests and simultaneous tests with F tests. The results of the study partially state that motivation has a positive and significant effect on employee performance. Work discipline has a positive and significant effect on employee performance. The results of the study simultaneously state that motivation and work discipline have a positive and significant effect together on employee performance.
The Effect of Work Commitment and Job Satisfaction on Employee Performance of PT Bank Mandiri Kcp Kadipaten, Majalengka Regency Moh. Irfan Amirullah; Ade Sobariah Hasanah; Dini Tiara Tajriani; Rahmatika Siregar
Journal of Applied Digital Business Management Vol. 2 No. 1 (2025): Human Resource and Marketing Management
Publisher : Politeknik Mardira Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71266/11xsg916

Abstract

This research aims to find out the impact of commitment to work and job satisfaction on the performance of employees of PT Bank Mandiri KCP Kadipaten either simultaneously or partially. In this study, the independent variables are job commitment (X1) and job satisfaction (X2) while the dependent variable is employee performance. (Y). The technique used in sampling is non-probability sampling. The data type used in this study is primary data. Data collection techniques using questionnaires. Data analysis techniques used in the study are classical assumption test analysis, double linear regression, and hypothesis test (t test and F test). The results of the research processed with the SPSS Version 21 for windows program showed that the R Square value of 0.886 means 88.6%, the staff performance variable can be explained by an independent variable in the study of job commitment and job satisfaction while the remaining 11.4% is explained with other variables that are not studied or not included in this regression model. Simultaneous test results (F Test) showed that the significance of 0.000<0.05, the commitment of work (X1) and the satisfaction of the job (X2) simultaneously had a positive and significant impact on the performance of employees (Y) in PT Bank Mandiri KCP Kadipaten. The partial test results (T Test) indicated that the meaning of the work commitment (X1) 0.041 < 0.05 tcount value of 0.329 > table 1.68288 means that the employment commitment has a positive impact on staff performance (Y), the value of employment satisfaction (X2), 0.000 < 0.05, the titing value of 0.723 > table 1.68288, meaning that job satisfaction has a significant positive effect on performance of staff (Y).
Continuance Intention on Online Shopping A Systematic Literature Review Emi Amelia; Ade Sobariah Hasanah; Gita Kartika Sari; Yelsha Dwi Pasca
Journal of Applied Digital Business Management Vol. 2 No. 1 (2025): Human Resource and Marketing Management
Publisher : Politeknik Mardira Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71266/2679t112

Abstract

This research looks at Continuance intention in online shopping using the systematic literature review method. Continuance intention is an important factor for the company Because related to sustainability business and understand the factors that influence an individual's decision to continue using online shopping services. Survival of a business relies on repeat customer purchases. This research used a systematic literature review with 41 articles selected for reviewed in the period 2016-March 2023. The selected articles were thoroughly reviewed to identify significant variables that influence continuance intention in online shopping, as well as the relationships and influences between these variables. The results of this review show that there are a number of factors that significantly influence continuance intentions in online shopping. Continuance intention focus main that is level strength an individual's intention to make repeat purchases.
Upaya Pengembangan Produk Melalui Branding Pada Produk Opak Dan Gula Cakar Di Desa Cieurih Kecamatan Maja Kabupaten Majalengka Yelsha Dwi Pasca; Burhanudin Rabani; Vina Andita Pratiwi; Emi Amelia; Ade Sobariah Hasanah
SOCIRCLE : Journal Of Social Community Services Vol. 4 No. 2 (2025): SOCIRCLE: Journal Of Social Community Services
Publisher : PT. Berkah Digital Teknologi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58468/socircle.v4i2.40

Abstract

This community service records the results of the implementation of efforts to develop superior products from the Cieurih Village community to increase product marketing through branding strategies. A series of efforts to develop products by discussing how important branding a product is in facing increasingly tight business competition today. This method involves business actors by providing information related to branding to direct practice in product development with a focus on Opak and Gula Cakar Products in Cieurih Village. From the various efforts that have been made, it can be seen that branding a product has an impact on increasing product sales. In essence, product development efforts in the context of community service programs in Cieurih Village are able to provide insight and practical assistance for business actors, especially for Opak Ketan and Gula Cakar products in Cieurih Village, Maja District, Majalengka Regency.   Abstrak Pengabdian masyarakat ini mencatat hasil implementasi upaya pengembangan produk unggulan masyarakat Desa Cieurih untuk meningkatkan pemasaran produknya melalui strategi branding. Serangkaian upaya untuk pengembangan produk dengan membahas bagaimana pentingnya Branding suatu produk dalam menghadapi persaingan bisnis yang semakin ketat saat ini. Metode ini dengan melibatkan pelaku usaha dengan memberian informasi terkait branding hingga praktik langsung dalam pengembangan produk dengan fokus pada Produk Opak dan Gula Cakar Desa Cieurih. Dari berbagai upaya yang telah dilakukan terlihat dengan adanya branding suatu produk berdampak pada peningkatan penjualan produk. Pada intinya upaya pengembangan produk dalam rangka program pengabdian masyarakat di Desa Cieurih mampu memberikan wawasan dan bantuan praktis bagi pelaku usaha khususnya produk Opak Ketan dan Gula Cakar Di Desa Cieurih Kecamatan Maja, Kabupaten Majalengka.
Upaya Meningkatkan Pendapatan Asli Desa (PADes) dan Pemberdayaan Ekonomi Masyarakat melalui Pemanfaatan Potensi Lokal Desa Sadomas Kecamatan Rajagaluh Sobariah Hasanah, Ade; Kartika Sari, Gita; Amelia, Emi; Aprilia Susnita, Tia; Yuswanto, Wawan
Smart Dedication: Jurnal Pengabdian Masyarakat Vol. 3 No. 2 (2026): Smart Dedication : Jurnal Pengabdian Masyarakat
Publisher : SMART SCIENTI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70427/smartdedication.v3i2.301

Abstract

Pemanfaatan potensi lokal desa merupakan salah satu upaya untuk meningkatkan Pendapatan Asli Desa (PADes) sekaligus memberdayakan ekonomi masyarakat. Desa Sadomas memiliki potensi sumber daya alam, sumber daya manusia, dan aset sosial budaya yang dapat dikembangkan menjadi kegiatan ekonomi produktif. Pengabdian kepada masyarakat ini bertujuan mengidentifikasi dan mengembangkan potensi lokal sebagai dasar penyusunan strategi pengembangan ekonomi desa. Kegiatan dilaksanakan menggunakan metode kualitatif dengan melibatkan pemerintah desa, pelaku UMKM, serta masyarakat dalam proses identifikasi potensi, perencanaan, pelaksanaan, hingga evaluasi. Hasil kegiatan menunjukkan bahwa tim pengabdian berhasil mengidentifikasi potensi lokal yang berpeluang mendukung peningkatan PADes, mendampingi pelaku UMKM melalui pembuatan logo dan banner sebagai media promosi, serta menyusun rekomendasi pengembangan potensi desa. Secara kualitatif, masyarakat dan pemerintah desa berpartisipasi aktif dalam diskusi dan pemetaan potensi selama kegiatan berlangsung. Hasil pengabdian ini diharapkan menjadi acuan bagi pemerintah desa dalam mengembangkan potensi lokal secara berkelanjutan untuk mendukung pertumbuhan ekonomi masyarakat dan optimalisasi PADes.
Optimizing Employee Performance: The Role of Public Service Motivation and Organizational Citizenship Behavior Emi Amelia; Yelsha Dwi Pasca; Lisdayanti Abriyani; Ade Sobariah Hasanah; Vina Andita Pratiwi; Tia Aprilia Susnita; Gita Kartika Sari
Airlangga Journal of Innovation Management Vol. 5 No. 4 (2024): Airlangga Journal of Innovation Management
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/ajim.v5i4.63768

Abstract

Human resource management is a central factor in any organization. Regardless of its form or objectives, an organization is established based on various visions for human interests, and its mission is managed and executed by people. Thus, human resource management focuses on issues related to the workforce. This study examines the impact of Public Service Motivation (PSM) and Organizational Citizenship Behavior (OCB) on employee performance. The respondents of this study were 100 employees from PT Leetex Garment Indonesia. Purposive sampling was used in this study, along with quantitative analysis through multiple regression analysis. The results revealed that PSM and OCB significantly and positively influenced employee performance, with PSM having a t-value of 12.331 and OCB having a t-value of 9.929, surpassing the critical t-value of 1.985. Additionally, the combined effect of PSM and OCB on employee performance was significant, with an F-value of 88.136 and a probability level of 0.000, less than the alpha level of 0.05. This suggests the need for further research into other factors affecting employee performance that were not covered in this study. This finding indicates the usefulness of PSM and OCB in increasing organizational productivity. However, this study also highlights the potential for further investigation into other elements that may influence employee performance, such as leadership style, organizational culture, or managerial support. For practitioners, particularly at PT Leetex Garment Indonesia, these findings might serve as the foundation for developing more effective human resource management strategies.