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The Influence of Consumer Behavior on Product Purchasing Decisions at Bets Mart in Doromelo Village, Manggelewa District Jubaidah, Jubaidah; Suhaesty, Yeye; Ramadhan, Risca Ariska
Business Management Vol 4, No 3 (2025): Business Management Agustus
Publisher : Lembaga Penelitian dan Pendidikan (LPP) Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58258/bisnis.v4i3.9406

Abstract

This study aims to determine the influence of consumer behavior on purchasing decisions at Bets Mart, a modern retail store located in Doromelo Village, Manggelewa District, Dompu Regency. The research employed a quantitative approach using simple linear regression analysis. Data were collected through questionnaires completed by 100 respondents who had shopped at Bets Mart. The results show that consumer behavior has a positive and significant influence on purchasing decisions, with a t-value of 4.659 and a significance of 0.000. The coefficient of determination (R²) of 0.581 indicates that 58.1% of the variation in purchasing decisions can be explained by consumer behavior, while the remaining 41.9% is influenced by other factors. These findings support theories suggesting that psychological, social, and personal factors influence consumer purchasing behavior.
PENERAPAN TEKNOLOGI TEPAT GUNA CHOPPER BLENDER PENGOLAHAN PAKAN TERNAK DI DESA KLAMBIR LIMA, KECAMATAN HAMPARAN PERAK Suprapto, Suprapto; Jubaidah, Jubaidah; Lisyanto, Lisyanto; Iskandar, Henry; Panjaitan, Binsar; Riadi, Selamat; Aldori, Yopan
Martabe : Jurnal Pengabdian Kepada Masyarakat Vol 8, No 8 (2025): MARTABE : JURNAL PENGABDIAN KEPADA MASYARAKAT
Publisher : Universitas Muhammadiyah Tapanuli Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31604/jpm.v8i8.%p

Abstract

Pemanfaatan limbah pertanian dan perkebunan di pedesaan seringkali masih belum optimal, padahal memiliki potensi signifikan sebagai sumber pakan ternak alternatif. Permasalahan yang dihadapi mitra yaitu pakan hijau yang tidak tercacah sempurna  sering terbuang percuma, biaya pakan konsentrat tinggi, serta ketiadaan mesin pencacah. Pengabdian kepada masyarakat (PKM) ini bertujuan untuk meningkatkan efisiensi pengolahan pakan ternak melalui penerapan mesin Chopper Blender Teknologi Tepat Guna (MTTG-CB). Metode pelaksanaan kegiatan meliputi observasi, desain dan fabrikasi mesin, pelatihan operasional dan perawatan, uji coba lapangan, dan pendampingan teknis. Hasil implementasi MTTG-CB mampu mencacah 100 kg pakan hijauan dalam ±30 menit dengan ukuran 2-5 cm. Pelatihan dan pendampingan berhasil meningkatkan keterampilan mitra dalam penggunaan dan perawatan mesin. Melalui pemanfaatan limbah lokal, mitra dapat menghemat waktu dan menekan biaya pakan hingga 40%. Kegiatan ini terbukti meningkatkan efisiensi dan produktivitas peternak, serta berpotensi besar untuk direplikasi oleh peternak lain dalam mendukung ketahanan pangan berbasis lokal.
Analisis Muatan Life Skill Dalam Program Komunitas CreSHome (Creative, Smart, and Homey Community) Jubaidah, Jubaidah; Diba, Adinda Farah; Saputri, Arum Dwi; Amenobelia, Amenobelia; Anysa, Ega; Almarind, Marisa; Syahputri, Nurlaily; Rasenda, Rasenda; Yolanda, Yolanda; Thomas, Thomas
ETHNOGRAPHY: Journal of Design, Social Sciences and Humanistic Studies Vol. 2 No. 1 (2025): ETHNOGRAPHY: Journal of Design, Social Sciences and Humanistic Studies
Publisher : Lembaga Intelektual Muda Maluku

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54373/ethno.v2i1.116

Abstract

CreSHome is a youth community that actively develops the capacity of its members through various activities such as Legislative School, Political School, Leadership Program, visits to the North Sumatra Library, the 3rd Anniversary celebration, and Town Hall Meetings. This research focuses on four aspects of life skills, namely personal skills, social skills, academic skills, and vocational skills. The aim of this research is to analyze what life skills are contained within the CreSHome community through the programs implemented by the CreSHome community. This research employs a descriptive qualitative approach. The research subjects were selected using purposive sampling techniques with a total of 25 participants. Data collection was conducted through direct observation and in-depth interviews. Data analysis was performed descriptively on all research data. The analysis results indicate that CreSHome programs significantly contain and develop these skills. These findings provide important insights for the development of non-formal education-based communities to foster the life skills of the younger generation in a holistic manner