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Analysis of Brand Personality and Instagram Social Media Influence on Election Decisions in the 2024 Election: As a Basis for Forming a SWOT Analysis A. Rifdah Dzakiyyah Tenri Sa’na; Syamsu Alam; Wahda
Journal of Business Issues Vol. 2 No. 1 (2023): Journal of Business Issues
Publisher : Scientia integritas Utama

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Abstract

Every year, Instagram as one of social media mainstream experiences rapid development, both for its utilization in information dissemination and information retrieval. This study aims to analyze the brand personality and Instagram social media strategy as a political promotion platform for the 2024 election participants, which will later become the basis for forming a SWOT analysis. A quantitative research approach was employed in this study.. The population in this study is the entire community of South Sulawesi who fulfill the requirements as potential voters for the 2024 general election with a total of 100 respondents who are determined using the random method or commonly called a random sample from the entire population regardless of their strata. The SPSS application was utilized for analyzing the collected data.. The results of this study showed that the influence of Instagram social media on election decisions is statistically significant, or in other words, Instagram social media has an important influence in influencing election decisions. Meanwhile, Brand Personality has an influence with a sense of pride/prestigious and familiar to candidates who are new to Instagram social media. The relationship between Instagram social media and brand personality on election decisions has an important role in influencing voter decisions. These two factors work together to influence the preferences and decisions made by individuals in elections
THE EFFECT OF FINANCIAL RATIO DETERMINANTS ON MARKET SHARE OF BANK MUAMALAT INDONESIA Nuratmi Eka Septiyanti; Syamsu Alam; Andi Ratna Sari Dewi
Scientium Management Review Vol. 2 No. 1 (2023): Scientium Management Review
Publisher : Scientia Integritas Utama

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56282/smr.v2i1.361

Abstract

This study aims to examine the determinant effect of financial ratios on the market share of Bank Muamalat Indonesia. Financial ratios are approached by the financing to deposit ratio (FDR), operating expenses and operating income (OEOR), non performing financing (NPF), and capital adequacy ratio (CAR). The observation period in this study is 20 years, from 2003 to 2022. This research uses financial report data issued by Bank Muamalat Indonesia and the publication of the Financial Services Authority (OJK). The data analysis method is multiple linear regression. Before using this method, the data was first tested with the classical assumption tests, namely the normality, heteroscedasticity, multicollinearity, and autocorrelation tests. The results showed that FDR and OEOR had a positive effect on Muamalat Indonesia's market share, while NPF and CAR had no effect. 42.7% of the dependent variables in this study can be explained by independent variables, while the rest are influenced by other factors.
ANALYSIS OF CAPITAL ADEQUACY RATIO, FINANCING TO DEPOSIT RATIO, OPERATIONAL COSTS OPERATIONAL REVENUE, AND NON PERFOMING LOAN ON PROFITABILITY OF BANK RAKYAT INDONESIA MAKASSAR BRANCH Stephanie Aurea Mettha Puspita; Syamsu Alam; Erlina pakki
Scientium Management Review Vol. 2 No. 1 (2023): Scientium Management Review
Publisher : Scientia Integritas Utama

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56282/smr.v2i1.385

Abstract

This study aims to examine and find out how the effect of Capital Adequacy Ratio (CAR), Financing to Deposit (FDR), Operating Income Operational Costs (BOPO), and Non-Performing Loans (NPL) on Return On Assets (ROA) at Bank BRI Makassar Branch. . This research is a quantitative research by analyzing ratios and using multiple linear regression analysis. The results show that the CAR variable has no significant and negative effect on ROA, this is because high CAR used to cover the risk of loss or assets that contain risks can reduce the bank's ability to expand its business. FDR has a positive and significant effect on ROA, which means that increased FDR absorption can cause ROA to increase and the increase in the number of loans given by banks will increase the level of public confidence. BOPO has a significant and negative effect on ROA, which means a low BOPO ratio so that banks can minimize operational risks derived from the large value of operating income. NPL has a significant and negative effect on ROA, this shows that the increasing number of non-performing loans makes banks not dare to increase lending, especially since the total third party funds received by banks are not optimal, causing bank liquidity to be disrupted. However, CAR, FDR, BOPO and NPL show that simultaneously or simultaneously have an effect on ROA with a determinant value of 0.82%.
Implementasi Algoritma K-Means dan Moora dalam Penentuan Prioritas Work Order PT Telkom Akses Divisi CCAN Diky Wahyudi B; Mirfan, Mirfan; Syamsu Alam
Prosiding SISFOTEK Vol 7 No 1 (2023): SISFOTEK VII 2023
Publisher : Ikatan Ahli Informatika Indonesia

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Abstract

PT Telkom Akses is a company engaged in the construction of development and manage service network infrastructure with every movement of the field team controlled using work orders commonly known as work orders. CCAN Assurance operations still determine priorities manually so that the risk of meeting targets is quite low. This research aims to design a system by implementing the K-MEANS and MOORA algorithms to overcome the problem of meeting the targets of each work order. The method used in this research is K-MEANS to group orders into 2 priority clusters, then MOORA will rank orders in the cluster. The K-MEANS method groups work orders into 2 priority clusters (critical links and normal links) and MOORA will rank work orders from each cluster so that the Makassar CCAN division can carry out order processing systematically where orders that enter the critical link with the highest rank become the top priority. by testing the system with division members with an assessment questionnaire, the results obtained were 87% satisfaction with the use of the new system.
Tekanan Finansial dan Moralitas Individu terhadap Fraud dengan Etika Egoisme sebagai variable Moderasi M. Khusnul Mubarak; Syamsu Alam; Asriady Bakri
Al-Ubudiyah: Jurnal Pendidikan dan Studi Islam Vol 5 No 1 (2024): Education and Islamic Studies (Januari-Juni)
Publisher : STAI DDI Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55623/au.v5i1.288

Abstract

Penelitian ini bertujuan untuk menguji dan menganalisis pengaruh tekanan finansial dan moralitas individu terhadap fraud dengan etika egoism sebagai variabel moderasi studi kasus di kantor BAPENDA Kota Makassar. Data dalam penelitian ini di peroleh dari pegawai kantor BAPENDA Kota Makassar.Penelitian ini menggunakan data premier dengan cara melakukan penelitian langsung di lapangan dengan memberikan kuesioner kepada 100 responden. Teknik analisi data yang digunakan yaitu analisis statistic deskriktif dan PLS (Partil Least Square). Hasil penelitian menunjukkan bahwa tekanan finansial dan moralitas individu berpengaruh positif dan signifikan terhadap fraud . Tekanan finansial dan moralitas individu berpengaruh positif dan signifikan terhadap fraud dan yang di perkuat etika egoism.
Perancangan Interface Media Pembelajaran Mata Kuliah Struktur Data Program Studi Informatika Universitas Cokroaminoto Palopo Akramunnisa, Akramunnisa; Taufiq; Jumarniati; Hardiana; Syamsu Alam
BANDWIDTH: Journal of Informatics and Computer Engineering Vol. 1 No. 2 (2023)
Publisher : Perkumpulan Dosen Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53769/bandwidth.v1i2.516

Abstract

Perkembangan teknologi dalam bidang informasi membawa pengaruh terhadap berbagai bidang. Termasuk dalam pendidikan khususnya dalam pengembangan media pembelajaran Perancangan dimaksudkan untuk menghasilkan media pembelajran interaktif yang tidak konvensional. Sehingga rancangan interface media pembelajaran ini dapat dikembangkan menjadi sebuah aplikasi pembelajaran perancangan UML yang terbagi menjadi empat diagram yaitu use case diagram, activity diagram, sequence diagram dan class diagram dengan menggunakan aplikasi visio 2007, dan perancangan database menggunakan MySQL Jenis penelitian yang digunakan pada penelitian ini adalah R&D (Research & Development) dengan pengembangan waterfall. Pembuatan media pembelajaran menggunakan aplikasi Macromedia Flash 8 dan aplikasi Corel Draw X7 sebagai media desain atribut. Hasil penelitian ini berupa perncangan interface media pembelajaran mata kuliah strukur data dengan menghasilkan tampilan pada menu utama terdapat 5 pilihan menu yaitu materi, video, evaluasi, petunjuk dan profil
PENERAPAN MODEL PEMBELAJARAN PROBLEM BASED LEARNING UPAYA PENINGKATAN KETERAMPILAN MEMBACA MATA PELAJARAN BAHASA INDONESIA SISWA KELAS VI MI UJUNG BULO Syamsu Alam
Jurnal Pendidikan, Bahasa dan Budaya Vol. 2 No. 1 (2023): Maret : Jurnal Pendidikan, Bahasa dan Budaya
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jpbb.v2i1.1050

Abstract

Hasil observasi di lapangan ditemukan bahwa nilai keterampilan membaca siswa belum mencapai KKM, siswa masih kurang aktif dalam pembelajaran, siswa masih jenuh saat belajar, motivasi belajar siswa kurang, dan interaksi saat pembelajaran belum maksimal. Oleh karena itu, peneliti ingin meningkatkan kualitas pembelajaran di kelas khususnya mata pelajaran Bahasa Indonesia dengan melakukan penelitian tindakan kelas. Penelitian yang dilakukan peneliti bertujuan untuk mengetahui efektivitas dan penerapan model PBL (Problem Based Learning) dalam meningkatkan keterampilan membaca pada mata pelajaran Bahasa Indonesia siswa kelas VI MI Ujung Bulo tahun pelajaran 2022-2023. Berdasarkan hasil tindakan yang dilakukan terjadi peningkatan daya serap kelompok yang terjadi pada Siklus I, II, dan III sebesar 60,50%; 71,25%; dan 83,50%. Sedangkan peningkatan ketuntasan kelompok terjadi pada Siklus I, II, dan III sebesar 50,00%; 70,00%; dan 90,00%. Dan peningkatan ketuntasan individu yang terjadi pada Siklus I, II, dan III sebesar 10 siswa, 14 siswa, dan 17 siswa. Berdasarkan hasil tersebut, dapat disimpulkan bahwa penerapan model PBL dapat meningkatan keterampilan membaca pada mata pelajaran Bahasa Indonesia siswa kelas VI MI Ujung Bulo Kec. Parangloe Kab. Gowa tahun pelajaran 2022-2023. Selain itu juga, model PBL sangat efektif diterapkan dalam meningkatkan keterampilan membaca siswa pada mata pelajaran Bahasa Indonesia kelas VI MI Ujung Bulo Kec. Parangloe Kab. Gowa tahun pelajaran 2022-2023.
ANALYSIS OF THE RELATIONSHIP OF SOCIAL CAPITAL WITH POVERTY OF FISHERMEN IN BONTO BAHARI VILLAGE, BONTOA DISTRICT, MAROS DISTRICT Helah Hesegem; Abdul Rahim; Syamsu Alam; Sri Astuty
Jurnal Ekonomi dan Bisnis Vol. 2 No. 10 (2024): Oktober
Publisher : ADISAM PUBLISHER

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Abstract

This research aims to determine the relationship between social capital and the poverty of fishermen in Bonto Bahari, Bontoa District, Maros Regency. The type of research used is quantitative research. The types of data utilized are primary data and secondary data. The data analysis technique used in this research is Structural Equation Modelling. (SEM). The results of this research indicate that the social capital in terms of community trust is quite good in improving the welfare of poor families. The social capital of social networks in the research area is relatively good for enhancing the welfare of poor families, and the social capital of social norms in the research area is also relatively good for improving the welfare of poor families.
Implementation of Fundamental Analytical Dashboard and Stock Price Forecasting of ADRO, ANTM, INCO with Arima Approach Najib, Marhawati; Nur Aulia Cahyani; Syamsu Alam
SAGA: Journal of Technology and Information System Vol. 2 No. 3 (2024): August 2024
Publisher : CV. Media Digital Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58905/saga.v2i3.335

Abstract

This study aims to compare the financial performance of ADRO, ANTM, and INCO and project the stock prices using fundamental analysis and the ARIMA approach. The background of this study is based on the phenomenon of herding behavior and overconfidence of investors who often ignore fundamental analysis in making investment decisions. This study adopts a quantitative method using financial ratio data and historical stock prices and a qualitative method through visualization in the form of an analytical dashboard. The results of the study show that ADRO has an advantage in terms of profitability, INCO stands out in liquidity, and ANTM experiences fluctuations in financial performance. The ARIMA model can project the stock prices of the three companies by showing a positive trend for INCO and ANTM, while ADRO tends to be stable. The analytical dashboard developed helps investors understand financial performance and stock price projections, thus supporting more accurate investment decision-making.
Pembentukan Kampung Sanitasi/STBM di Kilu Permai Kelurahan Paniki Bawah Kota Manado Katiandagho, Dismo; Steven J. Soenjono; Mokoginta Jusran; Semuel Layuk; Syamsu Alam
Jurnal Pengabdian Masyarakat Cendikia Jenius Vol. 2 No. 1 (2024): Desember 2024
Publisher : CV. CENDIKIA JENIUS INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70920/pengabmaskes.v2i1.96

Abstract

Beberapa program pemerintah untuk memperbaiki perilaku hidup bersih seperti kampanye cuci tangan pakai sabun, tetapi program-program tersebut dirasakan kurang mengena sasaran dan kurang memperhatikan aspek kebiasaan buang air besar, harapan dan investasi. Untuk itu diperlukan kampanye penyadaran perilaku hidup bersih dan sehat untuk dapat menggerakkan pengambil keputusan, sektor swasta dan konsumen (terutama kelompok miskin). Hasil wawancara dengan petugas Puskesmas dan pemerintah Kelurahan, dimana masih pembuangan akhir jamban di sungai karena tidak ada lahan untuk membangun saptic tank, dan hasil pengamatan pada survey awal bahwa rumah penduduk yang berdekatan dengan sungai yang memiliki jamban keluarga makan pembuangan akhir jamban adalah suangi, hal ini menambah pencemaran pada suangai. Untuk mencapai suatu Desa ODF (Open Defecation Free), tahapan yang harus dilalui, yaitu Pra-pemicuan, Pemicuan, Pasca Pemicuan. Hasil dari kegiatan pengabdian kepada masyararakat, yaitu dibangunnya 1 jamban percontohan dan terjadinya perubahan perilaku membuang tinja di suangai. Disarankan bagi pihak puskesmas agar selalu memantau program STBM di wilayah kerja Puskesmas, bagi masyarakat yang belum memiki jamban agar memanfaatkan MCK umum sebagai sarana pembuangan tinja dan bagi masyarakat yang ada di sekitar sungai agar tidak membuang tinja di sungai