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All Journal JISI UMJ (Jurnal Integrasi Sistem Industri UMJ) Semesta Teknika Journal of Industrial Engineering Management Metode : Jurnal Teknik Industri Martabe : Jurnal Pengabdian Kepada Masyarakat Jurnal Pengabdian Dharma Laksana Kawruh : Journal of Language Education, Literature and Local Culture Abdimas: Papua Journal Of Community Service Al Khidma: Jurnal Pengabdian Masyarakat AJAD : Jurnal Pengabdian kepada Masyarakat KOPEMAS Journal of Industrial Engineering Innovation BJIE: Babasal Journal of Industrial Engineering Industrial Engineering Journal-System
Kayatun, Siti Nur
Universitas Muhammadiyah Sorong
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Control & Systems Engineering Decision Sciences, Operations Research & Management Education Energy Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Journal : Industrial Engineering Journal-System

 1 
PERANCANGAN STRATEGI PEMASARAN PRODUK ANYAMAN MEREYIP (PARTHENOCISSUS QUINQUEFOLIA) DENGAN METODE MARKETING MIX 7P Wihelmus Van Marzon Maniagasi; Aprisa Rian Histiarini; Siti Nur Kayatun
Industrial Engineering Journal – System Vol 1 No 1 (2022): Industrial Engineering Journal – System
Publisher : Universitas Muhammadiyah Sorong

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33506/system.v1i1.1971

Abstract

Penelitian ini merupakan tindakan Perancangan Strategi Pemasaran Produk Anyaman Mereyip (Parthenocissus Quienquefolia) objek penelitian adalah untuk mendorong salah satu anyaman tradisional yang berasal dari mama-mama papua. Tujuan penelitian ini yaitu untuk memberikan usulan atau memberi masukan kepada Kelompok Sanggar Klafun. Penelitian ini menggunakan metode Bauran Pemasaran (Marketing Mix 7P) guna mendorong dan menambah proses pemasaran yang baik kepada Kelompok Sanggar Klafun. Hasil penelitian menunjukan bahwa dengan menggunakan Metode Marketing Mix 7P, peneliti dapat mengimplikasikan dan megetahui proses pemasaran dari 7 aspek bauran pemasaran yang terdiri dari product (produk), price (harga), place (tempat), promotion (promosi), process (proses), people (orang), physical evidence (bukti fisik).
ANALISIS NILAI ERGONOMIS DAN ESTETIKA PADA PERANCANGAN NOKEN PAPUA Federika Mandacan; Sanny Hahury; Masniar Masniar; Mardiah Gani; Siti Nur Kayatun
Industrial Engineering Journal – System Vol 2 No 01 (2023): Industrial Engineering Journal – System
Publisher : Universitas Muhammadiyah Sorong

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33506/system.v2i01.3002

Abstract

Seeing the development and fashion needs of the people in the city of Manokwari, especially for the indigenous Arfak people, researchers tried to meet this community's needs by designing noken with motifs and colors from the traditional arrangements of the native Arfak people. Visual analysis will be used in conducting the evaluation. The examination is carried out directly based on an assessment of the product produced by providing a specific explanation regarding the ergonomic and aesthetic elements inherent in the product. No particular standards are used in the analysis because this research analyzes products that do not have standard measures in their processing or use. Meanwhile, to determine the level of public satisfaction with the noken designed by researchers, a questionnaire was used for several people who were used as samples for decision-making. The sample size was determined using the Slovin formula, then the questionnaire was analyzed using Microsoft Excel. Based on the discussion results, designing an ergonomic Papuan noken was carried out by paying attention to several influencing factors: security, comfort and flexibility. In contrast, creating an aesthetic Papuan noken was carried out by paying attention to several influencing factors, namely artistic, cultural, and religious values. The level of public satisfaction with the new Papuan noken design by researchers reached 76%, 78% from the ergonomic side and 75% from the aesthetic side.
Co-Authors Abu, Nur Ahistasari, Asih Andi Rahayu Anwar Anwar, Andi Rahayu Arfandi Ahmad Ashar - Ashar Ashar, Ashar - Bekti Wiji Lestari Erniyani, Erniyani Evi Murfrihah Zain Federika Mandacan Hermansa Hermansa Hermansa, Hermansa Hidayati, Inke Wahyu Histiarini, Aprisa Rian Ibal, La La Ibal Mardhiah Ghani Mardhiah Ghani Mardiah Gani Mardliyah, Uswatul Marlinda Indah Eka Budiarti, Marlinda Indah Eka Masniar Masniar Masniar Masniar Masniar, Masniar Maulana Rachmadhani, Mirga Mirga Maulana Rachmadhani Mohammad Arief Nur Wahyudien Mohammad Arief Nur Wahyudien Muchamad Sodikin Muh. Fadli Hasa Muhamad Saleh Rumwokas Muhammad Fathurrahman Muhammad Rizki Setyawan Muhammad Saleh Murni Murni Murni murni murni Nanik Perwanti Nur Abu Nurfitri Nurfitri Perwanti, Nanik Putri Ifa Febriyanti Rahayu, Andi Rahmatullah Bin Arsyad Rahmi Rahmi Rahmi Rahmi Rahmi Rawi, Rais Dera Pua Rian Histiarini, Aprisa Rian Histiarini, Aprisan Sanny Hahury, Sanny Setyawan, Muhammad Rizky Sigit Rivaldi, Lutvi Siswanto siswanto Sodikin, Muchamad Soekarta, Rendra Sulfiana Sulfiana Sulfiana SULFIANA, SULFIANA Suling, Moh. Rifandhi Tajuddin, Tamrin Tamrin Tajuddin Teguh Hidayat Iskandar Alam Umar Rusli Marasabessy Uswatul Mardliyah Wakit Abdullah Rais Wibowo, Prasetyo Adi Wisnu Wihelmus Van Marzon Maniagasi Yan Herdianzah