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AN ANALYSIS OF ID OF THE MAIN CHARACTER IN THE NOVEL “GONE GIRL” BY GILLIAN FLYNN:PSYCHOLOGICAL APPROACH situmorang, Dina Evianna; Evyanto, Winda
SCIENTIA JOURNAL Vol 2 No 3 (2020)
Publisher : LPPM Universitas Putera Batam

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This study aims to analyze Amy's character in the Gone Girl novel written by Gillian Flynn. In conducting this research, the researcher used Freud's theory with psychological approach. In his theory, Freud introduced the structure of human personality, there are three namely id, ego and superego. The objective of this research is to find out Amy's Id in the novel Gone Girl. In analyzing this study, the researcher used a qualitative descriptive method as a data collection technique. From this study, the researcher concluded that Amy’s Id is more dominant than other Freud's three personality of structures. The pleasure principle which is the main goal of Id was very clearly carried out by Amy, Amy's desire to revenge her husband is the part of the pleasure principle itself, because Amy was satisfied and relieved at a successful compilation of revenge plans. For the sake of achieving her wish, Amy was even able to do the unexpected things, when Amy's killed Desi, so Amy could return to Nick, satisfied with the compilation of seeing her parents who worried of her, and lying to everyone, Amy said that Desi was the one kidnapped her all this time.
THE HERO JOURNEY OF ALICE IN “ALICE’S ADVENTURE IN WONDERLAND” BY LEWIS CARROL; ARCHETYPAL APPROACH Nurdiana, Nurdiana; Evyanto, Winda
SCIENTIA JOURNAL Vol 1 No 2 (2019): Volume 1 No 2 2019
Publisher : LPPM Universitas Putera Batam

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This research was carried out to figure out the hero’s journey stages of the character Alice in novel Alice’s Adventure in Wonderland by doing the archetypal study. The aims of this research are indicate the separation stage and return stage. Moreover, this research is a descriptive qualitative research and the data is collected through library research. The result will presented using informal method. As the result of this research, it is found that not all stages in separation and return stage that proposed by Joseph Campbell can be found in Alice’s Adventure in Wonderland. There are only three stages out of five separation stages and one stage out of six return stages that can be found in the novel. However, the novel can still be categorized as a hero’s journey story. Even though the hero’s journey stage is not complete, the story still reached it finish line and the reader can understand the story well.
FAKTOR-FAKTOR YANG MEMPENGARUHI KEPUTUSAN PEMBELIAN JAM TANGAN ALEXANDRE CHRISTIE DI KOTA BATAM Kurniawati, Kurniawati; Evyanto, Winda
SCIENTIA JOURNAL Vol 3 No 1 (2021): Volume 3 Nomor 1 2021
Publisher : LPPM Universitas Putera Batam

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Along with the development of the times and technology, Alexandre Christie watches are a luxury brand because they are original watches and have good quality. The technique used in this study was a pseudo sample that used the population of people in nagoya area, the sample used as many as 150 respondents. The measuring instrument used is 5 points using the Likert scale. Data analysis method used is multiple linear regression analysis, data quality test in this study using validity test and reliability test, classical assumption test in this study using normality test, multicolinearity test and heteroskedastiity test and multiplier test using multiple linear regression analysis and determination coefficient analysis (R2), while hypothesis test in this study using t test and F test with the help of spss 21 statistic software. Based on the results of this study shows that consumer behavior, lifestyle and trust have a positive and significant effect on purchasing decisions from t count > t tables and significant values <0.05 as well as consumer behavior, lifestyle and trust together have a positive and significant influence on purchasing decisions from f calculate > f table and significant value < 0.05.
PENGARUH KUALITAS PELAYANAN, KEPERCAYAAN DAN KEPUASAN PELANGGAN TERHADAP LOYALITAS PELANGGAN GRAB DI KOTA BATAM Winata, Windy; Evyanto, Winda
SCIENTIA JOURNAL Vol 3 No 2 (2021): Volume 3 Nomor 2 2021
Publisher : LPPM Universitas Putera Batam

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The study aims to examine and analyze the effect of service quality, trust and customer satisfaction on Grab customer loyalty in Batam City. The variabels in this study are variable service quality (X1), trust (X2), customer satisfaction (X3) on customer loyalty (Y) Grab in Batam City. The technique of collecting data with a questionnaire. A sample of 100 respondents who came from the community who used Grab in Nagoya, Batam City and using purposive sampling technique. The effect test in this study is a statistical analysis method consisting of multiple linear regression test. The result of the analysis state that the variable service quality has a significant effect on the customer loyalty variable with t count 2,014 > t table 1,988, trust variable has a significant effect on customer loyalty variable with t count 2,431 > 1,988 and customer satisfaction has a significant effect on customer loyalty variable with t count 3,412 > t table 1,988.
PENGARUH KUALITAS PRODUK DAN PROMOSI TERHADAP KEPUASAN KONSUMEN DI PT REXVIN PUTRA MANDIRI Siswati, Yelna; Evyanto, Winda
SCIENTIA JOURNAL Vol 3 No 4 (2021): Volume 3 Nomor 4 2021
Publisher : LPPM Universitas Putera Batam

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The Purpose of this research is to identify the effect of product quality and promotion to customer satisfaction at PT Rexvin Putra Mandiri. The research was using simple random sampling to obtain the sample from the total consumers of the Prasetya Residence project. The research data were obtained from a questionnaire distributed to 104 consumer respondents in the Prasetya Residence project. Using descriptive analysis to analyze the collected data from sample. The research method used is quantitative causality. Test data quality using validity and reliability tests. The classic assumption tests are using normality, multicollinearity, and heteroscedasticity tests. Multiple linear regresion analysis and coefficient of determination for influence test. Hypothesis testing using the t test (partially) and F test (simultaneously). The results showed that t count of product quality variables and t count of promotional variables was more than than t table and the significance was under 0.05. And F value is more than than the F table and the significance is under 0.05. So it can be stated that partially, the customer satisfaction is affected significant and positive by variable product quality and promotion. Customer satisfaction was simultaneously affected significant and positive by the variables of product quality and promotion together.
PENGARUH FASILITAS DAN KUALITAS PELAYANAN TERHADAP KEPUASAN PELANGGAN PADA EVITEL HOTEL DI KOTA BATAM Msi, Dessy; Evyanto, Winda
SCIENTIA JOURNAL Vol 3 No 4 (2021): Volume 3 Nomor 4 2021
Publisher : LPPM Universitas Putera Batam

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The development of tourism in the city of Batam has increased very rapidly. There is more competition in service companies so that certain strategies are needed to survive in the market. Companies must maximize customer satisfaction in order to maintain the survival of the company. In achieving customer satisfaction, the company must pay attention to two variables, that is facilities and service quality. In this reserch to determine and analyze the effect of facilities and service quality on customer satisfaction at Evitel Hotel Batam. Because the facilites provided always not in accordance with customer satisfication, it makes customers think twice about visiting to stay again. In service quality, the lack of provided such as unfriendly staff aand lack of communicative between customers and the customer servce. In this reserch has a population of 14.580 customers. The sample used was a convenience sampling technique, in calculating the number of samples using the slovin formula with a sample of 100 Data collection technique in this study using a questionnaire. In this data processing method in this study uses SPSS 21. Based on the test result, the facilities and quality of service simultaneously has a positive and significant influence on customer satisfaction.
PENGARUH KUALITAS JASA, INOVASI PRODUK DAN CITRA MEREK TERHADAP KEPUASAN PELANGGAN PADA PT APPLE PRIMA PERSADA Ng, viviany; Evyanto, Winda
SCIENTIA JOURNAL Vol 3 No 4 (2021): Volume 3 Nomor 4 2021
Publisher : LPPM Universitas Putera Batam

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At present, developments in science and technology have been very advanced. So that the need for fast information and communication globally has encouraged competitive competition between companies in an effort to dominate the market to meet customer satisfaction. This study aims to determine the effect of service quality, product innovation and brand image on customer satisfaction at PT Apple Prima Persada. PT Apple Prima Persada is a company engaged in printing located in the city of Batam, Riau Islands. The analytical tool used is multiple linear regression analysis and the sample used was 146 respondents using simple random sampling and with the tools using the SPSS program version 25. The data collection was done by distributing questionnaires that have been tested for validity and reliability. The results show that service quality, product innovation and brand image have a positive and significant effect on customer satisfaction at PT Apple Prima Persada.
PENGARUH KUALITAS PELAYANAN DAN HARGA TERHADAP KEPUASAN KONSUMEN Sianipar, Semy Loanda; Evyanto, Winda
SCIENTIA JOURNAL Vol 4 No 4 (2021): Volume 4 Nomor 4 2021
Publisher : LPPM Universitas Putera Batam

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Trade as an aspect of economic development, for example in traditional trade, where sellers and buyers meet each other in certain places who trade/buy each other or trade electronically (e-commerce). E-commerce trading is a series of seller and buyer transactions that are carried out using an electronic system (internet). An important aspect of trading in e-commerce is the need for transportation services that can open goods shuttle services. The high demand for goods pick-up services makes it a valuable opportunity for logistics businesses. That studies aims determining the effect of Service Quality and Price on Consumer Satisfaction at PT Monang Sianipar Abadi Batam Branch. This researches design using researches designed and quantitatives causality researches methods. Data collection techniques by distributing questionnaires to 225 consumers of PT Monang Sianipar Abadi Batam Branch.The results of this studies are indicating that Service Quality (X1), Price (X2) partially and simultaneously affect significant to Consumer Satisfaction is avout 53.2 percent.
Pengaruh Gaya Kepemimpinan dan Lingkungan Kerja Terhadap Kinerja Pegawai Badan Pengawas Obat dan Makanan Di Batam Hasanuddin; Evyanto, Winda
SCIENTIA JOURNAL Vol 4 No 5 (2022): Volume 4 Nomor 5 2022
Publisher : LPPM Universitas Putera Batam

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The purpose of the study was to determine the effect of leadership style and work environment on employee performance at the Food and Drug Supervisory Agency in Batam, using the saturated sample technique, in which all the population was sampled as many as 108 respondents who were employees of the Food and Drug Supervisory Agency in Batam. Batam. The method of data collection is a questionnaire. The data quality test in this study uses validity and reliability tests, classical assumption tests and influence tests in this study using multiple linear regression analysis and analysis of the coefficient of determination (R2), while hypothesis testing in this study uses (t test) and (F test) by using the software program SPSS 25. The coefficient of determination (R2) obtained from the variables of leadership style and work environment has an effect of 66.6% on employee performance. The results of multiple linear regression test show that leadership style (X1) has an effect of 22.9% on employee performance (Y) and work environment (X2) has an effect of 54.2% on employee performance (Y). From the results of the t test and F test, it can be concluded that leadership style has a partially significant effect on employee performance and the work environment has a partially significant effect on employee performance, and leadership style and work environment together have a significant simultaneous effect on employee performance at the Agency. Drug and Food Supervisor in Batam.
PENGARUH KUALITAS PELAYANAN, KERAGAMAN PRODUK DAN PROMOSI TERHADAP KEPUASAN KONSUMEN PADA PT CENTRAL GLOBAL Wulandari, Nada; Evyanto, Winda
SCIENTIA JOURNAL Vol 4 No 5 (2022): Volume 4 Nomor 5 2022
Publisher : LPPM Universitas Putera Batam

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This study aims to examine whether there is an effect of service quality, product diversity and promotion on consumer satisfaction of PT Central Global. The research was conducted using quantitative methods. The population used is PT Central Global 100 consumers. The sample of this study amounted to 100 consumers with saturated sampling technique, so the sampling in this study was the whole of the population. The method of data collection is a questionnaire. The effect test uses multiple linear regression analysis and coefficient of determination analysis (R2), while the hypothesis test in this study uses (t test) and (F test) using SPSS 25 software program. The results of the coefficient of determination (R2) obtained from the quality variable service, product diversity and promotion have an effect of 59.7% on consumer satisfaction. The results of multiple linear regression test show that service quality has an effect of 0.225 units on consumer satisfaction, product diversity has an effect of 0.302 units on consumer satisfaction and promotions has an effect of 0.265 units on consumer satisfaction. From the results of the t test and F test, it can be concluded that service quality, product diversity and promotions have a partially significant effect on consumer satisfaction, and service quality, product diversity, and promotion together have a significant simultaneous effect on consumer satisfaction.