Garuda - Garba Rujukan Digital

p-Index From 2021 - 2026

4.567

P-Index

This Author published in this journals

All Journal Jurnal Ilmiah Ecobuss INTEGRITAS : Jurnal Pengabdian Lumbung Inovasi: Jurnal Pengabdian Kepada Masyarakat Wiga : Jurnal Penelitian Ilmu Ekonomi Jurnal Ilmu Manajemen Advantage Jurnal Abdi Panca Marga Jurnal Ilmiah SOSIO AGRIBIS Agrotechbiz Sasambo: Jurnal Abdimas (Journal of Community Service)

Lidyana, Novita

Unknown Affiliation

Author-ID : 1842550

Religion Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Economics, Econometrics & Finance Education Energy Engineering Environmental Science Law, Crime, Criminology & Criminal Justice Library & Information Science Mechanical Engineering Physics Social Sciences Other

Published : 30 Documents Claim Missing Document

Claim Missing Document

Articles

Title

ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI MINAT BERKUNJUNG WISATAWAN DI SENDANG SUMBER SEGARAN DESA.SUKILILO-KEC.PRIGEN- KABUPATEN PASURUAN uddin, Moch. taufik sholeh; Itsna Hidayati, Novi; Lidyana, Novita
Agrotechbiz : Jurnal Ilmiah Pertanian Vol 11 No 2 (2024): Agrotechbiz: Jurnal Ilmu Pertanian
Publisher : Universitas Panca Marga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51747/agrotechbiz.v12i2.2160

This research aims to examine the interest of tourists visiting the tourist destination of Sendang Sumber Segaran. The random sampling technique was used for the selection of the sample of this study with the sample to be studied was 50 visitors in the range of 40-60 weeks. The Cochran Q Test method was used as a method in this study. The findings from this study describe several factors that affect the interest of tourists who come to the Sendang Sumber Segaran tourist destination, namely there are 5 questions that affect the interest of tourists to visit, namely natural beauty (p1), natural tourist attractions (p2), excellent tourist service (p6), invited friends (p7), being able to take pictures (p10). There are the most dominant factors of several factors, namely the highest score in answering YES in influencing tourists' interest in visiting. Not only is this destination an ideal choice for family vacations thanks to its spacious seating facilities, but it also provides educational experiences such as feeding and bathing goats, making it an attractive and varied tourist attraction for visitors, among others. This destination offers an amazing tourist experience with high tourism, featuring various forms of natural beauty, interesting ecosystems, and natural springs. Keywords: Tourist attraction, Visitor interest, Sendang Sumber Segaran

Analisa Faktor-Faktor Yang Mempengaruhi Keputusan Pembelian Produk Rokok Pada Anak Usia Jenjang Remaja Hidayati, Novi Itsna; Umam, Khotibul; Lidyana, Novita
Agrotechbiz : Jurnal Ilmiah Pertanian Vol 9 No 1 (2022): Agrotechbiz : Jurnal Ilmu Pertanian
Publisher : Universitas Panca Marga

This research aims to find out which product, price, place and promotion factors are most important for consumers in making the decision of buyers of cigarette products.The population of this study is people who become consumers who consume cigarette products, while the samples taken are 100 respondents of adolescent age children aged 17 to 21 years. This type of research is quantitative research. Data analysis uses multiple linear regression analysis. The results of the analysis of the research data indicate that the factors of product, price, place and promotion have a significant effect on the decision of cigarette buyers by adolescents. The magnitude of the effect of product variables, price, promotion and place on the decision to purchase cigarette products by 30.5%. While the remaining 69.5% is explained by other variables not examined in this study.Keywords: consumer behavior, promotion, purchase decision

Peranan Bauran Promosi Pada Cv. Dua Putri Sholehah (Industri Olahan Bawang) Desa Tegalrejo Kabupaten Probolinggo Ningsih, Revi Rahmawati; Lidyana, Novita
Agrotechbiz : Jurnal Ilmiah Pertanian Vol 9 No 2 (2022): Agrotechbiz : Jurnal Ilmu Pertanian
Publisher : Universitas Panca Marga

This study aims to determine the role of the promotion mix on the CV of Dua Putri Sholehah (Onion Processing Industry) in Tegalrejo Village, Probolinggo Regency. The data sources used are primary data and secondary data. Primary data can be the opinion of the subject (person) individually or in groups, the results of observations of an object (physical), events or activities, and test results. While the secondary data uses the company's internal data. CV. Dua Putri Sholehah uses the entire promotional mix, namely Advertising (Advertising) advertising media used by CV. Dua Putri Sholehah is a banner with a target audience of consumers aged 15 years and over, both men and women. Banners are advertising media intended to provide information about CV places and products. Two Daughters of Sholehah. Face-to-Face Sales (Personal Selling) CV. Dua Putri Sholehah carries out promotional activities through personal selling by establishing relationships with customers who have outlets, shops and placing several resselers in several regions. The company distributes its products directly to consumers. Public Relations and Publicity, by conducting social activities and events that involve the community directl. Sales promotion activities are carried out by distributing samples and free trials to consumers who visit CV outlets. Two Princesses of Sholehah or visited the exhibition booth held by the company. CV. Dua Putri Sholehah uses this method to attract new buyers and increase loyalty. The segment to which CV is headed. The two Princess Sholehahs in each of the promotional mixes are the traditional market segment, the modern market segment, the souvenir market segment, the international market segment.Keywords : Mix; marketing; onion preparations

Pengaruh Pemberian Jarak Tanam dan Ukuran Umbi Bibit terhadap Pertumbuhan dan Hasil Tanaman Kentang (Solanum tuberosum L.) Arisandi, Firman Rosidi; Sulistiyowati, Retno; Lidyana, Novita
Agrotechbiz : Jurnal Ilmiah Pertanian Vol 9 No 2 (2022): Agrotechbiz : Jurnal Ilmu Pertanian
Publisher : Universitas Panca Marga

This study aims to: 1) Knowing the influence of planting distance on the growth and yield of potato crops (Solanum tuberosum L.). 2) Know the effect of the size of seed bulbs on the growth and yield of potato plants (Solanum tuberosum L.). 3) Know the interaction between planting distance and the size of seed bulbs to the growth and yield of potato crops (Solanum tuberosum L.). Hypothesis: 1) Planting distance has a real influence on the growth and yield of potato crops (Solanum tuberosum L.). 2) The size of seed bulbs has a real influence on the growth and yield of potato crops (Solanum tuberosum L.). 3) There is an interaction between the influence of planting distance and the size of seed bulbs on the growth and yield of potato crops (Solanum tuberosum L.).This study uses a Factorial RandomIzed Group Design (RAK) with 2 factors, namely planting distance (J) as much as 4 levels of treatment and the size of seed bulbs (U) as many as 3 levels of treatment with 3 repeats. If the results of the F test show a noticeable effect then the analysis continues Duncan's Multiple Distance Test (DMRT) at a distance of 5%. Conclusion:1) The treatment of planting distance does not affect all observations on potato plants. 2) The treatment of seed bulb size + 30 gr (U3) has the best results, namely on the height parameters of the plant, the number of main stems, the number of branches, the number of bulbs per plant, the number of bulbs per plot, the weight of bulbs per plot, wet brangkasan per plant, wet brangkasan per plot, dry brangkasan per plant, dry brangkasan per plot. 3) The interaction between the treatment of planting distance and the treatment of seed bulb size does not affect all observations on potato plants.Keywords: printed normally, written alphabetically

Strategi Pengembangan Usaha Kelepon Wahyu Di Kecamatan Gempol Kabupaten Pasuruan Oktaviani, Dewi Anggun; Lidyana, Novita; Damayanti, Ratika Pradisya
Agrotechbiz : Jurnal Ilmiah Pertanian Vol 9 No 2 (2022): Agrotechbiz : Jurnal Ilmu Pertanian
Publisher : Universitas Panca Marga

The purpose of this study was to find out the right strategy to develop the Kelepon Wahyu business in Gempol Pasuruan. The research subject is the owner of the Kelepon Wahyu business in Gempol, Pasuruan. This study uses a qualitative approach and uses SWOT analysis as the data analysis method. The results of this study indicate the most appropriate strategy that can be applied to develop Kelepon Wahyu's business further by improving its manufacturing and production process infrastructure and human resources.Keywords: Kelepon Wahyu, Strengths, Weaknesses, Opportunities and Threats.

Saluran Pemasaran Tanaman Hias di CV. Djuffal Florist Kecamatan Bumiaji Kota Batu Rohmawan, Moch; Lidyana, Novita
Agrotechbiz : Jurnal Ilmiah Pertanian Vol 9 No 2 (2022): Agrotechbiz : Jurnal Ilmu Pertanian
Publisher : Universitas Panca Marga

Marketing is the activity of channeling products from producers to consumers in various ways such as marketing channels. In Indonesia the need for ornamental plants or the demand for ornamental plants is increasing. The purpose of this study is to find out the Marketing channels carried out by CV Djuffal Floris. The analysis method used in this study is a qualitative method. CV. Djuffal Floris is engaged in the production and supplier of ornamental plants in Batu City. Types of ornamental plants produced CV. Djuffal Florist of Batu City include flowers and cut leaves such as Gerbera flowers, Carnations, Leather Leaf leaves and Ruskus. Marketing channels on CV. Djuffal Florist uses the form of direct and indirect channels. Because of CV. Djuffal Florist concurrently serves as a Farmer as well as a Supplier. As a CV Farmer. Djuffal Florist produces Ornamental plants. Such ornamental plants are sold to suppliers and sold to direct consumers. As a CV Supplier. Djuffal Florist also buys to farmers and other suppliers to distribute to consumers in need.Keywords : Marketing Channels; houseplants

Perilaku Konsumen Dalam Pembelian Jamur Tiram Segar Di Kabupaten Probolinggo Lidyana, Novita
Agrotechbiz : Jurnal Ilmiah Pertanian Vol 10 No 2 (2023): Agrotechbiz: Jurnal Ilmiah Pertanian
Publisher : Universitas Panca Marga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51747/agrotechbiz.v11i2.1840

This research aims to determine the characteristics of oyster mushroom consumers in Semampir Market, Probolinggo Regency. This research was carried out at the Semampir Traditional Market by taking oyster mushroom consumer respondents. The research was carried out in August 2023. The analytical method used in this research refers to analytical techniques in reasoned action theory, namely the model developed by Fishbein. The results obtained from this research are that 92% of oyster mushroom consumers are female. Mushroom consumers are mostly distributed in the age group 35 – 44. Formal education is high school graduation. Consumer characteristics based on income can be seen that consumers who buy the most oyster mushrooms have an income ranging from 1.5 million - 3 million or as much as 50%. Consumer attitudes towards purchasing oyster mushrooms are positive with a score of 4.104, which overall shows the consumer's attitude. of oyster mushrooms in the Semampir Market, Probolinggo Regency is on a "good scale". Consumer behavior in purchasing oyster mushrooms shows positive results with a value of 279.06, which means that consumer purchasing behavior towards oyster mushrooms is good.

Pengaruh Kualitas Produk dan Kualitas Pelayanan Terhadap Pengambilan Keputusan Pembelian Pada PT Samawa Property Group Kabupaten Probolinggo Haidiputri, Trivosa Aprilia Novadiani; Lidyana, Novita; Hidayati, Rr. Setyani
Agrotechbiz : Jurnal Ilmiah Pertanian Vol 11 No 1 (2024): Agrotechbiz: Jurnal Ilmu Pertanian
Publisher : Universitas Panca Marga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51747/agrotechbiz.v12i1.1943

The purpose of this study was to determine the effect of product quality and service quality on housing purchase decisions at PT. Samawa Property Probolinggo. The population used from the results of this study are consumers who have bought a house at PT. Samawa Property Kabupaten Probolinggo , who is located Karanggeger totaling 52 people. The sampling technique has been carried out using saturated samples. The method of data analysis in this study uses descriptive analysis with a quantitative approach. The results of this study indicate that: (1) The test results show that product quality has a positive and significant effect on purchasing decision making at PT. Samawa Property Kabupaten Probolinggo; (2) service quality has a positive and significant effect on purchasing decision making at PT. Samawa Property Kabupaten Probolinggo; (3) product quality and service quality have a simultaneous effect on purchasing decision making at PT. Samawa Property Kabupaten Probolinggo; (4) product quality has a dominant effect on purchasing decision making at PT. Samawa Property Kabupaten Probolinggo

SALURAN PEMASARAN BUNGA MAWAR (Rosa hybrida) ROYAL FLORIST KECAMATAN BUMIAJI KOTA BATU Armaya, Rangga; Lidyana, Novita
Agrotechbiz : Jurnal Ilmiah Pertanian Vol 11 No 1 (2024): Agrotechbiz: Jurnal Ilmu Pertanian
Publisher : Universitas Panca Marga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51747/agrotechbiz.v12i1.1980

Kegiatan pemasaran merupakan hal penting bagi perusahaan dimana hal ini mencakup kegiatan distribusi yang tepat. Penelitian ini bertempat di Royal Florist yang terletak di, Jalan Rusman Gg losmen Pendowo Rt 2 Rw 3 Punten, Kecamatan Bumiaji, Kota Batu, Profinsi Jawa Timur. Tujuan yang hendak dicapai dalam penelitian ini adalah Untuk mengetahui bagaimana saluran pemasaran Bunga Mawar yang digunakan oleh Royal Florist dalam mendistribusikan produknya pada konsumen akhir agar dapat menjadi bahan masukan dalam menentukan saluran distribusi yang tepat bagi Royal Florist. Saluran Pemasaran yang digunakan pada Royal Florist adalah bentuk saluran pemasaran langsung dan tidak langsung. Adapun data yang digunakan adalah data primer dan data sekunder serta dianalisis dengan menggunakan analisis deskriptif kualitatif . Kesimpulan dari penelitian ini adalah \Royal Florist menggunakan empat jenis saluran pemasaran untuk mendistribusikan Bunga Mawar. Jenis saluran pemasaran satu produsen – konsumen, saluran pemasaran dua produsen – pengecer – konsumen, saluran pemasaran tiga produsen – pedagang besar – pengecer – konsumen, saluran pemsaran empat produsen – agen – pedagang besar – pengecer – konsumen. Dari empat saluran pemasaran tersebut, Royal Florist lebih sering menggunakan saluran pemasaran 1 dan 3 karena mengeluarkan biaya yang lebih sedikit dan sesuai dengan kebutuhan. Kata Kunci : Saluran Pemasaran, Bunga Mawar

Co-Authors Adi Sutrisno Agung Yatiningrum, Agung Aprilia Hartanti Arisandi, Firman Rosidi Armaya, Rangga Ayu Perwitasari, Dyah Bahri, Moh. Saiful Damayanti, Ratika Pradisya Dewi Anggun Oktaviani Dhany, Umi Rahma Ernawati Ernawati Fatchur Rozci Haidiputri, Trivosa AN Haqiqi, Deni Rizqi Hermin Arista Hidayati, Novi Itsna Hidayati, Rr. Setyani Itsna Hidayati, Novi Junaidi Junaidi Khoirin Maghfiroh Khotibul Umam Mas Ahmad Baihaqi Ningsih, Ira Ferdiana Ningsih, Revi Rahmawati Nur Halimah Perwirasari, Dyah Ayu Perwitasari, Dyah Ayu Pratama, Triyan Bayu Rahmawati, Refi Renanta Ugidambani, Chintia Retno Sulistiyowati RETNO SULISTYOWATI Rohmawan, Moch Rusti, Mutimmah Rustianawati, Mutimmah Safitry, Salwa Nadea Seger Priantono Susanto, Adi Eko Suyani, Ida Sugeng Tedy Herlambang, Tedy Trivosa Aprilia Novadiani Haidiputri uddin, Moch. taufik sholeh Yayuk Indah Wahyuning Tyas, Yayuk Indah Wahyuning Zuhroh, Mimik Umi

Title Search

Found 9 Documents Search Journal : Agrotechbiz

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Title

Found 9 Documents
Search
Journal : Agrotechbiz