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All Journal Primary: Jurnal Pendidikan Guru Sekolah Dasar Jurnal Biologi dan Pembelajarannya (JBP) Jurnal Pancar (Pendidik Anak cerdas dan Pintar) Jurnal Pembelajaran Pemberdayaan Masyarakat (JP2M) International Journal of Curriculum Development, Teaching and Learning Innovation Jurnal Pendidikan Sosial dan Konseling JEBD Journal of Sharia Business Management Jurnal Ilmu Ekonomi dan Bisnis (JUKONI) Mega Buana Journal of Public Health
Radiansyah
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Agriculture, Biological Sciences & Forestry Arts Computer Science & IT Economics, Econometrics & Finance Education Engineering Health Professions Immunology & microbiology Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Public Health Social Sciences Other

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Pemanfaatan Teknologi Informasi Dalam Perkembangan Bisnis Di Era Globalisasi Amanda Adelia; Dina Aulia; Radiansyah; Nurbaiti
Jurnal Ekonomi dan Bisnis Digital Vol. 2 No. 3 (2025): Januari - Maret
Publisher : CV. ITTC INDONESIA

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Abstract

One of the main factors contributing to this change is the advancement of information technology (IT). In the business context, IT not only serves as a tool to improve operational efficiency, but also as an enabler for innovation and the development of more effective marketing strategies. The purpose of this study is to how the use of information technology has a positive impact on business in the era of globalization. This study uses a descriptive qualitative method, which focuses on collecting and analyzing data from written sources, such as books, journal articles, research reports, and other relevant documents. By utilizing e-commerce platforms and digital marketing, UMKM can reach customers globally and increase their brand visibility and efficient logistics support is essential for e-commerce success. Further literature review is needed to find out what are the uses of information technology that can be used in business development in the era of globalization
Co-Authors Alfina Nur Islami Amanda Adelia Annissa Putri Meiliyanah Arlin Adam, Arlin Azizah, Ni'mah Chabelita Puspita Sari Dina Aulia Elsa Amalia Fahrina Hikmah Fathul Jannah Fathul Jannah, Fathul Febriyanti, Ervina Fitriana Anisa Hairunnisa HAMIDAH Masdiyarti Maysira Fatiya Nasution Norlina Nurbaiti Puspita, Prima Mega Putri Puspita Dewi, Putri Puspita Rahmaniah, Nahdia Fitri raihanah sari Ranti An Nisaa Ratna Kusumadewi Reja Fahlevi RISKA AMALIA Rizali, Muhammad Sainuddin, Sudirman Sari, Raihanah Setyaningsih, Maryanti Syamsiar, Syamsiar Syifaulhusna Tri Mustika S Ummatin, Nisa Khaira Wafa, Faqih El Wuryaningsih, Irmayanti Yogi Prihandoko Zamli Zefri, Muhammad