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All Journal Jurnal Ekonomi Al-Kharaj: Journal of Islamic Economic and Business Dinasti International Journal of Economics, Finance & Accounting (DIJEFA) INTERNATIONAL JOURNAL OF CULTURAL AND SOCIAL SCIENCE Jurnal Pengabdian Masyarakat Waradin Jurnal Informasi, Perpajakan, Akuntansi, dan Keuangan Publik Nawasena: Jurnal Ilmiah Pariwisata Profit: Jurnal Manajemen, Bisnis dan Akuntansi Transformasi: Journal of Economics and Business Management Amkop Management Accounting Review (AMAR) Jurnal Manajemen Riset Inovasi Wawasan : Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Jurnal Riset Akuntansi Jurnal Penelitian Ilmu Ekonomi dan Keuangan Syariah El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Islamic Economics and finance in Focus (IEFF) Jurnal Ekonomi Bisnis dan Kewirausahaan Journal of Sharia Business Management
Juliana Nasution
Unknown Affiliation
Religion Agriculture, Biological Sciences & Forestry Humanities Civil Engineering, Building, Construction & Architecture Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Library & Information Science Social Sciences Other

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Strategi Pengembangan Industri Usaha Tahu Berbasis Islamic Business Model Canvas: (Studi Kasus: UD. Marni Kota Tebing Tinggi) Nurkomaria Nurkomaria; Tri Inda Fadhila Rahma; Juliana Nasution
Jurnal Riset Akuntansi Vol. 3 No. 4 (2025): November: Jurnal Riset Akuntansi
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jura-itb.v3i4.4538

Abstract

This study analyzes the development strategy of UD. Marni's tofu business in Tebing Tinggi City using the Islamic Business Model Canvas (BMC Islamic) with a qualitative phenomenological approach through a case study. Data were obtained from in-depth interviews with owners and workers and participant observation of the production process, which were mapped into nine BMC Islamic blocks based on sharia principles such as fairness, halalness, and blessings. Results indicate the current business model relies on daily production of fresh fried tofu for local vendors and households, with strengths in authentic taste and personal relationships, but challenges related to raw material fluctuations and limited marketing. Development strategies include MUI halal certification, sharia digital marketing via WhatsApp/Instagram, diversification of packaging variants, musyarakah partnerships with suppliers, and cost optimization, including 2.5% zakat, which is projected to increase turnover by 20-30% while maintaining Islamic values. This research contributes to strengthening sharia-compliant tofu MSMEs in Tebing Tinggi for sustainable growth.
Pengaruh Adopsi Teknologi, Ekspektasi Keuntungan, Lingkungan Sosial, dan Motivasi Bisnis Islami terhadap Keberhasilan UMKM Sektor Fashion Rizky Amelia Siregar; Rahmat Daim Harahap; Juliana Nasution
Jurnal Riset Akuntansi Vol. 3 No. 4 (2025): November: Jurnal Riset Akuntansi
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jura-itb.v3i4.4703

Abstract

The achievement of Micro, Small, and Medium Enterprises (MSMEs) depends on multiple elements, such as the integration of technology, anticipated profits, surrounding social conditions, and Islamic-based business drivers. This research investigates how these four aspects impact the performance of fashion MSMEs located in Olympia Plaza, Medan. Utilizing a quantitative associative method, the study involved a total population of 121 business owners. A saturated sampling method was applied, meaning all 121 individuals were included as respondents. Information was gathered via questionnaires and processed using multiple linear regression, t-tests, F-tests, and coefficient of determination analysis. The results reveal that integrating technology and expecting profits individually bring a positive and meaningful impact on business success. On the other hand, social surroundings and Islamic business drivers do not show a significant partial effect. When combined, however, all four elements significantly drive MSME success, yielding an Adjusted R² of 0.944. Ultimately, this highlights that maximizing tech usage and building strong profit outlooks are the most crucial steps to boost MSME performance.
The Influence of Zakat Institution Marketing, Public Awareness, and Self-Motivation on Zakat Mal Payment Compliance Audira Luthfia Sungkar; Juliana Nasution; Muhammad Ikhsan Harahap
Islamic Economics and finance in Focus Vol. 5 No. 3 (2026)
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ieff.2026.05.3.10

Abstract

This study investigates the interplay between the marketing initiatives of zakat institutions, public awareness levels, and internal motivation regarding the compliance of paying zakat mal at the National Zakat Agency (BAZNAS) of Deli Serdang Regency. The research employs a quantitative causal associative approach. Data collection was executed by distributing questionnaires to 100 Muslim respondents in Deli Serdang with steady incomes, selected through purposive sampling. Statistical analysis was performed using multiple linear regression via SPSS software. The partial findings demonstrate that institutional marketing and public awareness exert a positive and significant influence on zakat compliance, with public awareness emerging as the most dominant factor. Conversely, the internal motivation variable exhibits a negative and significant effect due to a cultural anomaly, where high spiritual fervor paradoxically triggers a preference for distributing zakat directly to recipients rather than through formal channels. Simultaneously, institutional marketing, awareness, and internal motivation significantly impact compliance, explaining 63.8% of the data variance (Adjusted R Square 0.638), while the remainder is influenced by factors external to this research model.,
Pengembangan UMKM Berbasis Kearifan Lokal Pendekatan SWOT Tinjauan Ekonomi Islam Mhd Luthfi Daulay; Muhammad Syahbudi; Juliana Nasution
Jurnal Penelitian Ilmu Ekonomi dan Keuangan Syariah Vol. 4 No. 2 (2026): Mei : Jurnal Penelitian Ilmu Ekonomi dan Keuangan Syariah
Publisher : STAI YPIQ BAUBAU, SULAWESI TENGGARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59059/jupiekes.v4i2.3261

Abstract

This study aims to analyze the development strategy of Micro, Small, and Medium Enterprises (MSMEs) based on local wisdom through a SWOT approach with an Islamic economic perspective, using the case study of Rujak Simpang Jodoh in Medan City. The research method employed is descriptive qualitative, with data collected through observation, interviews, and documentation. SWOT analysis was conducted by compiling the IFAS (Internal Factor Analysis Summary) and EFAS (External Factor Analysis Summary) matrices to determine the strategic position of the business development. The findings show that the IFAS total score of 2.50 and EFAS total score of 3.05 place Rujak Simpang Jodoh in Quadrant I (Aggressive/Growth Strategy). This indicates that the business has strong internal factors, such as a distinctive taste, affordable prices, strategic location, and halal products, supported by external opportunities including the culinary tourism trend, government support for MSMEs, the growth of digital marketing, and increasing consumer awareness of halal products. From the perspective of Islamic economics, the development strategy is directed towards applying the principles of maslahah (public benefit), itqan (professionalism), amanah (trustworthiness), and maintaining halalan thayyiban in business practices. Therefore, the development of MSMEs based on local wisdom, such as Rujak Simpang Jodoh, has a promising prospect for sustainable growth. Optimizing internal strengths and external opportunities, along with strengthening business management in accordance with Islamic economic principles, is the key to overcoming weaknesses and threats, while creating a competitive, fair, and blessed enterprise.
Penerapan Prinsip Syariah dalam Manajemen Rantai Pasok (Supply Chain) pada Industri Halal: Studi Kasus Pempek Bege di Kota Medan Nurul Noviyana; Nur Ahmadi Rahmani; Juliana Nasution
Jurnal Penelitian Ilmu Ekonomi dan Keuangan Syariah Vol. 4 No. 2 (2026): Mei : Jurnal Penelitian Ilmu Ekonomi dan Keuangan Syariah
Publisher : STAI YPIQ BAUBAU, SULAWESI TENGGARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59059/jupiekes.v4i2.3276

Abstract

This research aims to analyze the implementation of Sharia principles in Supply Chain management within the halal industry through a case study of Pempek Bege, a halal food MSME in Medan City. The study focuses on raw material procurement, production processes, product distribution, and the impact of Sharia principles on business performance. A qualitative approach with a case study design was employed. Data were collected through observation, in-depth interviews, and documentation, and then analyzed using an interactive analysis model consisting of data collection, data reduction, data display, and conclusion drawing. The findings indicate that Pempek Bege has implemented Sharia principles throughout its Supply Chain activities by selecting trustworthy suppliers, utilizing traceable raw materials, maintaining cleanliness and quality during production, and ensuring honest and responsible product distribution. The application of the principles of amanah (trustworthiness), transparency, ustice, and traceability contributes to maintaining the halal integrity of the products. Furthermore, the implementation of Sharia principles has a positive impact on consumer trust, product quality, business reputation, and competitiveness. Therefore, the application of Sharia principles in Supply Chain management plays an important role in supporting the sustainability and growth of halal businesses in Medan City.
Co-Authors Adeliya Saragih Alfa Nadia Siregar Anggi Adistika Harahap atika Audira Luthfia Sungkar Chuzaimah Batubara, Chuzaimah Dhea Savitri Embun Febryanti Panggabean Gendis Raihan Ardha Guci, Sari Wildani Guci Handana Sembiring Hanifah Ramadhani Harahap, Muhammad Ikhsan Indah Ussania Isnaini Harahap Juwairiazizah Rasta Khairani Tambunan Lailan Nur Liza Nurlaila Maya Dian Eka Sari Mhd Luthfi Daulay Muhammad Fhareza Deri Muhammad Syahbudi Muhammad Yunus Sofian Nasution, Annio Indah Lestari Nindya Azzahra Nur Afria Nanda Safitri Nur Ahmadi Rahmani Nur Hidayah Pulungan Nurbaiti Nurkomaria Nurkomaria Nursantri Yanti Nurul Fadhillah Nurul Noviyana Pasaribu, Syafita Khairunnisa Puspa Indah Sari Pohan Rahmat Daim Harahap Raja Panyusunan Riana Raharti Ripa Sabila Usni Sitompul Risfa Dwi Andini Rizky Amelia Siregar Salwa Fadhilah Haya Siregar, Padrie Payung Siti Hamizah Harahap Siti Nurhalizah Lubis SRI RAHAYU Sri Ramadhani Sugianto Sugianto Sugianto Sultan Rasy Nasyaa Tiara Fadilah Tri Inda Fadhila Rahma Trisnawati Lubis Tuti Anggraini Wanhar Nasution Windi Mayani Dalimunthe