Aryadi Aryadi
Centre for Accelerator Technology and Material Process, National Nuclear Energy Agency, Jl. Babarsari, Mailbox 1008 Yogyakarta 55010

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The Influence of Human Resource Development, Leadership Style, and Competence on the Performance of the Mediating Role of Service Quality: Study on Junior High and Senior High School Teachers at IT Al Utsaimin Bangkinang) Aryadi, Aryadi; Hidayat, Hidayat; Sudirman, Wahyu Febri Ramadhan
International Journal Of Education, Social Studies, And Management (IJESSM) Vol. 4 No. 3 (2024): The International Journal of Education, Social Studies, and Management (IJESSM)
Publisher : LPPPIPublishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52121/ijessm.v4i3.455

Abstract

This study aimed to determine the effect of HR Development, Competence, and Leadership Style on Service Quality and teacher performance at SMP and SMA IT AL Utsmani Bangkinang. A questionnaire is used to collect data in this research. The population in this study were all teachers at SMP and SMA IT AL Utsmanai Bangkinang with 81 teachers. The sample of this study used the census method with PLS 3.0 Structural Equation Modeling (SEM) analysis. The results showed that HR development had a positive and insignificant effect on Service Quality. The results showed that HR development had a positive and insignificant effect on Service Quality, Competence had a positive and significant effect on Service Quality, Leadership Style had a positive and significant effect on Service Quality, and Human Resources Development had a positive and significant effect on performance.
ANALISIS KOMPREHENSIF PENGARUH RETAILING MIX TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN: SYSTEMATIC REVIEW DAN META-ANALISIS Hasan, Samsurijal; Aryadi, Aryadi; Suhud, Aris
Equilibrium : Jurnal Ilmiah Ekonomi, Manajemen dan Akuntansi Vol 13, No 2 (2024): September
Publisher : Lembaga Penerbitan dan Publikasi Ilmiah (LPPI) Universitas Muhammadiyah Palopo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35906/equili.v13i2.2119

Abstract

ABSTRAK Melalui strategi pemasaran yang efektif, perusahaan memiliki kemampuan untuk menarik minat pelanggan dan memposisikan produk mereka sebagai pilihan yang disukai. Studi ini bertujuan untuk mengidentifikasi karakteristik yang memengaruhi keputusan pembelian konsumen yang dipengaruhi oleh Retailing Mix. Teknik PRISMA digunakan untuk mencari melalui 256.328 makalah dalam database Crossref, menggunakan aplikasi daring Harzing Publish or Perish dan Microsoft Excel. Uji Meta-Analisis dilakukan menggunakan Perangkat Lunak JASP Versi 0.19.0.0. Investigasi menghasilkan 1000 artikel Screening (Sepanjang tahun 2024), dengan 948 artikel gagal memenuhi kriteria inklusi dan eksklusi. Studi ini menemukan heterogenitas yang signifikan dalam analisis ukuran efek, yang menunjukkan perlunya mengeksplorasi berbagai faktor yang memengaruhi hubungan antara Retailing Mix dan keputusan pembelian pelanggan. Pengujian Summary Effect/Mean Effect Size mengungkapkan hubungan positif yang kuat antara Retail Mix dan keputusan pembelian pelanggan, menempatkannya dalam kategori sangat tinggi. Studi ini menyimpulkan bahwa Retailing Mix secara signifikan memengaruhi keputusan pembelian konsumen, yang menekankan pentingnya pengusaha ritel mengintegrasikan strategi ritel untuk membangun keunggulan kompetitif serta mempertahankan loyalitas konsumen.Kata Kunci: Retailing Mix, Keputusan Pembelian, Systematic Review, prismaABSTRACT Through effective marketing strategies, companies have the ability to attract customer interest and position their products as the preferred choice. This study aims to identify the characteristics that influence customer buying decisions influenced by the retail mix, or Retailing Mix. The PRISMA technique was used to search through 256,328 papers in the Crossref database, using Harzing Publish or Perish online application and Microsoft Excel. The Meta-Analysis test was performed using JASP Software Version 0.19.0.0. The investigation yielded 1000 Screened articles (All year 2024), with 948 articles failing to match inclusion and exclusion criteria. The study found a significant heterogeneity in the effect size analysis, suggesting the need to explore various factors influencing the relationship between Retailing Mix and customer purchasing decisions. The Summary Effect/Mean Effect Size testing revealed a strong positive relationship between Retail Mix and customer purchase decisions, placing it in the very high category. The study concludes that the retail mix significantly influences customer purchasing decisions, emphasizing the importance of retail entrepreneurs integrating retail strategy to establish a competitive edge and maintain consumer loyalty.Keyword: retailing mix, decisions costumer, systematic review, prisma
The Effect Of Spiritual Well-Being On The Quality of Life Of Students In East Kalimantan Aryadi, Aryadi; Hamka, Hamka; Haq, Aniq Hudiyah Bil
MOTIVA: JURNAL PSIKOLOGI Vol 8, No 2 (2025)
Publisher : LPPM Universitas 17 Agustus 1945 Samarinda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31293/mv.v8i2.8894

Abstract

Spiritual well-being is a crucial aspect for students in East Kalimantan, which can significantly impact their quality of life. This study examines the impact of spiritual well-being on the quality of life of students in East Kalimantan. This study uses quantitative research with simple random sampling techniques on students (n=475) in East Kalimantan. The data collection method for this study was conducted online using the spiritual well-being scale from Ellison and the WHOQOL-BREF Quality of Life scale, which were analyzed using linear regression analysis techniques, using SPSS software, version 23. Based on the hypothesis test, there is an influence of spiritual well-being on quality of life of r=0.344 with a significance of 0.00 (p<0.05), with a percentage of 34.4%, indicating that 65.6% is influenced by other factors. This shows that spirituality can be one of the factors in improving the quality of life of students. The implication of this study is that it can be utilized by academic counselors and educators to integrate value-based and spiritual approaches into student guidance and mentoring. Therefore, it is important for higher education institutions in East Kalimantan to develop programs that support student mental well-being.
PEMANFAATAN TEKNOLOGI DIGITAL MARKETING PADA IKM JASA SERVICE HANDPHONE Farhas, Rizqon Jamil; Aryadi, Aryadi; Tanjung, Lailatul Syifa
JMM (Jurnal Masyarakat Mandiri) Vol 8, No 2 (2024): April
Publisher : Universitas Muhammadiyah Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31764/jmm.v8i2.22048

Abstract

Abstrak: IKM merupakan salah satu faktor yang dapat meningkatkan pendapatan daerah. Namun pada saat menjalankan usahanya pelaku IKM masih kesulitan dalam memanfaatkan teknologi dalam melakukan promosi usahanya salah satunya adalah Ikm jasa servuce handphone. Tujuan PKM ini adalah untuk memberikan pengetahuan tentang pentingnya teknologi marketing dalam promosi usaha bidang layanan servuce handphone di Provinsi Riau sehingga dapat meningkatkan pengetahuan serta skill peserta dalam bidang penggunaan digital marketing usaha service handphone. Metode yang digunakan dalam kegiatan ini adalah dengan melakukan pemaparan materi, diskusi tanya jawab, praktik penggunaan sosial media serta tahap evaluasi (post test) untuk mengetahui manfaat yang iddapatkan setelaha melakukan kegiatan ini. Mitra PKM ini adalah kelompok usaha di bidang jasa service handphone di Provinsi Riau dnegan jumlah 25 orang peserta. Berdasarkan evaluasi melalui pre test dan post test yangdilakukan, dapat diketahui bahawa peningkaatn pemahaman peserta terkait penggunaan digital marketing pada jasa service handphone adalah sebesar 80%. Kegitaan PKM ini meliputi penyampaian materi tentang dasar-dasar berwirausaha, digital marketing serta praktik penggunaan digital marketing dalam meningkatkan penjualan seta dapat menjadi sumber pendapatan bagi masyarakat.Abstract: IKM are one of the factors that can increase regional income. However, when running their business, IKM still have difficulty utilizing technology in promoting their business, one of which is the mobile phone service. The aim of this PKM is to provide knowledge about the importance of marketing technology in promoting mobile phone service services in Riau Province so that it can increase participants' knowledge and skills in the field of using digital marketing for mobile phone service businesses. The method used in this activity is by presenting material, question and answer discussions, practicing using social media and an evaluation stage (posttest) to find out the benefits you will get after carrying out this activity. This PKM Partner is a business group in the field of cellphone service in Riau Province with a total of 25 participants. Based on evaluations through pre-tests and post-tests carried out, it can be seen that the increase in participants' understanding regarding the use of digital marketing in cellphone service was 80%. PKM's activities include delivering material on the basics of entrepreneurship, digital marketing and the practice of using digital marketing to increase sales and become a source of income for the community.
Building Brand Engagement through Social Media Brandposts in Beauty Services Hasan, Samsurijal; Naim, Muh. Rezky; Aryadi, Aryadi; Putri, Librina Tria
Jurnal Ilmiah Manajemen Kesatuan Vol. 13 No. 2 (2025): JIMKES Edisi Maret 2025
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v13i2.3165

Abstract

Promotional activities are vital in marketing beauty services and should be factual, honest, informative, and educational. While advertising through conventional and digital media is common, social media offers a broader reach. Beautiful House Nitri in Bangkinang City, however, has limited use of social media for promotion despite targeting a digitally savvy community. Its official Facebook and Instagram accounts lack professional management, contributing little to marketing performance. This study aims to analyze brand engagement through social media by examining brand posts, comments, replies, likes, and shares on Beautiful House Nitri’s Facebook and Instagram accounts. Using content analysis, the research finds that Instagram outperforms Facebook in generating brand engagement, evidenced by higher consumer responses such as product reviews and user-generated content due to more active interactions. Beautiful House Nitri prioritizes Instagram and Facebook for information sharing and consumer interaction, posting mostly neutral brand posts and leveraging these platforms as responsive online customer care channels. The brand engagement achieved remains at the awareness stage, with informational brand posts designed to introduce beauty services and encourage users to follow its social media platforms.