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THE VIEWS OF THE TOURISM VILLAGE MANAGERS ON THE GREEN EVENT CONCEPT IN BALI Christantius Dwiatmadja; I Putu Astawa; Tjokorda Gde Raka Sukawati
Jurnal Manajemen dan Kewirausahaan Vol. 21 No. 1 (2019): MARCH 2019
Publisher : Management Study Program, Faculty of Business and Economics, Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (184.788 KB) | DOI: 10.9744/jmk.21.1.89-94

Abstract

Green event remains an issue under debate in the effort to support sustainable tourism today, because the result of the previous research has not found a standard model for the implementation of the green event concept. This research describes the views of the village tourism managers on the green event model developed by the Bali State Polytechnic. Green events are developed on the basis of two aspects: green and cultural aspects. Data were collected through questionnaires sent by email and by post to village tourism managers. There are a hundred tourist villages planned to be developed in Bali and all are made research samples. The collected data were analyzed by using descriptive statistics. The results of the study indicate that the understanding of green aspects includes green foods, waste management, natural materials, and ecosystem is averagedly quite good. The result of the analysis from the cultural aspect is very good, meaning that the culture practised  by the community gives a strong impetus to keep the environment sustainable so that the harmonious relationship with nature, humans, and God is maintained through the activities in Tourism Villages. Other results indicate that an understanding related to the ecosystem, the green food, and the waste management needs a special attention to further improve understanding. Green event as an alternative product in supporting the tourist village is very much expected by the managers that will further be synergized with the existing culture. The combination of both green event and existing culture is quite unique and will constantly keep the concept of sustainable tourism. These findings give a contribution to the theory of green tourism or sustainable tourism which is built upon the event and based on the blend of modern and traditional concepts. Keywords: green event,  sustainable tourism,  tourism village, culture
Implementation of Offline Travel Agent Promotion Model to Increase Room Occupancy Putu Wila Pradnya Paramita; I Putu Astawa; I Gusti Agung Bagus Mataram; I Putu Sudira
International Journal of Travel, Hospitality and Events Vol. 1 No. 1 (2022): International Journal of Travel, Hospitality and Events
Publisher : The Postgraduate School of Tourism Sahid Polytechnic

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (269.647 KB) | DOI: 10.56743/ijothe.v1i1.3

Abstract

ABSTRACT Purpose: The purpose of this research is to find out the implementation of a promotion model for offline travel agents at The Ritz-Carlton Bali, Indonesia, and to find out how is the influence of reservation through offline travel agents to increase room occupancy at the hotel. Research methods: The data analysis technique was carried out with qualitative analysis and quantitative analysis. Qualitative analysis is performed on primary data by interview and direct observation, to find out the promotional model carried out at hotel for offline travel agents in an effort to increase room occupancy at The Ritz-Carlton Bali. Quantitative analysis is performed on secondary data, such as classic assumption test, simple linear regression analysis, correlation analysis, t-test, and coefficient of determination by using SPSS version 25. Results and discussion: Nowadays the accommodation competition in tourism industries is very tight and The Ritz-Carlton Bali is trying to win the competition by implementing the offline travel agent promotion model in an effort to increase room occupancy rate. Implication: Based on the result of coefficient determination in this study, reservation through offline travel agent has significant influence to the room occupancy rate of 54,8% while 45,2% is influenced by other factors. Keywords: promotion, reservation, offline travel agent, room occupancy.
Sustainable MICE Event Practices: An Explorative Study Raden Ayu Trisnayoni; I Putu Astawa; I Ketut Sutama
International Journal of Travel, Hospitality and Events Vol. 1 No. 1 (2022): International Journal of Travel, Hospitality and Events
Publisher : The Postgraduate School of Tourism Sahid Polytechnic

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (690.288 KB) | DOI: 10.56743/ijothe.v1i1.9

Abstract

ABSTRACT Purpose: This research aims to provide insight into sustainable event practices implemented by Melali MICE as one of the largest event organizers in Bali, Indonesia. Research methods: The research uses a qualitative approach. The sampling used is purposive. The informant selected as a sample is considered to know the sustainability and organizing of the event. Data collection using in-depth interview methods and participatory observations of the event at Melali MICE. Results and discussion: The cost is high to meet the needs of a green environment and to meet the demands of clients who are not environmentally friendly. This makes Melali MICE less likely to implement sustainability practices in the events they organize Implication: Planning for environmentally friendly events is needed to prepare for pre-event, event and post-event consistently implement sustainability practices. Keywords: event, event organizer, MICE, environmental sustainability.
Application of green tourism in the Mount Rinjani National Park area to support sustainable tourism Muh Nuh Ilyas; I Putu Astawa; Gede Ginaya; Ni Made Rai Erawati
International Journal of Green Tourism Research and Applications Vol. 4 No. 1 (2022): June 2022
Publisher : International Journal of Green Tourism Research and Applications

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (554.527 KB) | DOI: 10.31940/ijogtra.v4i1.16-22

Abstract

The purpose of this study is to analyze the application of green tourism in supporting the concept of sustainable tourism in the Mount Rinjani National Park (Taman Nasional Gunung Rinjani/TNGR) area, West Nusa Tenggara, Indonesia. The primary data of this study was generated through interviews with several informants, while the secondary data was obtained through a review of literature, books, journals, and online media. Techniques of data analysis using descriptive qualitative analysis. The results of the study reveal that the application of green tourism in the Mount Rinjani National Park area is quite good. This can be seen from the awareness of the community, organizations and related agencies in carrying out clean up and tree planting activities, both in tourist areas and the tropical rain forest with its rich biodiversity. Additionally, the green tourism concept is able to support sustainable tourism in national park tourism areas, especially in environmental, economic, socio-cultural sustainability, and environmental education.
Implementation of green purchasing to support a The sustainable environment at Discovery Kartika Plaza Hotel Ni Wayan Rismayanti; I Putu Astawa; I Nyoman Rajin Aryana; I Putu Budiarta; Cokorda Istri Sri Widhari
International Journal of Travel, Hospitality and Events Vol. 2 No. 2 (2023): International Journal of Travel, Hospitality and Events
Publisher : The Postgraduate School of Tourism Sahid Polytechnic

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56743/ijothe.v2i2.253

Abstract

Purpose: This research aims to discover the application of green purchasing in Discovery Kartika Plaza Hotel to support a sustainable environment. Research methods: This study uses a qualitative descriptive method through data reduction, data presentation, and conclusions and verification. The observation technique is used in collecting data, supported by interviews and document study.   Results and discussion: The green purchasing program has been implemented correctly and by applicable rules and positively impacts the environment. Discovery Kartika Plaza Hotel will implement green purchasing; it will positively impact the surrounding environment and support a sustainable environment. Implication: Therefore, with the implementation of green purchasing, the environment around Discovery Kartika Plaza Hotel will be preserved and support a sustainable environment to meet the needs of living things in future generations. This research contributes to the science of green purchasing.   Keywords: hotel, green purchasing, sustainable environment.
Flash Sale Promotion to Increase Room Occupancy and Room Revenue at The Royal Beach Seminyak Bali Ni Kadek Hera Silawati; I Putu Astawa; I Gusti Putu Sutarma; Made Sudiarta; Ida Ayu Elistyawati
International Journal of Travel, Hospitality and Events Vol. 2 No. 2 (2023): International Journal of Travel, Hospitality and Events
Publisher : The Postgraduate School of Tourism Sahid Polytechnic

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56743/ijothe.v2i2.255

Abstract

Purpose: This research aimed to describe the implementation of flash sale promotions and the contribution of flash sales to room occupancy and room revenue at The Royal Beach Seminyak Bali (TRBS). Research methods: The research uses interviews, observation, and documentation studies on the number of room nights per month data and room revenue from flash sales data for the last three years. The data analysis technique used is descriptive statistics processed with Microsoft Excel 2013. Results and discussion: Form of the implementation of the flash sale starts with a communication plan in the form of promotions that are carried out using several platforms such as websites, mobile applications, and social media. During the execution of the flash sale, the discounted price is adjusted to the guest who is an AccorHotels member and not an AccorHotels member. Implication: Implementing the flash sale promotion was quite helpful in increasing room occupancy and room revenue by contributing the third largest reservation with an average donation of 20% for room occupancy and 18% for room revenue over the last three years.   Keywords: hotel, flash sale promotion, room occupancy, room revenue.
Green Accounting Practice Model for Tourism Villages in Support of Sustainable Tourism in Bali Astawa, I Putu; Arya Astawa, I Nyoman Gede; Ardina, Cening; Novandra Asta, Ngr. Putu Raka
Pusaka : Journal of Tourism, Hospitality, Travel and Business Event Vol. 7 No. 1 (2025): February-Juli
Publisher : Politeknik Pariwisata Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/padaidi.v1i2.344

Abstract

Tourism is currently in the spotlight because the massive use of natural resources is rumored to damage the order of life in the future. Various efforts are made for tourism business actors to maintain sustainability so that this nature remains sustainable. Information on sustainability activities is very important to be known by all parties to legitimize the implementation of sustainability. This research provides information on the implementation of sustainability practices in tourist villages with the main objective of designing a financial transaction model based on green accounting practices that have not been widely practiced in a tourist destination in the village. A qualitative approach was used to dig deeper into the data from five informants of tourist village managers who have implemented sustainability. The results of the study explain that transactions related to the environment are recorded, recognition of costs incurred, measurement, recording to accounts, then presented and detailed disclosure of environmental costs. In addition, it was found that environmental prevention costs, environmental detection costs and internal failure costs in strengthening sustainable tourism. The results of the study contribute to accounting science in revealing an environmental cost aimed at supporting sustainable tourism. This condition is a new way of maintaining sustainability oriented on financial transactions. This research can be developed quantitatively in strengthening the green accounting model associated with sustainable tourism.
Pengembangan Agrowisata Berbasis Nilai Sosial Budaya dan Potensi Alam di Desa Sidetapa Baliaga, Buleleng, Bali Darmawan, Komang Krishna; Astawa, I Putu; Budarma, I Ketut
Journal of Social Service and Empowerment Vol. 1 No. 1 (2024): Journal of Social Service and Empowerment (JOSSE)
Publisher : Politeknik Sahid

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56743/josse.v1i1.413

Abstract

Penelitian ini bertujuan untuk mengembangkan agrowisata berbasis nilai sosial budaya di Desa Sidetapa Baliaga, Kabupaten Buleleng. Tujuan utamanya adalah untuk meningkatkan kesejahteraan masyarakat desa dengan memanfaatkan potensi lokal dan melestarikan budaya tradisional. Penelitian ini menggunakan pendekatan kualitatif deskriptif dengan metode studi kasus. Pengumpulan data dilakukan melalui wawancara mendalam dengan tokoh masyarakat dan pelaku wisata, yang melibatkan observasi dan studi dokumen. Teknik analisis data yang digunakan adalah analisis kualitatif dengan penyajian data deskriptif. Hasil penelitian menunjukkan bahwa Desa Sidetapa Baliaga memiliki potensi agrowisata yang tinggi, terutama pada sektor pertanian, di mana terdapat berbagai komoditas buah lokal, seperti bambu dan kerajinan berbahan dasar bambu. Selain itu, budaya dan tradisi desa, seperti tari gendering sang Hyang dan upacara adat, menjadi daya tarik tersendiri dan tidak luput dari dukungan UMKM setempat, yang mendukung inovasi produk unggulan desa seperti brem buah dan gula batu. Pengembangan agrowisata berbasis kearifan lokal dapat meningkatkan perekonomian masyarakat dan memperkuat identitas budaya desa. Penelitian ini memberikan kontribusi penting bagi pengembangan pariwisata berkelanjutan di Baliaga Sidetapa. Penerapan agrowisata berbasis kearifan lokal tidak hanya meningkatkan pendapatan masyarakat tetapi juga melestarikan budaya dan lingkungan. Hasil penelitian ini dapat menjadi model untuk mengembangkan desa wisata lainnya di Indonesia.
The Impact of Local Culture on Financial Performance in Property Firms in Bali Astawa, I Putu; Sudika, Putu
APMBA (Asia Pacific Management and Business Application) Vol. 3 No. 2 (2014)
Publisher : Department of Management, Faculty of Economics and Business, Brawijaya University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.apmba.2014.003.02.3

Abstract

The research studies local culture reflected through pray, hard work, honesty, tatwamasi and gotong royong influencing property sales and company assets. Fifty companies are qualified as sample of sixty one property companies actively operated in 2013. Data is collected through questionnaire having tested for its reliability and validity before distributed to those fifty companies. The collected data is analyzed with multiple  regression. Result shows that hard work, honesty, tatwamasi and gotong royong culture that well implemented are able to improve property sale and assets ownership. Result of the study has implication that in order to improve financial performance, local culture should be included as variable in performance measurement. Result of the study gives contribution to Schein’s organizational culture (2004) that colored with local culture; therefore, values believed in an organization are able to improve performance.
The Impact of Harmonious Culture and Entrepreneurship Training on Loan Repayment Performance at Microfinance in Indonesia Astawa, I Putu
APMBA (Asia Pacific Management and Business Application) Vol. 6 No. 3 (2018)
Publisher : Department of Management, Faculty of Economics and Business, Brawijaya University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.apmba.2018.006.03.2

Abstract

Studies on topic such as loan repayment at microfinance institutions are increasingly interesting due to the slumped current global economic condition and the many occurrences of bad debts. Various ways found by the researchers to increase loan repayment. Those ways are, for example, monitoring, mentoring, training, and economic approach. The research is different to previous research in terms of approach used, which is by linking harmonious culture to the loan repayment rate. The research aims to analyze the relationship between entrepreneurship training and harmonious culture in the effort to increase loan repayment of companies (debtors). 358 qualified debtors are used in the research. Data on the loan repayment rate in 2012 is used as a base for evaluation and reevaluated in 2017 in the same sample. In addition, an assessment on the perception of debtors toward the entrepreneurship training and the implementation of harmonious culture by microfinance institutions is conducted through questionnaire distribution. Data collected is analyzed using regression analysis. The result of regression analysis indicates that entrepreneurship training in form of the ability to develop business, entrepreneurship skill, and marketing skill has no relationship with loan repayment rate. Assistance program in form of cost in increasing faith to God through ceremonies at the companies give new spirit to achieve optimism in business progress since debtors believe that there are other forces in addition to human efforts that could change the business achievement. Cultural activities in maintaining harmonious relationship with others and natural environment gives positive impact on the increase in loan repayment. Harmonious culture implemented by the debtors linked to business activities in form of loan repayment is something new. The research result gives suggestion on human capital theory that harmonious culture is an attribute in determining one’s performance.