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                        Peran Kualitas Pelayanan dengan Aplikasi PLN Mobile dalam Meningkatkan Kepuasan Pelanggan 
                    
                    Shintya Yuliana; 
Nor Norisanti; 
Faizal Mulia                    
                     Journal of Management and Bussines (JOMB) Vol 1 No 2 (2019): Journal of Management and Bussines (JOMB) 
                    
                    Publisher : IPM2KPE 
                    
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                                DOI: 10.31539/jomb.v1i2.698                            
                                            
                    
                        
                            
                            
                                
The purpose of this study is to study the quality of service using the PLN Mobile Application in increasing customer satisfaction with quantitative methods at PT. PLN (Persero) Rayon Cikembar, Sukabumi Regency. The research method used is a quantitative method. The analysis technique used is the validity test, reliability test, simple linear regression analysis, including the coefficient of determination test and hypothesis testing using partial testing (t test). The results of the study, obtained an R number of 0.232 in the category 0.00 - 0.199, which means a low relationship between service quality and customer satisfaction. Conclusions, each Service Quality (X) variable in this study can represent each variable and can be used by future researchers. Keywords: Service Quality, Customer Satisfaction.
                            
                         
                     
                 
                
                            
                    
                        Analisis Retensi Pelanggan dan Switching Costs terhadap Loyalitas Pelanggan Indihome 
                    
                    Dwi Sri Wahyuni; 
Erry Sunarya; 
Nor Norisanti                    
                     Journal of Management and Bussines (JOMB) Vol 4 No 1 (2022): Journal of Management and Bussines (JOMB) 
                    
                    Publisher : IPM2KPE 
                    
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                                DOI: 10.31539/jomb.v4i1.741                            
                                            
                    
                        
                            
                            
                                
This study aims to determine the effect of customer retention and switching costs simultaneously on the loyalty of Indihome customers at Witel Sukabumi. This research method is descriptive quantitative. The data analysis technique used in this study was multiple correlation, coefficient of determination (R2), multiple linear regression analysis technique and F. The results showed, Adjusted R Square was 0.465 (46.5%). This means that the variation of customer loyalty can be explained by the second independent variable, namely customer retention and switching costs, while the remaining 53.5% (100%-46.5% = 53.5%) is another factor outside the study. In conclusion, customer retention and switching costs have a positive and significant effect on customer loyalty simultaneously. Keywords: Customer Loyalty, Customer Retention, Switching Costs
                            
                         
                     
                 
                
                            
                    
                        Millenials Lifestyle Phenomenon dan Store Atmosphere terhadap Buying Decision 
                    
                    Sulastri Fazriah; 
Nor Norisanti; 
Kokom Komariah                    
                     Journal of Management and Bussines (JOMB) Vol 1 No 2 (2019): Journal of Management and Bussines (JOMB) 
                    
                    Publisher : IPM2KPE 
                    
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                                DOI: 10.31539/jomb.v1i2.748                            
                                            
                    
                        
                            
                            
                                
The purpose of this study was to determine the effect of store lifestyle on purchasing decisions. The research method in this study uses the type of sample included in the random sampling sample and by distributing questionnaires as many as 100 to consumers. The analysis technique used is multiple linear analysis techniques, and for hypothesis testing is a statistical test using simultaneous (f test). Based on the results of the F test the probability value sig 0,000 <0.1. In conclusion, life style (X1) and Store Atmosphere (X2) have a significant effect on purchasing decisions (Y). Keywords: Purchasing Decisions, Lifestyle, Store Atmosphere
                            
                         
                     
                 
                
                            
                    
                        Peran Work Life Balance dan Lingkungan Kerja Non Fisik terhadap Kinerja Karyawan 
                    
                    Annisa Drajat; 
Nor Norisanti; 
Faizal Mulia Z                    
                     Journal of Management and Bussines (JOMB) Vol 4 No 1 (2022): Journal of Management and Bussines (JOMB) 
                    
                    Publisher : IPM2KPE 
                    
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                                DOI: 10.31539/jomb.v4i1.756                            
                                            
                    
                        
                            
                            
                                
The purpose of this study was to determine the role of work life balance (balance between life inside work and outside work) and non-physical work environment on employee performance in clothing industry companies. This research method is using descriptive and associative methods. The data analysis technique used is validity test, reliability test, multiple linear analysis, including coefficient of determination test, multiple correlation coefficient and hypothesis submission using simultaneous test (F test). The results showed that the coefficient of determination test (R2) Work Life Balance and Non-Physical Work Environment affected 34.9%, the remaining 65.1% was influenced by other factors outside the study. Based on the multiple correlation coefficient test, it can be seen from the R value of 0.591%. This indicates that there is a strong relationship between Work Life Balance and Non-Physical Work Environment on Employee Performance. Based on the F test, the probability value of Sig. 0.000 <0.05 which means that together the Work Life Balance and Non-Physical Work Environment. In conclusion, the variables of Work Life Balance and Non-Physical Work Environment have a positive and significant effect on the performance of employees of PT. Beautiful Global Clothing Sukabumi Regency. Keywords: Non-Physical Work Environment, Employee Performance, Work Life Balance
                            
                         
                     
                 
                
                            
                    
                        Determinasi Brand Trust terhadap Brand Loyalty pada House of Kage Sukabumi 
                    
                    Any Octaviany; 
Nor Norisanti; 
Dicky Jhoansyah                    
                     COSTING : Journal of Economic, Business and Accounting Vol 3 No 1 (2019): COSTING : Journal of Economic, Bussines and Accounting 
                    
                    Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE) 
                    
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                                DOI: 10.31539/costing.v3i1.591                            
                                            
                    
                        
                            
                            
                                
Brand loyalty is one concept that plays a very important role in marketing strategies to maintain customers who are loyal to the brand. The purpose of this research is to explain the influence of bran reliability and brand intention as brand trust’s dimension on brand loyalty in the Muslim clothing House Of KAGE Sukabumi. Tehe method that use in this research is descriftive associative and quantitative approaches with multiple linear regression as a data analysis technique. Result of the research shows that the magnitude of the influence of brand trust on brand loyalty in the Muslim clothing House Of KAGE after testing simultaneously and partially have a positif and significant influence. It’s amounted to 11.8%, while the remaining 88.2% are influenced by other variables not examined in this research. Keyword : Brand Trust, Brand reliability, Brand intention, Brand Loyalty.
                            
                         
                     
                 
                
                            
                    
                        The Pengaruh Profitabilitas Dan Leverage Terhadap Penghindaran Pajak (Tax Avoidance) Pada Masa Pandemi Covid-19 
                    
                    A Restu Maulani; 
Nor Norisanti; 
Erry Sunarya                    
                     Journal of Economic, Bussines and Accounting (COSTING) Vol 5 No 1 (2021): COSTING : Journal of Economic, Bussines and Accounting 
                    
                    Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE) 
                    
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                                DOI: 10.31539/costing.v5i1.2336                            
                                            
                    
                        
                            
                            
                                
The research was aimed at determining the influence of probability and leverage toward tax avoidance during the COVID-19 pandemic implemented on foods and beverages subsector companies registered in Indonesia’s Stock Exchange. The research methods applied were descriptive and associative; samples taken by purposive sampling method and Nonprobability sampling were in terms of 15 out of 53 companies that complied with the criteria, so that samples that were studied were amounted to 45 data counted from quarter I to III of 2020. The techniques of collecting data deployed were secondary data that included documentation and literature study. The technique of analyzing data applied was multiple linear regression. Based on the results, the research shows that partially there is no significant influence from profitability toward tax avoidance, yet leverage partially does. Thus, simultaneously both profitability and leverage significantly influence tax avoidance altogether on foods and beverages subsector companies registered in the Indonesia’s Stock Exchange with its influence ratio amounted to 24.8%. Keywords: Profitabilty, Leverage, Tax Avoidance
                            
                         
                     
                 
                
                            
                    
                        Analisis Pengaruh Firm Size dan Sales Growth Terhadap Return Saham 
                    
                    Anisa Maramis; 
Nor Norisanti; 
Kokom Komariah                    
                     Journal of Economic, Bussines and Accounting (COSTING) Vol 5 No 1 (2021): COSTING : Journal of Economic, Bussines and Accounting 
                    
                    Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE) 
                    
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                                DOI: 10.31539/costing.v5i1.2418                            
                                            
                    
                        
                            
                            
                                
The purpose of this study was to determine the effect of Firm Size and Sales Growth on Stock Return in food and beverage sub-sector companies in 2017-2020. The method used is a quantitative method through an associative descriptive approach. The sample used in this study is by using purposive sampling. Of the 30 members of the food and beverage sub-sector companies, 10 companies were selected as samples. Using secondary data collection techniques and multiple linear regression analysis methods to test this research. The results of this study indicate that there is no influence between firm size on stock returns and there is an influence between sales growth on stock returns in food and beverage sub-sector companies listed on the Indonesia Stock Exchange. Keywords : Firm Size, Sales Growth, Stock Return
                            
                         
                     
                 
                
                            
                    
                        Pengaruh Keadilan Organisasi Dan Leader Member Exchange Terhadap Komitmen Organisasi Pada PT. Eka Karya Graha Flora Sukabumi 
                    
                    Anggia Nurul Safarila; 
Acep Samsudin; 
Nor Norisanti                    
                     Journal of Economic, Bussines and Accounting (COSTING) Vol 5 No 1 (2021): COSTING : Journal of Economic, Bussines and Accounting 
                    
                    Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE) 
                    
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                                DOI: 10.31539/costing.v5i1.2419                            
                                            
                    
                        
                            
                            
                                
The purpose of this study was to determine the effect of organizational justice and leader member exchange (LMX) on organizational commitment at PT. Eka Karya Graha Flora Sukabumi. This study uses descriptive and associative methods using saturated sampling technique for sampling by distributing questionnaires to 88 employees of PT. Eka Karya Graha Flora Sukabumi. The data analysis technique used is validity test, reliability test, multiple linear regression analysis including multiple correlation coefficient test, coefficient of determination test, and hypothesis testing t test and f test. The results of this study indicate that organizational justice on organizational commitment has a significant influence and leader member exchange on organizational commitment also has a significant influence. And the results of the influence of organizational justice and leader member exchange have a positive and significant influence on organizational commitment. Keywords: Organizational Justice; Leader Member Exchange; Organizational Commitment
                            
                         
                     
                 
                
                            
                    
                        Analisis Manajemen Laba Sebagai Variabel Mediasi Dalam Penerapan Good Corporate Governance Dan Corporate Social Responsibility Terhadap Kinerja Keuangan Perusahaan 
                    
                    Heni Nurbayani; 
Nor Norisanti; 
Acep Samsudin                    
                     Journal of Economic, Bussines and Accounting (COSTING) Vol 5 No 1 (2021): COSTING : Journal of Economic, Bussines and Accounting 
                    
                    Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE) 
                    
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                                DOI: 10.31539/costing.v5i1.2443                            
                                            
                    
                        
                            
                            
                                
The research was aimed at determining direct and indirect influence of Good Corporate Governance (GCG), Corporate Social Responsibility (CSR), and Profit Management as mediators towards Company Financial Performance. The data used in the research were in terms of secondary data taken from the state-owned enterprises (BUMN) registered in the Indonesia Stock Exchange in 2018 period. The data were analyzed using Partial Least Square (PLS) with the help of software SmartPLS 3. The results of the research show that GCG has no influence on Profit Management; CSR has a influence on Profit Management; and, Profit Management has a influence on Company Financial Performance. The results also show that Profit Management does not mediate the influence of GCG toward Company Financial Performance, but Profit Management fully mediates the influence of CSR toward Company Financial Perfromance. Keywords : Good Corporate Governance, Corporate Social Responsibility, Profit Management, Company Financial Performance
                            
                         
                     
                 
                
                            
                    
                        Pengaruh Pembiayaan Murabahah, Pembiayaan Musyarakah Dan Non Performing Financing Terhadap Profitabilitas Bank Umum Syariah 
                    
                    Siti Maryam Agustina; 
Nor Norisanti; 
Faizal Mulia Z                    
                     Journal of Economic, Bussines and Accounting (COSTING) Vol 5 No 2 (2022): COSTING : Journal of Economic, Bussines and Accounting 
                    
                    Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE) 
                    
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                                DOI: 10.31539/costing.v5i2.2454                            
                                            
                    
                        
                            
                            
                                
Currently, the economy in Indonesia and even the whole world is experiencing a crisis and paralysis. This is due to the outbreak of the corona virus which is contagious and one of the industries affected is the Islamic banking industry in Indonesia, especially Islamic Commercial Banks (BUS). This study aims to determine the description of murabahah financing, musyarakah financing and non-performing financing on profitability, to determine the magnitude of the effect of murabahah financing, musyarakah financing and non-performing financing on profitability. The method used in this research is descriptive and associative method with a quantitative approach. The sampling technique used using purposive sampling technique is to select samples with certain criteria based on the research objectives. Based on this technique, there are 11 samples of Islamic Commercial Banks (BUS) listed on the Indonesian stock exchange. Data analysis techniques for testing using multiple linear regression analysis. The results showed that murabahah financing had a positive and significant effect on profitability (ROA), musyarakah financing and non-performing financing (NPF) had a negative and significant effect on profitability (ROA) on BUS listed on the Indonesia Stock Exchange for the 2018-2020 period. Keyword : Murabahah, Musharaka, NPF, Profitability