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All Journal Proceeding Of The International Seminar and Conference 2015 Jurnal Hubungan Internasional Resona : Jurnal Ilmiah Pengabdian Masyarakat JWP (Jurnal Wacana Politik) Jurnal Asia Pacific Studies Mandala: Jurnal Ilmu Hubungan Internasional Andalas Journal of International Studies JURNAL EDUCATION AND DEVELOPMENT Martabe : Jurnal Pengabdian Kepada Masyarakat IKRA-ITH ABDIMAS Jurnal Mandiri Jurnal Madani Jurnal Ilmu Kepolisian Sosio Dialektika Aspirasi : Jurnal Masalah-masalah Sosial Randwick International of Social Science Journal Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Jurnal Pasopati : Pengabdian Masyarakat dan Inovasi Pengembangan Teknologi Jurnal Pengabdian UNDIKMA International Journal of Environmental, Sustainability, and Social Science Indonesian Journal of Society Engagement (IJSE) Journal of Tourism Economics and Policy Empowerment: Jurnal Pengabdian Masyarakat Moestopo Journal of International Relations (MJIR) Global: Jurnal Politik Internasional Jurnal Green Growth dan Manajemen Lingkungan PARAPOLITIKA: Journal Of Politics and Democracy Studies AMMA : Jurnal Pengabdian Masyarakat Jurnal Ilmu Hubungan Internasional LINO: Asia Tenggara Dan Dinamika Hubungan Internasional Multidimensional Aliansi : Jurnal Politik, Keamanan Dan Hubungan Internasional Jurnal Pengabdian Masyarakat Mandira Cendikia (JPKM-MC)
Mansur Juned
Univeristas Pembangunan Nasional Veteran Jakarta
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Journal : Indonesian Journal of Society Engagement (IJSE)

 1 
Pengenalan Media Sosial Untuk Menciptakan Peluang Ekonomi di Karang Taruna Desa Panyirapan, Serang Shanti Darmastuti; Mansur Juned; Syarif Ali; Jati Satrio
Indonesian Journal of Society Engagement Vol. 2 No. 2: Agustus 2021
Publisher : Lembaga Kajian Demokrasi dan Pemberdayaan Masyarakat (LKD-PM)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33753/ijse.v2i2.32

Abstract

The use of social media is increasing in society. This increase is motivated by the need for social interaction and other activities that require effective and fast paced delivery. Social media is also used to support business needs in integrated marketing. The economic benefits of social media are important to understand so that people can optimally use social media to create economic opportunities. Other than the positive impact, social media can also have negative impacts. In this regard, social media has become an interesting topic in community service activities at the Youth Organizations in Panyirapan Village, Serang Regency. Although Karang Taruna members have used social media a lot, they still have not understood the positive and negative impacts of social media in detail. Therefore, introducing social media to this community is important to provide an understanding of the positive and negative impacts of social media and the economic opportunities of social media. This includes initial coordination, the formation of a Whatsapp group to facilitate communication between the team and participants, pretest, counseling, and observation. The community were taught about the definition, form, impact, and economic opportunities of social media. The outreach activities ran smoothly, and the participants were interested in the business opportunities that could be obtained from the use of social media. The participants were also interested in knowing more about strategies in using social media to create further economic opportunities. From the results of the activity, our team thinks that public understanding regarding the use and utilization of social media is still at the basic stage.
Pelatihan Strategi Branding Bagi Usaha Mikro, Kecil, dan Menengah (UMKM) di Kelurahan Pancoran Mas Depok Darmastuti, Shanti; Juned, Mansur; Saputra, Danis Tri; Nugroho, Yulan Adi; Ksatria, Nofa; Aysha, Faradilla Indah Siti
Indonesian Journal of Society Engagement Vol. 5 No. 3: Desember 2024
Publisher : Lembaga Kajian Demokrasi dan Pemberdayaan Masyarakat (LKD-PM)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33753/ijse.v5i3.172

Abstract

Product marketing is one of the essential things for MSMEs to improve their business. In the current digitalization era, MSMEs must adopt and integrate technology into their business activities and carry out attractive branding of the products they market. In connection with the importance of branding, from the results of the preliminary study conducted by the community service team, it is known that there are still MSMEs in Pancoran Mas Depok that need to understand the benefits of branding in product marketing. Therefore, the team conducted training activities on branding strategies for MSME players in Pancoran Mas, Depok. This activity was carried out in several stages: coordination, pre-test filling, branding strategy training, and post-test filling. In addition to the training provided by the community service team, this community service activity also invited resource persons who are practitioners in the field of branding to give training on branding strategies in marketing products. From the training results, the participants considered the training beneficial for marketing products, especially those based on social media. The participants also thought branding through social media is essential in introducing products to consumers so business sustainability can run well.
Co-Authors Adam Ghoffar, Shan Adi Nugroho , Yulan Agung Ayu Utami, Rahmadini Akhli, Rangga A Ali Zafir Talmullah Anastasya Gabriela Nahampun Andi Kurniawan ANDIANI, Dzulfia Andrew Matthew Sianturi Aniqotul Ummah Antoko Ridho Asrudin Aysha, Faradilla Indah Siti Danis Tri Saputra Danis Tri Saputra Wahidin Danis Tri Saputra Wahidin Dasopang, Farhan Fatah Dasopang Dini Putri Saraswati Fani Amelia Putri Fauzan Anggoro Susanto Fitri Chaerunisa Giffary Salsha Al Fajrin ILMISANI, Radendy Ahmad Imani, Alif Afdhol Indah Siti Aysha , Faradilla Jati Satrio Ksatria, Nofa KURNIAWAN, Muhammad Okva Virandika Kusuma, Alfia Laode Muhamad Fathun M Asrudin M.Prakoso Aji Manurung, Steven Montesquieu Matthew Sianturi, Andrew Mohamad Hery Saripudin Musa Maliki Najib, Gesang Nazaruddien Agus Salim Putra Angkotasan Nugroho, Yulan Adi Nurmasari Situmeang Pramudya Raharjo Priscilla Dewi Kirana Putri Saraswati, Dini Rachmasari Nur Al-Husin Raharjo, Pramudya Rahmadini Agung Ayu Utami Rahmadini Agung Ayu Utami Rahmadini Agung Ayu Utami Rahmadini Ayu Agung Utami Salam, Syahrul Samhudi, Galby R Samodro, Dewanto Saputra, Danis Tri Saraswati, Dini Putri SARIPUDIN, Mohamad Hery Septiani, Dinda Shaliha, Shiella Najwa Shan Adam Ghoffar Shanti Darmastuti Sherina Amellia Shiella Najwa Shaliha Sindy Yulia Putri Siti Maryam Siti Maryam Sophiana Widiastutie Sophiana Widiastutie Sri Issundari Steven Montesquieu Manurung Syahrul Salam Syahrul Salam Syarif Ali Talmullah, Ali Teja, Mohammad Tri Saputra, Danis Utami, Rahmadini Utami, Rahmadini Agung Ayu Vinta Sevilla Wahyuningratna, Ratu Nadya Widiastutie, Sophiana Zahidahni Hamidah, Hasna’ Zempi, Chairun Nisa