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All Journal Jurnal Humanitas: Katalisator Perubahan dan Inovator Pendidikan Jurnal Sains Matematika dan Statistika Journal on Education JPEK (Jurnal Pendidikan Ekonomi dan Kewirausahaan) ABSYARA: Jurnal Pengabdian Pada Masyarakat Kreasi: Jurnal Inovasi dan Pengabdian Kepada Masyaraka Moneter : Jurnal Keuangan dan Perbankan Innovative: Journal Of Social Science Research Journal of Management, Entrepreneurship and Tourism Cigarskruie: Journal of Educational and Islamic Research AFADA: Jurnal Pengabdian Pada Masyarakat Alpatih: Jurnal Inovasi Pengabdian Masyarakat Branding: Jurnal Manajemen & Bisnis Circular : Jurnal Pendidikan Sosial Dan Ekonomi
Susilawati
Universitas Hamzanwadi
Religion Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Nursing Public Health Social Sciences Other

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Kelas Craftpreneur: Membekali Generasi Muda dengan Keterampilan Kewirausahaan di Lombok Timur Isfi Sholihah; Huzain Jailani; Farhana Muhammad; Muhammad Ali; Rohaeniyah Zain; Susilawati Susilawati; Agus Riswanto; Danang Prio Utomo
Kreasi: Jurnal Inovasi dan Pengabdian kepada Masyarakat Vol. 6 No. 1 (2026): April
Publisher : BALE LITERASI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58218/kreasi.v6i1.2108

Abstract

Masih terdapat tingkat pengangguran yang signifikan di kalangan lulusan SMA/SMK menunjukkan perlunya penguatan keterampilan kewirausahaan yang relevan dengan era ekonomi kreatif dan digital. Program Pengabdian Pada Masyarakat (PPM) bertajuk “Kelas Craftpreneur: Belajar Kreasi dan Bisnis” dilaksanakan untuk menjawab tantangan tersebut dengan menyasar siswa SMA dan SMK yang memiliki minat dalam bidang usaha kreatif. Tujuan utama kegiatan ini adalah menumbuhkan jiwa wirausaha, meningkatkan keterampilan produksi kerajinan tangan, serta memperkenalkan strategi pemasaran digital agar peserta mampu berwirausaha mandiri. Metode pelaksanaan menggunakan pendekatan partisipatif melalui tahapan sosialisasi, pelatihan keterampilan, workshop kewirausahaan dan digital marketing, pendampingan oleh pelaku UMKM. Kegiatan ini diikuti oleh 62 siswa dari tiga sekolah mitra: MAS NW Muallimat Kelayu, SMK Negeri 1 Selong, dan SMA Negeri 1 Labuhan Haji. Hasil kegiatan menunjukkan peningkatan signifikan pada kompetensi kewirausahaan peserta, dengan rata-rata skor meningkat dari 58 menjadi 86, serta 87% peserta mampu memahami konsep dasar branding dan strategi pemasaran digital. Program ini juga berhasil membangun kolaborasi berkelanjutan antara sekolah dan pelaku UMKM lokal sebagai upaya penguatan ekosistem ekonomi kreatif di Lombok Timur
Penerapan Media Pembelajaran Ular Tangga Dalam Meningkatkan Hasil Belajar Siswa Pada Mata Pelajaran IPS Kelas VIII Di SMPN 1 Sakra Susilawati Susilawati; Izmiatul Amnah; Rico Aprial Sagali; Siti Humairoh
CIRCULAR: Jurnal Pendidikan Sosial dan Ekonomi Vol. 3 No. 2 (2025): CIRCULAR: Jurnal Pendidikan Sosial dan Ekonomi
Publisher : Alpatih Harapan Semesta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70115/circular.v3i2.366

Abstract

This study aims to improve students’ learning outcomes in Social Studies (IPS) through the application of the Snakes and Ladders learning media in class VIII-H of SMPN 1 Sakra in the 2025/2026 academic year. The type of research used is Classroom Action Research (CAR) employing the Kemmis and Mc. Taggart model, which consists of four stages: planning, action implementation, observation, and reflection, conducted in two cycles. The subjects of this study were 21 students of class VIII-H at SMPN 1 Sakra. Data collection techniques included observation, questionnaires, tests, documentation, and field notes. The results showed that the use of Snakes and Ladders learning media could increase students’ motivation and learning outcomes. This was evidenced by an improvement in the average learning score from 86.19 in the first cycle to 96.23 in the second cycle, as well as an increase in learning mastery from 85.71% to 100%. The improvement occurred because the learning process became more engaging, interactive, and enjoyable, allowing students to learn while playing and actively participate in classroom activities. Thus, the Snakes and Ladders learning media proved effective in improving students’ learning outcomes in Social Studies, particularly in economic topics. This media can serve as an innovative alternative in the learning process to create a more meaningful, active, and enjoyable learning environment for students.
Pengaruh Pembelajaran Field Project Terhadap Peningkatan Kemampuan Berpikir Kreatif Dan Inovatif Dalam Buku Ajar Kewirausahaan Untuk Mahasiswa Universitas Hamzanwadi Tahun 2025 Rohaeniyah Zain; Susilawati Susilawati; Agus Riswanto; Asti Maulina; Yuliana Safitri; Suzila Iin Rohmatin
JPEK: Jurnal Pendidikan Ekonomi dan Kewirausahaan Vol 9 No 3 (2025): JPEK (Jurnal Pendidikan Ekonomi dan Kewirausahaan)
Publisher : Universitas Hamzanwadi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29408/jpek.v9i3.34027

Abstract

This study aims to analyze the effect of Field Project-based learning on improving students’ creative and innovative thinking skills through entrepreneurship textbooks at Universitas Hamzanwadi. This research employed a quantitative approach using a quasi-experimental one-group pretest–posttest design involving 40 students enrolled in entrepreneurship courses. Data were collected using validated creative and innovative thinking tests and analyzed using descriptive statistics, paired sample t-test, and N-gain analysis. The results show that the average pretest score increased from 62.4 to 81.7 in the posttest. The paired sample t-test result indicates t = 9.86 with p < 0.05. The N-gain value of 0.63 falls into the moderate-to-high category. These findings indicate that Field Project-based learning is effective in enhancing students’ creative and innovative thinking skills and supports learning outcomes aligned with the Merdeka Belajar–Kampus Merdeka (MBKM) policy and higher education Key Performance Indicators (IKU).
The Effect of Work Motivation and Compensation on Employee Performance at Pos Bangunan in East Lombok Muh. Mundzir Syakkar; Huzain Jailani; Susilawati Susilawati
Moneter: Jurnal Keuangan dan Perbankan Vol. 14 No. 1 (2026): APRIL
Publisher : Universitas Ibn Khladun Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/moneter.v14i1.2855

Abstract

This study aims to analyze the effect of work motivation and compensation on employee performance at Pos Bangunan in East Lombok, both partially and simultaneously. The background of this research is based on the phenomenon of declining company target achievement from 87% in 2024 to 80% in 2025, accompanied by indications of low work discipline and a suboptimal compensation system. This study employs a quantitative approach with a causal associative design. The research population consists of all 37 employees of Pos Bangunan, with sampling conducted using total sampling technique. Data were collected through Likert-scale questionnaires and analyzed using multiple linear regression with SPSS version 22. The results indicate that work motivation partially has a positive and significant effect on employee performance (t-count = 2.892; sig. = 0.007), while compensation partially has no significant effect on employee performance (t-count = 1.517; sig. = 0.138). Simultaneously, both variables together have a significant effect on employee performance (F-count = 21.676; sig. = 0.000) with a coefficient of determination of 56.0%. The resulting regression equation is Y = 10.517 + 0.627X₁ + 0.322X₂. These findings imply that strengthening work motivation should be prioritized in the human resource management strategy at Pos Bangunan, while compensation system improvements should not be neglected as a supporting factor.
Analisis Spasial Dependensi Hasil Produksi Padi  di Kabupaten Lombok Timur Tahun 2023 Muliana Susilawati; Liska Lisnawati; Hasanatul Qudusiah; Siti Hariati Hastuti
Jurnal Sains Matematika dan Statistika Vol. 12 No. 2 (2026): JSMS Juli 2026
Publisher : Universitas Islam Negeri Sultan Syarif Kasim Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24014/1nw8kx68

Abstract

Analisis terhadap hasil produksi padi di suatu wilayah sangat penting, terutama untuk memahami efek spasial dan pengaruh faktor-faktor terhadap produktivitasnya. Pendekatan ini berguna dalam mengatasi permasalahan yang timbul akibat ketidakstabilan hasil produksi padi. Oleh karena itu penelitian ini bertujuan untuk menganalisis hasil produksi padi di kabupaten Lombok Timur tahun 2023 menggunakan metode Spatial Autoregressive Model (SAR) dan Spatial Error Model (SEM) dengan menggunakan 4 variabel independen yakni luas lahan sawah , jumlah petani , jumlah unit usaha penyedia jasa pertanian  dan jumlah alokasi pupuk . Dari hasil penelitian, Dapat disimpulkan bahwa model SEM model yang lebih baik dibandingkan regresi SAR karena nilai AIC model SEM sebesar 432,588 lebih kecil dibandingkan nilai AIC model SAR. Variabel yang memiliki pengaruh signifikan secara spasial terhadap hasil produksi padi adalah jumlah petani , jumlah unit usaha penyedia jasa pertanian  dan jumlah alokasi pupuk dengan nilai korelasi spasial pada residual antar kecamatan di Lombok Timur sebesar 0,797. Hal ini menunjukkan adanya korelasi spasial yang kuat dimana pola kesalahan di suatu kecamatan dipengaruhi oleh pola kesalahan di kecamatan lain yang berdekatan, sebagaimana ditentukan oleh matriks pembobot spasial. Tingginya korelasi spasial ini menyatakan bahwa faktor spasial berperan signifikan dalam memahami pola produksi padi di Lombok Timur. Kata Kunci: Analisis Spasial, Produksi Padi, SAR, SEM.
ANALISIS PERAN MEDIA SOSIAL DAN DIGITAL MARKETING DALAM MENINGKATKAN VISIBILITAS DAN DAYA SAING UMKM DI DESA TIRTANADI Wilda Walidatul Hauliah; Baiq Yuliana Rizkiwati; Susilawati
Branding: Jurnal Manajemen dan Bisnis Vol 5 No 2 (2026): BRANDING: Jurnal Manajemen dan Bisnis
Publisher : UIN Sunan Gunung Djati Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15575/jb.v5i2.58368

Abstract

Penelitian ini bertujuan untuk mendeskripsikan dan menganalisis peran media sosial dan digital marketing dalam meningkatkan visibilitas serta daya saing UMKM di Desa Tirtanadi. Penelitian ini menggunakan pendekatan kualitatif dengan jenis penelitian deskriptif. Penentuan informan dilakukan dengan menggunakan teknik purposive sampling, yang terdiri dari para pelaku UMKM yang aktif menggunakan platform digital dan perwakilan pemerintah desa setempat. Teknik pengumpulan data meliputi observasi partisipatif pasif, wawancara mendalam yang terstruktur, dan dokumentasi. Analisis data dilakukan secara induktif menggunakan model interaktif Miles dan Huberman yang mencakup kondensasi data, penyajian data, serta penarikan kesimpulan. Hasil penelitian menunjukkan bahwa media sosial (seperti Facebook, TikTok, Instagram, dan WhatsApp Business) berperan sebagai alat komunikasi interaktif yang memangkas jarak fisik dan membangun keterikatan pelanggan. Sementara itu, modernisasi digital marketing melalui pembuatan konten dan optimalisasi pencarian lokal memperluas visibilitas daring produk desa. Secara bersama-sama, integrasi kedua strategi digital tersebut berhasil membangun kesadaran merek, menciptakan diferensiasi produk, serta memperkuat keunggulan bersaing yang berkelanjutan bagi UMKM pedesaan untuk berkompetisi di pasar modern.
Strategies With A Wask Cake Trade in The Way of Fighting Online Shop Rivalities in Sikur Village Siska Hidayatul Aini; Susilawati Susilawati; Mispandi Mispandi
Journal of Management Entrepreneurship and Tourism Vol. 2 No. 1 (2024): January 2024 Journal of Management Entrepreneurship and Tourism
Publisher : Sumber Belajar Sejahtera

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61277/jmet.v2i1.58

Abstract

Strategy is, in fact, planning and managing to a goal. It is also understood as a process of determining a summit leader's plan that focuses on the long-term goals of the organization, accompanied by the elaboration of a way of achieving a specific goal or to face competition. The objective of this research is to find out where wet cake traders are in the midst of online shop competition and to know what strategies the wet cookie traders in Sikur Village use in the face of online store competition. This research uses qualitative methods. The subject of the study is 10 wet pie dealers in Sikur Village. The data in this study is obtained through three methods observation, interview, and documentation. The results of this study are analyzed by reducing data, presenting data and drawing conclusions. The results of this study show that; 1) The situation of wet cake merchants in Sikur Village experienced a slight decline in buyers caused by the presence of a new trading system i.e. trading through online shops. The presence of this new trading system has strengthened the competition between traders, and it has been coupled with advances in society that have made conventional trade abandoned.  As a result, the income of most wet cake traders in Sikur Village has fallen. 2) Most wet cake dealers in Sikur Village have a special strategy to survive. The strategy used is product quality improvement strategy, price strategy, service strategy and promotion strategy.
Co-Authors Abdullah, Abdullah Agus Riswanto Aini, Qurratul Alang Alkautsar Asti Maulina Baiq Yuliana Rizkiwati Charisma Rindayani Danang Prio Utomo Dita Ayu Lestari Farhana Muhammad Hadiatul Rodiyah Hamzan Hadi Hasanatul Qudusiah Husnul Hotimah Huzain Jailani Isfi Sholihah Iswari Komalasari Izmiatul Amnah Julian Hesty Rahayu Lalu Muhammad Royyan Azani Linda Mistiari Linda Riana Liska Lisnawati M. Affan Ghazali Malikurrohman Maya Andini Meinatul Maulidian Milfa Hikmatul Islami Miptahul Jannah Mispandi Mohammad Rijalul Patoni Muadatul Aini Muh. Fahrurrozi Muh. Mundzir Syakkar Muhamad Ali Muhammad Husni Muhammad Rapii Muhammad Zainul Muhammad Zainul Majdi MuhSyarif Rozaldi Musfika April Yani Nila Rahma Ningsih Noviana Nur&#039;aini Nur&#039;aini Nurhastuti Nurhastuti Nurudin Syahidu Irawan Paradila Utami Raudatul Hikmah Reni Lestari Rico Aprial Sagali Rifaatul Mahmudah Rohaeniah Zain Rohaeniyah Zain Rohini Saeful Hakkul Yakin Selvi Marcellia Siska Hidayatul Aini Siti Hariati Hastuti Siti Humairoh Sridane Suzila Iin Rohmatin Tamzil Amrol Aen Tiyara Sopiyana Wilda Walidatul Hauliah Yuliana Safitri Zainul Yadi