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All Journal EXPERT: Jurnal Manajemen Sistem Informasi dan Teknologi Computer Based Information System Journal Jurnal Teknologi Terpadu ILKOMNIKA: Journal of Computer Science and Applied Informatics Studi Kasus Inovasi Ekonomi BERNAS: Jurnal Pengabdian Kepada Masyarakat Decode: Jurnal Pendidikan Teknologi Informasi Brilliance: Research of Artificial Intelligence Journal of Economics Research and Policy Studies Jurnal Algoritma J-COSCIS : Journal of Computer Science Community Service Digital Transformation Technology (Digitech) Jurnal Pengabdian Masyarakat Tapis Berseri ROUTERS: Jurnal Sistem dan Teknologi Informasi Engagement: Jurnal Pengabdian Kepada Masyarakat
Dian Resha Agustina
Universitas Bandar Lampung
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Dentistry Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Languange, Linguistic, Communication & Media Library & Information Science Mathematics Neuroscience Nursing Public Health Social Sciences Veterinary Other

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Pemanfaatan Smart Digital Catalog untuk Optimalisasi Promosi Produk pada UMKM Carisco Variasi Dika Hastanto; Asep Trisna Setiawan; Taqwan Thamrin; Dian Resha Agustina; Wiwin Susanty
Jurnal Pengabdian Masyarakat Tapis Berseri (JPMTB) Vol. 5 No. 1 (2026): Jurnal Pengabdian Masyarakat Tapis Berseri (JPMTB) (Edition April)
Publisher : Pusat Studi Teknologi Informasi Fakultas Ilmu Komputer Universitas Bandar Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36448/jpmtb.v5i1.171

Abstract

Micro, Small, and Medium Enterprises (MSMEs) often face challenges in utilizing digital technology to support product promotion activities. Carisco Variasi MSME still conducts promotions conventionally through direct communication or by sending product photos via messaging applications, causing product information to be unstructured and difficult for customers to access. This community service activity aims to implement a Smart Digital Catalog as a digital promotion medium for Carisco Variasi MSME. The implementation method includes needs analysis, system design, web-based system implementation, training, and evaluation through interviews. The results show that the digital catalog system is able to present product information in a structured manner and make it easier for customers to access product information, thereby supporting promotional activities.
Co-Authors . Defrizal Abbas, Asriani Adi Permana Arnes Yuli Vandika Aryanah Asep Trisna Setiawan AYU FITRIANI Defrizal Defrizal Dewi Tresnawati, Dewi Tresnawati Dika Hastanto Dika Hastanto Dwi Romadhan Godlife, Samuel Hindayanti, Kadek Setiani Kushariantoko, A. Herbantolo Nurendro Leni Septiani Maria Shusanti Febrianti Maria Shusanti Febrianti Marzuki Marzuki Nur Afiani, Rulan Nuris Sanida Nurrahman, Daffa Arif Prasetyo, Aldi Purmadya, M. Rafli Rintan Destiani Robby Yuli Endra Romadon, Dwi Rulan Nur Afiani Selfia Alke Mega Setiawan, Asep Trisna Sianturi, Ruth Febrian Sony Tian Dhora Sugandi, Mas Syntha Azzahra Suharmoko, Suharmoko Syahputra, Muhammad Bintang Syarif Hidayatulloh Taqwan Thamrin Tia Tanjung Tia Tanjung, Tia Tian Dhora, Sonni Via Olivia Vonny Tiara Narundana Weni Listia Winanda Pratama, Ridho Wiwin Susanty Yuthsi Aprilinda