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All Journal Jurnal Social Economic of Agriculture Jurnal Agribisnis Indonesia (Journal of Indonesian Agribusiness) Agro Ekonomi Caraka Tani: Journal of Sustainable Agriculture Jurnal Pengabdian Al-Ikhlas ZIRAA'AH MAJALAH ILMIAH PERTANIAN JAS (Jurnal Agri Sains) Jurnal Inovasi Penelitian SEMAR (Jurnal Ilmu Pengetahuan, Teknologi, dan Seni bagi Masyarakat) Mattawang: Jurnal Pengabdian Masyarakat Journal International Journal of Teaching and Learning (INJOTEL) INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE MAREN: Jurnal Pengabdian dan Pemberdayaan Masyarakat
Ellyta Ellyta
Fakultas Pertanian, Universitas Panca Bhakti - Pontianak
Religion Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Mathematics Public Health Social Sciences Other

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EKONOMI KREATIF BONSAI KELAPA BAGI MASYARAKAT DESA SUNGAI KUPAH KUBU RAYA Ellyta Ellyta; Sri Widarti; Donna Youlla
MAREN: Jurnal Pengabdian dan Pemberdayaan Masyarakat Vol 2, No 2 (2021): September
Publisher : Lembaga Pengabdian Masyarakat UKIM Ambon

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37429/mjppm.v2i2.678

Abstract

Tujuan kegiatan ini adalah untuk meningkatkan kreatifitas mitra mengolah produk berbahan baku kelapa sehingga menjadi produk yang memiliki nilai tambah dan dapat bernilai ekonomis. Metode yang dipakai dalam kegiatan ini adalah penyuluhan dan pelatihan. Sebelum diberikan penyuluhan kepada peserta, dilakukan pengujian pengetahuan dengan Pre test dan Post Test. Dari hasil pre tes diperoleh rata-rata penilaian sebesar 0,35. Setelah dilakukan penyuluhan dan pelatihan pembuatan kompos dilakukan kembali pengujian tingkat pengetahuan peserta dan setelah kegiatan diperoleh rata-rata penilaian sebesar 1,00. Hal ini menunjukkan bahwa adanya peningkatan pengetahuan peserta mengenai jenis-jenis kelapa bahan baku bonsai dan mengolah buah kelapa menjadi bonsai. Selain peningkatan pengetahuan, respon dari peserta berupa diskusi dan antusiasme peserta dalam mengikuti dan ikut berpartisipasi dalam kegiatan menunjukkan ketercapaian tujuan kegiatan penyuluhan dan pelatihan. Hasil yang didapatkan adalah adanya peningkatan pengetahuan mitra dalam pengolahan buah kelapa menjadi bonsai dan penambahan kreatifitas mitra membuat bonsai kelapa.
Sustainability of Adoption of New Improved Rice Variety Innovation in West Kalimantan Coastal Areas: Review of Social and Cultural Aspects Bancin, Hardi Dominikus; Ekawati, Ekawati; Rizieq, Rahmatullah; Ellyta, Ellyta
Agro Ekonomi Vol 35, No 1 (2024): JUNE 2024
Publisher : Department of Agricultural Socio-Economics Faculty of Agriculture Universitas Gadjah Mada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22146/ae.84364

Abstract

As a staple food in Indonesia, rice has significant socio-economic value, especially in regions such as West Kalimantan. However, the variability of rice production poses a challenge to food security and economic stability. This study assesses the sustainability of the adoption of new improved rice varieties (VUBs) in West Kalimantan, focusing on social and cultural aspects using Multi-Aspect Sustainability Analysis (MSA). Focus group discussions and expert interviews were used to identify important factors affecting VUB adoption. The results indicated a sustainable adoption status (54.17%), with potential for improvement (58.33%) in the future. Farmer education emerged as the most sensitive factor, highlighting the need for educational interventions to improve technology access and adoption. In addition, farmers' knowledge of VUB, culture of mutual cooperation, the absence of social conflict, and positive consumer preference for VUB rice are also critical for adoption. Recommendations include targeted educational interventions, improved knowledge dissemination strategies, consideration of the cultural context, conflict management approaches, and market-oriented strategies to sustainably increase VUB adoption. Addressing these factors can contribute to sustainable agriculture and rural development in West Kalimantan and similar contexts, ensuring long-term benefits for farmers and food security.
Biopharma As a Potential Business for Urban Communities and Preservation of Community Heritage in Singkawang City: Biofarmaka sebagai Usaha Potensial Masyarakat Urban dan Pelestarian Warisan Masyarakat di Kota Singkawang Ellyta, Ellyta; Ekawati; Rizieq, Rahmatullah; Bancin, Hardi Dominikus
Mattawang: Jurnal Pengabdian Masyarakat Vol. 6 No. 1 (2025)
Publisher : Yayasan Ahmar Cendekia Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35877/454RI.mattawang3729

Abstract

Nowadays, urbanites are faced with various health challenges, such as stress, pollution, and unhealthy lifestyles. Natural-based prevention and treatment are one of the solutions. Efforts can be made to provide information and education to urban communities about biopharma and its benefits. The increasing public awareness of health also affects the use of herbal medicines derived from plants in a traditional way. The implementation method used in this activity is lecture, discussion, and practice. The utilization of home yards with the cultivation of biopharma plants can provide benefits to urban communities, as seen from the motivation of partners to try to process biopharma plants by processing them, and can be a potential business for urban communities. In addition, the utilization of biopharmaceutical plants is one of the efforts to preserve ancestor's heritage in terms of medicine.
BAURAN PEMASARAN DAN KEPUTUSAN PEMBELIAN DUNKIN’ DI KOTA PONTIANAK Pamela, Pamela; Ellyta, Ellyta; Widarti, Sri
JAS (Jurnal Agri Sains) Vol 9, No 1: Juni 2025
Publisher : Universitas Muara Bungo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36355/jas.v9i1.1724

Abstract

Dunkin’ merupakan salah satu toko kue dan roti di Pontianak yang telah lama berdiri. Penelitian ini bertujuan untuk menganalisis hubungan bauran pemasaran dan keputusan pembelian Dunkin di Kota Pontianak. Penelitian dilakukan dengan metode kuantitatif, dengan menggunakan teknik convenience sampling terhadap 100 orang responden. Variabel bauran pemasaran yang memiliki hubungan dan signifikan dengan keputusan pembelian yaitu produk, people, dan physical evidence. Variabel yang memiliki hubungan yang kuat dan signifikan yaitu produk. Oleh karena itu, manajemen Dunkin’ dapat melakukan inovasi di bidang produk.
Co-Authors Alfiana Amal Fathullah Ari Jumadi Kirnadi Donna Youlla Ekawati Ekawati Ekawati Erpina Sartika Dewi Hardi Dominikus Bancin Hery Medianto Kurniawan Hironimus Hironimus Kurniawan, Hery Medianto Laili Savitri Noor Lathifah Khairani Loso Judijanto Masulili, Agusalim Mulyati Mulyati Pamela, Pamela Rahmatullah Rizieq Saripudin Taligana Sigit Sugiardi Sondang Sylvia Manurung Sri Widarti Sri Widarti Sri Widarti, Sri Suslinawati Suslinawati Sutikarini Tengku Riska Eka Putri Uray Mustakim