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POTENSI JAWADAH TAKIR SEBAGAI ATRAKSI WISATA GASTRONOMI DI DESA PANJALU KECAMATAN PANJALU KABUPATEN CIAMIS Sinthiya, Karina; Ningsih, Caria; Turgarini, Dewi
Jurnal Industri Parawisata Vol 4 No 1 (2021): Jurnal Industri Pariwisata JULY 2021
Publisher : Universitas Sahid

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36441/pariwisata.v4i1.415

Abstract

Tujuan dari penelitian ini adalah untuk melakukan dokumentasi tertulis pengembangan dari Jawadah Takir yang dapat digunakan sebagai atraksi wisata gastronomi. Objek pada penelitian ini yaitu Jawadah Takir. Metode yang digunakan dalam penelitian ini adalah metode deskriptif dengan pendekatan metode campuran. Wawancara dilakukan dengan salapan cinyusu dan menyebarkan kuesioner kepada 100 responden wisatawan yang pernah berwisata ke Desa Panjalu dan mencicipi Jawadah Takir kemudian dianalisis menggunakan pengujian hipotesis dan analisis SWOT. Hasil penelitian ini diketahui bahwa Jawadah Takir merupakan makanan buhun khas Panjalu yang muncul di Dusun Garahang dan sudah lama turun-temurun sejak 100 tahun yang lalu hingga sekarang. Jawadah Takir juga memiliki filosofi, tradisi dan sosial yang melekat dengan kebudayaan Sunda. Jawadah Takir memiliki potensi untuk dikembangkan sebagai atraksi wisata gastronomi karena terikat dengan adanya budaya masyarakat daerah Panjalu. Faktor-faktor Daya Tarik Wisata memiliki pengaruh positif dan signifikan secara bersama pada Daya Tarik Desa Panjalu sebagai wisata gastronomi Jawadah Takir dan menghasilkan 9 strategi untuk pengembangan Jawadah Takir sebagai atraksi wisata gastronomi di Desa Panjalu.
Digital-Based Sustainable Gastronomic Heritage Educational Tourism in Cibuluh Village, Subang Regency, West Java Province Turgarini, Dewi; Setyorini, Heri; Kusumah, Ahmad Galih Hudaiby; Ningsih, Caria; Gitasiswara, .; Rahmasari, Annisa Aulia; Wiriadi, Reyfan Triansyah
Gastronomy Tourism Journal Vol 12, No 1 (2025)
Publisher : Universitas Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17509/gastur.v12i1.85341

Abstract

Cibuluh Village in Subang Regency in West Java Province is a leading village in West Java because of its cultural wealth and natural tourism, but cultural tourism based on sustainable gastronomy approach studies has not been carried out. Researchers are trying to do community service to develop special interest educational tourism to integrate the use of digital technology for education, cultural preservation, and gastronomy simultaneously. As well as researching the sustainability of economic and cultural aspects through a digital tourism model in Cibuluh Village in particular. The analysis uses the theory of cultural heritage, gastronomy components, educational tourism, sustainable tourism development, tourist interest, digitalization, community participation. The results of the study are that Cibuluh Village has great potential in local gastronomic cultural heritage that is distinctive and authentic, both in terms of local food ingredients, traditional processing techniques, and cultural values contained in its culinary practices. Then the Cibuluh Village Community showed enthusiasm and initial readiness to participate in the development of gastronomic educational tourism, although capacity building is still needed in the aspects of education, hospitality, and digitalization. Digitalization is a key factor in expanding the reach of village gastronomy tourism promotion and marketing. However, the limitations of digital literacy and ICT infrastructure are currently challenges that must be overcome through ongoing training and technical support. There are potential tourists (especially from big cities) showing high interest in local culinary interaction and education-based tourism experiences, with a preference for authentic, sustainable experiences that have not been touched by mass tourism. The development of gastronomic educational tourism in Cibuluh Village must be based on the principle of sustainability, namely by actively involving local communities, maintaining cultural authenticity, and utilizing technology wisely to support conservation and promotion. Therefore, multi-party synergy is needed between village communities, local governments, universities, creative industry players, and digital platforms to ensure that this initiative not only has an economic impact, but also socially, culturally, and ecologically in the long term.
Preferensi Muslim Friendly Gastronomi di Kota Ho Chi Minh Vietnam Pardon, Abdul Aziz; Caria Ningsih; Dedy Setiyawan; Mayadhisa Ardhita
Altasia Jurnal Pariwisata Indonesia Vol. 7 No. 2 (2025): Jurnal ALTASIA (Agustus)
Publisher : Program Studi Pariwisata - Universitas Internasional Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37253/altasia.v7i2.10661

Abstract

Pertumbuhan jumlah wisatawan Muslim yang berkunjung ke Ho Chi Minh City, khususnya dari Indonesia dan Malaysia, belum diimbangi dengan ketersediaan restoran halal bersertifikat dan informasi kuliner yang memadai. Kondisi ini menimbulkan kesenjangan antara potensi pasar wisatawan Muslim dan kesiapan infrastruktur gastronomi halal di kota tersebut. Permasalahan utama penelitian ini adalah minimnya sertifikasi halal, kurangnya segregasi bahan halal dan non-halal, serta keterbatasan promosi kuliner halal yang membuat wisatawan ragu mengonsumsi makanan lokal. Penelitian ini bertujuan mengeksplorasi preferensi wisatawan Muslim terhadap gastronomi halal dengan fokus pada infrastruktur pendukung, persepsi makanan, kenyamanan konsumsi, dan aksesibilitas. Penelitian menggunakan metode kualitatif dengan pendekatan studi kasus, karena sesuai untuk memahami fenomena secara mendalam pada konteks tertentu. Data dikumpulkan melalui observasi lapangan, wawancara semi-terstruktur dengan pelaku usaha kuliner, serta survei terhadap wisatawan Muslim yang sedang berkunjung. Hasil penelitian menunjukkan bahwa sebagian besar wisatawan tidak yakin terhadap kehalalan makanan yang tersedia akibat minimnya sertifikasi dan informasi yang jelas. Wisatawan cenderung memilih makanan internasional atau memasak sendiri untuk menghindari keraguan. Simpulan penelitian menegaskan perlunya peningkatan sertifikasi halal, edukasi pelaku usaha, dan promosi gastronomi halal berbasis budaya lokal Vietnam. Rekomendasi untuk penelitian selanjutnya adalah mengkaji persepsi pelaku usaha lokal terhadap penerapan standar halal dan menganalisis potensi kolaborasi lintas negara dalam pengembangan wisata gastronomi halal. Keterbatasan penelitian ini terletak pada jumlah responden yang terbatas dan cakupan wilayah yang hanya meliputi pusat kota Ho Chi Minh.
Analisis SWOT: Faktor Internal dan Eksternal pada Pengembangan Usaha Agrowisata (Studi Kasus di Kopi Luwak Cikole, Kabupaten Bandung Barat) Gessalofa, Rajasa; Turgarini, Dewi; Ningsih, Caria
Destinesia : Jurnal Hospitaliti dan Pariwisata Vol. 5 No. 1: September 2023
Publisher : Institut Ilmu Sosial dan Manajemen STIAMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31334/jd.v5i1.3384

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The West Bandung Regency is recognized as a prominent tourism destination, with a geographical setting highly conducive to agrotourism development. Among its attractions, Kopi Luwak Cikole stands out for its unique product offerings and the distinctive experiences it provides to visitors. By conducting a SWOT analysis, this research aims to facilitate the development of Kopi Luwak Cikole as an agrotourism destination. The objective is to identify the internal and external factors influencing its growth in the West Bandung Regency. Employing a qualitative method with a case study approach, data processing involves Internal Factor Environment (IFE) analysis to pinpoint strengths to leverage and weaknesses to address, along with External Factor Environment (EFE) analysis to identify opportunities to exploit and threats to mitigate. The scores derived from the IFE and EFE matrices are analyzed and categorized, resulting in an internal factor score of 2.84 and an external factor score of 2.9. Both scores exceed the threshold of 2.5, indicating that the company is in a robust internal and external position. Consequently, the company demonstrates above-average capabilities to capitalize on strengths and opportunities, rectify weaknesses, and proactively address potential threats.    
Skala Pengunjung: Persepsi Berkelanjutan Lingkungan dalam acara MICE : Studi tematik analisis Romizal, Alba; Ningsih, Caria
Jurnal Ilmiah Ilmu Pariwisata Vol 5 No 2 (2023): Jurnal Kajian Pariwisata
Publisher : LPPM STP ARS Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51977/jiip.v5i2.1372

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Industri pameran yang berkembang pesat namun tidak memperhatikan lingkungan maka dari itu peneliti tertarik akan membahas Persepsi Environmental Sustainable dalam penelitian ini menggunakan lima teori yaitu TCR, RES, RRE, GFB, DAN SCS. Karena Baby and Kids Expo telah lama menjadi event yang dikunjungi oleh pengunjung dengan jumlah pengunjung mencapai sepuluh ribu orang dan diselenggarakan setiap dua tahun sekali selama pameran baby and kids berlangsung belum peduli dengan dampak lingkungan yang dihasilkan, maka peneliti akan menggali Persepsi Environmental Sustainable dengan menggunakan pendekatan kualitatif untuk melakukan analisis tematik dengan membagi kedalam lima kode dan ditanyakan melalui tahap wawancara terhadap pengunjung pameran Baby and Kids. Pengunjung pameran diambil 20 narasumber yang telah mengikuti pameran berdasarkan temuan tersebut, peneliti menemukan bahwa TCR dan RES telah diaplikasikan pada event pameran baby and kids. Sedangkan 3 kode yang dibuat oleh peneliti belum diterapkan pada pameran baby and kids expo yaitu RRE, GFB, SCS padahal ini akan membentuk Persepsi Berkelanjutan Lingkungan pada pameran baby and kids. Bagi peneliti selanjutnya, penelitian ini dapat dilakukan di tempat lain dengan skala yang lebih luas agar dapat meningkatkan kesadaran akan kelestarian lingkungan.
Mediation of Business Competency on The Effect of Culinary MSME Incubation Training on Business Success Rizky, Fahmi Muhamad; Ningsih, Caria
Journal of Mandalika Review Vol. 5 No. 1 (2026): Journal of Mandalika Review
Publisher : Politeknik Pariwisata Lombok

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55701/mandalika.v5i1.300

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Introduction: Culinary MSMEs are the most popular businesses for tourism and creative economy businesses in Indonesia. The high public interest in culinary businesses is supported by government support, one of which is the Culinary Incubation organized by the Indonesian Ministry of Tourism and Creative Economy. This study aims to examine the extent to which the role of business competency in mediating the effect of Culinary Incubation training on business success. Business competence was chosen as a mediator because it is a key factor linking training to business success, where increased competence through training can encourage entrepreneurs to manage their business more effectively and innovatively. Methodology: The research approach used is a quantitative approach with data collection techniques through questionnaires distributed via e-form, The population in the study were all 30 participants of the Borobudur Culinary Incubation training, so that the entire population was sampled in this study. The data analysis technique uses the partial least square model (PLS-SEM) with the SmartPLS 4.0 program. Findings: The results of this study indicate (1) training has a significant positive effect on business success, (2) training has a significant positive effect on business competency, (3) business competency has a significant positive effect on business success, and (4) business competency mediates positively and significantly on the effect of training on business success. Conclusion: The results of this study can be a reference for culinary MSMEs and training organizers in improving business competencies and business success. This study contributes to the literature by validating the mediating role of business competency in the MSME incubation context, particularly in Indonesia's culinary sector. Beyond empirical validation, this research provides a novel perspective by highlighting business competency as a critical mechanism that links incubation training to sustainable business success, thereby enriching human capital theory and offering a theoretical contribution to entrepreneurial learning in emerging economies.
Keterlibatan masyarakat dalam acara olahraga: Berkontribusi pada pelayanan publik melalui kepuasan peserta Fadillah Nur Islami; Gita Siswhara; Caria Ningsih
Jurnal Abmas Vol. 26 No. 1 (2026): Jurnal Abmas
Publisher : Universitas Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17509/abmas.v25i1.26

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Over the past ten years, running events in Indonesia, particularly in Bandung, have evolved from a fitness activity into a significant urban phenomenon, fostering social cohesion, maximizing the utilization of public space, and strengthening community connections. This study investigates the impact of event experience, public space perception, and community engagement on participant satisfaction levels at running events in Bandung. Using a quantitative methodology with a sample of 160 respondents and multiple linear regression, the findings indicate that event experience and community engagement significantly influence participant satisfaction, whereas public space perception does not. The active participation of residents, volunteers, and small businesses emerged as key factors, highlighting their crucial role in fostering a positive event environment. Collectively, these three variables accounted for 51.1 percent of the variance in participant satisfaction. While public space perception is not a key determinant, effective management can enhance an event's overall image. This study proposes a comprehensive framework for event organizers and urban stakeholders, along with strategic recommendations to maximize participant experience, empower local communities, and enhance public space in line with Sustainable Development Goal 11.
PERAN INFLUENCER MARKETING DALAM MENINGKATKAN TRAVEL INTENTION Gusti Panca; Putra Hanifan Graha; Dewi Turgarini; Caria Ningsih
Jurnal Ilmiah Hospitality Vol 11 No 1: Juni
Publisher : Sekolah Tinggi Pariwisata Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47492/jih.v11i1.1667

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Pada era digitalisasi ini media sosial menjadi salah satu fenomena yang mengalami perkembangan sangat pesat. Perkembangan media sosial turut berkontribusi untuk menyebarkan informasi mengenai suatu objek wisata kepada calon wisatawan. Hal ini dipengaruhi oleh masyarakat yang sudah mulai meninggalkan praktik konvensional dalam mencari informasi. Pelaku wisata dan instansi pemerintah terkait memanfaatkan media tersebut untuk menarik dan meningkatkan niat melakukan perjalanan wisata pada suatu destinasi wisata. Praktik Influencer marketing di media sosial turut dilakukan oleh para pemasar di bidang pariwisata untuk dapat menarik minat berkunjung pada suatu destinasi wisata. Media sosial yang digunakan salah satunya ialah Instagram. Penelitian ini bertujuan untuk mengetahui peran peran influencer marketing terhadap minat melakukan perjalanan wisata pada Kota Cimahi. Metode penelititian yang digunakan adalah survey dengan menggunakan pendekatan kuantitatif dengan jumlah sampel 60 responden yang belum berwisata ke Kota Cimahi pada tahun 2022. Teknik sampling menggunakan non probalitiy sampling. Teknik analisis data dan uji hipotesis yang digunakan adalah Regresi berganda. Temuan yang diperoleh Terdapat pengaruh yang positif dan signifikan antara influencer marketing terhadap travel intention Semakin tinggi influencer marketing semakin tinggi travel intention Pengunjung ke Kota Cimahi. Rekomendasi dengan menggunakan jasa agensi digital marketing yang berkompeten dapat membantu instansi pemerintah menganalisis kebutuhan calon wisatawan dan mempengaruhi keinginan untuk berkunjung pada Kota Cimahi menggunakan jasa influencer sebagai ujung tombak dalam memperkenalkan Kota Cimahi.
Strategi Penguatan Brand Image Pada Perusahaan Jasa Konsultansi Pariwisata Somadi; Panji Alam P.; Mathias Daffa; Caria Ningsih; Dewi Turgarini
Jurnal Nusantara Aplikasi Manajemen Bisnis Vol 11 No 1 (2026): Jurnal Nusantara Aplikasi Manajemen Bisnis
Publisher : UNIVERSITAS NUSANTARA PGRI KEDIRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29407/nusamba.v11i1.25839

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Research aim: This study aims to identify factors that influence brand image and strategies to strengthen the brand image of PT Laksmana Wira Solusi. Design/Methods/Approach: This study uses a qualitative approach with data analysis techniques, namely SWOT analysis. Research Finding: The brand image of PT Laksmana Wira Solusi is influenced by internal factors such as innovation of the young team, flexibility, market specialisation, and weaknesses such as lack of experience, network, and marketing activities. External factors include opportunities from tourism growth, government support, and digital trends, but also face threats from competitors, regulatory changes, and low digital literacy in the region. Strengthening strategies are carried out through the development of sustainable digital services, focusing on niche markets, small project collaboration, increasing digital presence, and providing modular service packages. Theoretical Contribution/ Originality: This study provides theoretical contributions by raising the issue of brand image in a new tourism consulting company with a topic that has not been widely studied in previous literature. The originality of the study lies in the identification of brand image strengthening strategies in startups that have limited experience. The study also highlights the importance of a comprehensive approach in building brand image. The results of this study can be a reference for developing brand image in startup companies, especially consulting service companies, particularly those operating in the tourism sector. Practical/Policy implication: New tourism consulting firms need to focus on building a portfolio, maintaining service quality, utilising digital promotions, choosing a market niche, and establishing local collaborations to strengthen the brand image. Research limitation: This research is limited to one case study, namely PT Laksmana Wira Solusi, so it cannot be generalised to similar companies. The descriptive qualitative approach used has not quantitatively measured the influence of each factor on brand image. The number of informants is also still limited and has not involved a broader external perspective.