Article Per Year (5 Year)
p-Index From 2021 - 2026
4.176
P-Index
This Author published in this journals
All Journal ELEMENTARY SCHOOL JOURNAL PGSD FIP UNIMED SULTANIST: Jurnal Manajemen dan Keuangan Jurnal Basataka (JBT) Profit : Jurnal Kajian Ekonomi dan Perbankan Syariah English Language Teaching Prima Journal (ELT) Journal of Language, Literature, and Teaching Jurnal Ekonomi Bisnis Manajemen Prima GANDRUNG: Jurnal Pengabdian Kepada Masyarakat JURNAL MITRA PRIMA Jurnal Indonesia Sosial Sains Priviet Social Sciences Journal Jurnal Ekonomi, Bisnis & Entrepreneurship (e-Journal)
Elly Romy
Universitas Prima Indonesia, Medan, Indonesia
Aerospace Engineering Humanities Astronomy Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Immunology & microbiology Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Mechanical Engineering Neuroscience Physics Social Sciences Veterinary Other

Published : 17 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 17 Documents
Search

 1   2 
Pemulihan Ekonomi Pascabencana melalui Digitalisasi UMKM Pesisir Berbasis Pendampingan Mahasiswa di Tapanuli Tengah Yonata Laia; Elly Romy; Lilis Handayani Napitupulu; Jepri Banjarnahor; Tri Suci; Johannes Bastira Ginting
Jurnal Mitra Prima Vol. 8 No. 1 (2026): JURNAL MITRA PRIMA
Publisher : Mitra prima

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Kabupaten Tapanuli Tengah merupakan salah satu kawasan pesisir di Provinsi Sumatera Utara yang dalam kurun waktu belakangan ini mengalami dampak bencana alam yang cukup signifikan terhadap berbagai dimensi kehidupan masyarakat. Kondisi tersebut berdampak langsung pada tatanan sosial-ekonomi masyarakat setempat, terutama pada sektor Usaha Mikro, Kecil, dan Menengah (UMKM) yang berperan sebagai fondasi utama perekonomian lokal. Berdasarkan hasil observasi lapangan serta kajian mendalam melalui interaksi dengan pemangku kepentingan lokal, ditemukan bahwa sebagian besar pelaku UMKM mengalami penurunan produktivitas yang cukup berarti, keterbatasan aksesibilitas informasi, serta stagnasi inovasi dalam proses pengolahan maupun strategi pemasaran produk. Kondisi ini mencerminkan kondisi dan permasalahan mitra pemerintah dan desa yang memerlukan intervensi berbasis pendekatan pemberdayaan masyarakat yang terprogram guna mempercepat pemulihan ekonomi pasca bencana.
Increasing Professionalism Through Effective Business Communication Training in the Digital Era at the Merah Putih Village Cooperative, STM Hulu District, Deli Serdang Regency Elly Romy; Mei Lisa
GANDRUNG: Jurnal Pengabdian Kepada Masyarakat Vol. 7 No. 2 (2026): GANDRUNG: Jurnal Pengabdian Kepada Masyarakat
Publisher : Fakultas Olahraga dan Kesehatan, Universitas PGRI Banyuwangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36526/gandrung.v7i2.8526

Abstract

This training is expected to improve the knowledge and skills of cooperative administrators and members in implementing effective business communication, utilizing digital technology as a communication medium, as well as building a professional work culture, improving service quality, strengthening relationships with stakeholders, and supporting the realization of independent, modern, and competitive cooperatives in the digital era. The method used in this activity is a participatory training method that combines material delivery, discussion, practice, and evaluation. This service was carried out in the red and white village cooperative of STM Hulu Kecematan STM Deli Serdang Regency. This service will be held on May 9, 2026. The results of this activity show that effective business communication training can be one of the strategies for human resource development in the cooperative environment. Professionalism is not only determined by technical ability in managing a business, but also by the ability to communicate effectively with various parties. Therefore, improving communication competence needs to be carried out on an ongoing basis so that the Merah Putih Village Cooperative, STM Hulu District, Deli Serdang Regency is able to develop into a modern, professional, and competitive organization in the digital era
THE EFFECT OF JOB EMBEDDESS ON WORK PRODUCTIVITY THROUGH WORK ENGAGEMENT AT PT PERKEBUNAN NUSANTARA III Susan Novrini; Syaifuddin Syaifuddin; Fajar Rezeki Ananda Lubis; Elly Romy
SULTANIST: Jurnal Manajemen dan Keuangan Vol. 14 No. 1S (2026): (International Conference ICEBEMA Dr. Soetomo University and ICEBesMA Prima I
Publisher : Sekolah Tinggi Ilmu Ekonomi Sultan Agung Pematangsiantar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37403/sultanist.v14i1S.818

Abstract

The decline in company performance and productivity has had many negative impacts that are detrimental to the company. Therefore, it is important to examine the effect of Job Embeddedness on Work Productivity through Work Engagement at PT Perkebunan Nusantara III. The type of research used by the researchers in this study is quantitative. The population in this study was the community, students, and alumni of PT Perkebunan Nusantara III employees. The study sample size was 456. The results showed that Job Embeddedness significantly influenced work engagement at PT Perkebunan Nusantara III. Job Embeddedness also significantly influenced work productivity at PT Perkebunan Nusantara III. Furthermore, work engagement also significantly influenced work productivity at PT Perkebunan Nusantara III. Finally, it was found that Job Embeddedness significantly influenced work productivity through work engagement at PT Perkebunan Nusantara III.
THE INFLUENCE OF INCENTIVES, SERVANT LEADERSHIP, ANDORGANIZATIONAL CULTURE ON NURSES’ PERFORMANCE WITH WORK STRESS AS AN INTERVENING VARIABLE Yanti Fitriani Panjaitan; Syaifuddin Syaifuddin; Salman Faris; Nagian Toni; Elly Romy
SULTANIST: Jurnal Manajemen dan Keuangan Vol. 14 No. 1S (2026): (International Conference ICEBEMA Dr. Soetomo University and ICEBesMA Prima I
Publisher : Sekolah Tinggi Ilmu Ekonomi Sultan Agung Pematangsiantar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37403/sultanist.v14i1S.819

Abstract

This study aims to analyze the influence of incentives, servant leadership, and organizational culture on nurses’ performance with work stress as an intervening variable at Delima General Hospital Medan. The population consisted of 39 nurses; therefore, a saturated sampling technique was applied. Data were collected using questionnaires and documentation, then analyzed with t-tests, Sobel test, and path analysis using SPSS 25. The findings revealed: (1) incentives positively affect work stress; (2) servant leadership negatively affects work stress; (3) organizational culture positively affects work stress; (4) incentives and servant leadership have a positive and significant effect on performance; (5) organizational culture has a negative and insignificant effect on performance; (6) work stress has a positive and significant effect on performance; (7) there is no effect of incentives and servant leadership on performance through work stress; (8) organizational culture influences performance through work stress as an intervening variable.
Training on Writing Good and Correct Indonesian for MSMEs in Merah Putih Village, STM Hulu District, Deli Serdang Regency Elly Romy; Herlin Munthe
GANDRUNG: Jurnal Pengabdian Kepada Masyarakat Vol. 7 No. 1 (2026): GANDRUNG: Jurnal Pengabdian Kepada Masyarakat
Publisher : Fakultas Olahraga dan Kesehatan, Universitas PGRI Banyuwangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36526/gandrung.v7i1.7272

Abstract

The use of good and correct Indonesian plays an important role in increasing the professionalism and consumer trust in Micro, Small, and Medium Enterprises (MSMEs). However, many MSMEs still do not apply proper linguistic rules in writing promotional media, product labels, and written business communications. Therefore, this community service activity aims to improve the understanding and skills of MSMEs in writing Indonesian in accordance with applicable rules. The methods used in this activity include lectures, discussions, and direct practice. This service was carried out at the Merah Putih village cooperative in STM Hulu district, Deli Serdang Regency. This service was carried out on November 17, 2025. The results of the activity showed an increase in participants' understanding of the use of good and correct Indonesian as well as their ability to produce clearer, polite, and professional business writing. Thus, this training is expected to support the improvement of business image and competitiveness of MSMEs through quality written communication.
Analysis of Translation Strategies for Mandarin Culture-Specific Items into English in Cultural Promotional Texts Mei Lisa; Elly Romy; Wenny; Ivana; Kevin Utama
ELT (English Language Teaching Prima Journal) Vol. 8 No. 1 (2026): ELT (English Language Teaching Prima Journal)
Publisher : English Language Teaching Prima Journal (ELT)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34012/elt.v8i1.8640

Abstract

This study examines translation strategies for Mandarin culture-specific items (CSIs) in Chinese official cultural promotional texts, motivated by the growing role of digital cultural diplomacy in projecting national identity to international audiences. Using a qualitative descriptive approach, 312 CSIs were collected from 24 bilingual documents published by Chinese government agencies and cultural institutions (2021–2024). Analysis integrated Aixelá’s CSI framework, Newmark’s cultural taxonomy, Baker’s strategies, Venuti’s foreignization/domestication, and Nababan et al.’s quality assessment model (accuracy, acceptability, readability). Findings show that cultural equivalent is the most frequent strategy, while transference is reserved for highly unique CSIs to preserve source-culture identity. A clear relationship emerged between CSI characteristics, strategy choice, orientation, and translation quality: terms with established English equivalents are rendered via cultural equivalent with domestication, whereas culturally loaded terms favor transference with foreignization. This study offers an integrative analytical framework that advances Translation Studies theory and provides practical guidance for translating cultural promotional materials, thereby supporting effective intercultural communication and digital cultural diplomacy
Difusi Model Live Commerce Tiongkok dalam Ekosistem Shopee Live dan Implikasinya terhadap Kompetensi Bahasa Mandarin Vokasional di Sektor E-Commerce Indonesia Mei Lisa; Elly Romy; Wenny; Kevin Utama
Jurnal Ekonomi Bisnis Manajemen Prima Vol. 7 No. 2 (2026): Jurnal Ekonomi Bisnis Manajemen Prima
Publisher : JEBIM Prima

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34012/jebim.v7i2.8007

Abstract

Digital transformation has accelerated the rise of live commerce as a major innovation within the global e-commerce ecosystem, with China emerging as a leading pioneer whose practices have increasingly shaped other markets, including Indonesia. This study investigates the diffusion and adaptation of the Chinese live commerce model through Shopee Live in Indonesia, examines the effects of live commerce stimuli on Generation Z consumers’ purchasing behaviour, and explores the structural implications for vocational Mandarin language competencies in cross-border e-commerce. Adopting a quantitative descriptive–explanatory design, the study employs the Stimulus–Organism–Response framework and the Elaboration Likelihood Model to explain consumer decision-making processes. Data were collected via an online questionnaire administered to 112 Indonesian Generation Z consumers who actively use Shopee Live and were analysed using descriptive and explanatory statistical methods. The findings demonstrate that live commerce stimuli—particularly price promotions, real-time interaction, and host persuasion—significantly influence purchase intention and impulsive buying behaviour, with persuasive effects operating predominantly through the peripheral route. Furthermore, the results reveal a strong interconnection between Shopee Live and cross-border supply chains dominated by Chinese suppliers. This indicates that the diffusion of the live commerce model extends beyond shaping digital consumption patterns to restructuring cross-border business interactions. Consequently, the study underscores the growing strategic importance of vocational Mandarin language competencies that are practical, industry-oriented, and culturally sensitive. It concludes that vocational Mandarin proficiency constitutes a critical component of human resource development in Indonesia’s e-commerce sector amid the intensification of cross-border digital economic integration.
Co-Authors Abdurohim Abdurohim Abdurohim Abdurohim Acai Sudirman Ananda, Fajar Rezeki Andi Tenri Pada Banjarnahor, Jepri Butarbutar, Marisi Charles Charles Christina Novalita Simanjuntak Christine Christine Clairine Jessica Cynthia Hualangi Cynthia Hualangi Efendi, Efendi Felicia Winata Herlin Munthe Ivana Johannes Bastira Ginting Kevin Utama Kiki Goslim Marto Silalahi Mega Veronika Lumban Batu Mei Lisa Nagian Toni Napitupulu, Lilis Handayani Neneng Susanti Nuryadi Nuryadi Rasinta Ria Ginting Rizky Lubis Robert Tua Siregar Salman Faris Shandy Shandy Susan Novrini Syaifuddin Syaifuddin Syawal Gultom Sylvani Dewi Tri Suci Umiyati, Hesti Vivi Candra Wenny Wenny Wenny Wiyanti Wiyanti Yanti Fitriani Panjaitan Yonata Laia Yubaniar Pratiwi Yuniarto Mudjisusatyo