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All Journal PIRAMIDA MATRIK: JURNAL MANAJEMEN, STRATEGI BISNIS, DAN KEWIRAUSAHAAN E-Journal of Tourism KARMAPATI (Kumpulan Artikel Mahasiswa Pendidikan Teknik Informatika) ISSN: 2252-9063 JURNAL RELASI STIE MANDALA JEMBER Distribusi International Journal of Social Science and Business Jurnal Review Pendidikan dan Pengajaran (JRPP) JBMR: Journal of Business and Management Review ASEAN Marketing Journal Indonesian Journal of Advanced Research (IJAR) International Journal of Management Research and Economics Relasi : Jurnal Ekonomi INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE Green Inflation: International Journal of Management And Strategic Business Leadership
Ni Wayan Sri Suprapti
Fakultas Ekonomi Dan Bisnis, Universitas Udayana
Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Social Sciences Other

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The Literature Review on UTAUT 2: Understanding Behavioral Intention and Use Behavior of Technology in the Digital Era Yuliani, Pande Nyoman; Suprapti, Ni Wayan Sri; Widagda K., I GN Jaya Agung; Piartrini, Putu Saroyini
International Journal of Social Science and Business Vol. 8 No. 2 (2024): May
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/ijssb.v8i2.77311

Abstract

In the rapidly developing digital era, technology has become an indispensable aspect of human life, and has penetrated various fields including work, education and lifestyle. Understanding behavioral intentions and technology use behavior has become an important endeavor for individuals and organizations. In response, researchers have developed a variety of models to analyze this behavior, with the Unified Theory of Acceptance and Use of Technology 2 (UTAUT 2) as a comprehensive theoretical framework. This review investigates UTAUT 2 based on research published between 2012 and 2024, exploring its significance in deciphering the complexities of technology adoption in the digital era. By examining factors such as performance expectancies, effort expectancies, social influences, facilitating conditions, hedonic motivation, price values, and habits, this review explains their influence on individual decision making. In addition, it evaluates empirical research, addresses emerging criticism, and explores recent advances, aiming to contribute to the advancement of knowledge in technology acceptance. Despite its advantages, UTAUT 2 faces challenges such as contextual adaptation and predicting dynamic behavior. Nevertheless, the future of this technology remains promising as research efforts continue to refine and expand its application in navigating the ever-evolving digital landscape.
THE INFLUENCE OF STRATEGIC ORIENTATION, ORGANIZATIONAL CAPABILITY AND GOVERNMENT SUPPORT ON THE SUSTAINABLE PERFORMANCE: A SYSTEMATIC LITERATURE REVIEW Abiyoga, Adis; Suprapti, Ni Wayan Sri; Setiawan, Putu Yudi; Suparna, Gede
Distribusi - Journal of Management and Business Vol. 13 No. 1 (2025): Distribusi, March 2025
Publisher : Fakultas Ekonomi dan Bisnis Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/distribusi.v13i1.603

Abstract

The study aims to explore the influence of strategic orientation on sustainable performance of organic farming in the Bali Province. The data used in the study covers the strategic issues of agriculture in Bali, the importance of the agricultural sector for the economic and cultural life of Bali, as well as the role of the Government of the Province of Bali in making the sector a major focus of development. There is still very limited research using systematic literature reviews, especially in the context of the agricultural sector. The research uses the method of Systematic Literature Review (SLR) by looking for relevance from various previous research articles. The results show that strategic orientations, such as market orientation and technology orientation, have an important influence on the sustainable performance of organic farming. In addition, innovation and marketing capabilities also play a role in improving the sustainable performance of organic farming. Government support has proven to be a key factor in boosting the success and growth of the organic farming sector in Bali.
The Effect of Marketing Mix on Repurchase Intention with Customer Satisfaction as a Moderation Variable (Study on Braud Bali Cafe) Manyasa, Komang Merta Mulia; Wardana, I Made; Suprapti, Ni Wayan Sri; Triaryati, Nyoman
Indonesian Journal of Advanced Research Vol. 4 No. 7 (2025): July 2025
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ijar.v4i7.15085

Abstract

This study aims to examine the influence of price perception, product quality, service quality, place, and promotion on repurchase intention, with customer satisfaction as a moderating variable, in a case study of customers at Braud Café Bali. A quantitative approach using survey methods with moderation tests was employed for data analysis. The results indicate that price perception, product quality, service quality, and place have a positive and significant effect on repurchase intention. In contrast, promotion shows no significant effect. Furthermore, customer satisfaction does not moderate the relationship between the independent variables (price perception, product quality, service quality, place, and promotion) and repurchase intention. These findings suggest that aspects of quality and accessibility play a more critical role in driving repurchase decisions than promotional efforts or customer satisfaction as a moderating factor.
PENGARUH ATMOSFER GERAI, KUALITAS PRODUK DAN KUALITAS PELAYANAN TERHADAP LOYALITAS PELANGGAN ( STUDI PADA GERAI KOPI HORSE COFFE DI DENPASAR) Maesa, I Putu Dicky; Suprapti, Ni Wayan Sri
Jurnal Review Pendidikan dan Pengajaran Vol. 7 No. 4 (2024): Vol. 7 No. 4 Tahun 2024
Publisher : LPPM Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jrpp.v7i4.35984

Abstract

Loyalitas pelanggan merupakan komitmen yang dimiliki konsumen terhadap suatu produk/jasa sehingga melakukan keputusan pembelian berulang secara kontinu. Penelitian ini bertujuan untuk menjelaskan pengaruh atmosfer gerai, kualitas produk, dan kualitas pelayanan terhadap loyalitas pelanggan pada gerai kopi Horse Coffee. Populasi penelitian ini adalah masyarakat Kota Denpasar yang pernah melakukan kunjungan pada Horse Coffee minimal 2 kali dalam kurun waktu satu bulan. Ukuran sampel yang digunakan sebanyak 135 responden, menggunakan metode non-probability sampling dengan teknik purposive sampling. Pengumpulan data menggunakan kuesioner online yang disebarkan secara langsung. Teknik analisis data yang digunakan terdiri atas analisis statistik deskriptif, uji asumsi klasik, regresi linear berganda, uji f, uji t, dan koefisien determinasi. Hasil penelitian menunjukkan bahwa atmosfer gerai memiliki pengaruh positif dan signifikan terhadap loyalitas pelanggan, kualitas produk tidak memiliki pengaruh positif dan signifikan terhadap loyalitas pelanggan, dan kualitas pelayanan memiliki pengaruh positif dan signifikan terhadap loyalitas pelanggan, kualitas produk tidak memiliki pengaruh positif dan signifikan terhadap loyalitas pelanggan, dan kualitas pelayanan memiliki pengaruh positif dan signifikan terhadap loyalitas pelanggan.
The Role of Organizational Climate in Mediating the Effect of Transformational Leadership on Job Satisfaction of Taman Prakerti Bhuana Employees Gusti Komang Trisna Sudiatmika; Ida Bagus Ketut Surya; I Gusti Made Suwandana; Ni Wayan Sri Suprapti
Green Inflation: International Journal of Management and Strategic Business Leadership Vol. 2 No. 4 (2025): November : Green Inflation: International Journal of Management and Strategic B
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/greeninflation.v2i4.594

Abstract

Job satisfaction is the positive or negative feeling employees have toward their work, which arises from evaluating various aspects of the job. This study aims to analyze and explain the role of organizational climate in mediating the effect of transformational leadership on the job satisfaction of Taman Prakerti Bhuana employees through an associative quantitative approach using saturated sampling (census) on 86 employees and Partial Least Square (PLS) analysis. The results indicate that transformational leadership has a positive and significant effect on job satisfaction and organizational climate, while organizational climate has a negative and significant effect on job satisfaction and negatively mediates the relationship between transformational leadership and job satisfaction. These findings have theoretical implications for Herzberg’s Two-Factor Theory, in which transformational leadership serves as a motivator factor that can increase job satisfaction, while negative perceptions of organizational climate reflect weaknesses in hygiene factors such as policies, communication, and working conditions, thereby potentially reducing satisfaction even when motivators are fulfilled. The practical implication for the management of Taman Prakerti Bhuana is the need for a comprehensive evaluation of internal policies, communication systems, and work environments to strengthen hygiene factors so that transformational leadership, which is already running effectively, can be supported by a more conducive organizational climate and sustainably enhance job satisfaction.
Co-Authors Abiyoga, Adis Ade Santoso Chandra Agus Md Yoga Iswara Alicia Alexandra Amara Dyah Rachmasari Andika Djunaidi Putra Desak Ketut Sintaasih Desak Putu Ariesi Dewa Ayu Osa Rianty Dewa Gede Adi Adnyana Dewa Heri Gowinda Gede Suparna Gunawan Komang Yogi Indra Gusti Komang Trisna Sudiatmika Gusti Ngurah Joko Adi Negara I Gede Nandya Oktora Panasea I Gst. A. Kt. Gd. Suasana I Gusti Ayu Ketut Giantari I Gusti Made Suwandana I Kadek Suarjana I Ketut Rahyuda I Made Nugraha Santosa I Made Wardana I Nyoman Sudiarta I Putu Gde Sukaatmadja Ida Bagus gede Surya Pradipta Ida Bagus Ketut Surya Ida Bagus Oka Keswara Putra Kadek Silvia Ermayanti Komang Priti Elizabeth Fallo Lady Charisma Made Lia Ananda Dewi Maesa, I Putu Dicky Manyasa, Komang Merta Mulia Ni Ketut Dian Suryandari Ni Komang Sarmila Ni Made Dhian Rani Yulianti Ni Made Kania Indriani Putri Ni Nyoman Kerti Yasa Ni Nyoman Sugihartini Ni Wayan Arum Maha Dharmeitreya Novie Margarani Akwan Nyoman Triaryati Pande Ketut Ribek Piartrini, Putu Saroyini Putu Damara Juarez Putu Sundari Aprelia Dewi Putu Tara Ayu Paramita Putri Putu Yudi Setiawan Roffianto Adi Nugroho Sindu, I Gede Partha Siwi Manganti Widagda K., I GN Jaya Agung Yuliani, Pande Nyoman