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All Journal PIRAMIDA MATRIK: JURNAL MANAJEMEN, STRATEGI BISNIS, DAN KEWIRAUSAHAAN KARMAPATI (Kumpulan Artikel Mahasiswa Pendidikan Teknik Informatika) ISSN: 2252-9063 JURNAL RELASI STIE MANDALA JEMBER Distribusi International Journal of Social Science and Business Jurnal Review Pendidikan dan Pengajaran (JRPP) JBMR: Journal of Business and Management Review ASEAN Marketing Journal Indonesian Journal of Advanced Research (IJAR) International Journal of Management Research and Economics Relasi : Jurnal Ekonomi Green Inflation: International Journal of Management And Strategic Business Leadership Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan
Ni Wayan Sri Suprapti
Fakultas Ekonomi Dan Bisnis, Universitas Udayana
Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Social Sciences Other

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APLIKASI THEORY OF PLANNED BEHAVIOR DALAM MENJELASKAN PERILAKU EKOLOGIS GENERASI Y DI KOTA DENPASAR Ni Ketut Dian Suryandari; Ni Wayan Sri Suprapti; I Putu Gde Sukaatmadja
Matrik : Jurnal Manajemen, Strategi Bisnis, dan Kewirausahaan Volume 10 Nomor 1 Tahun 2016
Publisher : Faculty of Economics and Business Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (157.68 KB)

Abstract

This research aimed to examine the effect of environmental knowledge on environmental attitude;the effect ofenvironmental attitudes, subjective norms, and perceived behavioral control on ecological behavior; and thediference of environmental knowledge, environmental attitudes, and ecological behavior between male andfemale. Data collected through questionnaires distributed to 120 respondents in some nutrients club in DenpasarCity determined by purposive sampling. Hypothesis tested by using Partial Least Square and t-test. Theresults indicate that the environmental knowledge has positive and significant effect on environmentalattitude; environmental attitudes, subjective norms, and perceived behavioral control have positive andsignificant effect on ecological behavior; and there is no significant difference in environmental knowledge,environmental attitude and ecological behavior between Generation Y male and female in Denpasar City.
Pengaruh Game Edukasi Nihongo Benkyou Terhadap Prestasi Belajar Bahasa Jepang Siswa Kelas X di SMA Karya Wisata Singaraja Tahun Pelajaran 2018/2019 Ni Wayan Suprapti; Nyoman Sugihartini; I Gede Partha Sindu
KARMAPATI (Kumpulan Artikel Mahasiswa Pendidikan Teknik Informatika) Vol. 8 No. 2 (2019)
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/karmapati.v8i2.18272

Abstract

Penelitian ini bertujuan untuk mengetahui (1) pengaruh game edukasi nihongo bengkyou terhadap prestasi belajar bahasa jepang siswa kelas X di SMA Karya Wisata Singaraja (2) mengetahui respon siswa setelah menggunakan game edukasi nihongo benkyou pada mata pelajaran bahasa Jepang. Jenis penelitian ini adalah eksperimen semu (quasi eksperimen) dengan desain Post Test Only Control Group Design. Populasi penelitian mencakup seluruh siswa kelas X SMA Karya Wisata Singaraja Tahun Pelajaran 2018/2019. Metode pengumpulan data yang digunakan yaitu dengan metode tes uraian untuk mengatur ranah kognitif  kemudian dianalisis dengan meliputi uji normalitas, uji homogenitas dan uji hipotesis serta metode kuisioner untuk melihat respon siswa. Data prestasi belajar kemudian dianalisis dengan melakukan uji prasyarat yang meliputi uji normalitas, uji homogenitas dan uji- t. Hasil penelitian menunjukkan (1) bahwa terdapat prestasi belajar yang lebih tinggi antara siswa yang belajar menggunakan game edukasi nihongo benkyou dengan siswa yang belajar tanpa menggunakan game edukasi nihongo benkyou pada mata pelajaran bahasa Jepang siswa kelas X di SMA Karya Wisata Singaraja. Hasil analisis uji-t memperoleh thitung sebesar 3.068 dan ttabel sebesar 1.994 untuk dk thitung > ttabel, ini berarti H0 ditolak. (2) respon siswa terhadap penggunaan game edukasi nihongo benkyou  pada mata pelajaran bahasa Jepang adalah sangat positif dilihat dari rata-rata skor hasil angket respon siswa yaitu 100,029.
The Role of Customer Engagement in Mediating the Influence of Brand Experience and Customer Satisfaction on the Customer Loyalty of Full-Service Airline in Indonesia Roffianto Adi Nugroho; Ni Wayan Sri Suprapti
Journal of Business and Management Review Vol. 3 No. 2 (2022): (Issue-February)
Publisher : Profesional Muda Cendekia Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47153/jbmr32.3132022

Abstract

The Corona Virus Disease-19 (COVID-19) pandemic, which is currently engulfing the entire world, has significantly reduced the number of air travel passengers worldwide. However, the decline in air travel passengers on domestic routes in Indonesia occurred in 2019, one year before the COVID-19 pandemic hit the aviation industry worldwide. The decline in passengers in 2019 can be taken as a signal of weakening demand in the aviation industry in Indonesia. This research was conducted on 233 respondents from the airline "X" as one of the full-service in Indonesia, which has also been affected by the decline in passengers since 2019. The strategy to increase customer retention during the COVID-19 pandemic and the post-pandemic period is an important thing to study, considering that the existing literature on airline customer loyalty has never been carried out under the conditions of the COVID-19 pandemic. Therefore, this study examines customer satisfaction, customer engagement, and brand experience as a combination of antecedent constructs of customer loyalty based on the perception of Indonesian passengers traveling with full-service airlines. The research shows that brand experience has no positive and significant effect on customer loyalty. Meanwhile, customer satisfaction and customer engagement positively and significantly impact customer loyalty. Furthermore, customer engagement can fully mediate the relationship between brand experience and customer loyalty of airline "X". In contrast, customer engagement can partially mediate the relationship between customer satisfaction and customer loyalty.
Antecedents And Consequences Of Tourist Satisfaction: A Literature Review Adinegara, Joko; Suprapti, Ni Wayan Sri; Yasa, Ni Nyoman Kerti; Sukaatmadja, I Putu Gde
ASEAN Marketing Journal Vol. 9, No. 2
Publisher : UI Scholars Hub

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Abstract

The concept of satisfaction is being practiced worldwide at very large scale and has drawn significant attention from academics and practitioners, because it played an important role in company marketing strategies and it was recognized as driving force of loyalty. Although the antecedent of satisfaction was widely learned, the antecedent of satisfaction is still debate by the researcher. The aim of this article is to develop more integrative constructs of satisfaction and its consequences and how the correlations among constructs that form the satisfaction. By understanding the factors that form the satisfaction and its consequences, is expected to be composed of a marketing strategy that can be implemented in an effort to increase the satisfaction and loyalty of tourist destinations. This article also gives direction for future study and managerial pointers for setting up a construct of satisfaction.
Social Capital and Innovation as Competitive Advantage of Creative Industry in Boosting Market Share Pande Ketut Ribek; Ni Wayan Sri Suprapti; I. Gusti Ayu Ketut Giantari; I Putu Gde Sukaatmadja
Matrik : Jurnal Manajemen, Strategi Bisnis, dan Kewirausahaan Volume 16 Nomor 2 Tahun 2022
Publisher : Faculty of Economics and Business Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/MATRIK:JMBK.2022.v16.i02.p06

Abstract

This study aims to determine social capital and innovation in increasing competitive advantage to achieve marketing performance in the traditional sculpture industry in Indonesia. The quantitative method with the population in this study is a sculpture entrepreneur in Gianyar and a sample of 130 entrepreneurs. The analysis technique uses SEM-PLS 3.0. The results of the study show that social capital and continuous innovation have a positive and significant effect on competitive advantage, social capital has a non-significant positive effect on marketing performance, innovation has an insignificant positive effect on marketing performance, competitive advantage has a significant positive effect on marketing performance, competitive advantage fully mediates social capital.
PERAN KEPUASAN KERJA DALAM MEMEDIASI PENGARUH KONFLIK PERAN DAN STRES KERJA TERHADAP INTENSI KELUAR (STUDI PADA ANANTARA SEMINYAK RESORT & SPA, BALI) Novie Margarani Akwan; Ni Wayan Sri Suprapti; Desak Ketut Sintaasih
RELASI : JURNAL EKONOMI Vol 12 No 1 (2016)
Publisher : STIE Mandala Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31967/relasi.v12i1.89

Abstract

Intention to leave is an important issue that needs attention for management especially in the hospitality industry. Intention to leave is an indicatication from the actual turnover, and high turnover numbers can caused significant losses for the company. The aim of this study is to analyze the role of job satisfaction in mediating the effects of role conflict and job stress to the intention of leave. The study is conducted at Anantara Seminyak Resort & Spa, Bali with a sample of 60 employees who were taken from a population of 148 people using Slovin method. Collecting data using questionnaire and data analysis techniques with PLS. The results showed that the role conflict and job stress has negative and significant effect to employee job satisfaction. Role conflict and job stress has positive and significant effect to the intention to leave. Job satisfaction has negative and significant effect to the intention to leave. Job satisfaction proved to be partially mediation in relations of role conflict and job stress to the employee intention to levae. Implications of this study is to suppress intention to leave and prevent the occurrence of actual turnover, is important for the management of the company to make efforts that can reduce role conflict and job stress of the employees.
The Effect of Mall Atmosphere, Brand Image, and Visitor Satisfaction on Return Intention at Living World Denpasar Ni Komang Sarmila; Ni Wayan Sri Suprapti
International Journal of Management Research and Economics Vol. 2 No. 4 (2024): November : International Journal of Management Research and Economics
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/ijmre-itb.v2i4.2414

Abstract

This study aims to explain the influence of mall atmosphere, brand image, and visitor satisfaction on the intention to revisit Living World Denpasar. The intention to revisit is the result of various factors involving previous experiences and the hope of getting the same or even better experience on the next visit. The population of this study was the people of Denpasar City who had visited Living World Denpasar. Data were collected through a direct survey from 120 visitors who were taken purposively from the population and then analyzed using descriptive statistics and inferential statistics in the form of multiple linear regression. The results showed that mall atmosphere , brand image, and satisfaction have a positive influence on the intention to revisit. The results showed that the better the mall atmosphere, the better the brand image, and the more satisfied the visitors were, the three would increase the intention of visitors to revisit Living World Denpasar.
The Role of Brand Awareness in Mediating the Influence of Promotion Through Social media On Purchase Intention : Study on Coffee Shops “Sekopi” in Denpasar City Ni Wayan Arum Maha Dharmeitreya; Ni Wayan Sri Suprapti
International Journal of Management Research and Economics Vol. 2 No. 4 (2024): November : International Journal of Management Research and Economics
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/ijmre-itb.v2i4.2427

Abstract

The high consumption of coffee and the phenomenon of changes in people's lifestyles support coffee shop business opportunities. "Sekopi" is one of the well-known coffee shops in Denpasar City. The aim of this research is to explain the influence of promotions via social media on purchase intentions with brand awareness as a mediating variable. Data was collected through a survey of 100 coffee lover respondents in Denpasar City who had never purchased products at the "Sekopi" coffee shop. The analysis techniques used are path analysis and Sobel test. The research results show that promotion via social media has a positive and significant effect on purchase intention; promotion via social media has a positive and significant effect on brand awareness; brand awareness has a positive and significant effect on purchase intention; Brand awareness is able to mediate the influence of promotions via social media on purchase intentions. The results of this research have implications for the management of the "Sekopi" coffee outlet that to increase purchasing intentions, consumer brand awareness should be increased by first increasing promotions via social media.
The Literature Review on UTAUT 2: Understanding Behavioral Intention and Use Behavior of Technology in the Digital Era Yuliani, Pande Nyoman; Suprapti, Ni Wayan Sri; Widagda K., I GN Jaya Agung; Piartrini, Putu Saroyini
International Journal of Social Science and Business Vol. 8 No. 2 (2024): May
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/ijssb.v8i2.77311

Abstract

In the rapidly developing digital era, technology has become an indispensable aspect of human life, and has penetrated various fields including work, education and lifestyle. Understanding behavioral intentions and technology use behavior has become an important endeavor for individuals and organizations. In response, researchers have developed a variety of models to analyze this behavior, with the Unified Theory of Acceptance and Use of Technology 2 (UTAUT 2) as a comprehensive theoretical framework. This review investigates UTAUT 2 based on research published between 2012 and 2024, exploring its significance in deciphering the complexities of technology adoption in the digital era. By examining factors such as performance expectancies, effort expectancies, social influences, facilitating conditions, hedonic motivation, price values, and habits, this review explains their influence on individual decision making. In addition, it evaluates empirical research, addresses emerging criticism, and explores recent advances, aiming to contribute to the advancement of knowledge in technology acceptance. Despite its advantages, UTAUT 2 faces challenges such as contextual adaptation and predicting dynamic behavior. Nevertheless, the future of this technology remains promising as research efforts continue to refine and expand its application in navigating the ever-evolving digital landscape.
THE INFLUENCE OF STRATEGIC ORIENTATION, ORGANIZATIONAL CAPABILITY AND GOVERNMENT SUPPORT ON THE SUSTAINABLE PERFORMANCE: A SYSTEMATIC LITERATURE REVIEW Abiyoga, Adis; Suprapti, Ni Wayan Sri; Setiawan, Putu Yudi; Suparna, Gede
Distribusi - Journal of Management and Business Vol. 13 No. 1 (2025): Distribusi, March 2025
Publisher : Fakultas Ekonomi dan Bisnis Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/distribusi.v13i1.603

Abstract

The study aims to explore the influence of strategic orientation on sustainable performance of organic farming in the Bali Province. The data used in the study covers the strategic issues of agriculture in Bali, the importance of the agricultural sector for the economic and cultural life of Bali, as well as the role of the Government of the Province of Bali in making the sector a major focus of development. There is still very limited research using systematic literature reviews, especially in the context of the agricultural sector. The research uses the method of Systematic Literature Review (SLR) by looking for relevance from various previous research articles. The results show that strategic orientations, such as market orientation and technology orientation, have an important influence on the sustainable performance of organic farming. In addition, innovation and marketing capabilities also play a role in improving the sustainable performance of organic farming. Government support has proven to be a key factor in boosting the success and growth of the organic farming sector in Bali.
Co-Authors Abiyoga, Adis Ade Santoso Chandra Agus Md Yoga Iswara Alicia Alexandra Amara Dyah Rachmasari Andika Djunaidi Putra Desak Ketut Sintaasih Desak Putu Ariesi Dewa Ayu Osa Rianty Dewa Gede Adi Adnyana Dewa Heri Gowinda Gede Suparna Gunawan Komang Yogi Indra Gusti Komang Trisna Sudiatmika Gusti Ngurah Joko Adi Negara I Gede Nandya Oktora Panasea I Gst. A. Kt. Gd. Suasana I Gusti Ayu Ketut Giantari I Gusti Made Suwandana I Kadek Suarjana I Ketut Rahyuda I Made Nugraha Santosa I Made Wardana I Nyoman Sudiarta I Putu Gde Sukaatmadja Ida Bagus gede Surya Pradipta Ida Bagus Ketut Surya Ida Bagus Oka Keswara Putra Kadek Silvia Ermayanti Komang Priti Elizabeth Fallo Lady Charisma Made Lia Ananda Dewi Maesa, I Putu Dicky Manyasa, Komang Merta Mulia Ni Ketut Dian Suryandari Ni Komang Sarmila Ni Made Dhian Rani Yulianti Ni Made Kania Indriani Putri Ni Nyoman Kerti Yasa Ni Wayan Arum Maha Dharmeitreya Novie Margarani Akwan Nyoman Sugihartini Nyoman Triaryati Pande Ketut Ribek Piartrini, Putu Saroyini Putu Damara Juarez Putu Sundari Aprelia Dewi Putu Tara Ayu Paramita Putri Putu Yudi Setiawan Razheva Rayya Husein Roffianto Adi Nugroho Sindu, I Gede Partha Siwi Manganti Widagda K., I GN Jaya Agung Yuliani, Pande Nyoman