Articles
<![CDATA[Pengaruh Game Edukasi Nihongo Benkyou Terhadap Prestasi Belajar Bahasa Jepang Siswa Kelas X di SMA Karya Wisata Singaraja Tahun Pelajaran 2018/2019 ]]>
<![CDATA[Suprapti, Ni Wayan]]>;
<![CDATA[Sugihartini, Nyoman]]>;
<![CDATA[Sindu, I Gede Partha]]>
<![CDATA[ KARMAPATI (Kumpulan Artikel Mahasiswa Pendidikan Teknik Informatika) Vol 8, No 2 (2019) ]]>
Publisher : <![CDATA[Universitas Pendidikan Ganesha ]]>
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DOI: 10.23887/karmapati.v8i2.18272
<![CDATA[Penelitian ini bertujuan untuk mengetahui (1) pengaruh game edukasi nihongo bengkyou terhadap prestasi belajar bahasa jepang siswa kelas X di SMA Karya Wisata Singaraja (2) mengetahui respon siswa setelah menggunakan game edukasi nihongo benkyou pada mata pelajaran bahasa Jepang. Jenis penelitian ini adalah eksperimen semu (quasi eksperimen) dengan desain Post Test Only Control Group Design. Populasi penelitian mencakup seluruh siswa kelas X SMA Karya Wisata Singaraja Tahun Pelajaran 2018/2019. Metode pengumpulan data yang digunakan yaitu dengan metode tes uraian untuk mengatur ranah kognitif kemudian dianalisis dengan meliputi uji normalitas, uji homogenitas dan uji hipotesis serta metode kuisioner untuk melihat respon siswa. Data prestasi belajar kemudian dianalisis dengan melakukan uji prasyarat yang meliputi uji normalitas, uji homogenitas dan uji- t. Hasil penelitian menunjukkan (1) bahwa terdapat prestasi belajar yang lebih tinggi antara siswa yang belajar menggunakan game edukasi nihongo benkyou dengan siswa yang belajar tanpa menggunakan game edukasi nihongo benkyou pada mata pelajaran bahasa Jepang siswa kelas X di SMA Karya Wisata Singaraja. Hasil analisis uji-t memperoleh thitung sebesar 3.068 dan ttabel sebesar 1.994 untuk dk thitung > ttabel, ini berarti H0 ditolak. (2) respon siswa terhadap penggunaan game edukasi nihongo benkyou  pada mata pelajaran bahasa Jepang adalah sangat positif dilihat dari rata-rata skor hasil angket respon siswa yaitu 100,029.]]>
<![CDATA[PERAN KEPUASAN KERJA DALAM MEMEDIASI PENGARUH KONFLIK PERAN DAN STRES KERJA TERHADAP INTENSI KELUAR (STUDI PADA ANANTARA SEMINYAK RESORT & SPA, BALI) ]]>
<![CDATA[Novie Margarani Akwan]]>;
<![CDATA[Ni Wayan Sri Suprapti]]>;
<![CDATA[Desak Ketut Sintaasih]]>
<![CDATA[ RELASI : JURNAL EKONOMI Vol 12 No 1 (2016) ]]>
Publisher : <![CDATA[STIE Mandala Jember ]]>
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DOI: 10.31967/relasi.v12i1.89
<![CDATA[Intention to leave is an important issue that needs attention for management especially in the hospitality industry. Intention to leave is an indicatication from the actual turnover, and high turnover numbers can caused significant losses for the company. The aim of this study is to analyze the role of job satisfaction in mediating the effects of role conflict and job stress to the intention of leave. The study is conducted at Anantara Seminyak Resort & Spa, Bali with a sample of 60 employees who were taken from a population of 148 people using Slovin method. Collecting data using questionnaire and data analysis techniques with PLS. The results showed that the role conflict and job stress has negative and significant effect to employee job satisfaction. Role conflict and job stress has positive and significant effect to the intention to leave. Job satisfaction has negative and significant effect to the intention to leave. Job satisfaction proved to be partially mediation in relations of role conflict and job stress to the employee intention to levae. Implications of this study is to suppress intention to leave and prevent the occurrence of actual turnover, is important for the management of the company to make efforts that can reduce role conflict and job stress of the employees.]]>
<![CDATA[MENGEMBANGKAN STAF ORGANISASI MENJADI SUMBERDAYA MANUSIA STRATEGIK MELALUI BUDAYA MELAYANI PELANGGAN ]]>
<![CDATA[Ni Wayan Sri Suprapti]]>
<![CDATA[ PIRAMIDA Vol 3, No.1 Juli 2007 ]]>
Publisher : <![CDATA[Puslit Kependudukan dan Pengembangan SDM Universitas Udayana ]]>
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<![CDATA[This paper attempts to apply some marketing and human resource management concepts to high educational area. Higher competition intensity demands a high educational institution to become a learning organization, where its entire member has an ability to learn faster and doing knowledge sharing effectively. In a high educational institution, both of teaching and administration?s staff must develop themselves to become a strategic human resource so they will be able to conduct learning process with high perceived customer value. It will be realized if there is a strong culture for entire member of organization to serve customers, both external and internal.]]>
<![CDATA[PENGARUH CITRA TOKO TERHADAP KEPUASAN PELANGGAN DAN NIAT BELI ULANG PADA CIRCLE K DI KOTA DENPASAR ]]>
<![CDATA[Ni Made Dhian Rani Yulianti]]>;
<![CDATA[Ni Wayan Sri Suprapti]]>;
<![CDATA[Ni Nyoman Kerti Yasa]]>
<![CDATA[ Matrik : Jurnal Manajemen, Strategi Bisnis dan Kewirausahaan Volume 8 Nomor 1 Tahun 2014 ]]>
Publisher : <![CDATA[Universitas Udayana ]]>
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<![CDATA[This study aimed to determine the effect of store image on customer satisfaction, the influence of satisfaction on customer repurchase intention, and effect of store image on customer repurchase intention. Data collected through the survey by distributing questionnaires to 185 respondents. Data were analyzed using SEM with application software AMOS and SPSS. The results showed that: (1) Store image has a positive and significant impact on customer satisfaction. (2) Customer satisfaction has a positive and significant impact on customer repurchase intention. (3) The store image has a positive and significant impact on customer repurchase intention]]>
<![CDATA[PENGARUH SIKAP DAN NORMA SUBYEKTIF TERHADAP NIAT CALON PEMILIH DI KOTA DENPASAR UNTUK MEMILIH PARTAI DEMOKRAT DALAM PEMILU LEGISLATIF TAHUN 2014 ]]>
<![CDATA[Ida Bagus gede Surya Pradipta]]>;
<![CDATA[Ni Wayan Sri Suprapti]]>
<![CDATA[ Matrik : Jurnal Manajemen, Strategi Bisnis dan Kewirausahaan Volume 7 Nomor 1 Tahun 2013 ]]>
Publisher : <![CDATA[Universitas Udayana ]]>
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<![CDATA[According to the Attitude Theory from Fishbein and Ajzen, consumer intentions to buy is determined by the attitudes and subjective norms. This three variables can be applied to relationships in the political world as to determine the voter choice intent. The study aims is to clarify the relationship between attitudes and subjective norms to voter intentions in elect Partai Demokrat in 2014 legislative elections. Primary data was collected through survey of 120 voters in Denpasar. Sample was determined by purposive sampling with three criteria, respondents live and use their voting rights in Denpasar and minimal education is high school. The results showed voters had unfavorable attitudes, subjective norms and intentions were low. Attitudes and subjective norms has significant and positive effect on intention to choose, subjective norms influence is stronger than the attitude of voters. This result indicate the influence of external (social environment) is stronger than internalfactors. The results can not be generalized beyond the study area and therefore further research is advisable to do research with a broader area and larger sample sizes or add another variables besides attitude and subjective norm, as the popularity and credibility of the party cadres.]]>
<![CDATA[PERAN PENDAPATAN DALAM MEMODERASI PENGARUH SIKAP PADA KESEDIAAN MEMBAYAR PRODUK RAMAH LINGKUNGAN ]]>
<![CDATA[Gunawan Komang Yogi Indra]]>;
<![CDATA[Suprapti Ni Wayan Sri]]>
<![CDATA[ Matrik : Jurnal Manajemen, Strategi Bisnis dan Kewirausahaan Volume 9 Nomor 1 Tahun 2015 ]]>
Publisher : <![CDATA[Universitas Udayana ]]>
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<![CDATA[The aim of this study is to determine the effect of attitudes toward willingness to pay of Philips LED bulb, with level of consumer income as moderating variable. The study was conducted in Denpasar City with sample size of 90 LED bulbs user but have not used the Philips brand. Sample was determined by purposive sampling and data were collected by using questionnaires distributed directly. The data were processed with Moderate Regression Analysis (MRA). The results of this study indicate that attitudes is positively affect willingness to pay, but the level of income is negatively affect willingness to pay. Nevertheless, income level are significantly moderate the relationship between attitude and willingness to pay, and the resultsshow a positive coefficient, which means that the income level strengthen the influence of attitude toward willingness to pay of Philips LED bulb]]>
<![CDATA[IMPLEMENTASI PEMASARAN HIJAU MELALUI PENAWARAN TAS BELANJA ECO-BAG UNTUK MENINGKATKAN LOYALITAS PELANGGAN PASAR SWALAYAN ]]>
<![CDATA[Andika Djunaidi Putra]]>;
<![CDATA[Ni Wayan Sri Suprapti]]>
<![CDATA[ Matrik : Jurnal Manajemen, Strategi Bisnis dan Kewirausahaan Volume 11 Nomor 1 Tahun 2017 ]]>
Publisher : <![CDATA[Universitas Udayana ]]>
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DOI: 10.24843/MATRIK:JMBK.2017.V11.i01.p04
<![CDATA[Supermarket is one of the business units that cause of the environmental polluted, especially in problem of plastic waste. To reduce this problem, the management of many giant supermarkets offers eco-bag to their customers as implementation of green marketing. This study is conducted in Denpasar City and Badung Regency. The objective of this study is to explain the influence of product quality of eco-bag on customer loyalty, with eco-bag perceived value as a mediating variable. Data are collected by questionaire from 105 customers of five supermarkets. Data are analyzed by path analysis and Sobel test. The study found that the product quality of eco-bag is positively influence on customer loyalty, and eco-bag perceived value is significantly mediated the effect of product quality of eco-bag on customer loyalty.]]>
<![CDATA[Peran Kepercayaan Memediasi Pengaruh Persepsi Nilai dan Persepsi Risiko Produk Terhadap Niat Beli Produk (Studi pada Produk Suplemen Hijau Merek Herbalife) ]]>
<![CDATA[Made Lia Ananda Dewi]]>;
<![CDATA[Ni Wayan Sri Suprapti]]>
<![CDATA[ Matrik : Jurnal Manajemen, Strategi Bisnis dan Kewirausahaan Volume 14 Nomor 1 Tahun 2020 ]]>
Publisher : <![CDATA[Universitas Udayana ]]>
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DOI: 10.24843/MATRIK:JMBK.2020.v14.i01.p07
<![CDATA[Tujuan penelitian ini adalah untuk menjelaskan pengaruh persepsi nilai hijau, persepsi risiko hijau, dan kepercayaan hijau terhadap niat beli hijau produk Herbalife, serta mengetahui apakah kepercayaan hijau merupakan variabel mediasi. Penelitian ini menggunakan teknik penentuan sampel purposive sampling. Sampel yang digunakan sebanyak 100 orang responden yang berdomisili di Denpasar. Data yang diperoleh dianalisis dengan analisis deskriptif dan Partial Least Square. Hasil penelitian menemukan bahwa persepsi nilai hijau dan kepercayaan hijau berpengaruh positif dan signifikan terhadap niat beli hijau. Persepsi nilai hijau berpengaruh positif dan signifikan terhadap kepercayaan hijau. Selanjutnya, persepsi risiko hijau berpengaruh negatif dan signifikan terhadap kepercayaan hijau dan niat beli hijau. Implikasi praktis penelitian ini adalah penting bagi pemasar untuk memperhatikan hal ini melalui lebih intensif dalam membuat program kegiatan-kegiatan yang bertemakan kesehatan seperti olahraga sepeda, marathon, dan senam yang kemudian didukung oleh pemasaran dan edukasi mengenai produk Herbalife. Hasil uji mediasi menunjukkan bahwa untuk meningkatkan niat beli hijau tidak hanya dengan menekankan pada persepsi risiko hijau konsumen saja, namun juga melalui meningkatkan kepercayaan mereka terhadap produk hijau.]]>
<![CDATA[MEMBANGUN LOYALITAS PELANGGAN MELALUI KEPUASAN YANG DIPENGARUHI OLEH KUALITAS PRODUK, PERSEPSI HARGA DAN CITRA MEREK (Studi Pada Produk Smartphone Merek Oppo) ]]>
<![CDATA[Putu Sundari Aprelia Dewi]]>;
<![CDATA[Ni Wayan Sri Suprapti]]>
<![CDATA[ Matrik : Jurnal Manajemen, Strategi Bisnis dan Kewirausahaan Volume 12 Nomor 2 Tahun 2018 ]]>
Publisher : <![CDATA[Universitas Udayana ]]>
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DOI: 10.24843/MATRIK:JMBK.2018.v12.i02.p01
<![CDATA[The purpose of this study is to determine the effect of satisfaction in building customer loyalty influenced by the product quality, brand image and price perception. The study was conducted in Denpasar City, involving 105 respondents. Respondents were selected using purposive sampling. The criteria od respondent involved is they have purchased an Oppo smartphone. The research instrument used a questionnaire. The data collection is conducted by distributing questionnaires which is tested using the validity test and reliability test to determine the accuracy and consistency of the questionnaire. Furthermore, data collected from the questionnaires are analyzed using path analysis (Path Analysis). The results are found that customer satisfaction has a positive and significant impact on customer loyalty and brand image is the most variable that affect the customer satisfaction]]>
<![CDATA[PERAN KEPUASAN DALAM MEMEDIASI PENGARUH KOMUNITAS MEREK TERHADAP LOYALITAS PENGGUNA HARLEY-DAVIDSON DI KOTA DENPASAR ]]>
<![CDATA[I Gede Nandya Oktora Panasea]]>;
<![CDATA[Ni Wayan Sri Suprapti]]>
<![CDATA[ Matrik : Jurnal Manajemen, Strategi Bisnis dan Kewirausahaan Volume 7 Nomor 2 Tahun 2013 ]]>
Publisher : <![CDATA[Universitas Udayana ]]>
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<![CDATA[This study empirically explores the influences of brand community on loyalty when mediated by satisfaction. The data on this research were collected from observation, interviews, and questionnaires.Data analysis methods that used on this research were descriptive and inferential statistics. Descriptive statistics such as frequency distributions were used to describes the characteristics of the respondents, while inferential statisticssuch as Baron and Kenny Steps and Sobel test is used to test the hypotheses. The results showed that satisfaction partially mediates the effect of brand community on loyalty of Harley-Davidson users inDenpasar. It shows that satisfaction is an essential element for the brand community to realize the brand loya lty.]]>
