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All Journal SUPREMASI: Jurnal Pemikiran, Penelitian Ilmu-Ilmu Sosial, Hukum dan Pengajarannya TOMALEBBI: Jurnal Pemikiran, Penelitian Hukum, Pendidikan Pancasila dan Kewarganegaraan (PPKn) JURNAL PENDIDIKAN EKONOMI: Jurnal Ilmiah Ilmu Pendidikan, Ilmu Ekonomi dan Ilmu Sosial Phinisi Integration Review Eklektik : Jurnal Pendidikan Ekonomi dan Kewirausahaan Jurnal Kewarganegaraan Pinisi Business Administration Review East Asian Journal of Multidisciplinary Research (EAJMR) HUMAN: South Asian Journal of Social Studies SOCIETIES: Journal of Social Sciences and Humanities INSIGHT: Indonesian Journal of Social Studies and Humanities Journal of Economics, Entrepreneurship, Management Business and Accounting Indonesian Journal of Pedagogical and Social Studies Seminar Nasional Hasil Penelitian LP2M UNM Journal of Innovative and Creativity International Journal of Business and Quality Research International Journal of Economics, Business and Innovation Research Panggung Kebaikan : Jurnal Pengabdian Sosial V-Machine: Vocational and Mechanical Community Service Journal (Jurnal Pengabdian Masyarakat)
Mustari Mustari
Universitas Negeri Makassar
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Chemistry Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Dentistry Economics, Econometrics & Finance Education Energy Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Materials Science & Nanotechnology Mathematics Mechanical Engineering Medicine & Pharmacology Public Health Social Sciences Other

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Pengembangan Media Pembelajaran Kartu Domino Ekonomi Muhammad Ilyas Thamrin Tahir; Nur Arisah; Dewi Sakinah Rahmadani; Mustari Mustari; A. Sri Astika Wahyuni
V-MACHINE: Vocational and Mechanical Community Service Journal Vol. 1 No. 2 (2024): November
Publisher : Program Studi Sarjana Terapan PTM FT UNM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69712/machine.v1i2.5663

Abstract

The partners of this Community Partnership Program (PKM) are the Principal, Teachers, and Staff of SMAN 6 Barru. The priority problem underlying this training activity is to improve the effectiveness of the learning process by applying domino card learning media, because the use of effective and interactive learning media can increase students' interest and motivation to learn. The methods used were lectures, demonstrations, discussions, questions and answers, and accompanying partners. The results achieved are (1) Partners have knowledge related to domino card learning media, (2) Partners can apply domino card learning media (3) Partners have the ability to develop interactive learning media.
The Influence of Marketing Innovation on Increasing MSME Sales Mustari Mustari; Nur Arisah
International Journal of Business and Quality Research Vol. 3 No. 02 (2025): April - June, International Journal of Business and Quality Research (IJBQR)
Publisher : Citakonsultindo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63922/ijbqr.v3i02.1765

Abstract

The purpose of this research is to ascertain whether or not marketing innovation contributes to the expansion of sales at SMEs. The author used a descriptive methodology combined with qualitative data analysis to conduct her study, with in-depth interviews providing the primary source material for her findings. Micro, small, and medium sized company student entrepreneurs made up the study's population, from which 8 respondents were chosen for the sample. Descriptive analysis using a qualitative approach is used to analyze the data, specifically to describe the study outcomes in their raw form with the editing and coding processes that led to those results. The study's findings suggest that MSMEs might boost their revenue via creative marketing strategies.
The Role Of Msmes In Stimulating Local Economic Growth In Rantepao District, North Toraja Regency Mustari Mustari; Nur Arisah
International Journal of Business and Quality Research Vol. 3 No. 03 (2025): July - September, International Journal of Business and Quality Research (IJBQ
Publisher : Citakonsultindo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63922/ijbqr.v3i03.2201

Abstract

Micro, Small, and Medium Enterprises (MSMEs) play a significant role in national and local economic growth. In Rantepao District, MSMEs play a crucial role not only in job creation and increasing community income, but also in preserving local culture and developing community-based tourism. This study employed a qualitative approach with a descriptive and exploratory design. Data were collected through in-depth interviews, participant observation, Focus Group Discussions (FGDs), and documentation studies. Informants were selected using purposive and snowball sampling techniques, consisting of MSME actors and related stakeholders. Analysis was conducted using thematic analysis methods. The results show that MSMEs in Rantepao play a strategic role in driving the local economy by absorbing labor, increasing income, and preserving regional culture. Internal factors such as self-efficacy and achievement motivation among MSME actors, especially the younger generation, are key to success. However, challenges such as limited access to capital, entrepreneurship training, and digital technology adoption remain major obstacles
Pengaruh Pendidikan Kewirausahaan, Literasi Ekonomi, Need For Achievement, Self Efficacy, dan Ekspektasi Pendapatan Sebagai Variabel Moderator Terhadap Intensi Minat Berwirausaha Pada Ibu Rumah Tangga Nur Arisah; Mustari Mustari; Ratnah S.; Andi Sawe Riesso
Journal of Innovative and Creativity Vol. 5 No. 3 (2025)
Publisher : Fakultas Ilmu Pendidikan Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/joecy.v5i3.4414

Abstract

Penelitian ini memiliki tujuan dalam mengungkap bagaimana pendidikan kewirausahaan, literasi ekonomi Need For Achievement, self-efficacy, ekspektasi pendapatan terhadap intensi minat berwirausaha pada wirausaha ibu rumah tangga. Dalam penelitian ini menggunakan jenis penelitian kuantitatif. Adapun metode pengumpulan data yang diterapkan yaitu melalui observasi, kuesioner dan dokumentasi. Populasi dalam penelitian ini merupakan ibu rumah tangga, dan sampelnya sebanyak 100 responden yang diambil dari ibu rumah tangga yang bertempat di Kelurahan Laikang, Kecamatan Biringkanaya, Kota Makassar. Analisis data yang digunakan yakni analisis jalur (path analysis). Berdasarkan hasil penelitian menunjukkan bahwa: (1) Pendidikan Kewiraushaaan, Literasi Ekonomi, Need For Achievement, Self Efficacy, dan Ekspektasi Pendapatan berpengaruh terhadap Intensi Minat Berwirausaha, (2) Pendidikan Kewiraushaaan, Literasi Ekonomi, Need For Achievement, dan Self Efficacy berpengaruh terhadap Ekspektasi Pendapatan, dan (3) Pendidikan Kewiraushaaan, Literasi Ekonomi, Need For Achievement, dan Self Efficacy berpengaruh terhadap Intensi Minat Berwirausaha dengan Ekspektasi Pendapatan sebagai variabel moderator.
Influence Marketing Mix and Behavior Entrepreneurship Against Sales Volume (Study Case Food City Courtyard of the Grand Mosque in the Soppeng District): Nurul Arfianti Arib; Mustari Mustari; Muhammad Hasan
Journal of Economics, Entrepreneurship, Management Business and Accounting Vol 1 No 2 (2023): Volume 1, Issue 2, May 2023
Publisher : CV. Sakura Digital Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61255/jeemba.v1i2.76

Abstract

This finding aims to determine the effect of marketing mix and entrepreneurial behavior on the study of sales volume at the food city courtyard of the grand mosque, Soppeng District. The method in its findings is a quantitative method by collecting observational data, questionnaires, and documentation. The number of samples is 24 respondents with multiple linear regression analysis. The findings illustrate that the simultaneous test of three variables (X) on Soppeng District business actors has a jointly significant effect on sales volume (Y) at the food city courtyard of the grand mosque of Soppeng District. Partially, the marketing mix variable (X1) has a positive and significant effect on sales volume (Y). Partially the entrepreneurial behavior variable (X2) has a positive and significant effect on sales volume (Y).
Co-Authors A Nurauliah M A Wahyuni Agus Syam Amri Rahman Andi Aco Agus Andi Elvira Anggraeni Andi Hikmah Dewi Sriyanti Andi Iin Indria Bayu Andi Kasmawati Andi Pallawagau Andi Sawe Riesso Anggita Sellas Arni Arni Asia Asia Bakhtiar Bakhtiar cornelia euvenias sampe ramos Dewi Sakinah Rahmadani Firman Umar Hasnawi Haris Hilda yanti Ilham Thaief Imam Suyitno Ira Mirwan Ismail Ismail Ittihad Salsabilah Zahrah Latifah Asmil Fauzi Marhawati Mirnawati R. Panna Mudrikah Mudrikah Mufti Syaifuddin Muh Ihsan Said Ahmad Muh Sudirman Muhammad Akbal Muhammad Dinar Muhammad Hasan Muhammad Ihsan Said Ahmad Muhammad Ilyas Thamrin Tahir Muhammad Rakib Muhammadong Mustaring Mustaring Nahriana Nahriana Novita Sari Nur Arisah Nurdiana Nurharsya Khaer Hanafie Nurul Arfianti Arib Putri Ayu Annisa Rafika Kaharuddin Rahmatullah Ramli Kasiang Ratnah S Ratnah S. Resniati Ruslan Riska Nurhidayani Rizkia Afni Romansyah Sahabuddin Rumawi Rumawi Sindi Indriyani Sitti Hajerah Hasyim St. Fatimah Achmad Suhaeb, Firdaus W Sukmawati Sukmawati Sukmawati Sukmawati Sukmawati, Sukmawati Syamsu Rijal Taslim Dangnga Tuti Supatminingsih Udiyo Basuki Wahyudi Gani, Andika Wahyuni, Andi Sri Astika Winda Winda