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Kepuasan Pengunjung Pada Fasilitas Wisata di Daya Tarik Wisata Safari Lagoi Bintan Kepulauan Riau Mita Aprilia Kartini; Youmil Abrian; Nidia Wulansari
JURNAL KAJIAN PARIWISATA DAN BISNIS PERHOTELAN Vol 4 No 1 (2023): Jurnal Kajian Pariwisata dan Bisnis Perhotelan
Publisher : Departemen Pariwisata Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/jkpbp.v4i1.50972

Abstract

This research was purposed to describe level of visitor satisfaction at the Safari Lagoi Bintan from indicators: suitability of expectations, revisit intention, and willingness to recommend. The type of this research is descriptive with quantitative data using survey methods. The research was conducted at the Safari Lagoi Bintan, Riau Islands. The population in this research was 9,297 visitors who visited Safari Lagoi Bintan from November 2021-April 2022. The results of this study indicate that: 1) The level of satisfaction about facilities on the suitability of expectations indicators is categorized as satisfied for domestic and foreign visitors, with a score of 4.13 and 4.08; 2) the level of satisfaction on revisit intention indicator is categorized as satisfied for domestic and foreign visitors with a score of 4.15 and 3.96; 3) the level of satisfaction on willingness to recommend indicator is at very satisfied category for domestic visitors, with a score 4.23 and satisfied for foreign visitors with a score of 4.16.
PENGARUH PROMOSI MELALUI MEDIA SOSIAL INSTAGRAM TERHADAP MINAT BELI DI NORTHEAST COFFEE PADANG Dinda Srinovita Dewi; Nidia Wulansari
Ensiklopedia of Journal Vol 5, No 4 (2023): Vol. 5 No. 4 Edisi 2 Juli 2023
Publisher : Lembaga Penelitian dan Penerbitan Hasil Penelitian Ensiklopedia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33559/eoj.v5i4.1801

Abstract

This research started due to the lack of visit rates and the lack of interest of Instagram followers in promotions carried out by social media at Northeast Coffee. This can be concluded from the many problems found in Northeast Coffee which have not been maximally resolved properly, one of which is that the promotions carried out by Instagram Northeast Coffee have not been effective so that followers are less interested in buying their products.            The purpose of this study was to analyze the impact of social media promosi on purchase intention. The type of research used in this research is descriptive with quantitative data. The type of data used in this research is primary and secondary data. The population of this research is visitors who come to Northeast Coffee. The research sample is 97 consumers Sampling techniques using targeted sampling techniques. The research method was performed using a questionnaire (questionnaire) with a Likert scale to check validity and reliability. Data for this study were processed using SPSS 25.00. The results of this study indicate that promotions are in a fairly good category, namely 5.76%. And the buying interest variable is in a pretty good category, namely 75.26%. The effect of promotion (X) on buying interest (Y) with a score of 9.9% and 90.1% Affected by other factors. Furthermore, a simple linear regression analysis gave an F number of 10,441 in sig. 0.000 < 0.05.
Pengaruh Fasilitas Dan E-Wom Terhadap Keputusan Berkunjung Di Daya Tarik Taman Nirwana Sungai Barameh Kota Padang Restiyani Restiyani; Nidia Wulansari
Jurnal Manajemen Pariwisata dan Perhotelan Vol. 1 No. 4 (2023): November : Jurnal Manajemen Pariwisata dan Perhotelan
Publisher : Universitas Katolik Widya Karya Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmpp-widyakarya.v1i4.1485

Abstract

The research was conducted against the background of visitor complaints on social media about tourist facilities. The goal of this study was to determine how visitor decisions at Padang City's Barameh River Nirwana Park attraction were influenced by tourist amenities and E-WOM. With a causal associative methodology, the research is descriptive and quantitative. Population criteria are visitors who have visited Taman Nirwana, have seen reviews about Taman Nirwana on social media and visitors over 20 years old. Purposive sampling was used to collect 120 respondents. Data was collected from questionnaires that have been tested valid and reliable.. Multiple linear regression tests were used to test the research hypothesis with the help of SPSS 23.00, obtaining the results, namely: (1) Tourist Facilities with adequate category (38%), electronic word of mouth with adequate category (39%) and Visiting Decision with adequate category (41%). A significant value of 0.000 <0.05 is assigned to the estimated F score of 63.875. This indicates that the effects of X1 and X2 on Y are significant. This means that the hypothesis (H3) is accepted X1, X2 simultaneously affect Y, then the regression coefficient value for variable X1 is 0.268 with a significance value of 0.000 <0.05 and variable X2 is 0.293 with a significance value of 0.013 <0.05. This means that every 1 unit increase in tourist facilities will increase 0.268 visiting decisions and every 1 unit increase in E-WOM will increase 0.293 visiting decisions. Then the Adjust R square value of 0.514 is obtained, which means that the effect of variables X1 and X2 on Y is 51.4%, while 48.6 is influenced by other factors. so it can be concluded in this study that Ha is accepted
Persepsi Pengunjung Tentang Daya Tarik Wisata Kincia Cucu Antan Kari Di Kabupaten Agam Sri Mulyani; Nidia Wulansari
Jurnal Manajemen Pariwisata dan Perhotelan Vol. 1 No. 4 (2023): November : Jurnal Manajemen Pariwisata dan Perhotelan
Publisher : Universitas Katolik Widya Karya Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmpp-widyakarya.v1i4.1658

Abstract

This research was motivated by complaints from visitors on social media about the attractions of the Kincia Cucu Antan Kari tourist attraction in Agam Regency. This research aims to determine visitors' perceptions of the Kincia Cucu Antan Kari tourist attraction in Agam Regency as seen from 3 indicators, namely: Cognitive, affective and conative. The population of this study was 461 visitors who were visiting and who had visited the Kincia Cucu Antan Kari tourist attraction, from this total population there were 215 respondents. The data collection technique uses a questionnaire (questionnaire) with a Likert scale which has been tested for validity and reliability. The method used in this research is quantitative descriptive. Testing the analysis using data tabulation and measuring the level of respondent achievement (TCR) with the help of SPSS version 23.00. Based on the research results, it was found that visitors' perceptions of the Kincia Cucu Antan Kari tourist attraction in Agam Regency were categorized as quite good. Meanwhile, looking at each of the indicators, cognitive is in the quite good category, affective is in the quite good category and conative is in the quite good category. So it can be concluded that the overall perception of attractiveness at the Kincia Cucu Antan Kari tourist attraction in Agam Regency is quite good so it needs to be optimized further.
PENGARUH BRAND IMAGE DAN FASILITAS TERHADAP KEPUTUSAN MENGINAP TAMU DI HARRIS HOTEL BATAM CENTER Gilang Febriyangga; Nidia Wulansari
Ensiklopedia of Journal Vol 6, No 1 (2023): Vol. 6 No. 1 Edisi 2 Oktober 2023
Publisher : Lembaga Penelitian dan Penerbitan Hasil Penelitian Ensiklopedia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33559/eoj.v6i1.2032

Abstract

Batam City is one of the tourism destinations in, looking at the amount of data on the number of hotels available in Batam City, of course this greatly influences the occupancy rate of hotel rooms in Batam City. One of the hotels in Batam City is HARRIS Hotel Batam Center, this hotel is one of the 4 star hotels in Batam City. This hotel is one of the hotels that is popular with tourists. However, based on observations made by researchers, data were obtained relating to the achievement of occupancy in July 2022 - June 2023, this is the achievement of the target and the average room occupancy rate at the HARRIS Hotel Batam Center experiences fluctuations each month. The aim of this research is to analyze the influence of Brand Image and Facilities on guests' decision to stay at HARRIS Hotel Batam Center. This type of research is quantitative research with a causal associative approach (cause and effect) using survey methods. With a sample size of 98 people using purposive sampling. The data analysis technique used is multiple linear regression analysis by analyzing the influence of brand image and facilities on guests' stay decisions, both jointly (simultaneously) and their individual influence (partial). The research results show that: Brand Image and Facilities show a significant influence together (simultaneously) on guests' decision to stay at HARRIS Hotel Batam Center.Keywords: Brand Image, Facilities, Staying Decision, Hotel
PENGARUH BUDAYA ORGANISASI TERHADAP LOYALITAS KARYAWAN DI FAVEHOTEL OLO PADANG Sofia Ayunda; Arif Adrian; Nidia Wulansari
Bogor Hospitality Journal Vol 6 No 2 (2022): Bogor Hospitality Journal
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat Sekolah Tinggi Pariwisata Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55882/bhj.v6i2.58

Abstract

This study aims to determine the effect of organizational culture (X) on employee loyalty (Y) at FaveHotel Olo Padang. Data was obtained by distributing questionnaires. This study obtained the results of research where the variables of organizational culture and employee loyalty are in the good category. From the results of the simple regression test, the regression coefficient equation is 0.288 with a sig value. 0.002 < 0.05, meaning that 1 unit of organizational culture will increase by 0.288 units of employee loyalty. And obtained the value of R Square 0.227. This means that there is an influence of organizational culture on employee loyalty where the value is 22.75% and 77.3% is influenced by other factors.
PENGEMBANGAN FASILITAS TOILET DAN SARANA IBADAH BERBASIS PEMBERDAYAAN MASYARAKAT DI PEMANDIAN LUBUK NAPA Hijriyantomi Suyuthie; Feri Ferdian; Nidia Wulansari
Community Development Journal : Jurnal Pengabdian Masyarakat Vol. 4 No. 5 (2023): Volume 4 Nomor 5 Tahun 2023
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/cdj.v4i5.21610

Abstract

Pemandian Lubuk Napa memiliki potensi besar untuk pengembangan, namun mengalami kendala utama berupa belum memiliki fasilitas toilet dan sarana ibadah. Hasil observasi tim pengusul dan wawancara dengan pengunjung menunjukkan adanya keluhan terkait kebutuhan akan fasilitas toilet dan kamar bilas, yang mengakibatkan sungai menjadi alternatif tempat buang air. Tantangan ini dapat menjadi hambatan serius dalam pengembangan objek wisata dan pertumbuhan ekonomi Nagari Salibutan secara menyeluruh. Untuk mengatasi permasalahan ini, dilakukan kerjasama melalui pengabdian dari Perguruan Tinggi dengan masyarakat setempat. Tujuan kegiatan pengabdian ini adalah memberdayakan masyarakat sekitar objek wisata Pemandian Lubuk Napa dengan menyediakan fasilitas toilet dan sarana ibadah, serta mengelola fasilitas tersebut secara efektif. Proses ini melibatkan kolaborasi antara perguruan tinggi dan komunitas, dimulai dengan penyediaan fasilitas toilet dan sarana ibadah melalui partisipasi aktif masyarakat. Selanjutnya, dilakukan pelatihan dan pendampingan terkait manajemen toilet dan sarana ibadah, dengan tujuan agar fasilitas yang telah disediakan dapat dijaga dengan baik dan dimanfaatkan secara optimal dalam mendukung kegiatan pariwisata di objek wisata ini. Hasil konkrit dari kegiatan ini adalah penyediaan bahan untuk sarana ibadah dan toilet, serta pembangunan yang melibatkan keterlibatan aktif masyarakat dan pokdarwis, yang bersatu dalam semangat gotong royong.
Pengaruh Fasilitas Dan E-Wom Terhadap Keputusan Berkunjung Di Daya Tarik Taman Nirwana Sungai Barameh Kota Padang Restiyani Restiyani; Nidia Wulansari
Jurnal Manajemen Pariwisata dan Perhotelan Vol. 1 No. 4 (2023): November : Jurnal Manajemen Pariwisata dan Perhotelan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmpp-widyakarya.v1i4.1485

Abstract

The research was conducted against the background of visitor complaints on social media about tourist facilities. The goal of this study was to determine how visitor decisions at Padang City's Barameh River Nirwana Park attraction were influenced by tourist amenities and E-WOM. With a causal associative methodology, the research is descriptive and quantitative. Population criteria are visitors who have visited Taman Nirwana, have seen reviews about Taman Nirwana on social media and visitors over 20 years old. Purposive sampling was used to collect 120 respondents. Data was collected from questionnaires that have been tested valid and reliable.. Multiple linear regression tests were used to test the research hypothesis with the help of SPSS 23.00, obtaining the results, namely: (1) Tourist Facilities with adequate category (38%), electronic word of mouth with adequate category (39%) and Visiting Decision with adequate category (41%). A significant value of 0.000 <0.05 is assigned to the estimated F score of 63.875. This indicates that the effects of X1 and X2 on Y are significant. This means that the hypothesis (H3) is accepted X1, X2 simultaneously affect Y, then the regression coefficient value for variable X1 is 0.268 with a significance value of 0.000 <0.05 and variable X2 is 0.293 with a significance value of 0.013 <0.05. This means that every 1 unit increase in tourist facilities will increase 0.268 visiting decisions and every 1 unit increase in E-WOM will increase 0.293 visiting decisions. Then the Adjust R square value of 0.514 is obtained, which means that the effect of variables X1 and X2 on Y is 51.4%, while 48.6 is influenced by other factors. so it can be concluded in this study that Ha is accepted
Persepsi Pengunjung Tentang Daya Tarik Wisata Kincia Cucu Antan Kari Di Kabupaten Agam Sri Mulyani; Nidia Wulansari
Jurnal Manajemen Pariwisata dan Perhotelan Vol. 1 No. 4 (2023): November : Jurnal Manajemen Pariwisata dan Perhotelan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmpp-widyakarya.v1i4.1658

Abstract

This research was motivated by complaints from visitors on social media about the attractions of the Kincia Cucu Antan Kari tourist attraction in Agam Regency. This research aims to determine visitors' perceptions of the Kincia Cucu Antan Kari tourist attraction in Agam Regency as seen from 3 indicators, namely: Cognitive, affective and conative. The population of this study was 461 visitors who were visiting and who had visited the Kincia Cucu Antan Kari tourist attraction, from this total population there were 215 respondents. The data collection technique uses a questionnaire (questionnaire) with a Likert scale which has been tested for validity and reliability. The method used in this research is quantitative descriptive. Testing the analysis using data tabulation and measuring the level of respondent achievement (TCR) with the help of SPSS version 23.00. Based on the research results, it was found that visitors' perceptions of the Kincia Cucu Antan Kari tourist attraction in Agam Regency were categorized as quite good. Meanwhile, looking at each of the indicators, cognitive is in the quite good category, affective is in the quite good category and conative is in the quite good category. So it can be concluded that the overall perception of attractiveness at the Kincia Cucu Antan Kari tourist attraction in Agam Regency is quite good so it needs to be optimized further.
Pengaruh Lokasi Dan Gaya Hidup Terhadap Keputusan Pembelian Konsumen Di Restoran Jiwa Raga Kitchenette Padang Resy Putri Utami; Nidia Wulansari
Jurnal Manajemen Pariwisata dan Perhotelan Vol. 2 No. 1 (2024): Februari : Jurnal Manajemen Pariwisata dan Perhotelan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmpp-widyakarya.v2i1.1683

Abstract

The culinary business is currently one of the most promising business opportunities. However, behind the success of the business there are certainly factors that influence consumers, such as strategic location and lifestyle that is appropriate at this time. This study aims to describe and analyze the influence or impact obtained from location and lifestyle on purchasing decisions at Jiwa Raga Kitchenette Padang Restaurant. This type of research is quantitative with an associative method in the form of a causal relationship. The study population consisted of consumers who visited Jiwa Raga Kitchenette Restaurant with a research sample of 160 samples and the sample was collected by applying purposive sampling technique. The data collection technique used was the distribution of questionnaires to consumers of Jiwa Raga Kitchenette Restaurant. The questionnaire was prepared using a Likert scale and had been tested for validity with the help of SPSS 23.00. The research data were analyzed using multiple linear regression analysis methods, using prerequisite analysis tests, namely normality test, multicollinearity test and heteroscedasticity test. In testing this hypothesis, partial statistical test (t test) and simultaneous statistical test (F test) were used with significance level α = 0.05 (5%). The results of the research data analysis indicate that the independent variables, namely location (X1) and lifestyle (X2), have a positive and significant influence on the dependent variable, namely the purchase decision (Y). The results of the hypothesis test indicate that the location variable has a significantly positive impact on purchasing decisions, as well as the lifestyle variable on purchasing decisions. Overall, the simultaneous test results indicate that both variables, location (X1) and lifestyle (X2), have a positive and significant effect on the purchasing decision variable (Y).