Article Per Year (5 Year)
p-Index From 2021 - 2026
3.749
P-Index
This Author published in this journals
All Journal Al Ishlah Jurnal Pendidikan Jurnal Ilmiah Universitas Batanghari Jambi Pendas : Jurnah Ilmiah Pendidikan Dasar DIKBASTRA : Jurnal Pendidikan Bahasa dan Sastra Jurnal Ilmiah Profesi Pendidikan Didaktik : Jurnal Ilmiah PGSD STKIP Subang MURHUM : JURNAL PENDIDIKAN ANAK USIA DINI Jurnal Kependidikan: Jurnal Hasil Penelitian dan Kajian Kepustakaan di Bidang Pendidikan, Pengajaran dan Pembelajaran Jurnal Pendidikan dan Pembelajaran Indonesia (JPPI) Pena: Jurnal Pendidikan Bahasa dan Sastra Jurnal Inovasi Pendidikan dan Teknologi Informasi (JIPTI) Jurnal Pengabdian Masyarakat dan Riset Pendidikan Ngudi Waluyo Empowerment : Jurnal Pengabdian Kepada Masyarakat Jurnal Pendidikan dan Sosial Humaniora Jurnal Pengabdian Indonesia
Wiwik Pudjaningsih
Universitas Ngudi Waluyo
Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Other

Published : 23 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 23 Documents
Search

 1   2   3 
STRATEGIC MARKETING MANAGEMENT AND ENROLLMENT SUSTAINABILITY IN ISLAMIC PRIVATE SCHOOLS: A QUALITATIVE CASE STUDY IN THE DIGITAL ERA Huri, Agus; Pudjaningsih, Wiwik
Jurnal Inovasi Pendidikan dan Teknologi Informasi (JIPTI) Vol. 7 No. 1 (2026): Jurnal Inovasi Pendidikan dan Teknologi Informasi (JIPTI)
Publisher : Information Technology Education Department

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52060/jipti.v7i1.3997

Abstract

This study examines how strategic marketing management contributes to enrollment sustainability in Islamic private schools operating in the digital era. It seeks to identify structural mechanisms that influence stable student enrollment beyond short-term promotional efforts. A qualitative case study design was employed using document-based analysis. Institutional strategic plans, marketing records, digital communication archives, and three-year longitudinal enrollment data were systematically analyzed through thematic coding and SWOT-based strategic interpretation. The findings reveal that enrollment sustainability depends on the integration of strategic coherence, analytics-enabled digital marketing, measurable service quality governance, and institutionalized trust mechanisms. Enrollment volatility was linked to campaign-dependent recruitment strategies, strategic–operational misalignment, and the absence of structured performance evaluation systems. At the same time, strong Islamic identity and community trust provided differentiation, but the lack of data-driven governance limited long-term stability. This study advances educational marketing theory by proposing an integrative sustainability model that bridges strategic management, digital transformation, service quality governance, and trust institutionalization in faith-based private schooling contexts.
Managing Curriculum Coherence in Dual Education Systems: A Qualitative Case Study of National and Islamic Boarding School Integration in Indonesia Mutolib, Abdul; Pudjaningsih, Wiwik
Jurnal Pendidikan dan Pembelajaran Indonesia (JPPI) Vol. 6 No. 2 (2026): Jurnal Pendidikan dan Pembelajaran Indonesia (JPPI), 2026 (2)
Publisher : Yayasan Pendidikan Bima Berilmu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53299/jppi.v6i2.3944

Abstract

The expansion of hybrid education systems has intensified challenges in achieving curriculum coherence across multiple normative frameworks. This study aims to analyze how curriculum coherence is strategically managed in a dual education system integrating national and islamic boarding school curricula within an Indonesian junior secondary school. This research employs a qualitative single-case study design. Data were collected through semi-structured interviews, non-participant observations, and document analysis. Data were analyzed using a hybrid deductive–inductive thematic approach that integrates conceptual frameworks with empirical field findings. The findings reveal that curriculum integration is not an additive process but a distributed governance achievement enacted through three interdependent mechanisms: structural alignment (vision reframing, curriculum mapping, and time allocation design), relational coordination (cross-domain collaboration and contextual integration practices), and adaptive monitoring (integrated evaluation and feedback loops). Despite structured planning, coherence remains dynamic and requires continuous negotiation due to dual accountability pressures, coordination fatigue, and epistemological tensions. This study proposes a distributed coherence governance framework as an analytical lens for understanding complexity management in hybrid faith-based education systems.
Implementasi Kegiatan Market Day dalam Menumbuhkan Nilai Kewirausahaan dan Keterampilan Sosial Anak Usia Dini Trianingsih, Trianingsih; Pudjaningsih, Wiwik
Murhum : Jurnal Pendidikan Anak Usia Dini Vol. 7 No. 1 (2026): Juli In Progress
Publisher : Perkumpulan Pengelola Jurnal (PPJ) PAUD Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37985/murhum.v7i1.2126

Abstract

Artikel ini bertujuan untuk mengetahui bagaimana implementasi kegiatan Market Day dalam menumbuhkan nilai kewirausahaan dan keterampilan sosial anak usia dini khususnya di RA Panjang Janur. Subjek penelitian ini adalah 2 kelas yaitu B1, sebagai penjual B2 sebagai pembeli. Metode yang digunakan dalam penelitian ini adalah metode kualitatif yaitu penelitian lapangan (field research), analisis data menggunakan Teknik observasi. Hasil dari penelitian yang dilakukan menunjukkan bahwa implementasi kegiatan Market Day di RA Panjang Janur dilakukan satu tahun sekali setiap tema pasar dengan bentuk kegiatan bermain peran ada yang berperan sebagai penjual dan pembeli. Dengan hal itu anak dapat belajar bagaimana cara bertransaksi yang baik, cara mempromosikan barang dagangannya dan cara menukar kembalian. Terdapat nilai-nilai kewirausahaan yang terlihat pada anak yaitu sikap kepemimpinan, tanggung jawab, mandiri, disiplin, jujur, kreatif dan menumbuhkan ketrampilan sosial anak. Namun ada beberapa hambatan seperti kurangnya tenaga pengajar, lokasi yang sempit, keterbatasan kemampuan anak dalam mempromosikan barang dagangannya sehingga kurang menarik pembeli.
Co-Authors Abdul Mutholib Abdul Mutolib Ade Pratama Ade Rahima Ade Taufan Amara Julia Ratnaningsih Apriliyani, Rika Arif Rahim Arliyah Arliyah Aulia Cahyaning Tyas Bagas Prakosa Baseran Nor Benar Sembiring Beti Nurasih Elia Azizah Erlina Zahar Fitri Wulandari Fyanthusany, Desyanne Dhuanyta Harbeng Masni Harman Harman Hendra Rustantono Herman Budiyono Huri, Agus Hutabarat, Zuhri Saputra Idah Riyanti Lisa Virdinarti Putra Muhammad Halfi Indra Syahputra Nila Kusumaningtyas, Nila Nurpeni, Nurpeni Nurwanti, Siti Puji Darwanti Qomaruddin Rizal Reo Riki Lazarius Retno Sasti Intan Pangastuti Rina Rochmawati, Nur Intan Rosmiati Rosmiati Rusmiyanti Rusmiyanti Sisca Septiani Sisca Septiani Siswi Yulfani Siswi Yulfani Siti Aqidatun Siti Nurwanti Siti Syuhada Sopi Ali Suprobo Pulas Dewi Syifa Fauziah Tanti Harjanti Trianingsih, Trianingsih Wennyta Wennyta Yuvensius Lana