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Optimalization Strategy for Corporate Social Responsibility (CSR) Programs Based on Community Empowerment Towards Economic Independence Post-Mining by the Gold Mining Business Unit of PT Antam Tbk. Cindy Pricillia Octavenda; Teguh Iman Santoso
International Journal of Economics, Business and Innovation Research Vol. 3 No. 05 (2024): International Journal of Economics, Business and Innovation Research (IJEBIR)
Publisher : Cita konsultindo

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Abstract

This study aims to evaluate the implementation, challenges, and strategies of PT Antam Pongkor's CSR program to enhance the economic independence of local communities. Using qualitative methods, this study produces interviews and data analysis to describe the situation. The sample was purposively selected, involving the company, village government, and CSR recipients. Data collection techniques included interviews, observation, and documentation, with semi-structured interviews used to obtain in-depth data. Triangulation methods were employed to verify the data through various approaches, including data sources, researchers, theories, and methods. The results indicate that PT Antam's CSR program needs to be more effective by adhering to the Triple Bottom Line principles (People, Planet, Profit). Recommended strategies include skills training in agriculture, livestock, and SMEs. The challenges faced include community dependency on the company, changes in funding, lack of community involvement, and limited resources. To address these issues, the company needs to develop empowerment programs, increase community engagement, and strengthen the monitoring and evaluation system.
Inovasi dalam Peningkatan Kesadaran dan Pengelolaan Wisata Berbasis Komunitas di Desa Tenjolaya untuk Pembangunan Berkelanjutan Fetty Poerwita Sary; Teguh Iman Santoso
Jurnal Pengabdian Masyarakat: Pemberdayaan, Inovasi dan Perubahan Vol 4, No 6 (2024): JPM: Pemberdayaan, Inovasi dan Perubahan
Publisher : Penerbit Widina, Widina Media Utama

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59818/jpm.v4i6.900

Abstract

The community service program in Tenjolaya Tourism Village aims to raise awareness and understanding among residents about the village's tourism potential and to encourage participation in community-based tourism management. With 40 participants from various community groups, the program includes digital tourism promotion education and Community-Based Tourism (CBT) concepts. Evaluation shows increased participant knowledge, with 97.5% supporting the program’s continuation. Positive responses to digital technology in tourism promotion highlight the importance of a participatory approach to sustainable tourism village development, though challenges remain in advancing technology use.ABSTRAKProgram pengabdian masyarakat di Desa Wisata Tenjolaya bertujuan meningkatkan kesadaran dan pemahaman masyarakat tentang potensi pariwisata serta mendorong partisipasi dalam pengelolaan desa wisata berbasis komunitas. Dengan 40 peserta dari berbagai kelompok masyarakat, kegiatan ini mencakup edukasi promosi wisata digital dan Community-Based Tourism (CBT). Evaluasi menunjukkan peningkatan pengetahuan peserta, dengan 97,5% mendukung keberlanjutan program ini. Hasil positif dari teknologi digital dalam promosi wisata menekankan pentingnya pendekatan partisipatif untuk pengembangan desa wisata berkelanjutan, meskipun tantangan penerapan teknologi masih ada.