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All Journal MATRIK: JURNAL MANAJEMEN, STRATEGI BISNIS, DAN KEWIRAUSAHAAN Jurnal Pendidikan Ekonomi (JUPE) Agora EDUCATIO : Journal of Education Journal Economics & Business Atmajaya Indonesia Majalah Ekonomi Jurnal Manajemen Pemasaran International Journal of Supply Chain Management EQIEN - JURNAL EKONOMI DAN BISNIS Ecopreneur.12 Jurnal Perawat Indonesia Jurnal Manajerial JURNAL EKSBIS MANAJEMEN DEWANTARA Management Studies and Entrepreneurship Journal (MSEJ) Abdimas Galuh: Jurnal Pengabdian Kepada Masyarakat EduLine: Journal of Education and Learning Innovation MANAJEMEN BISMA (Bisnis dan Manajemen) Jurnal Manajemen Perhotelan Jurnal Kreativitas dan Inovasi (Jurnal Kreanova) IQTISHADequity jurnal MANAJEMEN Masip: Jurnal Manajemen Administrasi Bisnis dan Publik Terapan
Ratih Indriyani
Universitas Kristen Petra
Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Nursing Social Sciences Transportation Other

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PERAN EMOTIONAL EXHAUSTION DALAM HUBUNGAN ANTARA JOB INSECURITY DAN WORK ATTITUDE: STUDI PADA SALESPERSON OTOMOTIF Ratih Indriyani; Andrew Gunawan; Sesilya Kempa
MANAJEMEN Vol. 4 No. 2 (2024): OKTOBER : MANAJEMEN (Jurnal Ilmiah Manajemen dan Kewirausahaan)
Publisher : LPPM Politeknik Pratama

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/manajemen.v4i2.792

Abstract

Salesperson has an important role in the company continuity. Work attitude is one thing that supports the performance of salesperson as the spearhead of the company's marketing. This study was conducted with the aim of understanding the effect of job insecurity on work attitude with the mediation emotional exhaustion. The method used is quantitative, with 106 respondents. The population in this study was automotive sales in Surabaya. This study used a purposive sampling technique. The sample criteria were automotive sales who worked in Surabaya industry for at least 1 year. The results of the study showed that job insecurity did not have a significant effect on work attitude. Job insecurity has a positive effect on emotional exhaustion of automotive sales in Surabaya, while emotional exhaustion has a negative effect on the work attitude of automotive sales in Surabaya. Also, Job insecurity has a negative effect on work attitude through emotional exhaustion of automotive sales in Surabaya.
THE INFLUENCE OF KNOWLEDGE SELF-EFFICACY AND PERSONALITY ON KNOWLEDGE SHARING WITH TRUST AS MEDIATOR Buyung Aulia Safrizal, Helmi; Indriyani, Ratih; Alexandra de J.da Costa, Carla
JURNAL EKBIS Vol 25 No 2 (2024): JURNAL EKBIS (ANALISIS, PREDIKSI DAN INFORMASI)
Publisher : Universitas Islam Lamongan

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Knowledge sharing behavior is influenced by two main factors, namely macro factors originating from the organization, such as organizational culture, leadership, reward and incentive systems, as well as technological aspects such as information systems. The second factor is micro factors originating from the individual, including personality, knowledge, self-efficacy, and trust. Trust is a crucial element in knowledge sharing behavior, as revealed by several studies that the higher the level of trust between management and colleagues, the greater the tendency to share knowledge. The main focus of this research is on individual factors, because they are considered a key element in the success of knowledge management. Knowledge in organizations is created through interactions between employees at various levels, so the individual aspect becomes very important. This research involved 200 permanent employees with more than one year of service, using a non-probability sampling method with accidental sampling technique. This sample size is in accordance with the criteria for structural equation modeling (SEM) with the optimal Maximum Likelihood method for detecting significant differences. The results indicate that organizations need to pay special attention to developing individual factors, especially trust and self-efficacy, to improve knowledge sharing behavior.
Analysis of Cognitive Development Theory by Jean Piaget on Color Games on Early Childhood Development Indriyani, Ratih; Taswadi; Sobandi, Bandi
EduLine: Journal of Education and Learning Innovation Vol. 4 No. 4 (2024)
Publisher : PT ARRUS Intelektual Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35877/454RI.eduline3068

Abstract

This study analyzes the application of Jean Piaget's cognitive development theory through color play in early childhood development. This study uses a systematic literature review approach with secondary data obtained from journals searched through Google Scholar, Scopus, and PubMed. A total of 10 journals met the inclusion criteria after going through the selection, coding, and quality assessment processes. The results of the analysis show that color play functions as a visual stimulus that stimulates cognitive development, including logical thinking skills, classification, and problem solving in early childhood. The main findings of this study reveal that the application of Jean Piaget's theory through color play has a significant effect on children's cognitive and fine motor development. This study emphasizes the importance of learning media that are adjusted to the child's developmental stage to increase the effectiveness of learning.
Eksplorasi Brand Love sebagai Faktor Kunci dalam Loyalitas Penonton Serial Barat Kempa, Sesilya; Margo, Valerie; Indriyani, Ratih
IQTISHADequity jurnal MANAJEMEN Vol. 7 No. 1 (2024): Desember 2024
Publisher : FAKULTAS EKONOMI UNIVERSITAS MAARIF HASYIM LATIF

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51804/iej.v7i1.16858

Abstract

This research examines the direct and indirect influence of emotional brand attachment, brand satisfaction and brand experience on brand love and customer loyalty of Western series viewers in Indonesia. Data was collected using a non-probability sampling technique using an online questionnaire distributed to 300 respondents quantitatively. This research analysis uses Partial Least Squares - Structural Equation Modeling (PLS-SEM). The research results show that emotional attachment, brand satisfaction, and brand experience significantly influence brand love. However, emotional attachment and brand experience do not have a direct influence on customer loyalty, highlighting the mediating role of brand love. Brand satisfaction is proven to be a key predictor of customer loyalty. These findings underscore the importance of building emotional connections, creating positive experiences, and ensuring audience satisfaction to drive loyalty through brand love. This research provides practical implications for Western series producers to increase audience engagement by integrating elements of cultural relevance, improving story quality, and utilizing social media platforms. Future research could explore additional factors influencing customer loyalty as well as examine different cultural contexts to broaden the generalizability of the findings.
PELATIHAN PERANCANGAN LABEL PRODUK SEBAGAI BENTUK KOMUNIKASI PEMASARAN BAGI SISWA BERKEBUTUHAN KHUSUS Alvina, Alvina; Indriyani, Ratih; Kempa, Sesilya
Jurnal Kreativitas dan Inovasi (Jurnal Kreanova) Vol 5 No 1 (2025): Januari
Publisher : Sekolah Tinggi Ilmu Ekonomi Indonesia (STIESIA) Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24034/kreanova.v5i1.7187

Abstract

Pembelajaran mengenai label sangat penting karena label tidak hanya berfungsi sebagai penanda suatu produk, tetapi juga sebagai sumber informasi yang membantu konsumen membuat keputusan yang tepat. Teknologi digital memberikan banyak manfaat dalam desain label produk, mulai dari efisiensi waktu dan biaya, kemudahan penggunaan, hingga peningkatan daya tarik visual. Melalui software desain digital, produsen dapat menciptakan label yang lebih kreatif, informatif, serta dengan cepat menyesuaikannya. Penggunaan Kittl untuk desain label produk sangat sesuai bagi pengguna yang ingin hasil desain profesional tanpa harus mahir menggunakan software. Pemanfaatan platform Kittl terbukti dapat meningkatkan keterampilan siswa dalam merancang logo, tagline, dan label. Penggunaan teknologi digital dalam pembelajaran ini direkomendasikan untuk terus diterapkan untuk mendukung kemandirian siswa dalam menghasilkan karya desain yang bermanfaat, baik untuk usaha maupun pengembangan keterampilan kerja mereka di masa depan. Pada sisi tim pelatih, beberapa aspek juga dapat ditingkatkan untuk mendukung efektivitas pelatihan berikutnya. Salah satu rekomendasi utama adalah penyediaan koneksi internet dan laptop cadangan untuk memastikan proses desain label dapat berjalan lebih baik. Selain itu, pelatihan bagi instruktur dan pendamping mengenai komunikasi dengan siswa berkebutuhan khusus juga diperlukan.
Developing Innovative Work Behaviour: The Influence of Entrepreneurial Leadership through Creative Self-Efficacy and Employee Engagement Indriyani, Ratih; Natajaya, Richie; Palumian, Yonathan
Ecopreneur.12 Vol 7 No 2 (2024): Oktober 2024
Publisher : Universitas Maarif Hasyim Latif

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51804/econ12.v7i2.145-161

Abstract

Salesperson is important to support the development of property service companies in Surabaya. Salesperson needs to haveinnovative performance behavior to achieve maximum performance. To form innovative work behavior, entrepreneurialleadership is needed along with creative self-efficacy and employee engagement levels. The purpose of this study was todetermine the effect of entrepreneurial leadership with creative self-efficacy and employee engagement as mediating variableson innovative work behavior in property salespersons in Surabaya. The type of research used is quantitative research with acausal nature and the sampling technique uses non-probability sampling technique with purposive sampling method. The sampleused was 114 respondents. This study uses PLS data analysis technique. The results of the study showed that entrepreneurialleadership has a significant effect on innovative work behavior, creative self-efficacy, and employee engagement. Creative self-efficacy and employee engagement have a significant effect on innovative work behavior, and creative self-efficacy and employeeengagement successfully mediate between entrepreneurial leadership and innovative work behavior.
The Role of Entrepreneurship Education to Increase Entrepreneurial Intention among University Students Indriyani, Ratih; Kristanto, Kristanto
EDUCATIO : Journal of Education Vol 6 No 2 (2021): November 2021
Publisher : STAI Miftahul Ula Nganjuk

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29138/educatio.v6i3.514

Abstract

This study aims to determine whether there is an influence of entrepreneurship education, entrepreneurial self-efficacy, and skills on entrepreneurial intentions in students in Yogyakarta. The research method used is quantitative. The sampling technique used in this research is simple random sampling. This research was conducted by distributing questionnaires to 156 students in Yogyakarta. The data was processed using a structural model equation approach with the technique Partial Least Square. The results of this study indicate that entrepreneurship education has a significant effect on entrepreneurial self-efficacy, entrepreneurial skills, and entrepreneurial intentions; entrepreneurial self-efficacy and entrepreneurial skills have a significant influence on entrepreneurial intentions.
MEMBENTUK WELL-BEING WIRAUSAHA PEREMPUAN DI INDONESIA : PERAN FLEXIBLE WORKING ARRANGEMENT DAN WORK-LIFE BALANCE Ratih Indriyani
MANAJEMEN DEWANTARA Vol 9 No 1 (2025): MANAJEMEN DEWANTARA
Publisher : Universitas Sarjanawiyata Tamansiswa

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Nowadays, well-being is an important aspect that many female entrepreneurs strive for. This study aims to examine the effect of flexible working arrangements and work-life balance on well-being. This study also wants to examine flexible working arrangements on well-being with work-life balance as a mediating variable. The respondents of this study were female entrepreneurs in Indonesia. The research method used is explanatory quantitative research. This study uses a purposive sampling technique. This study selects female entrepreneurs in Indonesia who have run a business for at least 1 year. This study uses 150 female entrepreneurs in Indonesia as research respondents. The population of this study is female entrepreneurs in Indonesia and have run a business for at least 1 year. The data processing technique uses Smart PLS software. The results of the study indicate that flexible working arrangements have a significant effect on well-being. This study provides results that flexible working arrangements have an effect on work-life balance among female entrepreneurs in Indonesia. Interestingly, this study also found that work-life balance mediates the effect of flexible working arrangements on well-being. In other words, work flexibility increases well-being indirectly through the role of work-life balance as a mediator.
Peningkatan Identitas Visual dan Strategi Branding pada UMKM Minuman Es Cao Bu Sofia Surabaya Loa, Gabrielle Delvia; Celestia, Aya; San, Phan Li; Indriyani, Ratih
Abdimas Galuh Vol 7, No 2 (2025): September 2025
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ag.v7i2.21124

Abstract

Kegiatan ini bertujuan untuk meningkatkan kualitas identitas visual dan strategi branding sederhana pada UMKM tradisional Es Cao Ibu Sofia yang berlokasi di Surabaya. Kegiatan ini dilaksanakan dengan pendekatan kolaboratif dan partisipatif, yang melibatkan pelaku usaha langsung dalam setiap tahapan dari identifikasi masalah hingga implementasi solusi. Kegiatan ini dilaksanakan melalui tiga tahapan utama: tahap persiapan, tahap implementasi, dan tahap evaluasi. Pada tahap persiapan, dilakukan observasi lapangan dan wawancara dengan pemilik usaha untuk memahami kendala yang dihadapi serta karakteristik usaha. Pada tahap implementasi, solusi yang dirancang mencakup pembuatan logo, banner, poster menu, stiker kemasan, dan pendampingan penggunaan media sosial untuk promosi. Seluruh elemen desain disesuaikan dengan karakter usaha yang sederhana dan lokal. Hasil kegiatan menunjukkan bahwa perubahan pada identitas visual usaha, termasuk penggunaan media sosial, dapat meningkatkan daya tarik dan kepercayaan pembeli, serta mempercepat transaksi. Evaluasi kegiatan menunjukkan bahwa metode yang sederhana namun tepat sasaran memberikan dampak positif, baik dalam hal estetika maupun operasional usaha. Penelitian ini menyimpulkan bahwa branding yang efisien dapat dilakukan oleh UMKM tanpa biaya besar, asalkan sesuai dengan karakter usaha dan kebutuhan pasar.
PEMANFAATAN DIGITAL MARKETING BAGI PENGEMBANGAN USAHA MAKANAN DAN MINUMAN Indriyani, Ratih; Kempa, Sesilya
Jurnal Kreativitas dan Inovasi (Jurnal Kreanova) Vol 2 No 2 (2022): Mei
Publisher : Sekolah Tinggi Ilmu Ekonomi Indonesia (STIESIA) Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (214.337 KB) | DOI: 10.24034/kreanova.v2i2.5220

Abstract

Micro, Small and Medium Enterprises have limitations in running their business in terms of awareness in the market, limited scope of sales area, and facing competition from local and other regions. This is a challenge for developing micro, small and medium scale enterprises. This community service activity is held on a service-learning basis in the form of business assistance in the food and beverage sector. The mentoring stage itself starts from the debriefing stage to monitoring. The purpose of this activity is to find out the obstacles and challenges faced by MSMEs and develop digital marketing that can support their business. Digital marketing is applied specifically in making social media suitable for MSMEs. Digital marketing is expected to expand market reach. The results of this activity show that the use of digital technology can change the way MSMEs connect with their consumers. he use of social media helps promote products to a wider audience, as well as helps wider product recognition. The characteristics and development needs of MSMEs also cause differences in the need to apply different digital marketing methods.
Co-Authors Achmad Sobirin Aksel Imanuel Iman Aksel Imanuel Iman Alexandra de J.da Costa, Carla Alvina Alvina Andrew Gunawan Anis Eliyana Atita Suri Bandi Sobandi Bisma Arianto Buyung Aulia Safrizal, Helmi Celestia, Aya Dewi Pertiwi Dewi Urip Wahyuni Elsa Christina Jonathan Jonathan Jonathan Joshua William Wilianto Jovita Nathania Gunawan Kempa, Sesilya Kristanto Kristanto Leonita, Tracy Loa, Gabrielle Delvia Margo, Valerie Mariana Ing Malelak Melyvia Santoso Michelle Felicia Mochklas, Mochamad Monica Bellinda Sutanto MONICA DEWI Monica Dewi Natajaya, Richie Noerchoidah Retno Ardianti Safrizal, Helmi Buyung Aulia San, Phan Li Sesilya Kempa Steven Nathanael Supriyadi Supriyadi Taswadi Tjok, Daniel Kusuma WIdjojo Suprapto Yonathan Palumian