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PENGUATAN IDENTITAS DIGITAL ORGANISASI KEMAHASISWAAN MELALUI PELATIHAN DESAIN BRANDING BERBASIS INKSCAPE Yunus Anis; Hersatoto Listiyono; Sunardi; Sri Mulyani; Vici Tiara Anjarsari
Servis : Jurnal Pengabdian dan Layanan kepada Masyarakat Vol. 4 No. 1 (2025): Desember
Publisher : CV. Nature Creative Innovation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58641/servis.v4i1.176

Abstract

This community service activity aims to strengthen the digital identity of student organizations through Inkscape-based branding design training as an effective and accessible open-source solution. Many student organizations face challenges such as inconsistent visual quality, unrepresentative logos, and publication designs that do not reflect the organization's character. Through an interactive workshop approach, participants were trained to understand modern branding concepts, visual identity principles, and techniques for creating design elements including logos, color palettes, typography, and digital publication templates. The results of the activity showed a significant increase in participants' abilities in designing more professional and consistent brand kits. The resulting designs have also been successfully used in the organization's official publications, thus directly impacting the image and appeal of their digital communications.
Pemberdayaan Mahasiswa TRMG Unisbank dalam Produksi Video Promosi Potensi Lokal Menggunakan Aplikasi Kdenlive Yunus Anis, Yunus; Sri Mulyani; Hersatoto Listiyono; Sunardi
JURNAL ABDIMAS SERAWAI Vol. 6 No. 1 (2026): Jurnal Abdimas Serawai (JAMS) - INPROSES
Publisher : Program Studi Administrasi Fakultas Ilmu Sosial dan Ilmu Politik Universitas Muhammadiyah Bengkulu 

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36085/jams.v6i1.9742

Abstract

Local potentials such as tourist villages, MSME products, and cultural wisdom have high economic and social value, but are not yet fully supported by attractive and effective digital promotional media. On the other hand, students of the Graphic Multimedia Engineering Technology (TRMG) Study Program at Stikubank University (Unisbank) have great potential as creative agents in supporting the promotion of local potential, especially through the production of audiovisual content. This Community Service Activity aims to empower Unisbank TRMG students in producing promotional videos for local potential using the Kdenlive application as an open-source video processing software. The implementation method of the activity includes needs analysis, material preparation, technical training in video editing, promotional video production practice, as well as mentoring and evaluation of student work. The results of the activity show an increase in student competency in aspects of content planning, shooting techniques, and video processing using Kdenlive. In addition, students succeeded in producing several promotional videos for local potential that are worthy of being published through digital media. This activity not only has a positive impact on improving student skills but also contributes to efforts to promote the local potential of partners more effectively. Thus, the use of Kdenlive in community service activities has proven to be a means of empowering students while supporting the strengthening of the role of universities in developing a digital technology-based society.
Co-Authors Abdul Karim Adelia Aura Diva Zainanda Agus Budi Santosa Agus Perdana Windarto Agus Prasetyo Agus Prasetyo Utomo Agus Prasetyo Utomo Aji Supriyanto Alana Sharfina Wedaningsih Ali Maskur Alif Budi Santoso Anak Agung Istri Sri Wiadnyani Anisa Istiqomah Antono Adhi Askar Yunianto Budiarso, Zuly Budiarso Daniswara, Alfreda Khansa Diah Laila Sani Dwi Agus Diartono Eddy Nurraharjo Eddy Nurraharjo Edi Supriyanto, Edi Edy Supriyanto Edy Winarno Eko Nur Wahyudi Eri Zuliarso Ferdiansyah, Alif Hari Murti Heribertus Yulianton Herny Februariyanti Herny Februariyanti Ibrahim, A. F. Indriani, Vanyariska Isworo Nugroho Isworo Nugroho Jati Sasongko Wibowo Jeffri Alfa Razaq Liana Rahmaziana Muhammad A.R. Hidayat Muji Sukur Novita Mariana P Purwatiningtyas Priambodo, Ilyas Purwadi, Dimas Indra Purwaningtyas , P Purwatiningtyas Purwatiningtyas Purwatiningtyas Purwatiningtyas Purwatiningtyas, P R. Soelistijadi Raharjo, Eddy Nur Ramadhan, Guntur Rani, R.P.S. Retnowati Retnowati Retnowati Retnowati Retnowati Rizal Adi Saputro Rosyida, Elviana S Sunardi S Sunardi Saefurrahman, Saefurrahman Sariyun Naja Anwar Sekar Ayu Ningtyas Sri Mulyani Sri Mulyani Sri Mulyani Sri Yulianto Fajar Pradapa Sugiyamto Sugiyamto Sugiyamto Sugiyamto Sugiyamto Sugiyamto, Sugiyamto Sunardi Sunardi Sunardi sunardi sunardi Sunardi Sunardi Sunardi Sunardi Susi Susilowati, Susi Syamsul Arifin Teguh Khristianto Teguh Kristianto Vici Tiara Anjarsari Widiyanto Tri Handoko Yunus Anis Yunus Anis, Yunus Ziana, Liana Rahma Zuly Budiarso Zuly Budiharso