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All Journal JPM17: Jurnal Pengabdian Masyarakat Edulitics (Education, Literature, and Linguistics) Journal Parafrase: Jurnal Kajian Kebahasaan dan Kesastraan Jurnal Bahasa Lingua Scientia JET (Journal of English Teaching) Adi Buana Sintuwu Maroso Journal of English Teaching Anaphora: Journal of Language. Literary and Cultural Studies Community Development Journal: Jurnal Pengabdian Masyarakat Jurnal Ilmiah Spectral Jurnal Pendidikan dan Teknologi Indonesia Media Didaktika JURNAL PENGABDIAN PENDIDIKAN MASYARAKAT (JPPM) Journal of Scientific Research, Education, and Technology Proceeding of Undergraduate Conference on Literature, Linguistic, and Cultural Studies Setawar Abdimas Jurnal Riset dan Inovasi Pendidikan Sains (JRIPS) Journal of Multidisciplinary Research Bionature
Pariyanto Pariyanto, Pariyanto
Universitas 17 Agustus 1945 Surabaya
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Immunology & microbiology Languange, Linguistic, Communication & Media Library & Information Science Mathematics Public Health Social Sciences Other

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An Analysis of Word Formation Processes on Cosmetic Product Descriptions in U.S Celebrities’ Beauty Brands Citra Ayu Larasati; Pariyanto
JET ADI BUANA Vol 7 No 02 (2022): Volume 7 Number 02 October 2022
Publisher : Universitas PGRI Adi Buana Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36456/jet.v7.n02.2022.6332

Abstract

This research explored the types of word formation processes in the descriptions of cosmetic products. This descriptive qualitative study employed the classification of word formation processes proposed by Yule’s (2010)—derivation, compounding, conversion, borrowing, blending, acronym, backformation, coinage, clipping, and multiple processes to analyze the data. The data were taken from the descriptions of cosmetic products in the beauty brands by U.S celebrities—Fenty Beauty, Rare Beauty, Kylie Cosmetics, and Florence by Mills which were released and in production in April, 2022. This study discovered 125 word-formation processes including derivation (42), conversion (29), multiple processes (17), compounding (16), clipping (8), borrowing (7), acronym (3), coinage (2), and blending (1). This study implies that derivation is the most frequently used in the product descriptions, suggesting that the use of derivation creates adjectives that modifies the products.
Cultural differences of apology strategies employed by Western and Eastern influencers on Social Media Yeni Marlia wardani; Pariyanto Pariyanto; Sharmini Abdullah
Proceeding of Conference on Literature, Linguistic, and Cultural Studies Vol. 6 No. 1 (2026): Vol. 6 No. 1 (2026): UNCOLLCS: PROCEEDING RESEARCH ON LITERARY, LINGUISTIC, AND
Publisher : Fakultas Ilmu Budaya Universitas 17 Agustus 1945 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30996/pcllcs.v6i1.6945

Abstract

This study examines the apology strategies used by social media influencers in written public apologies following incidents of public criticism and cancel culture. The phenomenon of the online ‘apology clarification’ has become a recognizable communicative genre, yet not all such statements meet the criteria for a sincere apologetic speech act. Grounded in Speech Act Theory (Searle, 1969) and the apology strategy taxonomy of Cohen and Olshtain (1981) as further developed by Trosborg (1995), this research adopts a descriptive qualitative, case-study design to analyze written apology statements posted on X (Twitter) and Facebook by five influencers, two representing an Eastern (Indonesian) cultural background and three representing a Western (American) cultural background. The data were interpreted through the lens of Brown and Levinson’s (1987) Politeness Theory to explain how each strategy functions to protect the speaker’s face. The findings show that all six apology strategies appeared across the data, with influencers consistently combining at least three strategies within a single statement rather than relying on one. Acknowledgement of Responsibility and Expression of Apology (IFID) emerged as the most frequently used strategies overall, while Minimization of the Offense appeared more selectively and was associated with lower perceived sincerity. Cultural patterning was also evident: Indonesian influencers favored repeated, polite expressions of regret oriented toward preserving social harmony, whereas American influencers favored explicit acknowledgment of responsibility paired with detailed, self-protective explanation. These findings contribute to pragmatic research on digital discourse by demonstrating how apology strategies function simultaneously as face-saving devices and as culturally shaped communicative practices in the era of cancel culture.
Cultural Differences of Apology Strategies Employed by Western and Eastern Influencers on Social Media Yeni Marlia wardani; Pariyanto Pariyanto; SHARMINI ABDULLAH
Proceeding of Conference on Literature, Linguistic, and Cultural Studies Vol. 6 No. 1 (2026): Vol. 6 No. 1 (2026): UNCOLLCS: PROCEEDING RESEARCH ON LITERARY, LINGUISTIC, AND
Publisher : Fakultas Ilmu Budaya Universitas 17 Agustus 1945 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30996/pcllcs.v6i1.7010

Abstract

This study examines the apology strategies used by social media influencers in written public apologies following incidents of public criticism and cancel culture. The phenomenon of the online ‘apology clarification’ has become a recognizable communicative genre, yet not all such statements meet the criteria for a sincere apologetic speech act. Grounded in Speech Act Theory (Searle, 1969) and the apology strategy taxonomy of Cohen and Olshtain (1981) as further developed by Trosborg (1995), this research adopts a descriptive qualitative, case-study design to analyze written apology statements posted on X (Twitter) and Facebook by five influencers, two representing an Eastern (Indonesian) cultural background and three representing a Western (American) cultural background. The data were interpreted through the lens of Brown and Levinson’s (1987) Politeness Theory to explain how each strategy functions to protect the speaker’s face. The findings show that all six apology strategies appeared across the data, with influencers consistently combining at least three strategies within a single statement rather than relying on one. Acknowledgement of Responsibility and Expression of Apology (IFID) emerged as the most frequently used strategies overall, while Minimization of the Offense appeared more selectively and was associated with lower perceived sincerity. Cultural patterning was also evident: Indonesian influencers favored repeated, polite expressions of regret oriented toward preserving social harmony, whereas American influencers favored explicit acknowledgment of responsibility paired with detailed, self-protective explanation. These findings contribute to pragmatic research on digital discourse by demonstrating how apology strategies function simultaneously as face-saving devices and as culturally shaped communicative practices in the era of cancel culture.
Co-Authors Adi Asmara Agustina, Ria Yopika Andi Azhar Apriza Fitriani Atik Herawati Azizati Nur Firdaus Basong, Emilius Bramatya Pradipta Citra Ayu Larasati Dona Rahayu Sugiharti Endang Sulaiman Enton Apiri Fitriani, Apriza Hasana, Fadhila Hidayat, Mas Zia Ahdaan Ta'ajuddin Imam Ahmad Lisdayanti, Septina Mateus Rudi Supsiadji Meti Herlina Mohammad Insan Romadhan Noraisya Primandari, Puteri Novalita Fransisca Tungka Nurhadi, Muizzu Panji Prasatyo Pininta Veronika Silalahi Rahayu Sugiharti, Dona Rani Elvan Fitriyani Safa, Aulia Nabilla Salmah, Ummu Santoso Sharmini Abdullah Sharmini Abdullah Shinta, Shinta Tiara Rizki Sudarwati Sudarwati Suwandha, Aisyah Indha Syahfitri, Jayanti Tomi Hidayat Tri Pramesti Umul Khasanah Wawang Syah Zen Y.B. Agung Prasaja Yeni Marlia wardani Yovita Miftahsari Suseno Yuni Puspita