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THE CONCEPT OF FLOW AS MEDIATING VARIABLES ON THE RELATIONSHIPS BETWEEN PERCEIVED USEFULNESS WITH REPURCHASE INTENTION Nurcholis, Lutfi; Miftaqulkismay, Sita
Jurnal Aplikasi Manajemen Vol. 19 No. 1 (2021)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2021.019.01.17

Abstract

In the existing literature, studies rarely found in the context of mobile shopping incorporate the concept of flow in their research. This study aims to examine and analyze the role of the concept of flow in which three dimensions of flow are chosen, including flowconcentration, flow-control, and flow-enjoyment as an intervening variable to perceived usefulness and purchase intention through Shopee shopping services. The concept of flow related to studies with the context of mobile shopping is scarce. The type of this study is explanatory research. For this reason, this study had been examined 153 respondents who have used Shopee shopping services. Data were collected using a questionnaire and analyze for in-depth studies of related variables. The results show that the concept of flow from the three dimensions is proven to be an intervening variable between perceived usefulness and repurchase intention. Future exploration additionally can be applied to the business division with a bigger scope and more extensive topographical region.
THE EFFECT OF ENTREPRENEURSHIP AND E-COMMERCE ON MARKETING PERFORMANCE WITH AGILITY AS INTERVENING VARIABLE Nurcholis, Lutfi; Suhendi, Chrisna; Utami, Luci Delayani
Jurnal Aplikasi Manajemen Vol. 20 No. 1 (2022)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2022.020.01.15

Abstract

This study aims to give the research gap solution by adding agility as the intervening variable on the relationship between entrepreneurship and e-commerce with marketing performance. The population in this study is the owner or manager of Muslim Clothing SMEs in Central Java. The number of samples used by 100 respondents for data collection using a questionnaire. The data analysis used is Partial Least Squares (PLS). The study results reveal that entrepreneurship, e-commerce, and agility have a significant influence on marketing performance. Agility was proven as an intervening variable on the relationship between entrepreneurship and e-commerce with marketing performance. SMEs can improve marketing performance through entrepreneurship and e-commerce and will be more effective if done by SMEs through agility. This paper suggests that the next researcher increase the population and sample of Muslim Fashion SMEs in another area. 
The Influence of Ethical Leadership and Knowledge Sharing on Employee Performance Mediated with Higher College Commitment Harjono, La; Nurcholis, Lutfi; Khajar, Ibnu; Mulyana, Mulyana
International Journal of Management Science and Information Technology Vol. 4 No. 1 (2024): January - June 2024
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/ijmsit.v4i1.2521

Abstract

This study aims to investigate the relationship between ethical leadership and knowledge sharing on employee performance mediated by organizational commitment at Muhammadiyah Ponorogo universities using the SMART PLS 4 method. The population in this study is staff at Muhammadiyah Ponorogo University using non-probability sampling techniques using a purposive approach. sampling with a sample size of 100 people according to the criteria. The results show that Ethical Leadership has a positive and significant effect on Organizational Commitment, and Knowledge Sharing also has a positive and significant impact on Organizational Commitment, Ethical Leadership has a positive and significant effect on employee performance, but Knowledge Sharing has no positive impact on employee performance, Organizational Commitment has a positive effect on performance employee.
Peningkatan Kesejahteraan Berbasis Maqosid Syariah Melalui Qard Hassan Yang Dimoderasi Financial Literacy di Unit Simpan Pinjam ADELWIS Demak khajar, ibnu; Alfian, Ahmad Hijri; Nurcholis, Lutfi
Journal of Dedicators Community Vol 6, No 2 (2022)
Publisher : Universitas Islam Nahdlatul Ulama Jepara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34001/jdc.v6i2.3372

Abstract

ALDEWIS is a savings and loan unit managed by RT women in Batursari,     Mranggen Demak. Established in 2007, which is currently experiencing a gap between supply and demand for funds due to the COVID-19 pandemic. A strategy is needed to make it exist and be able to serve members in particular and society in general. The objectives of community service are: (1) Providing solutions so that all productive-based loan fund needs of all ALDEWIS members can be well served, (2) Motivating the use of ALDEWIS and Qard Hassn (QH) funds for productive purposes, and (3) Motivating business results with productive motives to increase welfare based on maqosid shari'ah. The method of implementing the service is in the form of service activities based on the delivery of simple materials and training. Submission of material with an interactive, group-based and comprehensive discussion approach. The training is in the form of a simple accounting process practice. The results of community service activities: (1) The supply demand gap for credit funds was slightly helped by the QH credit package, (2) ALDEWIS members were motivated to consume ALDEWIS and QH credit funds for productive purposes after understanding the practical educational elements of QH and financial literacy as well as the accounting process simple, (3) ALDEWIS members are motivated to carry out the vision of QH donors so as to lead to the achievement of increasing the welfare of maqosid sharia.ALDEWIS merupakan unit simpan pinjam yang dikelola oleh Ibu-Ibu RT di Batursari, Mranggen Demak. Berdiri sejak tahun 2007 yang saat ini sedang mengalami gap antara suplly dan demand dana karena pandemi COVID-19. Diperlukan strategi guna membuatnya tetap eksis berdiri dan bisa melayani anggota pada khususnya dan masyarakat pada umumnya. Tujuan pengabdian masyarakat : (1) Memberikan solusi agar semua kebutuhan dana pinjaman berbasis produktif semua anggota ALDEWIS bisa terlayani dengan baik, (2) Memotivasi pemenafaatan dana ALDEWIS dan Qard Hassn (QH) untuk tujuan produktif, dan (3) Memotivasi hasil usaha motif produktif untuk peningkatkan kesejahteraan berbasis maqosid syari’ah. Metode pelaksanaan pengabdian berupa kegiatan pengabdian berbasis penyampaian materi dan   pelatihan sederhana. Penyampaian materi dengan pendekatan Diskusi interaktif, berbasis kelompok dan komprehensif. Pelatihan berupa praktek proses akuntansi sederhana. Hasil kegiatan pengabdian masyarakat: (1) Gap supply demand dana kredit sedikit terbantu dengan adanaya paket kredit QH, (2) Para anggota ALDEWIS termotivasi untuk mengkonsumsi dana kredit ALDEWIS dan QH untuk tujuan produktip setelah memahami unsur edukatip praktis QH dan financial literacy serta proses akuntansi sederhana, (3) Para anggota ALDEWIS termotivasi untuk menjalankan visi donatur QH sehingga mengarah   tercapainya peningkatan kesejahteraan maqosid syariah.
Peran Brand Image dalam Memediasi Pengaruh Kredibilitas Celebrity Endorsment terhadap Minat Beli Ulang Produk Kecantikan Somethinc Sari, Novita; Nurcholis, Lutfi; Asyhari, Asyhari
Jurnal Pendidikan Tambusai Vol. 9 No. 2 (2025): Agustus
Publisher : LPPM Universitas Pahlawan Tuanku Tambusai, Riau, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jptam.v9i2.28643

Abstract

Penelitian ini bertujuan untuk mengetahui fungsi citra merek dalam memediasi pengaruh kredibilitas dukungan selebriti terhadap minat beli ulang produk kecantikan tertentu. Data primer dikumpulkan melalui kuesioner yang diberikan kepada 100 responden di Kota Semarang, berusia 18 hingga 35 tahun, yang pernah menemukan dukungan selebriti yang berkaitan dengan produk tertentu. Strategi purposive sampling digunakan, dan analisis dilakukan dengan menggunakan Structural Equation Modeling (SEM) berbasis Partial Least Squares (PLS) dengan SmartPLS 3.0. Temuan penelitian menunjukkan bahwa legitimasi dukungan selebriti berpengaruh positif dan signifikan terhadap citra merek dan minat beli ulang. Citra merek berpengaruh signifikan terhadap minat beli ulang dan memediasi hubungan antara legitimasi dukungan selebriti dan minat beli ulang. Temuan ini berdampak pada strategi pemasaran perusahaan, khususnya dalam pemilihan pendukung dan peningkatan citra merek.
EFFECT OF MARKETING STRATEGY ADAPTATION ON KNOWLEDGE EXPLOITABILITY Nurcholis, Lutfi
Jurnal Aplikasi Manajemen Vol. 16 No. 3 (2018)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (84.787 KB) | DOI: 10.21776/ub.jam.2018.016.03.07

Abstract

The objectives of this research is establishing a theoretical model to explain the effect of marketing strategy adaptation on knowledge exploitability. The research is a modeling approach, by using the library and literature method. Besides that, the study employs the theoretical study to strengthen the relationships among the founded concepts.The results of this study are propositions formulated in the form of basic theoretical models and developed in the form of hypotheses and empirical models of research.This research conducted at Batik's SME in Pekalongan Indonesia. The sample determined by purposive sampling. The total respondent from this research is 100 respondents. The results from regression analysis with SPSS, and hypotheses testing by t-test are as follows:new market exploration, product diversity and marketing program developmenthas significant positive influence toward knowledge exploitability.
STRATEGI PEMASARAN PT. INDO BORNEO INSPEKSI SERVICES Saleh, Rahmat; Nurcholis, Lutfi
Postgraduate Management Journal Vol. 5 No. 1 (2025): Postgraduate Management Journal
Publisher : LPPM Universitas Ibnu Sina

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36352/pmj.v5i1.1218

Abstract

Perusahaan independen jasa laboratorium batu bara dan mineral perlu mempertahankan kualitas pemasaran jasanya agar tetap menjadi rujukan perusahaan yang membutuhkan kan jasanya dan perusahaan jasa laboratorium seperti PT. Indo Borneo Inspeksi Services perlu satu strategi pemasaran jasa dalam meningkatkan kinerja dan menjadi rujukan bagi perusahaan yang menginginkan jasanya. Hasil Penelitian menunjukkan bahwa 1) Penurunan pemasaran di PT. Indo Borneo Inspeksi Services dipicu oleh kondisi pasar yang tidak stabil, persaingan yang ketat, serta perbedaan antara janji layanan dan kenyataan. 2) Strategi pemasaran PT. Indo Borneo Inspeksi Services mengutamakan penjualan langsung, peningkatan mutu layanan, dan ketepatan hasil uji. Perusahaan juga menerapkan konsep 4P dengan fokus pada kualitas produk, harga bersaing, promosi berbasis data, serta distribusi yang didukung teknologi digital. 3) Strategi pemasaran PT. Indo Borneo Inspeksi Services berdampak pada peningkatan layanan, transparansi, dan komunikasi lewat platform digital. Evaluasi berkala dilakukan agar strategi tetap sesuai kebutuhan pasar.
IMPLEMENTASI STRATEGI BERBASIS PENDEKATAN GRC (GOVERNANCE, RISK MANAJEMEN AND COMPLIANCE) PASCA PERATURAN OTORITAS JASA KEUANGAN REPUBLIK INDONESIA NOMOR 9 TAHUN 2024 (Studi di PT BPR Bank Daerah Gunungkidul (Perseroda) Rachmawati, Dyah Fitria; Nurcholis, Lutfi
Postgraduate Management Journal Vol. 5 No. 1 (2025): Postgraduate Management Journal
Publisher : LPPM Universitas Ibnu Sina

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36352/pmj.v5i1.1219

Abstract

Industri Bank Perkreditan Rakyat menghadapi banyak tantangan, termasuk tingginya kredit bermasalah, pengelolaan yang kurang profesional, dan tekanan regulasi baru dari OJK. Beberapa BPR bahkan kehilangan izin operasionalnya karena masalah internal dan eksternal. Untuk bertahan, BPR perlu menerapkan manajemen strategis yang baik, termasuk pendekatan GRC. Hasil Penelitian menunjukkan bahwa 1) Implementasi Strategi GRC di PT BPR Bank Daerah Gunungkidul pasca POJK No. 9 Tahun 2024 diterapkan melalui tiga tahap: perencanaan (revisi kebijakan dan penguatan pengawasan), pelaksanaan (pembentukan tim internal, penggunaan ERP, dan pelatihan karyawan), serta evaluasi triwulanan untuk memastikan kepatuhan, transparansi, dan pengelolaan risiko yang efektif. 2) PT BPR Bank Daerah Gunungkidul menerapkan strategi GRC pasca POJK No. 9 Tahun 2024 dengan mengintegrasikan tata kelola, manajemen risiko, dan kepatuhan untuk meningkatkan efisiensi dan pengambilan keputusan. Sistem ERP digunakan untuk memantau risiko secara real-time, sementara kebijakan anti-fraud dan audit internal memperkuat kepercayaan stakeholder.
Pengembangan Konsep Bilateral Symmetry untuk Meningkatkan Kinerja Rantai Pasokan melalui Kualitas Sinergi pada Industri Komponen Otomotif di Indonesi Purwani, Tri; Nurcholis, Lutfi
Jurnal Aplikasi Manajemen Vol. 13 No. 4 (2015)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/

Abstract

The specific aims of this study are: (1) Conducting an empirical testing and analyzingthe effects of: (a) the similarity of standardization ability and transparency on thequality of synergy, (b) the quality of synergies to the supply chain performance, (2) Providingthe information to the automakers and automotive parts about the importance of thesimilarity of standardization ability and transparency in common in order to improve thesupply chain performance, (3) Providing a practical contribution to the managerial andacademic circles in analyzing the similarity of standardization ability and transparencythat could improve supply chain performance. The population of the study was the entireautomotive component industries in Indonesia, including 189 companies (Data GAIKINDO,AISI and GIAMM). This subject of the study consists of managers or staffs authorized by thedirectors. The sampling method uses purposive sampling. This study has a target 105 respondentsto comply with the AMOS program. The population target including automotive componentcompany located in Jakarta, Bekasi, Karawang, Bogor, Surabaya, and Semarang.Data were collected from the questionnaires in which processed through descriptive statistics,inferential statistics and testing SEM. This study generates a new concept of BilateralSymmetry that can be developed for further research.
Pengaruh Digital Marketing dan E-Service Quality terhadap Repurchase Intention dengan Brand Image Sebagai Variabel Mediasi Pada Platform E-Commerce Blibli Ikke Oktavianti, Renita; Nugroho, Marno; Sulistyo, Heru; Nurcholis, Lutfi
Journal of Accounting and Finance Management Vol. 6 No. 3 (2025): Journal of Accounting and Finance Management (July - August 2025)
Publisher : DINASTI RESEARCH

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jafm.v6i3.2258

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh digital marketing dan e-service quality terhadap repurchase intention dengan brand image sebagai variabel mediasi pada platform e-commerce Blibli. Penelitian ini dilatarbelakangi oleh belum optimalnya jumlah kunjungan dan pembelian ulang pengguna, meskipun strategi digital marketing telah diterapkan secara masif. Metode yang digunakan adalah pendekatan kuantitatif dengan teknik survei dan pengambilan sampel purposive sampling. Data dikumpulkan melalui kuesioner terhadap 100 responden yang telah melakukan pembelian ulang di Blibli dan dianalisis menggunakan metode Partial Least Squares Structural Equation Modeling (PLS-SEM). Hasil penelitian menunjukkan bahwa digital marketing dan e-service quality berpengaruh positif dan signifikan terhadap brand image. Selain itu, digital marketing dan e-service quality juga berpengaruh positif dan signifikan terhadap repurchase intention. Brand image memiliki pengaruh positif dan signifikan terhadap repurchase intention, serta mampu memediasi secara signifikan hubungan antara digital marketing dan repurchase intention, serta antara e-service quality dan repurchase intention. Temuan ini memberikan kontribusi teoretis terhadap pengembangan model perilaku konsumen berbasis Technology Acceptance Model (TAM), serta implikasi praktis dalam penyusunan strategi digital marketing dan peningkatan e-service quality. Fokus pada Blibli sebagai platform yang masih jarang diteliti, serta penggunaan brand image sebagai variabel mediasi, memberikan kontribusi baru dalam kajian e-commerce di Indonesia.