Article Per Year (5 Year)
p-Index From 2021 - 2026
5.643
P-Index
This Author published in this journals
All Journal SELAPARANG: Jurnal Pengabdian Masyarakat Berkemajuan Ekono Insentif Jesya (Jurnal Ekonomi dan Ekonomi Syariah) Jurdimas (Jurnal Pengabdian Kepada Masyarakat) Royal MBIA Jurnal Ecoment Global: Kajian Bisnis dan Manajemen Community Development Journal: Jurnal Pengabdian Masyarakat Reswara: Jurnal Pengabdian Kepada Masyarakat ProBisnis : Jurnal Manajemen Jurnal Ekonomi, Manajemen, Akuntansi
Try Wulandari
Universitas Indo Global Mandiri
Religion Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Medicine & Pharmacology Nursing Public Health Social Sciences Other

Published : 31 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 31 Documents
Search

 1   2   3   4 
Peningkatan kompetensi kewirausahaan melalui pelatihan keterampilan komunikasi bisnis dan presentasi bisnis (Bizconnect & Pitch Mastery) Shafiera Lazuarni; Try Wulandari; Rizki Dimas Maulana
SELAPARANG: Jurnal Pengabdian Masyarakat Berkemajuan Vol 9, No 3 (2025): May
Publisher : Universitas Muhammadiyah Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31764/jpmb.v9i3.30718

Abstract

AbstrakTransformasi digital telah membuka peluang besar bagi generasi muda, khususnya mahasiswa, untuk terjun ke dunia kewirausahaan. Namun, di Kota Palembang masih banyak mahasiswa yang memiliki ide bisnis kreatif tetapi kesulitan dalam mengkomunikasikannya secara professional. Pengabdian kepada masyarakat ini bertujuan meningkatkan keterampilan komunikasi bisnis dan presentasi melalui pelatihan “BizConnect & Pitch Mastery”. Kegiatan ini menyasar 124 mahasiswa dari berbagai perguruan tinggi yang telah atau berminat mengembangkan usaha. Pelatihan dilaksanakan selama dua hari secara daring dan difokuskan pada tiga topik utama: public speaking, networking skill, dan business pitching, dengan metode interaktif, simulasi pitching, serta pendampingan oleh fasilitator. Hasil evaluasi menunjukkan peningkatan signifikan pada kompetensi peserta, dengan rata-rata kenaikan sebesar 49%. Peningkatan tertinggi terjadi pada keterampilan penyusunan pitch deck (+61%) dan networking (67%), sementara aspek kepercayaan diri dalam presentasi meningkat sebesar +56%. Meski demikian, kemampuan mengatasi demam panggung masih menjadi tantangan tersendiri. Pelatihan ini terbukti efektif dalam membekali mahasiswa dengan keterampilan kewirausahaan berbasis komunikasi, serta berpotensi menjadi model pelatihan yang dapat direplikasi di wilayah lain guna mendukung ekosistem wirausaha muda. Kata kunci: keterampilan komunikasi bisnis; pelatihan kewirausahaan; business pitching. Abstract Digital transformation has opened up great opportunities for the younger generation, especially students, to enter the world of entrepreneurship. However, in Palembang City there are still many students who have creative business ideas but have difficulty communicating them professionally. This community service aims to improve business communication and presentation skills through the “BizConnect & Pitch Mastery” training. This activity targets 124 students from various universities who have or are interested in developing a business. The training was carried out for two days online and focused on three main topics: public speaking, networking skills, and business pitching, with interactive methods, pitching simulations, and mentoring by facilitators. The evaluation results showed a significant increase in participant competence, with an average increase of 49%. The highest increase occurred in pitch deck preparation skills (+61%) and networking (67%), while the aspect of self-confidence in presentations increased by +56%. However, the ability to overcome stage fright is still a challenge. This training has proven effective in equipping students with communication-based entrepreneurial skills, and has the potential to become a training model that can be replicated in other regions to support the young entrepreneur ecosystem. Keywords: business communication skills; entrepreneurship training; business pitching.
Co-Authors Abdul Kholik Adinda Mutiara Puteri Alpina Pebianti Amelya Yuniar Andika Andika Andini Apriyanti Angga Lesmana Anggraini, Leriza Desitama Dedy Handoko Dinda Auliya Pratiwi Emilda, Emilda Endah Dewi Purnamasari Endah Dewi Purnamasari Faradillah Faradillah Fauzia Afriyani Fauzia Afriyani Fauziah Afriyani Fauziah Afryani Hamid Halin Hendri Diansyah Iis Oktavia Kemas Hariansyah Leriza Desitama Anggraini M Riza Tunase M. Asyraf Rally M. Wahyu Alfarisi Mariska Putri Pratiwi Mohammad Kurniawan DP Muhammad Dzaironi Muhammad Riki Putri Arista Rasid Siddik Regin Atikah Ririn Safitriana Rizki Dimas Maulana RM. Rum Hendarmin Roswaty Roswaty Shafiera Lazuarni Shafiera Lazuarni Siti Komariah Hildayanti Sulthan Faza Tasya Anggraini Wahyudin Abdullah William Wendy Ary