Article Per Year (5 Year)
p-Index From 2021 - 2026
2.728
P-Index
This Author published in this journals
All Journal Jambura Science of Management Jurnal Akuntansi dan Bisnis Krisnadwipayana Ilomata International Journal of Social Science Unram Journal of Community Service (UJCS) Jurnal PKM Manajemen Bisnis NUSANTARA: Jurnal Pengabdian Kepada Masyarakat Applied Business and Administration Journal (ABAJ) Sinergi Akademisi dan Masyarakat Entrepreneurship and Community Development JISOSEPOL : Jurnal Ilmu Sosial Ekonomi dan Politik Alamtana
Diajeng Reztrianti
Unknown Affiliation
Religion Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

Published : 15 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 15 Documents
Search

 1   2 
Empowerment of Lobster Farmers Based on Renewable Energy in Supporting the Blue Economy in Sawarna Village, Banten Province Reztrianti, Diajeng; Rahmawantari, Dhistianti Mei; Uyun, Aep Saepul; Hidayat, Irfan; Pratama, Muhammad Daffa; Antasti, Erico
Unram Journal of Community Service Vol. 5 No. 4 (2024): December
Publisher : Pascasarjana Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/ujcs.v5i4.777

Abstract

This Community Partnership Program (PKM) was implemented to support the empowerment of a group of lobster farmers in Sawarna Village, who face various challenges in managing their farming business. The problems faced by lobster farmer groups in the village are lack of access to stable energy and limited management knowledge, which has an impact on the sustainability of the lobster farming business. The purpose of this service is to improve the knowledge and skills of lobster farmers in business management and adopt renewable energy technology as a solution to limited energy access. The method used in this activity is the Participatory Rural Appraisal approach, which involves farmers actively through socialisation, training, technology application, mentoring, and continuous program evaluation. The results of this service showed an increase in the ability of partners in business management, digital marketing, and the application of renewable energy technology in the form of solar power systems to support cultivation operations. In addition, there was a significant improvement in the quality of management after the training, with participants showing improved financial, marketing, and operational management. The conclusion of this activity is that the application of renewable energy technology and improved management capacity through training and mentoring can successfully support the sustainability of the lobster farming business in Sawarna Village, thus helping farmers to face the environmental and economic challenges faced in the long term.
Empowerment of Lobster Farmers Based on Renewable Energy to Support Blue Economy in Sawarna Village, Banten Province Reztrianti, Diajeng; Rahmawantari, Dhistianti Mei; Uyun, Aep Saepul; Hidayat, Irfan; Pratama, Muhammad Daffa; Antasti, Erico
Unram Journal of Community Service Vol. 6 No. 1 (2025): March
Publisher : Pascasarjana Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/ujcs.v6i1.784

Abstract

This Community Partnership Programme (PKM) was implemented to support the empowerment of a group of lobster farmers in Sawarna Village, who face various challenges in managing their farming business. The problems faced by lobster farmer groups in the village are lack of access to stable energy and limited management knowledge, which has an impact on the sustainability of the lobster farming business. The purpose of this service is to improve the knowledge and skills of lobster farmers in business management and adopt renewable energy technology as a solution to limited energy access. The method used in this activity is the Participatory Rural Appraisal approach, which involves farmers actively through socialisation, training, technology application, mentoring, and continuous program evaluation. The results of this service showed an increase in the ability of partners in business management, digital marketing, and the application of renewable energy technology in the form of solar power systems to support cultivation operations. In addition, there was a significant improvement in the quality of management after the training, with participants showing improved financial, marketing, and operational management. The conclusion of this activity is that the application of renewable energy technology and improved management capacity through training and mentoring can successfully support the sustainability of the lobster farming business in Sawarna Village, thus helping farmers to face environmental and economic challenges faced in the long term.
Green Innovation in Jatibening: Utilizing Organic Waste to Make Compost through the Masdarling Community Service Program Paramitra, Yuaniko; Mei R, Dhistianti; Loen, Mishelei; Saoloan S, Partogi; Rosdiana, Rosdiana; Reztrianti, Diajeng
Entrepreneurship and Community Development Vol. 3 No. 2 (2025): NOVEMBER 2025
Publisher : Santoso Academy Network

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58777/ecd.v3i2.539

Abstract

The increasing population, the growing number of products, and changes in people's consumption patterns have led to a significant rise in waste volume. This situation poses environmental challenges that require sustainable solutions. One effective way to address the increasing volume of waste is to process organic waste into compost a natural fertilizer produced by the decomposition of materials such as leaves, food scraps, and kitchen waste. Composting is environmentally friendly and beneficial for plants as it enhances soil fertility without relying on chemical substances that may harm the ecosystem. The main objective of this community service activity is to provide knowledge, guidance, and hands-on experience to residents of Jatibening, enabling them to develop awareness and practical composting skills. The program employs the Masdarling (waste-conscious community) socialization method, which focuses on education combined with direct compost production practice. This approach ensures that participants not only understand the theoretical aspects but also gain practical experience in making compost. The activity was carried out in collaboration with KKN students from Krisnadwipayana University. It involved Jatibening residents, particularly the PKK women's group, as the prominent participants in promoting sustainable waste management at the community level
Peran Apa yang Dimainkan Digital Marketing dalam Nation Branding di Masa Perang? Konseptual Model dari Kasus Ukraina Reztrianti, Diajeng; Usep Suhud; Setyo Ferry Wibowo
JISOSEPOL: Jurnal Ilmu Sosial Ekonomi dan Politik Vol. 3 No. 1 (2025): JISOSEPOL : Jurnal Ilmu Sosial Ekonomi dan Politik, Edisi Januari-Juni 2025
Publisher : Samudra Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61787/3eahh092

Abstract

The present research proposes a conceptual model that explains how digital marketing communication strategies play a role in shaping nation brand equity amid geopolitical crises. This assertion is supported by a case study of the Russia-Ukraine war. The research adopts a model-based conceptual approach, integrating literature on digital narrative content, social media diplomacy and digital multichannel orchestration as key variables that influence perceived trust, emotional engagement and digital brand reputation. Utilizing Toulmin's argument framework, the research offers a logical justification for the relationship between the variables, thereby demonstrating that authentic and emotional digital narratives foster global public trust, while digital diplomacy enhances country engagement and credibility, and multichannel orchestration strengthens reputation through cross-platform message consistency. This study concludes that digital marketing communication is not merely a promotional tool, but a strategic instrument in building global perceptions during times of crisis. This research makes a theoretical contribution by expanding the scope of brand equity theory from the business context to the geopolitical realm. Furthermore, it provides a pragmatic framework for states to formulate integrated and responsive digital communication strategies in periods of conflict.
Perubahan Digital dalam Pencitraan Bangsa selama Krisis: Tinjauan Sistematis atas Strategi Komunikasi Ukraina dalam Perang Rusia-Ukraina Reztrianti, Diajeng; Usep Suhud; Mohamad Rizan
JISOSEPOL: Jurnal Ilmu Sosial Ekonomi dan Politik Vol. 3 No. 2 (2025): JISOSEPOL : Jurnal Ilmu Sosial Ekonomi dan Politik, Edisi Juli-Desember 2025
Publisher : Samudra Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61787/xafz3h03

Abstract

Since February 2022, the Russia-Ukraine war has intensified the urgency of nation branding, positioning digital marketing communication as a crucial tool for building and maintaining national brand equity. This study aims to systematically map strategies, key variables, and the outcomes achieved through digital marketing communication in Ukraine’s nation branding during wartime. Employing a PRISMA-based systematic literature review (SLR) of 42 Scopus-indexed articles published between 2022 and 2025, the study finds that the orchestration of digital communication via social media, online campaigns, and multichannel diplomacy is essential in constructing narratives of solidarity, public trust, and Ukraine’s global reputation. The main findings reveal strong collaboration among the state, local governments, diaspora, and global actors who leverage various platforms such as Twitter/X, TikTok, websites, crowdfunding, memes, and cloud services to disseminate national narratives, foster audience engagement, and manage public opinion in real time. The study further highlights a shift in nation branding strategies from conventional diplomacy to a digital-first approach, where success is driven by message consistency, technological adaptation, and multi-actor collaboration. This research contributes a conceptual framework for digital nation branding and offers practical recommendations for governments and digital communication practitioners seeking to build national image in times of conflict.
Co-Authors Abdullah, Muhamad Al Faruq Achmad Sulistyono Aep Saepul Uyun Ahmadi Putri, Alifah ali khumaidi, ali Andi Juanna Antasti, Erico Arief Rachmawan Assegaf Arief Syaf Safrianto Arry Dwi Syahputra Aulia Anwar, Naia Ayu Puspitaningtyas Budhi Suparningsih Dhistianti Mei Rahmawantari Fajar Cahyo Utomo Ferry, Setyo Gustinya, Diana Guswandi, Guswandi Harry Indra Haykal, Azzahra Putri Herbayu, Tatag Imam Wibowo Irfan Hidayat, Irfan Ismail Razak Iwan Kurniawan Subagja Junitasari, Septi Khuluk, Nazaruddin Loen, Mishelei M. Kausar Maulana Maulana, M. Kausar Mei R, Dhistianti Mishelei Loen Mishelei Loen Mohamad Rizan Muhammad Firizki Arief Muhammad Harri Munawaroh - Nino Nopriandi Saleh Nuridin Nuridin Pratama, Muhammad Daffa Rejeki, Dewi Riski, Pernanda Rosdiana Rosdiana Rosdiana Rosdiana Safrianto, Arief Syaf Saleh, Nino Nopriandi Saoloan S, Partogi Setyo Ferry Wibowo Tatag Herbayu Latukismo Usep Suhud Wibowo Willyam, Nico Yuaniko Paramitra