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All Journal Jurnal Dinamika Pengabdian (JDP) Journal of Management Review Jurnal Ekonologi Ilmu Manajemen OIKOS: Jurnal Kajian Pendidikan Ekonomi dan Ilmu Ekonomi Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Kontigensi: Jurnal Ilmiah Manajemen Digital Bisnis: Jurnal Publikasi Ilmu Manajemen Dan E-commerce Maeswara: Jurnal Riset Ilmu Manajemen dan Kewirausahaan Jurnal Nuansa: Publikasi Ilmu Manajemen dan Ekonomi Syariah Ebisnis Manajemen Master Manajemen Jurnal Manajemen Bisnis Era Digital Pajak dan Manajemen Keuangan Jurnal Manajemen Bisnis Digital Terkini
Aini Kusniawati
Universitas Galuh
Religion Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Social Sciences

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PENGARUH LINGKUNGAN KERJA DAN DISIPLIN KERJA TERHADAP KINERJA KARYAWAN PADA PT GAPURANING RAHAYU CIAMIS Aini Kusniawati; Nurhayati .; Rosy Herlina
Jurnal Ekonologi Ilmu Manajemen Vol 1, No 1 (2014)
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.2827/jeim.v1i1.14

Abstract

Penelitian ini difokuskan pada Pengaruh Lingkungan Kerja dan Disiplin Kerja terhadap Kinerja Karyawan pada PT Gapuraning Rahayu Ciamis. Metode penelitian yang digunakan adalah metode penelitian deskriptif kuantitatif. Sumber data dalam penelitian ini adalah data primer dan data sekunder. Sedangkan untuk menganalisis data yang diperoleh digunakan Analisis Regresi Sederhana, Analisis Korelasi, Analisis Regresi Linier Berganda, Analisis Korelasi Ganda, Koefisien Determinasi, Uji t, Analisis Varians (Anava), Uji F. Dari hasil penelitian diperoleh tingkat korelasi lingkungan kerja dengan kinerja karyawan memiliki hubungan yang kuat dan mempunyai arah positif dengan nilai r = 0,63. Besarnya pengaruh lingkungan kerja terhadap kinerja karyawan adalah sebesar 39,69%, sedangkan 60,31% dipengaruhi oleh variabel lain. Hasil hipotesis diperoleh pengaruh yang signifikan dengan α = 0,05 dan kebebasan (dk) n – 2, diperoleh nilain thitung > ttabel (4,6602 > 2,0357). Dari hasil penelitian diperoleh tingkat korelasi disiplin kerja dengan kinerja karyawan memiliki hubungan yang sangat kuat dan mempunyai arah positif dengan nilai r = 0,87. Besarnya pengaruh disiplin kerja terhadap kinerja karyawan adalah sebesar 75,69%, sedangkan 24,31% dipengaruhi oleh variabel lain. Hasil hipotesis diperoleh pengaruh yang signifikan dengan α = 0,05 dan kebebasan (dk) n – 2, diperoleh nilain thitung > ttabel (10,1366 > 2,0357). Dari analisis regresi linier berganda diperoleh Y = 16,944 + 0,102x1 + 0,581x2 . Besarnya pengaruh lingkungan kerja dan disiplin kerja terhadap kinerja karyawan adalah sebesar 75,69%, sedangkan 24,31% dipengaruhi oleh variabel lain. Hasil hipotesis diperoleh pengaruh yang signifikan dengan α = 0,05 dan kebebasan (dk) n-k-1, diperoleh nilain Fhitung > Ftabel (17,004 > 3,300).
Implementasi Strategi Promosi dan Kualitas Pelayanan terhadap Nilai Pelanggan serta Implikasinya Tingkat Hunian Kamar Aini Kusniawati
Kontigensi : Jurnal Ilmiah Manajemen Vol 5 No 2 (2017): Kontigensi: Jurnal Ilmiah Manajemen
Publisher : Program Doktor Ilmu Manajemen, Universitas Pasundan, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (39.453 KB) | DOI: 10.56457/jimk.v5i2.43

Abstract

The Purpose of this investigation are to obtain the empirical evidence and to find out the clarity of phenomenon, and the conclusion about the implementation of strategic promotion and the service quality towards the customer value and its implication on the room occupancy rate in the non-star hotels in the area of East Priangan. This investigation result is expected to provide the contribution to the development of management in general and especially in the development of marketing management. The approach used in this investigation is quantitative approach with descriptive and inductive methods, namely to collect, present, analyze, examining the hypotheses, and arranging the conclusions and suggestions. Whereas the conclusions are obtained based on the investigation and data analyze are as follows: 1. The implementation of strategic promotion (pull), strategic promotion (push), and quality service of non-star hotels in the area of East Priangan according to the customer perception in 2010 is good enough. 2. The customer value of non-star hotels in the area of East Priangan according to the customer perception in 2010 is good enough. 3. The occupation level if non-start hotels in the area of East Priangan according to the customer perception in 2010 are good enough. 4. There is simultaneous influence a partial implementation of strategic promotion (pull), strategic promotion (push), and the quality service towards the customer value of non-star hotels in the area of East Priangan. The greatest contribution derives from the implementation of quality service whereas the least contribution derives from the strategic promotion (push). 5. There is an influence of customer value towards the occupancy rate of non-star hotels’ room in the area of East Priangan. The results of this investigation confirm that the implementation of strategic promotion and quality service in forming the customer value is very essential as it can increase the ratio of room occupancy by the customers.
Analisis Strategi Inovasi Pengembangan Jasa Hotel di Era New Normal (Studi Deskriptif Hotel di Jawa Barat) Aini Kusniawati
Journal of Management Review Vol 5, No 2 (2021)
Publisher : Magister Manajement Studies Program

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/mr.v5i2.6063

Abstract

Penelitian bertujuan memperoleh deskripsi kondisi jasa pelayanan hotel pada masa pandemi Covid-19 dan upaya yang dilakukan manajemen hotel dalam mengatasi masalah operasional hotel ditinjau dari strategi inovasi. Melalui analisis deskriptif diharapkan diketahui katagori keberhasilan hotel-hotel di Jawa Barat dalam menerapkan strategi inovasi serta mengetahui faktor pendukung keberhasilan penerapan strategi inovasi di era new normal. Metode penelitian yang digunakan adalah analisis deskriptif kuantitatif. Subjek penelitian terdiri dari hotel-hotel di Jawa Barat dengan populasi sebanyak 3.191 hotel, mencakup 495 hotel berbintang dan 2.696 hotel nonbintang. Sampel berjumlah 355 hotel, terdiri dari 55 hotel berbintang dan 300 hotel nonbintang. Objek penelitian adalah penerapan strategi inovasi hotel pada era pandemi Covid-19, mencakup dimensi kondisi eksisting hotel pada masa pandemi Covid-19, pengembangan jasa, inovasi jasa, inovasi pemasaran jasa, dan faktor pendukung penerapan strategi inovasi pada era new normal. Hasil penelitian menyimpulkan: 1). Hotel di Jawa Barat saat pandemi Covid-19 mengalami penurunan jumlah kunjungan dan jumlah pendapatan; 2) Aktivitas hotel di Jawa Barat pada masa pandemi Covid-19 telah menerapkan strategi inovasi; 3). Pemenuhan kebutuhan baru pelanggan, mempertahankan daya saing dan penguatan reputasi hotel merupakan faktor pendukung keberhasilan penerapan strategi inovasi pada era new normal.
PROGRAM PROMOSI, PENGEMBANGAN PARIWISATA SERTA TARGET PENDAPATAN ASLI DAERAH KABUPATEN CIAMIS Aini Kusniawati; Sri Marten Yogaswara
Journal of Management Review 2019: Jurnal Management Review (Special Issue - Ekonomi Kebijakan 1)
Publisher : Magister Manajement Studies Program

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (68.264 KB) | DOI: 10.25157/mr.v3i3.2870

Abstract

Rancangan pendapatan dan pengeluaran dana dari sektor pariwisata di kabupaten Ciamis tergambar dalam Rancangan Strategis (Renstra) Dinas Pariwisata Kabupaten Ciamis. Pada Renstra Perubahan SKPD Dinas Pariwisata Kabupaten Ciamis Tahun 2015-2019 terdapat komponen yang berkaitan erat dengan promosi pemasaran, yakni: Pendapatan Asli Daerah (PAD), Program promosi pemasaran pariwisata, serta program pengembangan dan pembangunan destinasi pariwisata. Penelitian dilakukan dengan menggunakan metode deskriptif analisis. Hasil kajian memperlihatkan biaya promosi pemasaran pariwisata di Kabupaten Ciamis bila dibandingkan dengan jumlah promosi dan target jumlah wisatawan menunjukkan rerata menurun. Rerata beban untuk pembangunan sarana-prasarana destinasi pariwisata Kabupaten Ciamis untuk tahun 2015 sampai dengan tahun 2019 menunjukkan penurunan. Ditinjau dari sisi target wisatawan, maka setiap beban pengembangan destinasi pariwisata sebesar Rp. 1.996,96 diharapkan dapat menambah satu orang wisatawan yang berkunjung ke destinasi pariwisata di Kabupaten Ciamis. Kontribusi sektor pariwisata terhadap target pendapatan asli daerah dari tahun 2015 sampai dengan tahun 2019 setelah dikurangi beban untuk membiayai promosi pariwisata menunjukkan suRp.lus sebesar Rp.3.253.601.500,-, namun bila dibandingkan dengan total beban pengembangan dan pembangunan sarana-prasarana destinasi pariwisata dari tahun 2015 hingga tahun 2019, maka target PAD lebih kecil dari beban-beban tersebut. Ditinjau secara keseluruhan, beban untuk melaksanakan program pariwisata lebih besar 45,18% dibandingkan dengan target pendapatan asli daerah dari sektor pariwisata.
ANALISIS FAKTOR-FAKTOR YANG MENENTUKAN KEPUASAN KERJA PEGAWAI PUSKESMAS Agung Gunawan; Aini Kusniawati
Journal of Management Review Vol 3, No 2 (2019): Jornal of Management Review
Publisher : Magister Manajement Studies Program

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (68.264 KB) | DOI: 10.25157/mr.v3i2.2513

Abstract

Penelitian ini diarahkan untuk menganalisis faktor-faktor yang menentukan kepuasan kerja pegawai Puskesmas di Kecamatan Cipaku Kabupaten Ciamis. Metoda yang digunakan adalah deskriptif dan verifikatif serta analisis kualitatif. Hasil penelitian menunjukan adanya faktor-faktor yang menentukan kepuasan kerja pegawai puskesmas yang antara lain: faktor gaji/kesejahteraan, hubungan antar pribadi/rekan kerja, mutu supervisi, karakteristik pekerjaan serta peluang untuk berkembang/promosi. Faktor-faktor yang menjadi hambatan dalam menentukan kepuasan kerja pegawai Puskesmas antara lain: adanya ketidaksesuaian antara harapan dan kenyataan yang dirasakan oleh pegawai terkait dengan pemberian gaji atau kesejahteraan pegawai sehingga menyebabkan pegawai tidak merasa puas, kurangnya dukungan pegawai untuk membantu pegawai lainnya yang sedang melaksanakan pekerjaan sehingga menyebabkan pegawai kesulitan dalam mengatasi masalahnya, kurangnya pengawasan penyelesaian pekerjaan yang dilaksanakan oleh pegawai. Solusi dari faktor-faktor yang menentukan kepuasan kerja pegawai yang antara lain memperhatikan besarnya gaji kepada pegawai, melakukan analisis terhadap sistem penggajian dan memperhatikan kenaikan gaji berkala kepada pegawai serta memberikan tunjangan fungsional kepada pegawai, meningkatkan kompetisi pegawai dalam bekerja untuk memberikan pengakuan terhadap kemampuan yang dimiliki oleh pegawai, mengarahkan pegawai untuk dapat memberikan dukungan dalam bekerja serta menciptakan kondisi yang nyaman dalam bekerja, selain itu pegawai diberikan kesempatan untuk dapat mengembangkan kreativitasnya dalam bekerja serta memperjelas program promosi kepada pegawai.
Effect of Electronic Word Of Mouth, Product Quality, and Price on Purchase Intention Tasya Amanda; Hery Winoto Tj; Aini Kusniawati; Surachman Surjaatmadja
Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences Vol 4, No 3 (2021): Budapest International Research and Critics Institute August
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v4i3.2424

Abstract

This study was conducted to analyze the effect of Electronic Word Of Mouth, Product Quality, and Price on purchase intention. This research was conducted on the Imokey.Id Brand on the Instagram Platform with a sample of 100 respondents from imokey.id followers. This study uses a verification research model with an explanatory survey method, namely the research method for collecting sample data using slovin calculations. This study has the result that electronic word of mouth has an influence on purchase intention while product quality does not have a direct influence on purchase intention and price has an influence on purchase intention.
Pengaruh Pemahaman Literasi Ekonomi Terhadap Tingkat Perilaku Konsumtif Mahasiswa Pendidikan Ekonomi UNPAS : Survei pada mahasiswa Pendidikan Ekonomi Angkatan 2020 dan 2021 FKIP UNPAS S. Marten Yogaswara; Aini Kusniawati; Yudho Ramafrizal
OIKOS: Jurnal Kajian Pendidikan Ekonomi dan Ilmu Ekonomi Vol 7 No 1 (2023): OIKOS: Jurnal Kajian Pendidikan Ekonomi dan Ilmu Ekonomi
Publisher : Fakultas Keguruan Dan Ilmu Pendidikan Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/oikos.v7i1.6949

Abstract

The title of this study is the effect of understanding economic literacy on the level of consumptive behavior of Unpas economics students. This study aims to determine the effect of economic literacy on the level of consumptive behavior of Pasundan University economic education students. The research method used is a quantitative method with a survey approach to Pasundan University economics education students batch 2020 and 2021. Based on the results of the research it shows that economic literacy has a significant impact on student buying behavior. Based on the results of hypothesis testing, there is an effect of economic literacy on consumptive behavior in 48.7% of cases, while the remaining 51.3% is influenced by other factors not examined by researchers. Keywords : Economic literacy, student consumptive behavior
PENGEMBANGAN BAHAN AJAR KEWIRAUSAHAAN BERBASIS DIGITAL MARKETING DENGAN MEDIA MARKETPLACE UNTUK MENINGKATKAN MINAT BERWIRAUSAHA MAHASISWA Afief Maula Novendra; Sri Marten Yogaswara; Aini Kusniawati
OIKOS: Jurnal Kajian Pendidikan Ekonomi dan Ilmu Ekonomi Vol 7 No 2 (2023): OIKOS: Jurnal Kajian Pendidikan Ekonomi dan Ilmu Ekonomi
Publisher : Fakultas Keguruan Dan Ilmu Pendidikan Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/oikos.v7i2.9150

Abstract

Development of Digital Marketing-Based Entrepreneurship Teaching Materials with Media Marketplace to Increase Student Entrepreneurial Interest. This development research aims to: (1) Develop digital marketing-based entrepreneurship teaching materials with marketplace media. (2) The steps for implementing digital marketing-based entrepreneurship teaching materials with marketplace media. This development research refers to the development design steps developed by Dick and Carey which were adapted by Gall et al. The development design is grouped into three development procedures, which include: (a) the planning stage (planning), (b) the design stage (design ), and (c) the development stage (development). This research produces (1) Digital marketing-based entrepreneurship teaching materials with the https://kantunwantun.com/ marketplace media and is equipped with instructions that can be accessed by students, (2) Implementation steps digital marketing-based entrepreneurship teaching materials with marketplace media https://kantunwantun.com. Suggestions in this study for the development of teaching materials are carried out within the campus internal environment, in the future continue research on developing teaching materials digital marketing-based entrepreneurship teaching materials with marketplace media involving lecturers , teachers and practitioners by conducting focus group discussions (FGD) and Marketplace https://kantunwantun.com/ in the future it will be more developed with attention to MSMEs and students to be able to collaborate to create new entrepreneurs.
Analisis Sistem Insentif Jasa Pelayanan Dalam Meningkatkan Kinerja Pegawai Di RSUD Pandega Pangandaran Taufik Hermanto; Apri Budianto; Aini Kusniawati
Jurnal Nuansa : Publikasi Ilmu Manajemen dan Ekonomi Syariah Vol. 2 No. 2 (2024): Juni : Jurnal Nuansa : Publikasi Ilmu Manajemen dan Ekonomi Syariah
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/nuansa.v2i2.881

Abstract

The incentive system at Pandega Pangandaran Regional Hospital is not optimal in terms of proportionality, that is, there are quite significant differences in the receipt of incentives for nursing staff for the same item and in the same month. Apart from that, employee performance is not yet optimal in terms of work quality, namely there is still a lot of work that is not completed on time, employee attitudes are less friendly towards visitors, and employees are not quick and agile in serving patient wishes. Furthermore, working time is not optimal because there are still complaints, especially doctors' hours which are sometimes not on time and nurses have not been able to make good use of working time so that their work is not fulfilled according to the schedule set by the hospital. The research was conducted using a descriptive analysis method with a qualitative design. The data analysis techniques used are Data Reduction, Data Presentation, Conclusion Drawing, and Triangulation. The results of the research show that (1) The service incentive system at Pandega Pangandaran Regional Hospital is not optimal, this is because the indicators in the service incentive system are not running optimally, namely proportionality, but the indicators of performance, professionalism, distributiveness and teamwork are running optimally. (2) The performance of employees at Pandega Pangandaran Regional Hospital is not yet optimal, this is because the performance indicators have not been optimal, namely the quality produced and working time, but the quantity produced and cooperation has run optimally. (3) The service incentive system can improve employee performance at Pandega Pangandaran Regional Hospital. This means that the better the service incentive system, the higher the employee performance at Pandega Pangandaran Regional Hospital.
Pengaruh Kualitas Pelayanan Terhadap Kepuasan Pasien Pada Instalasi Rawat Inap Rumah Sakit Umum Daerah Pandega Pangandaran Ganjar Iskandar; Apri Budianto; Aini Kusniawati
Jurnal Nuansa : Publikasi Ilmu Manajemen dan Ekonomi Syariah Vol. 2 No. 2 (2024): Juni : Jurnal Nuansa : Publikasi Ilmu Manajemen dan Ekonomi Syariah
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/nuansa.v2i2.882

Abstract

Overall patient satisfaction at the Pandega Hospital Inpatient Installation, Pangandaran Regency may be considered less than optimal in terms of suitability and consistency. Concerns regarding appropriateness arise from the lack of services provided by physicians and nurses in a timely and consistent manner. In particular, nurses were not adept at adequately explaining the necessary steps to patients. The level of patient satisfaction is influenced by the standard of service provided, and it is proven that Pandega Pangandaran Regional Hospital is still lagging behind in terms of reliability and responsiveness. The reliability of nurses is still lacking in providing comprehensive, thorough and fast services in accordance with the timeframe and responsiveness that has been determined, with nurses showing reluctance to handle patient complaints. This research was conducted using an explanatory survey method with quantitative methodology. The data analysis methodology used includes instrument testing to assess validity and reliability, research model testing using the coefficient of determination, and hypothesis testing using the t-test. The research results show that the level of service provided at the Pandega Pangandaran Hospital Inpatient Installation is of a high standard. Has the highest score on the empathy indicator and the lowest score on the responsiveness indicator. The level of patient satisfaction at the Pandega Pangandaran Hospital Inpatient Installation is quite high. Has the highest score on the aesthetic indicator and the lowest score on the suitability indicator. The research results found that service quality has a strong and beneficial influence on patient satisfaction at the Inpatient Installation of Pandega Pangandaran Regional Hospital. Thus, there is a direct relationship between the level of excellent service and patient satisfaction at the Pandega Pangandaran Hospital Inpatient Installation.
Co-Authors Ading Rahman Sukmara Agung Gunawan Ahmad Zaenudin Apri Budianto Asri Afriyanti Budianto, Apri Candra Setiawan Cinky Priyanto Enas Enas Enas, Enas Eti Rahmawati Ferey Herman Ganjar Iskandar Hendi Herdiansyah Hery Winoto TJ Idham Ikhsan Iwan Setiawan Joni Kurniawan Mastur Mastur Novendra, Afief Maula NURHAYATI . Rohendi Rohendi Rosy Herlina S. Marten Yogaswara Sugeng Purwosuwoyo Surachman Surjaatmadja Tasya Amanda Taufik Hermanto Tini Rubiantini Tri Sulistiani Yeti Kusmiati Yudho Ramafrizal Zukhruf, Zaki