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All Journal Jurnal Siasat Bisnis Gadjah Mada International Journal of Business JBTI : Jurnal Bisnis : Teori dan Implementasi Jurnal Pengabdian Kepada Masyarakat (Indonesian Journal of Community Engagement) Jurnal Ilmiah Mahasiswa Ekonomi Manajemen Jurnal Dimensi Journal of Management and Business Review Management Analysis Journal Jurnal Mirai Management JURNAL MANAJEMEN JRB-Jurnal Riset Bisnis Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan Jurnal Manajemen Informatika JURNAL MAKRO MANAJEMEN Jurnal STIE Semarang (Edisi Elektronik) Ekonis : Jurnal Ekonomi dan Bisnis Jurnal Bisnis dan Akuntansi Menara Ilmu Jurnal Menara Ekonomi : Penelitian dan Kajian Ilmiah Bidang Ekonomi Jurnal Mantik Jurnal Ekonomi Manajemen Sistem Informasi Jurnal Informatika Ekonomi Bisnis Al-Kharaj: Journal of Islamic Economic and Business Jurnal Riset Entrepreneurship Jurnal Manajemen Universitas Bung Hatta Enrichment : Journal of Management JMK Jurnal Manajemen dan Kewirausahaan AMAR (Andalas Management Review) Warta Pengabdian Andalas: Jurnal Ilmiah Pengembangan Dan Penerapan Ipteks Al-Mizan: Jurnal Hukum Islam dan Ekonomi Syariah Journal of Social Research Jurnal Manajemen Stratejik dan Simulasi Bisnis Journal of Accounting and Finance Management (JAFM) Journal Publicuho Paradoks : Jurnal Ilmu Ekonomi Ranah Research : Journal of Multidisciplinary Research and Development e-Jurnal Apresiasi Ekonomi Indonesian Journal of Sustainability Accounting and Management Jurnal Informatika Ekonomi Bisnis Iqtishadia: Jurnal Ekonomi dan Perbankan Syariah
Harif Amali Rivai
Fakultas Ekonomi Dan Bisnis, Universitas Andalas
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Journal : Jurnal Manajemen Informatika

 1 
Analisis Knowledge Management Menggunakan Model Big Data di Media Sosial UMKM Prima Yulianti; Rahmi Fahmy; Hafiz Rahman; Harif Amali Rivai
Jurnal Manajemen Informatika JAMIKA Vol 13 No 1 (2023): Jurnal Manajemen Informatika (JAMIKA)
Publisher : Program Studi Manajemen Informatika, Fakultas Teknik dan Ilmu Komputer, Universitas Komputer Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34010/jamika.v13i1.8682

Abstract

Social media overcomes the limitations of technology and knowledge management. Previous generations of knowledge management were very rigid, often leaving companies stuck and overly reliant on outdated or obsolete knowledge. Lack of skills in the use of social media, lack of awareness of the value of knowledge management, availability of time to invest both in the acquisition of digital skills as well as in the creation and duration of content, creates perceived barriers to social media uptake. Through a concise and relevant knowledge management process, and utilizing the use of social media, MSMEs can display and communicate messages, products or services, images, and most importantly uniqueness which is their selling point. The purpose of this study is to conceptualize the use of social media in an effort to improve the performance of MSMEs in terms of the perspective of knowledge management-based human resource management with the model of big data for SME approach. The method used is a relevant literature review from 2018 to 2022. The results show that the importance of using social media and knowledge management through big data has a synergistic relationship. Shows that the use of strategic data, representation of knowledge-guided business planning, is a solution for MSMEs in implementing technology through the construction of new knowledge as a tool to encourage innovation and productivity in order to increase business competitiveness and its impact on MSME performance.
Co-Authors Abdasni Marta, Kurnia Abideen Adewale Abideen Adewale Adrianto, Fajri Afrio Gunawan Arif, Adhy Lutfi Arija Buana Jiwa Aulia Putra Kapur Busti, Muharramainil Fajri Citra Neza Defrionaldo Defrionaldo Diana, Rezi Delvia Donard Games Elana Fitriani Endrawati, Devi Fahmy, Rahmi Fajri Adrianto Ferdy Novri Gunawan, Afrio Hafiz Rahman Hafiz Rahman, Hafiz Handika, Rebi Fara Hendra Lukito Herry Pratama Indah Arisaq Insan kamil Intan Permata Sari Ken Satrio Utomo Kevin Rizal, Muhammad Kurniawan Effendi, Arya Lasti Yossi Hastini Laura Syahrul M. Arief Wahyudi Ginting M. Reyhan Caesaro Anwar M. Yasril Marintha Silva Melani Novia Putri Muhammad Ikhlas Muharramainil Fajri Busti Nabila, Khaira Nor Azilah Husin Norfadzilah Abdul Razak Novri, Ferdy Prima Yulianti Primayani, Risa Rizki Pulungan, Putri Intan Suci Putri Lestari, Devi Putri, Melani Novia Rahmat Eka Putra Rahmi Halimah RAMADHI RAMADHI Riffandy Pratama Rini Adri Yanti Riznando Fadil Robby Prakoso Rolan Adhytia Lando Salsabila Fanesa, Olivia Shelinda Rahman Simanjuntak, Fransiskus Siti Nabila Yuseva Sri . Handayani Suganda Putri, Gita Supriyansyah, Mekri Syafrizal Syafrizal Syafrizal Syafrizal Syintia Mega Putri Syukri Lukman Thida Cho Lwin Utomo, Ken Satrio Velia Meidilisa Vera Pujani Wahibur Rokhman Wahyudi Wahyudi Wahyuni Lely Augusna Wardatul Jannah, Wardatul Welliya Elfajri Wijaya, Rudi Yenti Afrida Yuliandi Yunahar, Yayan Yulianti, Prima - Yulihasri Yulihasri Yulihasri Yulihasri Yulvi Novitasari