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All Journal JTEV (Jurnal Teknik Elektro dan Vokasional Jurnal Pendidikan Ekonomi (JUPE) Economac: Jurnal Ilmiah Ilmu Ekonomi JETL (Journal Of Education, Teaching and Learning) EDUKATIF : JURNAL ILMU PENDIDIKAN Jurnal Inovasi Pendidikan Ekonomi JEKPEND Jurnal Ekonomi dan Pendidikan Didaktik : Jurnal Ilmiah PGSD STKIP Subang Cakrawala Repositori Imwi Jurnal Ecogen Jurnal Aplikasi IPTEK Indonesia Amkop Management Accounting Review (AMAR) Jurnal Penelitian Pendidikan Indonesia Economic Education Analysis Journal Jurnal Salingka Nagari Dinamika Pendidikan Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis
Marwan Marwan
Universitas Negeri Padang
Aerospace Engineering Humanities Control & Systems Engineering Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Mathematics Social Sciences Other

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Netflix dan Mahasiswa: Analisis Empiris Perceived Value, Brand Engagement, dan Niat Penggunaan Lanjutan Regita Yuliana Siregar; Marwan Marwan
Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis Vol. 5 No. 1 (2025): Maret : Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jaemb.v5i1.6195

Abstract

This study aims to analyze the effect of perceived value on continuance usage intention with customer brand engagement as a mediating variable in the context of Netflix video-on-demand service usage among students of the Faculty of Economics and Business, Universitas Negeri Padang. A quantitative approach was employed using a survey method through the distribution of questionnaires via Google Form. A total of 90 respondents were included in the sample. Data analysis was conducted using SmartPLS 3. The results reveal that perceived value has a positive but not statistically significant direct effect on continuance usage intention. In contrast, perceived value has a positive and significant effect on customer brand engagement, which in turn significantly influences continuance usage intention. Furthermore, customer brand engagement mediates the relationship between perceived value and continuance usage intention. These findings indicate that consumer engagement with the brand plays a crucial role in strengthening the impact of perceived value on the intention to continue using the service. The practical implication of this study suggests that Netflix should focus on enhancing consumer perceived value through content and pricing strategies, while also fostering emotional, cognitive, and behavioral engagement to sustain user loyalty and service continuity, particularly among university students.
Development of an integrated case-based digital accounting skills learning model to shape 21st century accountants Marwan Marwan; Nelvirita Nelvirita; Rahmayuni Alfajri
JPPI (Jurnal Penelitian Pendidikan Indonesia) Vol. 12 No. 1 (2026): JPPI (Jurnal Penelitian Pendidikan Indonesia)
Publisher : Indonesian Institute for Counseling, Education and Theraphy (IICET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29210/020266886

Abstract

This study aims to develop and test the effectiveness of the Integrated Case-Based Digital Accounting Skills (ICDAS) learning model in equipping accounting students with 21st-century digital skills. This model was designed in response to the increasing industry demand for graduates with digital competencies, which until now has not been fully met by higher education. The study used a quasi-experimental design with a pretest-posttest approach in the experimental group (n=34) and the control group (n=34). The ICDAS model integrates case-based learning, the use of digital accounting tools, and artificial intelligence (AI), combined with the Joyce, Weil, and Calhoun approach and the Outcome-Based Education (OBE) principle. The results of expert validation showed a very high level of validity (4.60–4.70), and an excellent level of practicality (4.50–4.70). Empirically, this model has been proven effective in improving students' digital skills. The average posttest score of the experimental group (M=4.00) was significantly higher than the control group (M=3.45), with the t-test results showing significance (t(66)=5.86, p<0.001). The effect size analysis (Cohen's d = 1.77) showed a very large influence, while the N-Gain value (g = 0.41) was in the moderate category. In addition, the SEM-PLS analysis confirmed that the ICDAS model was a strong predictor of digital skills development (β = 0.72, p<0.001). These findings confirm that the ICDAS model is not only valid and practical, but also effective in improving the digital skills of accounting students.
Pengaruh Kesadaran Metakognitif dan Motivasi Belajar Terhadap Kemandirian Belajar Mahasiswa Dhea Marshanda; Marwan Marwan
JEKPEND: Jurnal Ekonomi dan Pendidikan Vol 9, No 2 (2026): Juli
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/jekpend.v9i2.86915

Abstract

Riset ini dilakukan untuk menganalisis Pengaruh kesadaran metakognitif dan Motivasi Belajar terhadap kemandirian belajar pada mahasiswa Fakultas Ekonomi dan Bisnis, di Negri Padang, menggunakan Pendekatan kuantitatif. adapunPopulasi dalam penelitian ini yaitu Mahasiswa aktif S1 Fakultas Ekonomi dan Bisnis, Universitas Negeri Padang, dengan sampel yang dipilih menggunakan teknik Proportional Stratified Random Sampling  dengan jumlah sampel sebanyak 353 responden. Temuan penelitian mengindikasikan bahwa kesadaran metakognitif dan motivasi belajar memiliki pengaruh positif dan signifikan terhadap kemandirian belajar mahasiswa baik secara parsial maupun secara simultan. Dengan koefisien determinasi sebesar 0,834, dan dapat disimpulkan bahwa 83,4% variasi  dari variabel kemandirian belajar mahasiswa dapat ditunjukkan oleh kesadaran metakognitif dan motivasi belajar. Sementara itu, persentase lainnya dipengaruhi oleh faktor-faktor lain di luar cakupan penelitian ini. Temuan ini menyajikan kontribusi teoritis dan empiris bidang Pendidikan dalam meningkatkan Kemandiirian belajar mahasiswa 
The Influence of Case Method and Spiritual Intelligence on Critical Thinking Skills of Faculty of Economics and Business, Padang State University Education Students Reza Nur Wahid; Marwan Marwan
Economic Education Analysis Journal Vol. 14 No. 1 (2025): Economic Education Analysis Journal
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/2fqgnn97

Abstract

This study aims to examine the differences in students' critical thinking skills between those taught using the Socratic-based Case Method and the non-Socratic Case Method, as well as to analyze the interaction between the Case Method and spiritual intelligence on critical thinking skills. A quasi-experimental design with a pre-test and post-test non-equivalent control group design was employed. The participants were students from the Economics Education Study Program, Faculty of Economics and Business, Universitas Negeri Padang, enrolled in the Introduction to Microeconomics course during the 2024/2025 academic year. The findings reveal significant differences in critical thinking skills between students taught with the Socratic-based and non-Socratic Case Methods. Additionally, differences were observed based on students' levels of spiritual intelligence, and an interaction effect was identified between the learning model and spiritual intelligence on students' critical thinking skills.
Enhancing Student Learning Outcome in Social Studies: An ePub-Based Approach to Creative Economy Topics Marwan Marwan; Ayang Marsnely; Tri Kurniawati
Dinamika Pendidikan Vol. 20 No. 2 (2025)
Publisher : Economics Education Department Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/dp.v20i2.28784

Abstract

This study aims to: develop EPUB-based teaching materials for social studies subjects, assess the feasibility of EPUB-based teaching materials for social sciences and creative economy topics, and evaluate the improvement in student learning outcomes after using the EPUB materials. The research employs a research and development (R&D) methodology, comprising five phases: analysis, design, development, implementation, and evaluation. The quality of the developed media was validated through expert judgment, while its effectiveness was evaluated through classroom application. The research subjects were students from two junior high schools. The implementation phase involved experimental and control groups at each school. Data were collected through student questionnaires to assess the practicality and effectiveness of the EPUB-based teaching materials. The results indicated that the media received high-quality ratings in terms of content, design, and programming, as evaluated by experts. Furthermore, both students and teachers considered the media to be highly practical and well-suited to meet the needs of students. An independent sample t-test conducted showed statistically significant differences in learning outcomes. The results indicate that students who used the EPUB-based media outperformed those who did not. In conclusion, the EPUB-based teaching materials are of high quality, practical, and effective, making them suitable for classroom implementation to enhance student learning outcomes.
Improving Business Performance: The Influence of Entrepreneurial Characteristics and Digital Literacy through Marketing Capability Desva Novianti; Marwan Marwan
JETL (Journal of Education, Teaching and Learning) Vol 10 (2025): Special Issue
Publisher : STKIP Singkawang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26737/jetl.v10i1.6713

Abstract

This study aims to analyze the effect of entrepreneurial characteristics and digital literacy on the performance of culinary small businesses through marketing capabilities as mediation in Padang City. The existence of MSMEs is very important in creating economic stability, especially in the culinary sector, which is one of the main pillars of the regional economy. The method used in this research is quantitative with a survey approach, where the population studied includes all culinary MSME players in Padang City. The sample taken amounted to 170 culinary small business owners registered in various associations and entrepreneurial communities. The results show that entrepreneurial characteristics have a positive and significant influence on marketability. These entrepreneurial characteristics include innovative attitude, risk-taking courage, and skills in managing the business, which increase marketing effectiveness. Marketing capability is proven to have a positive and significant effect on business performance, because the right marketing strategy can increase sales and business competitiveness. Meanwhile, digital literacy has a positive influence on marketing ability and business performance, but the effect is not significant. This suggests that although digital literacy is important, the implementation of technology in marketing and business performance has not been fully optimized. This study also confirms that entrepreneurial characteristics have a positive influence on business performance through marketing ability as a mediator, while digital literacy does not have a significant influence on business performance through marketing ability as a mediator
Faktor-Faktor Yang Mempengaruhi Pendapatan Masyarakat Nelayan di Air Bangis Defri Alexander; Marwan Marwan
Jurnal Salingka Nagari Vol. 3 No. 1 (2024): Jurnal Salingka Nagari
Publisher : Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/jsn.v3i1.190

Abstract

Direction of the aim of this study is to investigate the factors that have an effect on the income of fishing communities in Air Bangis, including working capital, fish prices, time spent at sea, and prior experience working at sea. A cross-sectional cross-sectional quantitative analytic field survey is this kind of research. The traditional assumptions of the data's normality, heteroscedasticity, and multicollinearity were tested prior to the use of multiple linear regression statistical tests in the analysis of the data. Working capital, fish prices, length of time at sea, and work experience at sea all had a 46,8.7% impact on fishermen's income, according to the R Square value of the results. This discussion provides a conclusion working capital variable has a significant impact on the income of fishing communities, that the fish price variable has a positive impact on fishermen's income that isn't too significant, and that the length of time spent at sea and work experience have no significant impact on fishermen's income. It is suggested to fishermen that they increase their fishing capital and gain access to more useful information in order to increase their income.
Pengaruh Model Pembelajaran TAI terhadap Keterampilan Kolaborasi dan Hasil Belajar Ekonomi Siswa SMA Linda Dayonda; Marwan Marwan
EDUKATIF : JURNAL ILMU PENDIDIKAN Vol 7, No 6 (2025): Desember
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/edukatif.v7i6.8625

Abstract

Penelitian ini dilatarbelakangi oleh masih terbatasnya penerapan model pembelajaran yang mampu secara simultan meningkatkan hasil belajar dan keterampilan kolaborasi siswa pada mata pelajaran Ekonomi di jenjang SMA. Penelitian ini bertujuan untuk menganalisis perbedaan hasil belajar dan keterampilan kolaborasi antara siswa yang mengikuti pembelajaran dengan model kooperatif tipe Team Assisted Individualization (TAI) dan siswa yang belajar dengan model konvensional, serta menelaah pengaruh empiris model TAI terhadap peningkatan kedua aspek tersebut. Penelitian menggunakan pendekatan kuantitatif dengan metode eksperimen semu (quasi-experimental) dan desain Nonequivalent Control Group Design. Sampel penelitian berjumlah 56 siswa kelas XI Fase F di SMAN 1 Padang Ganting. Hasil analisis menunjukkan bahwa terdapat perbedaan signifikan antara kelompok eksperimen dan kelompok kontrol, dengan nilai p < 0,05 dan effect size sebesar 0,68 yang menunjukkan efek sedang. Rata-rata hasil belajar siswa pada kelas eksperimen (90,00) lebih tinggi dibandingkan kelas kontrol (83,70). Secara empiris, model TAI juga meningkatkan keterampilan kolaboratif siswa melalui peningkatan partisipasi aktif, tanggung jawab individu, dan kemampuan bekerja sama dalam kelompok. Temuan ini memperkuat teori pembelajaran kooperatif yang menekankan integrasi antara pembelajaran individual dan sosial, serta memberikan implikasi bahwa penerapan model TAI dapat menjadi alternatif strategis untuk mengembangkan kompetensi abad ke-21 dalam pembelajaran Ekonomi.
Pengaruh kepuasan konsumen dan nilai yang dirasakan terhadap loyalitas konsumen dengan kepercayaan konsumen sebagai variabel intervening pada skincare MS Glow Nur Hafidhah Syahna; Marwan Marwan
Jurnal Pendidikan Ekonomi (JUPE) Vol. 14 No. 1 (2026)
Publisher : Universitas Negeri Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26740/jupe.v14n1.p126-139

Abstract

This study analyzes how customer trust affects value, loyalty, and satisfaction with MS Glow skin care products. The researchers deliberately selected 100 students from Padang State University who had repeatedly purchased MS Glow skin care products for this study. The data was analyzed using SEM-PLS 4.0. The study shows that customer satisfaction and perceived value do not influence customer loyalty. Trust in the company significantly influences customer loyalty. Consumer trust does not influence satisfaction or value. With consumer trust as a mediator, customer satisfaction has a small influence on customer loyalty. Trust moderates the relationship between perceived value and customer loyalty. These findings indicate that the role of consumer trust in shaping customer loyalty is contextual among Padang State University students who use local skincare products, namely MS Glow, thereby broadening the understanding of consumer behavior theory in products with specific levels of involvement and perceived risk.
PENGARUH EFIKASI DIRI, PERSEPSI KESEJAHTERAAN GURU, DAN PENGALAMAN PRAKTEK LAPANGAN KEPENDIDIKAN TERHADAP MINAT MENJADI GURU PADA MAHASISWA PENDIDIKAN EKONOMI UNIVERSITAS NEGERI PADANG Fathia Muthmainah; Marwan Marwan
Didaktik : Jurnal Ilmiah PGSD STKIP Subang Vol. 12 No. 03 (2026): Volume 12 No. 03, September 2026 Published
Publisher : STKIP Subang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36989/didaktik.v12i03.17553

Abstract

This study aims to examine the extent to which self-efficacy, teachers’ perceptions of well-being, and educational fieldwork experiences influence the interest in becoming a teacher among Economics Education students at Padang State University. The underlying issue of this research stems from the disparity between the high number of education graduates and the low interest among some students in pursuing a career as a teacher, despite the high demand for educators in Indonesia. A quantitative approach using an associative method was employed. From a population of 141 students in the class of 2022, 105 respondents were selected using simple random sampling calculated with the Slovin formula. Data were collected using a questionnaire and analyzed using multiple linear regression in SPSS 21. The findings show that, collectively, the three variables have a positive and significant effect on the interest in becoming a teacher, accounting for 66.9% of the variance (R² = 0.669). Partially, all three variables were also significant and positive, with self-efficacy being the strongest factor (β = 0.595), followed by PLK experience (β = 0.190), and perceptions of teacher well-being (β = 0.139). These results indicate that fostering self-efficacy, improving the image of professional well-being, and providing high-quality teaching experiences are essential for encouraging students’ interest in pursuing a career as a teacher.
Co-Authors A. Abror Abel Tasman Anggia Ayu Lestari Arizal, M. Armiati Asmar Yulastri Asrul Huda Ayang Marsnely Ayu Lestari Hutajulu Bagus Shandy Narmaditya Bustari Muchtar Cahyanda Nofrita Defri Alexander Desva Novianti Dhea Marshanda Dilla Puspita Hadi Dola Permata Sari Elfizon Elfizon Elvi Rahmi Fathia Muthmainah Febbyo Millendra Gita Viona Khairani Hasan Basri Durin Intan Josi Ramadhani Kemala Nilam Syuri Linda Dayonda Mayang Hesti Putri Melati Yustantia Mira Wira Wardani Monica Wulandari Nelvirita Nelvirita Netra Surianto Niva Yelfina Nur Hafidhah Syahna Nurzahra Suardi Oknaryana, Oknaryana Perengki Susanto Puja Stevani Radiatul Fadila Rahma Yani Rahmat Ramadhan Rahmayuni Alfajri Ranti Novira Refina Saputri Regita Yuliana Siregar Reni Julita Reza Nur Wahid Ria Susanti Rika Dewi Rose Rahmidani Shaftian Trianwenda Syamwil, Syamwil Tri Kuniawati Tri Kurniawati Tria Anggina Putri Vidyarini Dwita Viky Agustian Yunia Wardi Yuriza Maulidina Zuwita Permata Sari